What Seminarer.dk does

Seminarer.dk is a Danish private limited company (Seminarer ApS) that provides practice-oriented continuing education for professionals working with children, youth, families, and workplace well-being. Founded in 1998 and headquartered in Odense, the company operates four primary content verticals: Arbejdsliv (Work Life), Psykiatri og social (Psychiatry and Social), Sundhed og omsorg (Health and Care), and Børn, unge og familier (Children, Youth and Families). Its catalog spans 5,000+ learning programs and 300+ digital courses, delivered through both physical venues (including its newly opened 2,000 m² Rytterkasernen 21 conference center) and its proprietary Planorama learning management system, with content authored by a network of 2,300+ expert instructors.

The business runs a hybrid B2B/B2C, sales-led model with multiple revenue streams: physical course sales (1,100–3,995 kr per participant), online course sales (240–9,995 kr), extended certification programs priced up to 43,998 kr (Neuroaffective Leadership Education), corporate internal training packages delivered at client sites, and recurring annual conferences such as the Konference i psykologisk tryghed. Distribution is omnichannel: a Shopify-powered self-service e-commerce site for individual enrollment, a B2B direct sales function targeting Danish municipalities and organizations, and partner venue relationships across Denmark (Scandic hotels in Ringsted, Horsens, Kolding, Roskilde; SOHO Copenhagen; Ø6 Odense). Pricing tiers span basic micro-learning modules, standard 1-day courses, multi-day certifications, and corporate team pricing (parpris) arrangements.

In 2025, Seminarer.dk underwent a significant ownership transition, with a new investor group consisting of three Odense-based business professionals and Dansk Psykologisk Forlag — Denmark's leading psychology publisher — taking control, while simultaneously opening the dedicated Rytterkasernen 21 training facility. The company reports 50,000+ cumulative course participants over 25+ years of operation, a 4.5/5 Trustpilot rating from 100+ verified reviews, and active relationships with Danish municipalities (Faaborg-Midtfyn, Vejle, Norddjurs) and institutions such as Sct. Albani Skole. Operations are limited to Denmark.

Name

Seminarer.dk

Legal name

Seminarer ApS

Website

https://seminarer.dk

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

Seminarer.dk is a Danish continuing education provider offering physical and online courses, conferences, and certifications in psychology, pedagogy, and organizational development. Founded in 1998 in Odense, it serves Danish municipalities, educators, healthcare providers, and individual professionals across four content verticals.

Ownership category

akta.pro rank

Product category

Professional Continuing Education

NAICS

Professional and Management Development Training (61143), Educational Services (61), Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Group & Class-Based Live Tutoring Platforms (EDANAGAB)

akta.pro secondary industry

Hybrid/Blended Classroom & HyFlex Instruction Systems (EDAFABAC)

Keywords

• Professional continuing education
• Psychology training courses
• Pedagogy certification programs
• Corporate training services
• Organizational development workshops

Headquarters

HQ city

Odense

HQ country

Denmark

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Physical Course Sales: One-time fees for in-person courses, seminars, and conferences held at their Odense venue or at partner locations across Denmark. Prices range from approximately 1,100 kr to 3,995 kr per participant.
2. Online Course Sales: Digital e-learning courses with self-paced access periods ranging from 1-3 years. Prices from 240 kr to 9,995 kr. Includes video-based modules, exercises, and downloadable materials.
3. Professional Education Programs: Extended certification programs such as the 7-day Arbejdsmiljøuddannelse (Work Environment Education) at 29,995 kr and Neuroaffektiv lederuddannelse (Neuroaffective Leadership Education) at 43,998 kr.
4. Corporate Internal Training: Customized internal training packages for organizations, municipalities, and companies delivered at client sites or their facilities.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Seminarer.dk provides practice-based continuing education for professionals working with children, youth, families, and vulnerable populations in Denmark. The portfolio spans in-person 1-day courses, multi-day certification programs (e.g., 7-day Arbejdsmiljøuddannelse), self-paced online courses and micro-lessons, and annual conferences (e.g., Konference i psykologisk tryghed). Content is organized across four segments: Arbejdsliv, Psykiatri & social, Sundhed & omsorg, and Børn, unge & familier. Courses are delivered at the company's own Odense venue, third-party venues across Denmark, and via the Planorama digital learning platform.

Product overview

Seminarer.dk is a Danish professional education provider offering a portfolio of physical and online courses, conferences, and certification programs focused on psychology, pedagogy, and organizational development. The core portfolio spans four main categories: Arbejdsliv (Work Life), Psykiatri og social (Psychiatry and Social), Sundhed og omsorg (Health and Care), and Børn, unge og familier (Children, Youth and Families). The product range includes 1-day courses (e.g., Selvskade ved autisme og ADHD, Emotionel intelligens i ledelse), multi-day certification programs (e.g., Certificeret vejleder i digital sundhed at 25+ hours, Arbejdsmiljøuddannelse i psykisk arbejdsmiljø at 7 days), conferences (e.g., Konference i psykologisk tryghed, Sorgkonference), and short digital micro-lessons (e.g., Bindevæv - the basics at 1 hour, Forstå dit barns reaktioner at 30 minutes). All digital products are delivered via the proprietary Planorama learning management system. The company reports over 5,000 learning offerings, more than 50,000 participants, and 25+ years of experience. In 2025, the company opened its own 2,000 m² conference center at Rytterkasernen 21 in Odense, Denmark.

Differentiator

Problem solved

Functional benefit

Products and services

• Certificeret vejleder i digital sundhed (Certified Advisor in Digital Health) A 25+ hour online certification program training educators, pedagogues, and health professionals to advise on healthy digital habits and screen use in children and youth. Covers neurobiology, psychology, and social impacts of technology, with practical counseling tools, core modules, and supplemental modules on AI, online risks, and school refusal. Awarded by Seminarer.dk upon completion.
• Arbejdsmiljøuddannelse i psykisk arbejdsmiljø (Work Environment Education in Psychological Work Environment) A 5-module, 7-day certification program on psychological work environment and occupational health. Covers stress prevention, crisis response, psychological safety, and organizational resilience. Certifies participants through Institut for Belastningspsykologi. Priced at 29,995 kr per participant.
• Selvskade ved autisme og ADHD (Self-harm in Autism and ADHD) A 1-day in-person course on understanding self-harm as a regulation strategy in autism and ADHD, taught from a neurodivergent framework. Teaches development-oriented pedagogical strategies that strengthen mentalization and emotional regulation. Priced at 3,495 kr per participant.
• Konference i psykologisk tryghed og fremtidens organisation (Conference in Psychological Safety and Future Organizations) An annual 1-day flagship conference on psychological safety and organizational resilience held at the Seminarer.dk venue. Features multiple expert speakers including Sarah Møller Lundberg, Joel Haviv, Maja Pålsson, Sander Hoeken, and Rikke Høgsted, with full catering included. Priced at 2,995 kr per ticket.
• Kritik, afvisning og RSD ved autisme og ADHD (Criticism, Rejection and RSD in Autism and ADHD) A 1-day in-person course on Rejection Sensitive Dysphoria (RSD) in autism and ADHD, taught by Nadjia Tamechmecht. Covers psychological mechanisms of affective reactivity, regulation, and mentalization, and is part of a series offering up to 20% savings for multi-course enrollment. Priced at 3,495 kr per participant.
• Emotionel intelligens i ledelse (Emotional Intelligence in Leadership) A 1-day in-person course on integrating emotional intelligence (EQ) into leadership practice, connecting EQ with the nervous system and Polyvagal theory. Covers self-regulation, relational quality, and maintaining composure under pressure. Priced at 3,495 kr per participant.
• Online kursus i naturterapi og sundhedsfremme (Online Course in Nature Therapy and Health Promotion) A 7-hour digital course on nature-based therapy and health promotion, based on four pillars: Nature, Body, Psyche, and Community. Provides research-based knowledge and practical exercises for using nature as an active support environment in professional practice. Priced at 1,995 kr.
• Sorgkonference: Giv sorgen et sprog (Grief Conference: Give Grief a Language) A 1-day in-person conference on grief and loss, featuring speakers Mai-Britt Guldin, Carlo Leget, Anne Hjernøe, Lone Vesterdal, Klaus Bo, and Anders Lund Madsen. Covers conceptual, relational, and existential perspectives on working with grief in professional settings.
• Børn, fysioterapi og ADHD (Children, Physiotherapy and ADHD) An approximately 1-hour online course on ADHD through a neurophysiological lens. Covers brain functions, neurotransmitters, and stress reactions, with practical exercises for using physical activity to regulate children's nervous systems. Designed for physiotherapists and movement professionals working with children.
• Autisme og neurofysiologi (Autism and Neurophysiology) An approximately 40-minute online course on autism through a neurophysiological lens, covering sensory processing, the nervous system, bio-psycho-social approach, and how movement and structure support regulation and well-being. Designed for professionals working with neurodivergent individuals.
• Forstå dit barns reaktioner (Understand Your Child's Reactions) An approximately 30-minute online course helping parents and professionals understand stress symptoms in children through nervous system knowledge. Includes practical exercises and downloadable materials such as recipe booklets and weekly schedules.
• Low Arousal (LA) An approximately 6-hour online course on the Low Arousal approach for preventing and de-escalating conflict. Covers conflict understanding, triggers, affect regulation, and demand adjustment, designed for professionals working with children, youth, and adults in care settings.
• Børn og unge med traumereaktioner (Children and Youth with Trauma Reactions) An approximately 2-hour online module on understanding and handling trauma reactions in children and youth. Covers identification of trauma reactions, professional handling, and how to talk about trauma including guilt and shame. Designed for educators, social workers, and caregivers.
• Autisme og mentalisering (Autism and Mentalization) An approximately 4-hour online course on mentalization theory and tools (ÅBENT, RAM, STORM models) for working with autism. Covers mentalization-based approaches, pre-mentalization modes, and contact work using contact reflections. Designed for social and psychiatric professionals.
• Fra kaos til balance – forstå dit barns sanser (From Chaos to Balance – Understand Your Child's Senses) An approximately 4-hour online course on sensory integration and the nervous system. Covers sensory processing, arousal regulation, stress vulnerability, and practical strategies for supporting children with sensory needs. Designed for parents and professionals.
• Bindevæv – the basics (Connective Tissue – the Basics) A 1-hour online course on connective tissue structure and function, including its relationship to stress and mobility. Designed for professionals working with body and movement, such as physiotherapists and yoga instructors.
• Corporate Internal Training (Interne kurser) Customized internal training packages for organizations, municipalities, schools, and private companies. Programs are tailored to organizational needs and delivered on-site at the client's facilities or at Seminarer.dk's Rytterkasernen 21 venue in Odense. Priced as professional services engagements.

Quantifiable outcome

• 50,000+ course participants trained over 25+ years
• +1 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Dansk Psykologisk Forlag (DPF)coreStrategic or Co-development Partner · 1 January 2025Dansk Psykologisk Forlag became a co-owner of Seminarer.dk in 2025 as part of a new ownership group including three Odense businesspeople. DPF is Denmark's leading psychology publishing house, providing strategic alignment and content expertise in the psychology and professional development space.

Scale indicators7 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• IDA (Dansk Ingeniørforening): IDA is Denmark's professional association for engineers that operates a substantial continuing-education arm serving its professional membership. Comparable in operating a continuing-education platform for Danish professionals combining live courses, certifications, and digital content.
• Smartlearning: Smartlearning is a Danish/Nordic e-learning platform offering online courses, certifications, and blended professional development. Comparable in serving Danish professionals through a course marketplace model with both individual and corporate clients.
• Teknologisk Institut: Teknologisk Institut is a Danish provider of continuing education and certification courses for professionals, with a strong B2B municipal and corporate training orientation. Directly comparable in serving Danish municipalities and private companies through instructor-led continuing education.
• AOF (AOF Center for Videreuddannelse): AOF is one of Denmark's largest adult and vocational continuing education providers, offering courses in social, healthcare, pedagogical, and workplace topics. Directly comparable in target audience (Danish working professionals), subject matter (care, pedagogy, social sectors), and B2B/B2C mix.
• DEKRA (DEKRA Akademie): DEKRA Akademie offers certified workplace safety, work environment, and leadership training across Denmark through instructor-led and blended formats. Directly comparable to Seminarer.dk's Arbejdsmiljøuddannelse certification programs and workplace well-being courses.

Broad incumbents

• Coursera: Coursera is a global online learning platform offering courses, certifications, and degrees from universities and companies. Comparable as a broad incumbent in the same professional continuing-education category, competing for Danish professional learners despite operating at vastly larger scale.
• LinkedIn Learning: LinkedIn Learning (formerly Lynda.com) is a global video-based professional development platform integrated with LinkedIn. Comparable as a broad incumbent offering self-paced professional courses that substitute for some of Seminarer.dk's online short-course offerings.

Regional players

• Learnmark: Learnmark is a Danish vocational education provider based in Jutland offering professional and vocational continuing education, with similar B2B municipal contracts in the Jutland/Fyn region where Seminarer.dk also delivers. Comparable in physical-venue delivery model and Danish regional focus.
• Hyper Island: Hyper Island is a Nordic (Swedish-headquartered) education company offering digital and leadership programs for professionals. Comparable in providing premium Nordic continuing-education programs, though with a more international and digital-first delivery model.
• VUC (VoksenUddannelsesCenter): VUC is the Danish network of state-funded adult education centers offering continuing and supplementary education to adults nationwide. Comparable in serving adult Danish learners seeking professional development, though predominantly state-funded and academically oriented rather than practice-based.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Seminarer.dk
• LinkedInlinkedin.com/company/seminarer-dk

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Seminarer.dk