ROOTERWORX
ROOTERWORX is a Mississauga-based specialty contractor providing drain and sewer services, waterproofing, foundation and structural repair, and concrete repair to residential and commercial clients across the Greater Toronto Area.
- Company typePrivate
- Founded2017
- HeadquartersMississauga, Canada
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What ROOTERWORX does
ROOTERWORX Inc. is a privately held Canadian specialty contractor headquartered in Mississauga, Ontario, providing drain and sewer services, waterproofing, foundation and structural repair, and concrete repair for residential and commercial clients across the Greater Toronto Area and surrounding Southern Ontario municipalities. The company operates through two divisions: a residential division serving homeowners with drain cleaning and repair, catch basin service, basement waterproofing, foundation and structural repair, and concrete restoration; and a commercial/industrial/multi-residential division handling kitchen drain stack cleaning, negative-side waterproofing, elevator shaft waterproofing, expansion joint work, concrete balcony restoration, and underground garage structural, waterproofing, and concrete repair. Notable technical methods include crystalline (negative-side) waterproofing that self-activates on contact with moisture, trenchless pipe bursting for sewer/drain replacement, CCTV and infrared camera diagnostics, self-healing concrete polymer repair, vacuum and hydro-jet cleaning up to 4,000 PSI, and helical-pile underpinning.
The business model is project-based professional services revenue with quote-driven pricing that varies by complexity, parts, time, and urgency; emergency drain work is priced at a premium and available 24/7 with approximately one-hour response in Toronto, Mississauga, and Hamilton. Go-to-market is direct-to-consumer and enterprise field sales through a website funnel (free estimates, service inquiry, emergency request forms), a 24/7 phone line, and free on-site consultations, supported by HomeStars and Google review platforms, project gallery content marketing, and SEO targeting GTA service keywords. ROOTERWORX is a licensed installer under the City of Toronto Basement Flooding Protection Subsidy Program, handling municipal rebate paperwork for homeowners seeking up to $3,400 (80% of cost) on flood protection devices. The company offers a 25-year transferable warranty on major residential installations, holds COR (Certificate of Recognition) certification, and lists named enterprise customers including Colliers International, CIBC, Reid's Heritage Homes, Kent Condo Corporation, a Yonge and Sheppard condominium, and Silver City cinemas.
ROOTERWORX firmographics
Firmographics- Name
- ROOTERWORX
- Legal name
- ROOTERWORX Inc.
- Website
- https://rooterworx.ca
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ROOTERWORX is a Mississauga-based specialty contractor providing drain and sewer services, waterproofing, foundation and structural repair, and concrete repair to residential and commercial clients across the Greater Toronto Area.
- Ownership category
- akta.pro rank
ROOTERWORX industry classification
Industry- Product category
- Drain, Sewer, Waterproofing, and Foundation/Concrete Repair Services
- NAICS
- Plumbing, Heating, and Air-Conditioning Contractors (23822)
- SIC
- Sanitary Services (4950), Water, Sewer, Pipeline, Comm & Power Line Construction (1623)
- akta.pro primary industry
- Sewer Line Cleaning & Root Removal (HSAOABAC)
- akta.pro secondary industries
- Sewer Cleaning, Jetting & Root Control (EUANACAH), Sewer & Stormwater Line Cleaning (Jetting, Rooting) (BPALAMAG), French Drains & Yard Drainage Systems (Install/Clean/Repair) (HSAIAKAH)
Keywords
Where ROOTERWORX is headquartered
LocationHeadquarters
- HQ city
- Mississauga
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
ROOTERWORX business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure
Revenue model
- Drain and Sewer Services: Revenue from drain cleaning, drain camera inspection, drain snaking, power flushing/hydro jetting, sewer/drain spot repair, full sewer/drain line replacement (trenchless), catch basin installation/cleaning/repair, kitchen drain stack cleaning, underground drain installation, and watermain break repair. Primarily one-time service fees, with some recurring maintenance contracts implied for commercial clients.
- Waterproofing Services: Revenue from basement waterproofing (exterior and interior), crystalline/negative-side waterproofing, elevator shaft waterproofing, foundation crack repair, sump pump installation, backwater valve installation, weeping tile installation, window well installation, and mold removal. Mix of project-based fees (full exterior waterproofing) and device installation fees (sump pumps, backwater valves).
- Concrete and Foundation Repair: Revenue from concrete installation, repair, replacement, restoration, concrete surface coating, concrete balcony restoration, concrete patch repair, foundation structural repair, underpinning, foundation parging, expansion joint repair, and ledge beam repair. Project-based professional services.
- Emergency Services: Revenue from 24/7 emergency drain and sewer services. Emergency service requests command premium pricing due to prioritization and immediate response requirements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Professional service fees – quoted per project/service |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels6 records
ROOTERWORX product offering
Product offeringCore offering
ROOTERWORX provides on-site drain and sewer services, basement and foundation waterproofing, foundation and structural repair, and concrete installation and restoration for residential and commercial clients in the Greater Toronto Area. The company operates two divisions: residential services (drain repair, catch basin cleaning, waterproofing, foundation/structural repair, concrete repair) and commercial/industrial/multi-residential services (kitchen drain stack cleaning, negative-side waterproofing, elevator shaft waterproofing, underground garage repairs). Licensed technicians deliver free on-site consultations, CCTV/infrared diagnostics, trenchless pipe replacement, crystalline waterproofing, and 24/7 emergency response.
Product overview
ROOTERWORX is a service company providing drain, waterproofing, foundation & structural repair, and concrete services through two divisions: residential services (drain repair, catch basin cleaning, waterproofing, foundation & structural repair, concrete repair) and commercial/industrial/multi-residential services (kitchen drain stack cleaning, negative side waterproofing, elevator shaft waterproofing, expansion joint waterproofing, ledge beam repair, concrete balcony repair, underground garage repairs). The core offerings include Drain Services (cleaning, camera inspection, power flushing, trenchless replacement), Waterproofing Services (crystalline/negative-side, exterior/interior basement, elevator shaft), Foundation & Structural Repair (crack repair, underpinning, parging), and Concrete Services (installation, restoration, surface repair).
Differentiator
Problem solved
Functional benefit
Products and services
- Drain Services
Quantifiable outcome
- 30+ years of industry experience with thousands of completed projects
- +5 more outcomes
Companies that use ROOTERWORX
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
ROOTERWORX technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
ROOTERWORX partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- City of TorontocoreROOTERWORX is a licensed installer of Basement Flooding Protection Devices under the City of Toronto's Basement Flooding Protection Subsidy Program. They assist homeowners with the full installation process and prepare all necessary paperwork for the city's rebate application. Homeowners can receive up to $3,400 (80% of total cost) back from the city for eligible flood protection installations such as sump pumps and backwater valves. This partnership enables ROOTERWORX to offer city-backed financial incentives to Toronto homeowners.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
ROOTERWORX competitors and assessment
Company assessmentDirect peers
- EverDry Waterproofing: North American basement waterproofing franchise focused on interior and exterior foundation waterproofing, foundation repair, and crawl space encapsulation. Comparable in residential waterproofing scope and warranty-backed service positioning.
- The Crack Doctor: Canadian basement waterproofing and foundation crack repair specialist. Closely comparable in negative-side and crystalline waterproofing, foundation crack injection, and sump pump / backwater valve installations across Ontario, including the GTA.
- ExpressRooter Plumbing & Drain: Toronto-based plumbing and drain service company serving the GTA. Direct competitor for residential and commercial drain cleaning, sewer repair, and emergency plumbing work in the same geographic catchment.
- DrainCom: Toronto-area drain, sewer, and waterproofing service provider. Comparable in drain cleaning, camera inspection, sewer line repair, and waterproofing scope for both residential and light-commercial customers in the same GTA geography.
- Canada Waterproofers: GTA-focused basement waterproofing and foundation repair company. Direct peer for ROOTERWORX's interior/exterior basement waterproofing, foundation crack repair, and sump pump / backwater valve installation work.
- Dr. Pipe Drain & Plumbing Services: Toronto-based drain and plumbing specialist serving the GTA. Closely comparable in geography, residential drain/sewer focus, and emergency service offering, and a direct competitor for the same GTA homeowner wallet.
- Mr. Rooter Plumbing (Canada): National plumbing and drain service franchise operating across Canada, including the GTA. Directly comparable to ROOTERWORX in residential and commercial drain cleaning, sewer line repair, and emergency response, though typically without ROOTERWORX's integrated waterproofing and concrete scope.
Broad incumbents
- Groundworks: Large North American foundation repair and waterproofing platform (including the former Clarke Basement Systems in Canada). Broad incumbent offering comparable foundation, basement waterproofing, and concrete lifting services, but at national scale rather than ROOTERWORX's GTA-focused, multi-trade service model.
- Roto-Rooter: North America's largest drain cleaning and plumbing service brand, with Canadian operations. A broad incumbent competing head-on in drain/sewer cleaning, hydro jetting, and 24/7 emergency response, but without ROOTERWORX's waterproofing or foundation/concrete repair specialization.
- Basement Systems: International basement waterproofing franchise network with dealer coverage in Ontario. Comparable in waterproofing, sump pump, and drainage solutions for residential basements, but operating as a franchise system rather than ROOTERWORX's vertically integrated operator model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
ROOTERWORX social profiles
Digital presenceROOTERWORX financial estimates
Financial estimateRevenue estimate
Valuation estimate
ROOTERWORX leadership team
Management profileNumber of profiles
ROOTERWORX funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ROOTERWORX M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ROOTERWORX
What does ROOTERWORX do?
ROOTERWORX provides on-site drain and sewer services, basement and foundation waterproofing, foundation and structural repair, and concrete installation and restoration for residential and commercial clients in the Greater Toronto Area. The company operates two divisions: residential services (drain repair, catch basin cleaning, waterproofing, foundation/structural repair, concrete repair) and commercial/industrial/multi-residential services (kitchen drain stack cleaning, negative-side waterproofing, elevator shaft waterproofing, underground garage repairs). Licensed technicians deliver free on-site consultations, CCTV/infrared diagnostics, trenchless pipe replacement, crystalline waterproofing, and 24/7 emergency response.
Is ROOTERWORX a public or private company?
ROOTERWORX is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ROOTERWORX founded?
ROOTERWORX was founded in 2017. It employs 11 to 50 people.
Where is ROOTERWORX based?
ROOTERWORX is headquartered in Mississauga, Canada, in the North America region.
How does ROOTERWORX make money?
Four revenue lines are on record. Drain and Sewer Services are the primary driver. The others are waterproofing Services, concrete and Foundation Repair and emergency Services.
Who are ROOTERWORX's main competitors?
Direct peers on record are EverDry Waterproofing, The Crack Doctor, ExpressRooter Plumbing & Drain, DrainCom, Canada Waterproofers, Dr. Pipe Drain & Plumbing Services and Mr. Rooter Plumbing (Canada). Broad incumbents are Groundworks, Roto-Rooter and Basement Systems.
Does ROOTERWORX have an API?
No public API is recorded for ROOTERWORX.
What industry is ROOTERWORX in?
ROOTERWORX's product category is Drain, Sewer, Waterproofing, and Foundation/Concrete Repair Services. Its primary akta.pro industry code is HSAOABAC, Sewer Line Cleaning & Root Removal, with a secondary code of EUANACAH, Sewer Cleaning, Jetting & Root Control. Its NAICS code is 23822 and its SIC code is 4950.