Project M:25 Missions
Project M:25 Missions is a US-registered 501(c)(3) nonprofit that operates a flagship Quito, Ecuador campus and licenses its THRIVE Model — a trauma-informed, holistic child-development framework developed with Lee University — to churches, schools, and ministries across Latin America, Africa, and Asia.
- Company typePrivate
- Founded2012
- HeadquartersAnniston, United States
- Headcount—
- GTM typeB2B and B2C
- OfferingServices
What Project M:25 Missions does
Project M:25 Missions is a US-registered 501(c)(3) nonprofit (EIN 84-4839652) founded in 2012 by missionaries Bobby and Tamitha Lynch, headquartered in Anniston, Alabama, with its flagship 2.5-acre Agua Viva campus in Quito, Ecuador. The organization delivers holistic, trauma-informed child and family development through a proprietary framework called the THRIVE Model, which addresses four interconnected dimensions of wellbeing — physical, mental/emotional, relational, and spiritual — developed and academically credentialed in partnership with Lee University's Holistic Child Development Program. Its programs are organized into three pillars: Give Care (clean water filtration systems, holiday sponsorship, and humanitarian/disaster relief), Give Learning (after-school Kids Club, adolescent mentoring, women's empowerment, and parent education), and Give Training (a tiered certification suite including THRIVE Community Care, Thrive Kids & Teens Mentoring, Thrive Orphanages, Thrive Crisis, Thrive Advocate, and Site Certification, plus structured internship and visiting-group programs).
Revenue is generated across six concurrent streams: recurring individual donations through the Thrive Monthly Partnership, child sponsorship via the Amigos program, one-time and recurring targeted donations for specific programs (Give Water at $150/unit, Give Christmas tiers of $25-$140), training certification fees priced at $25 in Latin America and $99 in the US via Thinkific, one-time curriculum sales (Emotional Explorers VBS kit at $99 founders / $299 standard), and mission-trip fees for visiting groups registered through ServiceReef. Since inception the organization reports serving 16,052 children, equipping 3,071 leaders, training 471 partner organizations in 2025 alone, and stabilizing 77 communities across Ecuador. Currently it is executing the Multiply the Mission capital campaign to construct an International Training Center on the Quito campus to scale certified replication across Latin America, Africa, and Asia.
Project M:25 Missions firmographics
Firmographics- Name
- Project M:25 Missions
- Legal name
- Project M:25 Missions
- Website
- https://projectm25.org
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Short description
- Project M:25 Missions is a US-registered 501(c)(3) nonprofit that operates a flagship Quito, Ecuador campus and licenses its THRIVE Model — a trauma-informed, holistic child-development framework developed with Lee University — to churches, schools, and ministries across Latin America, Africa, and Asia.
- Ownership category
- akta.pro rank
Project M:25 Missions industry classification
Industry- Product category
- Child & Family Welfare Services
- NAICS
- Child and Youth Services (624110), Emergency and Other Relief Services (624230), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Voluntary Health Organizations (813212)
- SIC
- Services-Social Services (8300), Services-Educational Services (8200), Services-Health Services (8000)
- akta.pro primary industry
- Faith-Based Missions & Evangelism Organizations (Domestic & International) (BPAGAJAE)
- akta.pro secondary industries
- Medical Missions & Global Health NGOs (BPAGACAI), Humanitarian Health & Emergency Medical Relief NGOs (HLAJAKAE), Refugee, IDP & Migration Humanitarian Assistance (BPAGAAAH), Disaster Relief & Humanitarian Aid Volunteering (EDAIAGAF)
Keywords
Where Project M:25 Missions is headquartered
LocationHeadquarters
- HQ city
- Anniston
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Project M:25 Missions business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales
Revenue model
- Individual Donations: Monthly giving program (Thrive Monthly Partnership) where donors contribute recurring donations at various levels to support clean water, trauma care, parent empowerment, and child sponsorship.
- Child Sponsorship: Amigo child sponsorship program connecting donors with specific children, providing education, health support, and spiritual development.
- Training Certification Fees: Revenue from THRIVE Community Care certification and other training programs. $25 for Latin America, $99 for US pricing through Thinkific platform.
- Curriculum Sales: Sales of Emotional Explorers VBS kit and other curriculum resources at $99 (founders pricing) or $299 standard rate.
- Targeted Program Donations: Specific giving programs: Give Water ($150 per filtration system), Give Christmas ($25-$140), Humanitarian Relief, Multiply the Mission capital campaign.
- Mission Trip Fees: Revenue from volunteer groups visiting the Quito campus to participate in programs and experience the model firsthand.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Monthly Thrive Partnership |
| Subscription | Pay-as-you-go | THRIVE Community Care Certification - Latin America |
| Subscription | Pay-as-you-go | THRIVE Community Care Certification - US |
| Unit Pricing | Pay-as-you-go | Give Water Program |
| Unit Pricing | One time/ perpetual license | Give Christmas - Child Gift |
| Unit Pricing | One time/ perpetual license | Give Christmas - Food Basket |
| Unit Pricing | One time/ perpetual license | Give Christmas - Full Family Celebration |
| One time/ perpetual license | One time/ perpetual license | Emotional Explorers VBS Kit - Founders Pricing |
| One time/ perpetual license | One time/ perpetual license | Emotional Explorers VBS Kit - Standard Rate |
| Unit Pricing | One time/ perpetual license | General Donation - Resilience Building |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels8 records
Project M:25 Missions product offering
Product offeringCore offering
Project M:25 Missions operates as a child development and humanitarian services organization providing programs through the THRIVE Model framework. The organization delivers holistic child development, orphan care support, clean water initiatives, and ministry training programs to vulnerable children, families, and communities. Services are funded through donor support, partnerships with churches, and charitable contributions.
Product overview
Project M:25 Missions is a nonprofit organization operating a platform of holistic child development programs centered around the THRIVE Model framework. The core offerings are organized into three program categories: Give Care (including Give Water, Give Christmas, and Humanitarian Relief), Give Learning (Kids Club, Give Light, Women's Group, and Parent Education), and Give Training (Visiting Groups, Internships, and Holistic Community Care Certification). The organization also offers a comprehensive suite of trauma-informed, faith-grounded certifications under the THRIVE Training pathway including THRIVE Community Care (TCC), Thrive Kids & Teens Mentoring, Thrive Orphanages, Thrive Crisis, Thrive Advocate, and Thrive Site Certification. Additional offerings include curriculum resources (Emotional Explorers VBS Kit, Mission-Minded), expert coaching, and the Agua Viva Campus in Quito, Ecuador as the flagship training facility. The Multiply the Mission capital campaign is expanding capacity through an International Training Center. The organization is driven by its THRIVE Model—a trauma-informed, evidence-based framework developed in partnership with Lee University's Holistic Child Development Program that addresses children's physical, mental/emotional, relational, and spiritual wellbeing.
Differentiator
Problem solved
Functional benefit
Products and services
- THRIVE Model Child Development Program
- Orphan Care Support Services
- Clean Water Initiative
- Ministry Training Program
- Child Sponsorship Program
Quantifiable outcome
- 16,052 children receiving specialized support since founding (2012)
- +6 more outcomes
Companies that use Project M:25 Missions
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles2 records
Project M:25 Missions technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Project M:25 Missions partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- SEMISUD (South American Seminary)coreEcuadorian academic delivery partner supplying Holistic Child Development students as trained field practitioners for disaster response and ongoing programs. Twenty HCD students were trained and deployed following the 2016 earthquake, continuing trauma care work throughout the year.
- Church of God EcuadorcoreNational denominational office that provided approval and coordination for property purchase and ongoing operations. Regional and district leaders absorbed operational risk for the Agua Viva campus.
- Lee University (Holistic Child Development Program)coreLong-standing academic partnership where Lee University's Holistic Child Development Program provides clinical and curricular authority. Faculty developed Give Care framework and provide ongoing academic credentials for training. Lee University supplies current students and graduates as trained field practitioners. Partnership formalized during 2016 earthquake response and remains the academic backbone of M:25's training pipeline.
- Church of God World MissionscoreMissionary organization through which co-founders Bobby and Tamitha Lynch serve. Provides denominational cover and support for international operations. Connected to eleven local churches in Ecuador for disaster response coordination.
Scale indicators10 records
Recent moves7 records
Expansion highlights5 records
Project M:25 Missions competitors and assessment
Company assessmentDirect peers
- Living Water International: Faith-based nonprofit specializing in clean water access combined with discipleship in developing countries. Closely comparable to M:25's Give Water Program integrating filtration systems with pastoral visits and ongoing community support.
- Holt International: Child welfare nonprofit supporting vulnerable children through sponsorship, family strengthening, and orphanage care. Comparable to M:25's Thrive Orphanages certification and emphasis on holistic care for at-risk children.
- Food for the Hungry: Christian relief and development organization implementing holistic child development models internationally. Closely comparable to M:25's THRIVE Model approach addressing physical, emotional, relational, and spiritual wellbeing.
Broad incumbents
- World Vision: Global Christian humanitarian organization focused on child welfare, clean water, and disaster response. Directly comparable to M:25's integrated physical, emotional, and spiritual programming for at-risk children and communities.
- ChildFund International: International child-focused NGO delivering sponsorship, education, and protection programs. Comparable to M:25's holistic child development model and child sponsorship revenue stream.
- Bethany Christian Services: Faith-based organization providing family support, child welfare, and trauma-informed services. Comparable to M:25's trauma-informed family and child programming with a faith-based operating model.
- Compassion International: Large-scale child sponsorship and holistic child development nonprofit operating globally. Comparable in serving vulnerable children through sponsorship, with broader geographic footprint and a more developed program model than Project M:25.
- Samaritan's Purse: Faith-based humanitarian organization with disaster relief, clean water, and child-focused programs. Directly comparable to M:25's Give Water initiative, Give Care trauma program, and disaster response capability.
Emerging players
- Embrace International: Faith-based nonprofit providing holistic care and education to at-risk children in Latin America. Directly comparable to M:25's Quito-based child development and family empowerment model in overlapping Latin American geographies.
- International Justice Mission: Faith-based organization working on protection and justice for vulnerable children and families globally. Comparable to M:25's emphasis on protecting at-risk children through trauma-informed care and community-based intervention.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Project M:25 Missions social profiles
Digital presenceProject M:25 Missions financial estimates
Financial estimateRevenue estimate
Valuation estimate
Project M:25 Missions leadership team
Management profileNumber of profiles
Project M:25 Missions funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Project M:25 Missions M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Project M:25 Missions
What does Project M:25 Missions do?
Project M:25 Missions operates as a child development and humanitarian services organization providing programs through the THRIVE Model framework. The organization delivers holistic child development, orphan care support, clean water initiatives, and ministry training programs to vulnerable children, families, and communities. Services are funded through donor support, partnerships with churches, and charitable contributions.
Is Project M:25 Missions a public or private company?
Project M:25 Missions is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Project M:25 Missions founded?
Project M:25 Missions was founded in 2012.
Where is Project M:25 Missions based?
Project M:25 Missions is headquartered in Anniston, United States, in the North America region.
How does Project M:25 Missions make money?
Six revenue lines are on record. Individual Donations are the primary driver. The others are child Sponsorship, training Certification Fees, curriculum Sales, targeted Program Donations and mission Trip Fees.
Who are Project M:25 Missions's main competitors?
Direct peers on record are Living Water International, Holt International and Food for the Hungry. Broad incumbents are World Vision, ChildFund International, Bethany Christian Services, Compassion International and Samaritan's Purse. Emerging players are Embrace International and International Justice Mission.
Does Project M:25 Missions have an API?
No public API is recorded for Project M:25 Missions.
What industry is Project M:25 Missions in?
Project M:25 Missions's product category is Child & Family Welfare Services. Its primary akta.pro industry code is BPAGAJAE, Faith-Based Missions & Evangelism Organizations (Domestic & International), with a secondary code of BPAGACAI, Medical Missions & Global Health NGOs. Its NAICS code is 624110 and its SIC code is 8300.