Réseau Alliance Paysage

What Réseau Alliance Paysage does

Réseau Alliance Paysage is a France-based private landscaping network founded in 1994 that connects individual residential homeowners with a vetted nationwide base of independent landscaping professionals. The network operates a franchise-style model: member landscapers retain their own businesses and local identity while paying membership fees to access the Alliance Paysage brand, training programs, lead referrals, a referral purchasing network, and a published quality charter requiring at least 80% customer satisfaction. Services are not delivered by the network itself but routed to local members through the network's website-based "Trouver un paysagiste" locator tool and content-marketing channels.

The product surface spans 14 service categories, organized around core landscaping (garden conception, maintenance, and landscape design), specialized outdoor construction (terraces, pool surroundings, pergolas and carports, masonry, fencing, paths, water features), environmental offerings (écoconception du jardin), and accessories. No proprietary technology platform, mobile app, or AI capabilities are disclosed; the website and locator directory function as the primary digital surface. Member onboarding follows a structured 3-year integration path with territory protection, and ongoing support includes workshops, expert conferences, and a referral purchasing network.

The business model is a licensing/royalty stream: revenue is generated from network membership fees paid by independent landscapers, while project-level pricing is set directly between homeowners and members and is not publicly disclosed. The legal entity is SA à conseil d'administration Management Atout Vert, headquartered in Poissy, France, with registered share capital of €51,336 and 1-10 central employees. The network operates exclusively in France with no disclosed international footprint, no funding rounds, no acquisitions, and no institutional or private-equity ownership indicated.

Name

Réseau Alliance Paysage

Legal name

Management Atout Vert

Website

https://reseau-alliancepaysage.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

1–10 employees

Short description

Réseau Alliance Paysage is a France-based landscaping network founded in 1994 that connects residential homeowners with a nationwide base of vetted independent landscapers through a franchise-style membership model and an interactive website locator.

Ownership category

akta.pro rank

Headquarters

HQ city

Poissy

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Network Membership Fees: Independent landscaping companies pay to join the Alliance Paysage network, gaining access to brand usage, leads, training programs, a referencing center, and ongoing support. The network has operated since 1994.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Réseau Alliance Paysage operates a national franchise-like network that connects residential clients with independent, vetted landscapers across France. Member companies pay membership/license fees to join the network and receive brand usage, customer leads, training, and ongoing support, while delivering turnkey garden design, creation, and maintenance services such as terraces, pools, fencing, water features, and landscaping masonry. The network provides a single customer-facing locator tool to route project inquiries to local members.

Product overview

Réseau Alliance Paysage is a national B2B network of independent landscapers founded in 1994, offering a platform connecting property owners with vetted landscaping professionals. The portfolio comprises 14 distinct service offerings organized around garden design, creation, and maintenance: core landscaping services include Conception de jardin, Entretien de jardin, and Aménagement paysager; specialized services cover Terrasse & plage de piscine, Piscine & spa, Structure de jardin, Portail/clôture, Allée de jardin & cour, Fontaine/bassin, Maçonnerie paysagère, and Accessoire de jardin; environmental offerings include Écoconception du jardin; and the platform includes a Trouver un paysagiste interactive directory for customer referrals. Member landscapers remain independent while benefiting from the network's training, quality standards, and referral system.

Differentiator

Problem solved

Functional benefit

Products and services

• Conception de jardin (Garden Design) Garden design and creation services including project studies, plans, and 3D views, delivered turnkey by member landscapers for residential homeowners.
• Entretien de jardin (Garden Maintenance) Garden maintenance services including plant care, mowing, mulching, and seasonal upkeep by certified landscapers for residential clients.
• Aménagement paysager (Landscape Development) Landscape design services covering overall outdoor space planning, terrain analysis, plant selection, and implementation for residential projects.
• Terrasse & plage de piscine (Terrace and Pool Deck) Design and construction of terraces, wooden decks, and poolside areas using various materials including wood, stone, and composite.
• Piscine & spa (Pool and Spa) Pool and spa design, construction, and landscaping services including surrounding area design for residential properties.
• Structure de jardin — Pergola, carport & abri (Garden Structures) Garden structures including pergolas, carports, and shelters for outdoor living spaces.
• Portail, clôture & brise-vue (Gate, Fence & Privacy Screen) Fence, gate, and privacy screen installation services for garden boundaries.
• Allée de jardin & cour (Garden Path and Courtyard) Garden path and courtyard design and construction services for residential outdoor spaces.
• Fontaine, bassin & arrosage (Fountain, Pond & Irrigation) Water features including fountains, ponds, and irrigation system installation for residential gardens.
• Maçonnerie paysagère (Landscaping Masonry) Landscaping masonry work including retaining walls, decorative stonework, and outdoor construction.
• Écoconception du jardin (Eco-Friendly Garden Design) Eco-friendly garden design focusing on sustainable practices, biodiversity, and environmental responsibility for residential properties.
• Accessoire de jardin (Garden Accessories) Garden accessories including composters, outdoor lighting, garden furniture, and other outdoor equipment.
• Réseau de paysagistes indépendants (Independent Landscapers Network Membership) National network connecting independent landscapers since 1994, providing business support, training, customer leads, and referrals to member companies while maintaining their individual identities.
• Trouver un paysagiste (Find a Landscaper Directory) Interactive directory allowing customers to locate and contact member landscapers in their region across France.

Quantifiable outcome

• Member landscapers must achieve minimum 80% customer satisfaction rate to maintain network membership

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Davey Tree Expert Company: Established North American provider of tree care, landscape, and environmental services with national branch coverage. Comparable as a long-standing, brand-recognized incumbent offering integrated outdoor services to residential and commercial clients.
• Idverde: European (UK and France-based) provider of landscaping and green space management services for public and private clients. Comparable as a major, scaled player in the same French and broader European landscaping services market where Alliance Paysage operates.
• TruGreen: Largest U.S. lawn and landscape care company with national branch operations. Comparable as a scaled, brand-recognized incumbent in residential landscaping services, though operating via owned branches rather than an independent-member model.
• BrightView Landscapes: Largest U.S. commercial landscaping services company with residential maintenance operations. Comparable as a scaled provider of full-lifecycle landscaping services (design, build, maintain) in a similar service portfolio.

Direct peers

• NaturaLawn of America: Franchise network of environmentally responsible lawn care providers. Directly comparable to Alliance Paysage's franchise structure and its emphasis on eco-design (Écoconception) within landscaping services.
• Neighborly: Parent of multiple home-services franchise brands (including landscaping and outdoor services). Comparable as a franchise aggregator platform that provides branding, training, leads, and operational support to independent service providers — the same structural role Alliance Paysage plays.
• Weed Man: Franchise network specializing in lawn care services across North America. Directly comparable as a membership/franchise model aggregating independent operators under a shared brand, training program, and quality standards.
• The Grounds Guys: North American franchise network of professional landscapers offering full-service lawn care, landscape design, and maintenance. Closely comparable to Alliance Paysage's franchise-style network model connecting independent landscapers under a unified brand.

Regional players

• Ruppert Landscape: Large U.S.-based commercial and residential landscape construction and management company. Comparable in offering full-service landscaping capabilities (design, build, maintenance), though concentrated in a different geographic market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/reseau-alliance-paysage

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Réseau Alliance Paysage