SchlickArt

What SchlickArt does

SchlickArt is a founder-owned, boutique visual marketing firm based in Santa Clarita, California, operating from a private studio and offering services across Southern California. Founded in March 2012 by Brian and Lindsay Schlick, the company delivers an integrated stack of professional portrait and headshot photography, lifestyle and personal branding photography, foundational and subscription-based video production, visual marketing strategy planning, and fractional Chief Marketing Officer engagements. Its core technology is a physical production environment (professional lighting, in-studio backgrounds and set pieces, on-location capability) combined with structured service methodologies, including signature retouching, a Timeline to 10 batch filming workflow, and a fractional CMO integration model designed to embed SchlickArt into client operations on a recurring basis.

The firm serves a diversified base of small and mid-sized professional service clients, with named logos spanning legal, financial services, healthcare, banking, real estate, insurance, professional services, hospitality, and nonprofit segments. Revenue is generated through unit-priced photography sessions starting at $500, monthly video subscriptions producing four videos per client per month, one-time batch video sessions, and ongoing monthly or quarterly strategy and fractional CMO retainers. The company sells primarily direct-to-consumer via its website and through referrals, while its fractional CMO line operates on a sales-led engagement model with two-hour business review sessions and quarterly team meetings.

Name

SchlickArt

Legal name

SchlickArt

Website

https://schlickart.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

SchlickArt is a Santa Clarita-based boutique visual marketing firm offering photography, video production, personal branding, and fractional CMO services to small and mid-sized professional service businesses across Southern California.

Ownership category

akta.pro rank

Headquarters

HQ city

Valencia

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Photography Sessions: One-time professional portrait and headshot sessions. Individual digital portraits starting at $500. Includes strategy consultation, 2-hour photography sessions, wardrobe changes, custom posing, and signature retouching.
2. Lifestyle Marketing Photography: Personal branding and lifestyle photography sessions. Individual digital lifestyle portraits start at $500. Includes wardrobe changes and post-session image review.
3. Video Subscriptions: Monthly recurring subscriptions producing 4 videos per month in approximately one hour of client time. Also available as Timeline to 10 one-time session producing 10 targeted videos with strategy session included.
4. Fractional CMO Services: Ongoing strategic marketing partnership with quarterly team meetings. Initial two-hour business review session followed by collaborative marketing plan development and execution support.
5. Visual Marketing Strategy Planning: Strategy planning sessions scheduled on ongoing basis (monthly, quarterly) with two-hour deep-dive sessions into revenue goals, target audience, and marketing presence. Includes comprehensive visual marketing plan and implementation schedule.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

SchlickArt is a visual marketing company that produces professional photography, video content, and personal branding materials from a private studio in Santa Clarita, California. The company sells one-time portrait and headshot sessions, lifestyle marketing photography, foundational brand videos, monthly video subscriptions, multi-video production sessions, and recurring strategic marketing services including business and visual marketing planning and fractional CMO engagements. Offerings are bundled into an integrated marketing system targeted at local Santa Clarita, Los Angeles, and Southern California businesses, professionals, and personal brands.

Product overview

SchlickArt is a boutique photography and video studio that has evolved into a fractional marketing team offering a suite of visual marketing services. The core offerings include Professional Portraits & Headshots, Lifestyle Marketing Photography & Personal Branding, and Foundational Videos for business storytelling. The company also provides subscription-based video services including Monthly Video Subscription (producing four videos monthly) and Timeline to 10 Video Session (producing 10 videos in one streamlined shoot). Strategic services include Business & Visual Marketing Planning and Fractional CMO services. These services work together as an integrated marketing system designed to provide consistency, accountability, and execution for Santa Clarita businesses and professionals.

Differentiator

Problem solved

Functional benefit

Products and services

• Professional Portraits & Headshots

Quantifiable outcome

• Koegle Law Group case study: 81 new leads generated and 6x ROI from strategic marketing implementation
• +1 more outcomes

Named customers34 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Others

• HoneyBook: Business management platform serving creative entrepreneurs including photographers and videographers. Not a direct service competitor but serves SchlickArt's SMB client base with operational tooling and could substitute for portions of the fractional offering.
• ShootProof: Photography business management software providing galleries, contracts, and marketing tools to studios. Indirectly comparable as it powers the operational layer of photography businesses serving similar SMB clients.
• PhotoBiz: Website, CRM, and marketing platform purpose-built for photography studios. Ecosystem enabler for photography businesses like SchlickArt rather than a direct service competitor.

Direct peers

• Snappr: On-demand photography marketplace connecting businesses with professional photographers for headshots, branding, and commercial shoots. Directly comparable to SchlickArt's core headshot/lifestyle photography offering but operates as a tech-enabled platform at much greater scale.
• Chief Outsiders: Fractional CMO firm providing part-time marketing leadership to mid-market and SMB clients. Closely comparable to SchlickArt's Fractional CMO service line in target buyer, engagement structure, and value proposition.
• Growth Collective: Fractional marketing leadership marketplace pairing companies with experienced fractional CMOs and marketing executives. Direct competitor to SchlickArt's Fractional CMO offering with a broader national talent network.

Broad incumbents

• The HOTH: Digital marketing services company offering SEO, content, paid media, and creative at scale. Adjacent to SchlickArt's content marketing and visual planning services but with a much broader portfolio and national reach.
• Hawke Media: Large full-service digital marketing agency offering fractional CMO services alongside paid media, SEO, and creative. Overlaps with SchlickArt's fractional CMO and strategy planning lines but at significantly greater scale and broader service portfolio.

Emerging players

• Lifted Logic: Boutique creative agency offering video production, branding, and web design for small businesses. Similar integrated video/branding/strategy service mix to SchlickArt but focused on a different regional market.

Regional players

• Stark Social Media Agency: Santa Clarita-based web design and social media agency explicitly cited as SchlickArt's web partner. Serves the same Santa Clarita SMB market with overlapping digital marketing services in the same geography.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/SchlickArt
• Facebookfacebook.com/SchlickArt
• LinkedInlinkedin.com/company/schlickart

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SchlickArt