Ahla Fawda
Ahla Fawda is a Lebanon-based non-profit NGO supporting vulnerable populations through humanitarian aid, environmental circular-economy programs (EcoHub, Give and Receive, upcycling), and cultural festivals across Beirut and multiple Lebanese districts.
- Company typePrivate
- Founded2014
- HeadquartersBeirut, Lebanon
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Ahla Fawda does
Ahla Fawda is a Lebanon-registered non-profit organization founded in 2014 by Imane Assaf, headquartered in Beirut's Hamra district. It supports individuals and families in vulnerable situations across Lebanon — including displaced persons, low-income communities, refugees, and those affected by Lebanon's overlapping crises (economic collapse, Beirut port explosion, 2024 conflict) — through three programmatic pillars: humanitarian aid, cultural engagement, and environmental sustainability. Its core humanitarian program, Hamra Bella, is a twice-weekly distribution boutique providing food parcels, clothing, shoes, books, toys, and home essentials, complemented by specialized initiatives including Becky's Button women's safety devices and the 7.8 Relief Campaign cross-border response in Syria.
The organization's defining technology is its circular economy operating system, centered on the EcoHub community center in Hamra. EcoHub consolidates waste collection (Eco-Bank), eco-currency issuance, a marketplace (Dekkene), a secondhand clothing outlet (Souk Al Khlanj via FabricAid), educational workshops, the EcoPlayground built from recycled materials, and a sustainable garden — operationalized through a Give and Receive exchange model that links household recycling to humanitarian access. Positive Plastic and Fabric Positive extend the model by upcycling collected plastic and unwearable donated textiles into furniture, home accessories, tote bags, and fashion pieces, partnering with LAU Faculty of Architecture and Design and designer Aya Jallad (Odd by AJ).
Revenue mechanics combine institutional grants and donations (USAID/LEB-CAAP, EU/ERDF, Alfanar, Cisco, Skechers, FHI 360), in-kind goods distributions (notably Soles4Souls footwear), merchandise sales from upcycled products, and a community services revenue stream driven by eco-currency transactions at the Dekkene market. Go-to-market is community-led, leveraging a 775-volunteer base, partnerships with 20+ named organizations, cultural festivals, and earned-media coverage across regional outlets including MTV Lebanon, CNN, L'Orient Today, and Xinhua. Pricing is non-commercial: humanitarian services are free to registered beneficiaries, while EcoHub goods and services are accessed either free or at roughly half-price when paid in eco-currency earned through recycling.
Ahla Fawda firmographics
Firmographics- Name
- Ahla Fawda
- Legal name
- Ahla Fawda (أحلى فوضى)
- Website
- https://ahlafawda.org
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Ahla Fawda is a Lebanon-based non-profit NGO supporting vulnerable populations through humanitarian aid, environmental circular-economy programs (EcoHub, Give and Receive, upcycling), and cultural festivals across Beirut and multiple Lebanese districts.
- Ownership category
- akta.pro rank
Ahla Fawda industry classification
Industry- Product category
- Non-profit Humanitarian Services
- NAICS
- Civic and Social Organizations (813410), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Environment, Conservation and Wildlife Organizations (813312), Social Advocacy Organizations (8133)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- International & Local Implementing NGOs (HLAJAKAD)
- akta.pro secondary industries
- Disaster Recovery, Reconstruction & Resilience Programs (BPAGAAAK), Refugee, IDP & Migration Humanitarian Assistance (BPAGAAAH), Humanitarian Health & Emergency Medical Relief NGOs (HLAJAKAE)
Keywords
Where Ahla Fawda is headquartered
LocationHeadquarters
- HQ city
- Beirut
- HQ country
- Lebanon
- HQ region
- Middle East
Offices1 record
Markets served
Ahla Fawda business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Donations and Grants: Primary funding from international organizations, corporations, and individual supporters. Received support from major funders including USAID, EU/ERDF, Cisco, Skechers, and various Lebanese and international foundations.
- Eco-Currency Sales: Products created from upcycling operations (Positive Plastic, Fabric Positive) are sold in shops with commissions from special orders. Outdoor furniture and home accessories sold to local homes and establishments.
- Community Services Revenue: EcoHub generates revenue through the Eco-Bank system where recyclables are exchanged for eco-currency used in the Dekkene market, creating a sustainable circular economy loop.
- In-Kind Donations: Receives donated goods including clothing, shoes, food, medicine, hygiene products, and recyclables which are distributed through Hamra Bella and other programs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Free humanitarian aid services |
| Transaction based/ take rate | Pay-as-you-go | Eco-currency based pricing at EcoHub |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
Ahla Fawda product offering
Product offeringCore offering
Ahla Fawda is a Beirut-based non-profit NGO that distributes humanitarian aid (food, clothing, relief supplies) to vulnerable populations and runs circular-economy upcycling programs — Positive Plastic and Fabric Positive — through its EcoHub community center and Dekkene upcycled-products store. It also hosts community festivals and cultural events to engage the public and support its programs.
Product overview
Ahla Fawda is a non-profit organization operating humanitarian, environmental, and cultural programs in Lebanon. The organization does not offer a single unified product but rather a portfolio of community-focused programs: Hamra Bella Boutique (humanitarian distribution center), EcoHub (circular economy community space combining waste collection, markets, and education), Positive Plastic and Fabric Positive (upcycling initiatives), Becky's Button (women's safety device), Give and Receive Program (circular economy waste exchange), and cultural Festivals and Events. The programs are interconnected, with environmental initiatives feeding into humanitarian services through the EcoHub's eco-currency model and the Give and Receive program.
Differentiator
Problem solved
Functional benefit
Products and services
- Hamra Bella Boutique
- EcoHub
- Positive Plastic
- Fabric Positive
- Dekkene Upcycled Store
- 2024 War Relief
- 7.8 Relief Campaign
- Becky's Button
- Community Festivals and Cultural Events
Quantifiable outcome
- 17,504 people fed in 2025
- +3 more outcomes
Companies that use Ahla Fawda
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
Ahla Fawda technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Ahla Fawda partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core, minor and major.
- Soles4SoulscoreInternational shoe charity partnership responsible for distributing 52,000 shoes in Lebanon. Soles4Souls provides footwear that Ahla Fawda distributes through Hamra Bella and other humanitarian programs.
- ReFusecoreSocial enterprise partner operating the waste collection point at EcoHub, managing recyclable collection operations.
- We Deserve BettercoreOperates the Adult and Youth Education Center within EcoHub, providing learning opportunities for community members.
- Catalytic ActioncorePartner developing the EcoPlayground within EcoHub - a green park designed for children and families built from recycled materials.
- Urban HivecorePartner establishing the sustainable garden within EcoHub premises, aiming to restore urban ecosystems and enhance the area's aesthetic appeal.
- LAU Faculty of Architecture and DesigncoreAcademic partner hosting weekly Design, Art, and Crafts Market at EcoHub to support design students and aspiring talents. Also collaborates on Fabric Positive upcycling initiative with LAU students.
- AUB Neighborhood InitiativecorePartner contributing to EcoHub development and designing the EcoPlayground using recycled materials.
- Caritas SyriacoreHumanitarian partner for 7.8 earthquake relief operations. Coordinated on-ground delivery of donations to earthquake victims in Aleppo and Latakia.
- Caritas LebanoncorePartner organization collaborating on earthquake relief and humanitarian distribution operations.
- RDFL (Rural Development and Learning Foundation)coreWomen's rights organization conducting 14 sessions to distribute Becky's Buttons and provide personal safety awareness training to vulnerable women in refugee camps and various locations.
- Becky's Button OrganizationcoreInternational organization providing Becky safety devices for women. Ahla Fawda distributes these alarm devices to vulnerable women in Lebanon.
- Lebanon by BikeminorPartner for women's safety awareness bike ride event gathering approximately 300 participants.
- Odd by AJ (Aya Jallad)coreLocal fashion designer and winner of STAND Up! Textile Eco-Innovation Challenge by Berytech. Transforms donated clothes unsuitable for direct donation into high-end upcycled fashion pieces through Fabric Positive initiative.
- BerytechmajorInnovation hub running STAND Up! Textile Eco-Innovation Challenge that selected Odd by AJ/Ahla Fawda for supporting innovative fabric waste solutions.
- V&A Dundee MuseummajorInvited Ahla Fawda to exhibit their plastic upcycling products and present their circular economy Give and Receive program at Plastic Lab in Scotland.
- City of Design DundeemajorInternational recognition as part of Design Dundee network, hosting Ahla Fawda at V&A Dundee's Plastic Lab for knowledge sharing on plastic waste upcycling.
Scale indicators12 records
Recent moves7 records
Expansion highlights6 records
Ahla Fawda competitors and assessment
Company assessmentBroad incumbents
- International Medical Corps: Global emergency relief and health organization active across the Middle East. Comparable to Ahla Fawda on humanitarian health and emergency relief delivery in conflict-affected populations.
- Mercy Corps: Global humanitarian and development organization working on conflict response, food security, and youth. Comparable as a multi-country humanitarian incumbent whose crisis-response playbook parallels Ahla Fawda's disaster relief operations in Syria and Lebanon.
- Oxfam Lebanon: Major international humanitarian NGO with active Lebanon programming on poverty, food security, and gender justice. Broader incumbent peer operating in the same humanitarian aid and policy-advocacy space as Ahla Fawda.
Direct peers
- Alfanar: Venture philanthropy organization supporting social enterprises and NGOs in the Arab region. Comparable as both a funder and ecosystem peer to Ahla Fawda, and is listed as a core funding partner supporting Ahla Fawda's operations.
- Arcenciel Lebanon: Long-running Lebanese development NGO working on disability inclusion, environmental sustainability, and circular economy / waste management. Closely comparable to Ahla Fawda's EcoHub, Positive Plastic, and community-development model in Lebanon.
- KAFA (enough) Violence & Exploitation: Leading Lebanese NGO combating gender-based violence and supporting women's rights. Comparable on the women's-safety and vulnerable-population axis, similar to Ahla Fawda's Becky's Button partnership with RDFL.
- Lebanese Food Bank: Lebanon-focused non-profit addressing food insecurity through collection and redistribution networks. Directly comparable to Ahla Fawda's Hamra Bella food parcel program and humanitarian distribution operations.
- Caritas Lebanon: Lebanese humanitarian NGO delivering food, shelter, and emergency relief across the country. Directly comparable to Ahla Fawda as a domestic multi-program humanitarian organization; Ahla Fawda has even partnered with Caritas Lebanon and Caritas Syria on earthquake and disaster relief.
Emerging players
- ReFuse Social Enterprise: Lebanese social enterprise operating waste collection points, including at Ahla Fawda's EcoHub. Directly comparable as a circular-economy / waste-management peer whose operations complement Ahla Fawda's environmental programs.
Others
- Berytech: Lebanese innovation and entrepreneurship hub that runs eco-innovation challenges (e.g., STAND Up! Textile Eco-Innovation Challenge). Ecosystem partner that selected Odd by AJ / Ahla Fawda; comparable as an enabling actor in Lebanon's circular-economy and impact-startup ecosystem.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Ahla Fawda social profiles
Digital presenceAhla Fawda financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ahla Fawda leadership team
Management profileNumber of profiles
Profiles1 record
Ahla Fawda subsidiaries and ownership
Company hierarchySubsidiaries2 records
Ahla Fawda funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ahla Fawda M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ahla Fawda
What does Ahla Fawda do?
Ahla Fawda is a Beirut-based non-profit NGO that distributes humanitarian aid (food, clothing, relief supplies) to vulnerable populations and runs circular-economy upcycling programs — Positive Plastic and Fabric Positive — through its EcoHub community center and Dekkene upcycled-products store. It also hosts community festivals and cultural events to engage the public and support its programs.
Is Ahla Fawda a public or private company?
Ahla Fawda is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Ahla Fawda founded?
Ahla Fawda was founded in 2014. It employs 1 to 10 people.
Where is Ahla Fawda based?
Ahla Fawda is headquartered in Beirut, Lebanon, in the Middle East region.
How does Ahla Fawda make money?
Four revenue lines are on record. Donations and Grants are the primary driver. The others are eco-Currency Sales, community Services Revenue and in-Kind Donations.
Who are Ahla Fawda's main competitors?
Broad incumbents on record are International Medical Corps, Mercy Corps and Oxfam Lebanon. Direct peers are Alfanar, Arcenciel Lebanon, KAFA (enough) Violence & Exploitation, Lebanese Food Bank and Caritas Lebanon. ReFuse Social Enterprise is listed as an emerging player. Berytech is listed as an others.
Does Ahla Fawda have an API?
No public API is recorded for Ahla Fawda.
What industry is Ahla Fawda in?
Ahla Fawda's product category is Non-profit Humanitarian Services. Its primary akta.pro industry code is HLAJAKAD, International & Local Implementing NGOs, with a secondary code of BPAGAAAK, Disaster Recovery, Reconstruction & Resilience Programs. Its NAICS code is 813410 and its SIC code is 8600.