iLION Digital | Strategy

What iLION Digital | Strategy does

iLION Digital | Strategy (legal name: iLION Digital Agency) is a Kyiv-based, privately held full-cycle digital marketing agency founded in 2013 by Alexander Korogovny and Vlad Bilinchuk. The firm provides strategy, SEO, paid search and social advertising, SMM, SERM (online reputation management), web development, analytics setup, and media planning, organized around the SEE-THINK-DO-CARE consumer journey framework and a ROMI-oriented delivery model in which compensation is partially tied to measurable results. Its client base spans three primary verticals—healthcare and medical (via a dedicated sub-brand, ILION Medical Digital), e-commerce and online retail, and B2B/corporate—with a secondary international segment serving European and US expansion needs of Ukrainian and foreign brands.

The agency's service portfolio has expanded over time: it shed its in-house development department in 2017 to focus on performance marketing, opened a specialized medical marketing division in 2021, and added GEO (Generative Engine Optimization) services targeting AI-driven search surfaces. Underlying technology is Google-ecosystem-centric (Analytics, Tag Manager, Search Console, Ads, YouTube, Smart Shopping) supplemented by Meta advertising platforms and programmatic RTB on Google's display network of 2M+ domains. Pricing is structured as monthly USD-denominated subscriptions ranging from $500/month (Local SEO, GEO) up to $4,000/month (foreign-project SEO), with one-time fees for website builds ($200 consultation, $300 SEO audit, custom development pricing). Documented enterprise clients include MacCoffee, Bionorika, Agusha, Duna, ISIDA, and Belok; mid-market clients span fashion, fitness, pet food, automotive, and consumer goods.

Commercially, iLION operates a sales-led direct engagement model—website inquiry, phone consultation (+380 93 033 24 49 and others), and email—with a stated promise of contact within 2 hours and case-study-driven referrals accounting for ~75% of new business. The agency employs 35+ specialists (with a noted English-version discrepancy reporting 23) and reports 80+ active projects, ~85% client retention beyond one year, and a 5.0 Google rating across 34 reviews. There is no disclosed parent company, external investment, or venture/PE backing in the available material.

Name

iLION Digital | Strategy

Legal name

iLION Digital Agency

Website

https://ilion.digital

Company type

Private

Founded year

2013

Operating status

Operating

Short description

iLION Digital | Strategy is a Kyiv-based, privately held digital marketing agency founded in 2013 that provides ROMI-oriented SEO, PPC, SMM, web development, SERM, and analytics services to enterprise and mid-market clients across healthcare, e-commerce, FMCG, and B2B, with growing international coverage into Europe and the US.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418), Media Buying Agencies (54183)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro industry

PRIMARYBPAFAAAA

Integrated Advertising (Brand + Performance + Media)

Business & Public Services/Marketing, Advertising & PR Services/Full-Service Advertising Agencies

SECONDARYMPAAAFAF

Digital Marketing Strategy & Channel Mix Advisory

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Marketing Strategy & Consulting

SECONDARYMPAAACAM

Performance Marketing Automation & Bid Management Services

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Digital & Performance Marketing (SEO/SEM, Paid Social, Affiliate)

Keywords

• Digital marketing services
• SEO promotion
• PPC advertising
• Medical marketing
• Website development

Headquarters

HQ city

Kyiv

HQ country

Ukraine

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Digital Marketing Services: The primary revenue stream comes from comprehensive digital marketing services including SEO promotion, PPC/contextual advertising, website development, and SERM (reputation management). Services are offered on a monthly retainer basis with minimum packages and recommended packages. The agency provides financial guarantees tied to KPI achievement.
2. Website Development: Revenue from creating websites including corporate sites, landing pages, e-commerce stores, and SEO-ready platforms for ad scaling.
3. Digital Strategy Consulting: Fees for developing comprehensive digital strategies, media planning, and web analytics services.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels9 records

Core offering

iLION Digital is a full-cycle digital marketing agency that provides comprehensive internet marketing services including SEO promotion, contextual/PPC advertising (Google Ads, YouTube), website and e-commerce development, SERM (search engine reputation management), SMM, targeted advertising on Facebook/Instagram, web analytics, and digital strategy development. The agency operates with a ROMI-oriented approach offering financial guarantees tied to KPI achievement, and runs a specialized medical marketing division (ILION Medical Digital).

Product overview

iLION Digital is a full-cycle digital marketing agency offering an integrated suite of services under its primary brand. The portfolio includes SEO Promotion for guaranteed search rankings, Contextual/PPC Advertising across Google and YouTube, Website and E-commerce Development, SERM for reputation management, Web Analytics setup, SMM and Targeted Advertising on Facebook/Instagram, Influence Marketing, and specialized vertical services for Medical Sites. Supporting capabilities include Media Planning, Digital Strategy Development, and emerging GEO (Generative Engine Optimization) services. The agency also offers Local SEO for geographic targeting and Foreign Market SEO for international expansion. Core differentiators include financial guarantees tied to KPI achievement and a performance-based commission model where payment is tied to results.

Differentiator

Problem solved

Functional benefit

Brands

• ILION Medical Digital: Specialized division for promoting medical businesses, clinics, laboratories, diagnostic centers, pharmaceutical companies and medical equipment manufacturers.

Products and services

• SEO Promotion (Search Engine Optimization)

Quantifiable outcome

• ISIDA clinic: 475% growth in sessions, 510% growth in users, 305% growth in appointments, 270% growth in calls since February 2019
• +4 more outcomes

Named customers19 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered core.

• LvBS Business SchoolcoreStrategic or Co-development PartnerSince 2018, iLION has been conducting Digital seminars at LvBS Business School. Together with LvBS, they created a course in Internet marketing within the comprehensive 'Go Export' program supported by EU, EU4Business and EBRR. This partnership supports Ukrainian businesses in expanding to foreign markets.
• GooglecoreTechnology or IntegrationGoogle Partner agency with certified specialists. Participated in Google Elevator program in 2017. Official Google Partner status confirmed on website with agency ID 9805911994. Utilizes Google Analytics, Google Tag Manager, Google Search Console, Google Ads, and YouTube advertising.

Scale indicators9 records

Recent moves10 records

Expansion highlights5 records

Broad incumbents

• Publicis Groupe: Publicis Groupe is one of the world's largest advertising holding companies offering integrated advertising, media buying, digital marketing, and consulting through networks like Leo Burnett, Saatchi, and Digitas. Overlaps with iLION at the top of the enterprise funnel but operates at vastly greater scale with broader service portfolios.
• Ogilvy: Ogilvy is a global advertising agency network offering integrated brand, digital, and performance marketing worldwide. Comparable at the strategy/brand and digital execution layer to iLION, but operating as a broad incumbent serving global enterprise clients rather than iLION's mid-market specialty.
• Dentsu: Dentsu is a global advertising and digital services network offering performance marketing, SEO, programmatic, and media planning worldwide through Dentsu Creative and Merkle. Comparable in service mix but at global holding-company scale serving Fortune 500 clients iLION cannot reach.

Direct peers

• Webpromo: Webpromo is a Ukrainian performance marketing agency with a strong focus on SEO, paid media, and digital strategy serving SMBs and mid-market clients in Ukraine and internationally. Closely mirrors iLION's service portfolio, vertical set, and Eastern European agency archetype.
• Promodo: Promodo is a Ukrainian digital marketing agency specializing in SEO, PPC, and analytics for e-commerce and SaaS clients. Same regional origin, similar SMB-to-mid-market GTM, and overlapping service mix (SEO, paid media, web analytics) make it a direct comparison for iLION's positioning.
• Newage Marketing Agency: Newage is a Ukrainian digital marketing agency focused on SEO, PPC, and web analytics for mid-market and enterprise clients. Highly comparable services, geography, and GTM motion; competes for the same Ukrainian and international brand budgets as iLION.
• Elama: Elama is a digital advertising platform and agency services provider in the CIS region with emphasis on PPC, contextual advertising, and analytics. Overlaps significantly with iLION's PPC/performance marketing offering and shares the Ukrainian/CIS market focus.
• Digital Promotion Group (DGP): DGP is a CEE-based performance marketing agency with SEO, PPC, and analytics offerings for e-commerce and lead-gen clients. Comparable to iLION in service breadth, regional positioning, and target customer segments (mid-market and enterprise regional brands).
• Netpeak: Netpeak is a Ukrainian-founded digital marketing agency offering SEO, PPC, and performance marketing across CEE and global markets. Directly comparable to iLION in services, geography, and customer type, but materially larger (150+ staff) and more internationally scaled.

Regional players

• Netpeak Software: Netpeak Software builds SEO/SERP tools (Serpstat) used by digital marketing teams, including agencies like iLION. Regional player and ecosystem counterpart; an enabling SaaS provider rather than a direct service competitor, but representative of where the agency's tooling category sits.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/ilioncomua
• LinkedInlinkedin.com/company/ilion

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about iLION Digital | Strategy