Recruitment.nu

What Recruitment.nu does

Recruitment.nu is a Dutch B2B recruitment services company operating as a brand of Sociomerce B.V., registered in Amstelveen, Netherlands. It serves corporate recruiters, HR departments, directors, entrepreneurs, and IT decision-makers in the Netherlands with three distinct service lines: (1) Social Recruitment, a subscription-based continuous candidate sourcing service built on a LinkedIn-led methodology that combines AI-assisted automated outreach with human engagement; (2) Werving & Selectie, a traditional recruitment-and-selection service for specific vacancies with a human-centered matching approach; and (3) IT Detachering, launched in December 2024, which supplies developers and IT specialists sourced globally from Spain, Brazil, Egypt, Bangladesh, Cameroon, and Ukraine at hourly rates starting from €45.

The underlying technology stack centers on LinkedIn as the primary sourcing platform, augmented by AI-powered automation for candidate outreach, chatbots for initial engagement and scheduling, and an in-house 'Sociomerce AI social selling model' trained on anonymized conversational data. The company has positioned itself as the claimed number-one recruitment partner in the Dutch childcare (kinderopvang) vertical, with named enterprise customers across financial services, insurance, office technology, IT/software, and business services indicating active vertical diversification. Core proprietary features include the social recruitment method architecture, LinkedIn lead generation at scale, and a worldwide IT talent sourcing capability.

The business model is primarily subscription-based with fixed monthly fees for ongoing candidate flow, contrasting with traditional agency success fees of 20-30% of annual salary. Contract durations are typically 6 or 12 months with quarterly billing, and the company describes its pricing as cost-equivalent to 6-12 months of service for the price of one traditional W&S fee. IT Detachering adds a usage-based hourly billing layer, and Werving & Selectie operates as a professional services engagement. Recruitment.nu is a privately held company with no disclosed external funding or institutional investors, and operates with a small team of 11-50 employees.

Name

Recruitment.nu

Legal name

Sociomerce B.V.

Website

https://recruitment.nu

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

Recruitment.nu is a Dutch B2B recruitment services firm offering subscription-based social recruitment, traditional Werving & Selectie, and IT Detachering via LinkedIn-led sourcing. It serves corporate recruiters, HR departments, and IT decision-makers in the Netherlands, with claimed market leadership in childcare and a growing IT staffing line.

Ownership category

akta.pro rank

Product category

Recruitment and Staffing Services

NAICS

Employment Placement Agencies (561311), Temporary Help Services (561320), Employment Placement Agencies and Executive Search Services (56131)

SIC

Services-Employment Agencies (7361)

akta.pro primary industry

Recruiting Administration Outsourcing (Recruitment Support, Scheduling, Onboarding Ops) (BPACAKAG)

Keywords

• Social recruitment services
• IT staffing solutions
• Candidate sourcing
• Recruitment subscriptions
• Talent acquisition

Headquarters

HQ city

Amstelveen

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Social Recruitment Subscription: Fixed monthly fee model providing continuous candidate flow for ongoing vacancies. Clients receive a steady stream of qualified candidates without per-hire fees. The pricing is described as low and competitive compared to traditional recruitment agencies.
2. IT Detachering: Hourly billing for IT professionals and developers sourced globally. Rates start from €45 per hour with introductory 50% discount in the first month. Flexible monthly contracts with no-cure-no-pay model available.
3. Werving & Selectie: Recruitment and selection services for specific vacancies, providing a human-centered matching approach for positions requiring careful candidate assessment.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Recruitment.nu provides three B2B recruitment solutions to Dutch employers: (1) Social Recruitment, a subscription-based continuous candidate stream delivered through LinkedIn-based outreach at a fixed monthly fee; (2) Werving & Selectie, a recruitment and selection service for specific vacancies using a human-centered matching approach; and (3) IT Detachering, an IT staffing service that sources developers and IT professionals globally (from Spain, Brazil, Egypt, Bangladesh, Cameroon, and Ukraine) at hourly rates from €45. The company differentiates by replacing traditional 20-30% placement fees with fixed monthly subscriptions.

Product overview

Recruitment.nu is a recruitment services company operating as part of Sociomerce B.V. based in Amstelveen, Netherlands. The company offers three distinct recruitment solutions: Social Recruitment (core offering) for continuous vacancies using LinkedIn-based outreach at scale; Werving & Selectie for specific vacancy searches with a human-centered approach; and IT Detachering (launched December 2024) for IT & development staffing with global sourcing. The business model is subscription-based with fixed monthly fees rather than traditional recruitment agency success fees. The company serves corporate recruiters, HR departments, directors, entrepreneurs, and IT decision-makers.

Differentiator

Problem solved

Functional benefit

Products and services

• Social Recruitment Subscription-based continuous candidate sourcing service for Dutch employers with ongoing vacancies. Delivers a steady stream of qualified candidates through LinkedIn-based outreach, including daily smart outreach, candidate screening, and scheduling of initial interviews, priced at a fixed monthly rate with no per-hire fees.
• Werving & Selectie (Recruitment & Selection) Recruitment and selection service for specific vacancies that emphasizes personal attention and equal treatment for all candidates. Connects Dutch companies with carefully matched talent through a human-centered matching approach.
• IT Detachering (IT Staffing) IT staffing service launched in December 2024 providing Dutch clients access to globally sourced IT professionals including full-stack developers, low-code developers, QA specialists, product owners, and DevOps experts. Features strict technical testing and evaluation by senior IT professionals, hourly rates starting from €45, and flexible month-to-month contracts.

Quantifiable outcome

• 80+ potential candidates added to talent pool per month
• +1 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability3 records

Feature3 records

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Randstad: Dutch-founded global staffing and recruitment giant. Operates broadly across permanent placement, temporary staffing, and HR services in the Netherlands — the same market Recruitment.nu serves — but at vastly greater scale.
• ManpowerGroup: Global workforce solutions provider with deep Dutch operations. Overlaps with Recruitment.nu's full-stack recruitment services in permanent, contract, and RPO-style engagements.
• Brunel: International staffing company specializing in IT, engineering, and project-based detachering. Directly comparable to Recruitment.nu's IT Detachering service in both model and global talent sourcing approach.
• Hays: Global recruitment agency with strong Netherlands presence, providing permanent placement, contract, and IT/tech staffing — overlapping directly with Recruitment.nu's Werving & Selectie and IT Detachering services.

Emerging players

• Eightfold AI: AI-native talent intelligence platform offering automated candidate sourcing, matching, and pipeline management. Competes for the same talent-sourcing automation layer that underpins Recruitment.nu's social recruitment methodology.
• Personio: European HR SaaS platform that increasingly bundles recruitment functionality into HRIS offerings. Competes indirectly with Recruitment.nu as customers evaluate build-vs-buy for recruitment tooling.

Regional players

• Roeland: Dutch recruitment and staffing agency serving the Netherlands with focus on commercial, IT, and professional placements — overlapping with Recruitment.nu's market and service mix as a domestic competitor.
• TFC (The Flexible Company): Dutch staffing firm focused on flexible and detachering solutions across IT, engineering, and professional services. Comparable to Recruitment.nu's IT Detachering and Werving & Selectie services in the Dutch market.

Direct peers

• Spilberg: Dutch IT recruitment and detachering specialist focused exclusively on IT professionals. Most direct peer to Recruitment.nu's IT Detachering offering, competing for the same Dutch IT staffing buyer.

Others

• LinkedIn (Talent Solutions): Provides the underlying platform (LinkedIn Recruiter) that Recruitment.nu's social recruitment methodology depends on. LinkedIn's own sourcing/ATS tools and AI-driven recruiter features directly compete with Recruitment.nu's value proposition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/recruitment-nu

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Recruitment.nu