Schweizerisches Rotes Kreuz Kanton Schwyz (srk Schwyz)

What Schweizerisches Rotes Kreuz Kanton Schwyz (srk Schwyz) does

Schweizerisches Rotes Kreuz Kanton Schwyz (SRK Schwyz) is a non-profit cantonal section of the Swiss Red Cross, founded in 1895 and registered as a Swiss association (Verein), that delivers health, social, and educational services exclusively within Kanton Schwyz. Its portfolio centers on five service lines: (1) direct support for elderly and mobility-impaired residents, including a 24/7 Rotkreuz-Notrufsysteme (wearable panic-button emergency call system), a volunteer-driven Fahrdienst for medical and government appointments, and a Besuchs- und Begleitdienst to combat isolation; (2) family and childcare support, including Kinderbetreuung zu Hause and a Babysitter Vermittlung service; (3) caregiver relief and dementia services, including the Entlastungsdienst and the Anlaufstelle Demenz/Alzheimer Kanton Schwyz; (4) education and training, including the SRK-certified Lehrgang Pflegehelfende SRK (nursing assistant), babysitting courses, chili conflict training, Digital-Kafi digital literacy classes, and sex education; and (5) advisory services covering Patientenverfügung (advance care directives) and individual Situationsabklärung (needs assessments). The organization is headquartered at Herrengasse 15 in Schwyz and operates branch offices in Küssnacht a.R. and Lachen, supplemented by a Mobile Info 60+ outreach bus.

The technology stack is operationally modest and consumer-facing: web-based service and donation platforms, the Babysitting App SRK and First Aid App SRK mobile applications, an emergency call-center backbone for the Notrufsysteme, and standard digital-marketing infrastructure (RaiseNow, TWINT, Google Analytics, Google Ads, Meta Pixel). A 2024 partnership with BBZ Pfäffikon and the Amt für Migration has added a structured vocational-training channel for refugees (the MiCura project). Approximately 200 volunteers deliver over 28,000 hours of service annually, supported by a small professional staff under Managing Director Bruno Geiger and President Lorenz Bösch.

SRK Schwyz is funded through a diversified mix of individual donations (including commemorative Trauerspende, legacies, and corporate giving), membership fees, course and service fees, cantonal and municipal government grants (including lottery funds), and corporate sponsorships. All funds are used locally within Kanton Schwyz, and the organization maintains ZEWO certification as a Swiss quality standard for charitable fundraising. Strategic partners under the 2019 Schwyzer Loyalitäts Charta include Pro Senectute, Spitex Kantonalverband, and Curaviva; revenue and donations are processed via RaiseNow, TWINT, FairGive (SMS), and SIX Group payment rails.

Name

Schweizerisches Rotes Kreuz Kanton Schwyz (srk Schwyz)

Legal name

Schweizerisches Rotes Kreuz Kanton Schwyz

Website

https://srk-schwyz.ch

Company type

Private

Founded year

1895

Operating status

Operating

Headcount range

11–50 employees

Short description

SRK Schwyz is a 130-year-old cantonal section of the Swiss Red Cross that delivers elderly care, transportation, emergency response, dementia support, childcare, and certified nursing training to the residents of Kanton Schwyz, funded by donations, government grants, and service fees.

Ownership category

akta.pro rank

Product category

Humanitarian and community health services

NAICS

Services for the Elderly and Persons with Disabilities (62412), Services for the Elderly and Persons with Disabilities (624120), Home Health Care Services (62161), Other Individual and Family Services (624190)

SIC

Services-Social Services (8300), Services-Home Health Care Services (8082), Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Home & Community-Based Services (HCBS) Coordination & Case Management (HSABAIAM)

akta.pro secondary industries

Respite Care for Adults with Disabilities / Special Needs (HSABAGAI), Planned/Vacation Respite (Scheduled Short-Term Coverage) (HLADAKAF)

Keywords

• Humanitarian services
• Emergency call systems
• Elderly care support
• Nursing assistant training
• Volunteer transportation

Headquarters

HQ city

Ibach

HQ country

Switzerland

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Donations and Charitable Contributions: Individual donations from private donors, commemorative donations (Trauerspende), legacies and bequests (Erbschaften und Legate), and corporate donations. All funds are used locally in Kanton Schwyz.
2. Membership Fees: Annual membership fees from individuals supporting the organization.
3. Service Fees: Fees for educational courses (Pflegehelfende SRK courses, babysitting courses, first aid training) and services offered at fair prices to the population.
4. Government Funding and Grants: Support from Kanton Schwyz (Amt für Gesundheit und Soziales), lottery funds (Lotteriefonds), and municipal contributions.
5. Corporate Partnerships and Sponsorships: Support from companies through sponsorships, corporate volunteering, and local sponsors.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

SRK Schwyz delivers humanitarian health, social, and educational services to residents of Canton Schwyz, including 24/7 personal emergency call systems, volunteer-driven transportation, home childcare, respite care for caregivers of elderly or dementia patients, and certified training courses (nursing assistants, babysitting, conflict resolution, sex education). Operations run through four local branch offices and approximately 200 volunteers, with service offerings split between subsidized free services and fee-based courses and equipment subscriptions.

Product overview

Schweizerisches Rotes Kreuz Kanton Schwyz operates as a diversified humanitarian services organization offering a portfolio of interconnected care, support, and education services. The core offerings include 24/7 emergency response (Rotkreuz-Notrufsysteme), volunteer transportation (Fahrdienst), home-based childcare, respite care, dementia support, and volunteer visit services. Educational offerings center on the SRK-certified nursing assistant training program (Lehrgang Pflegehelfende SRK), babysitting courses, conflict training (chili), digital literacy (Digital-Kafi), and senior nutrition programs. The organization also provides advance care planning services, situation assessments, and volunteer coordination. Services are delivered through a main office in Schwyz and branch locations in Küssnacht and Lachen, with approximately 200 volunteers contributing over 28,000 hours annually.

Differentiator

Problem solved

Functional benefit

Brands

• chili: Conflict training and prevention program for schools and institutions
• Mobile Info 60+
• Digital-Kafi
• Anlaufstelle Demenz/Alzheimer Kanton Schwyz

Products and services

• Rotkreuz-Notrufsysteme (Red Cross Emergency Call System) Subscription-based personal emergency response system with a connected device that connects users to a 24/7 staffed call center, designed for elderly and vulnerable individuals living independently in Canton Schwyz.
• Fahrdienst (Volunteer Transportation Service) Volunteer-driven door-to-door transportation service for elderly, mobility-impaired, or otherwise transport-restricted residents of Canton Schwyz who cannot use public transport independently.
• Kinderbetreuung zu Hause (Home Childcare) In-home childcare service provided by trained SRK personnel when parents are temporarily unable to care for their children due to illness, accident, or other crisis situations.
• Entlastungsdienst (Respite Care Service) Scheduled in-home respite service that relieves family caregivers of elderly or chronically ill relatives by taking over care duties on a regular basis.
• Anlaufstelle Demenz (Dementia Contact Point) Dedicated contact point providing information, advice, and guidance for individuals and families affected by dementia and Alzheimer's disease in Canton Schwyz.
• Besuchs- und Begleitdienst (Visit and Escort Service) Regular volunteer visits and accompaniment service for elderly residents, designed to reduce social isolation and provide social contact.
• Mobile Info 60+ Mobile outreach information service that delivers senior-focused information and guidance directly to elderly residents across Canton Schwyz.
• Digital-Kafi Online digital-café community platform supporting digital inclusion and social connection among residents.
• Patientenverfügung SRK & Vorsorgeordner (Advance Directives & Estate Planning) Guidance, documentation, and counseling for advance healthcare directives and Vorsorgeordner estate planning for residents of Canton Schwyz.
• Lehrgang Pflegehelfende SRK (Nursing Assistant Course) Federally certified training course that prepares participants for work as nursing assistants (Pflegehelfende) in home and institutional care settings.
• Babysitting-Kurs SRK (Babysitting Course) Certified babysitter training course for adolescents and young adults, paired with a babysitter placement (Vermittlung) service connecting trained sitters with families.
• chili – Konflikttraining (Conflict Training) Peer-based conflict resolution training program delivered primarily to schools, youth organizations, and groups, with an associated Conflictcare service package for organizations.
• Sexualkunde-Kurse (Sex Education Courses) Sex education courses delivered to schools and youth groups in Canton Schwyz.
• Kurse für Ernährung und Kochen für Männer 60+ Nutrition and cooking courses targeted at men aged 60 and over, part of SRK Schwyz's senior education portfolio.
• Freiwilligenarbeit (Volunteer Engagement Program) Structured volunteer recruitment, training, and coordination program that places approximately 200 trained volunteers across SRK Schwyz services such as transportation, visits, and childcare.

Quantifiable outcome

• Over 28,000 volunteer hours contributed annually for helping those in need
• +2 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature3 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• BBZ Pfäffikon (Berufsbildungszentrum Pfäffikon)coreStrategic or Co-development Partner · 1 February 2024Vocational training center partnering with SRK for the MiCura project, which trains refugees as nursing assistants (Pflegehelfende SRK). The BBZ provides classroom facilities and instructors.
• Amt für Migration Kanton SchwyzcoreStrategic or Co-development Partner · 1 February 2024Government office for migration that collaborates with SRK on the MiCura project to integrate refugees into the healthcare workforce through nursing assistant training.
• Pro Senectute Kanton SchwyzcoreStrategic or Co-development Partner · 28 August 2019Partnership under the Schwyzer Loyalitäts Charta signed on August 28, 2019. Pro Senectute provides social counseling for elderly people and their families, complementing SRK's care and support services.
• Spitex Kantonalverband SchwyzcoreStrategic or Co-development Partner · 28 August 2019Partnership under the Schwyzer Loyalitäts Charta. Spitex provides home nursing care and household services, working alongside SRK's support services.
• Curaviva Kantonalverband SchwyzcoreStrategic or Co-development Partner · 28 August 2019Partnership under the Schwyzer Loyalitäts Charta. Curaviva represents institutions for stationary care and support, complementing SRK's community-based services.
• Kanton Schwyz (Amt für Gesundheit und Soziales)coreStrategic or Co-development PartnerCantonal government department providing funding and support for SRK's social and healthcare services in the canton.
• Municipalities of Kanton SchwyzcoreStrategic or Co-development PartnerLocal governments throughout the canton that provide financial support and collaborate with SRK on community health and social services.
• Schwyzer KantonalbankminorGTM or Marketing PartnerLocal bank whose CEO Michel Degen participates in the 'Schwyz – das sind wir' anniversary campaign as a supporter of SRK's humanitarian work.
• Victorinox AGminorGTM or Marketing PartnerIconic Swiss knife manufacturer based in Ibach-Schwyz, whose CEO Carl Elsener participates in the anniversary campaign supporting SRK.
• Kloster EinsiedelnminorGTM or Marketing PartnerTraditional Benedictine abbey and pilgrimage site whose Abbot Urban Federer supports SRK through the anniversary campaign.

Scale indicators5 records

Recent moves10 records

Expansion highlights5 records

Direct peers

• Caritas Schweiz: Swiss charitable organization delivering comparable social assistance, family support, and integration services to vulnerable populations, including migrants and refugees — overlapping with SRK Schwyz's MiCura program and broader social welfare mandate.
• Schweizerisches Rotes Kreuz Kanton Zürich: A sister cantonal section of the Swiss Red Cross offering the same portfolio of transportation, emergency response, nursing assistant training, childcare, and elderly support services, but serving the larger canton of Zürich. Direct structural and operational peer.
• Pro Senectute Kanton Schwyz: Co-located in the same Küssnacht premises as SRK Schwyz's branch under the Schwyzer Loyalitäts Charta, Pro Senectute provides social counseling and elderly support services to the identical cantonal population — the most direct mission-aligned peer.
• Spitex Kantonalverband Schwyz: Home nursing care and household services provider partnered with SRK Schwyz under the Schwyzer Loyalitäts Charta, serving the same elderly and disabled population in Kanton Schwyz with overlapping care-coordination and in-home support functions.
• Alzheimer Schweiz: National dementia and Alzheimer's advocacy and support organization whose service scope directly overlaps with SRK Schwyz's Anlaufstelle Demenz/Alzheimer contact point and Entlastungsdienst for dementia caregivers.
• Schweizerisches Rotes Kreuz Kanton Bern: Another cantonal SRK section operating the same community-led model of in-home services, training courses, and emergency response — directly comparable in mission, service mix, and volunteer-driven delivery.

Broad incumbents

• SeneCura (Schweiz) AG: Major private Swiss provider of elderly residential care, ambulatory services, and specialized care facilities. Represents a private-sector counterpart to SRK Schwyz's elderly care and home support services with broader geographic reach.
• Schweizerisches Rotes Kreuz (SRK Schweiz): The national parent organization that coordinates all 24 cantonal sections including SRK Schwyz. Operates the same brand and service categories at national scale, including Pflegehelfende SRK training, Notruf systems, and humanitarian programs.
• Tertianum Gruppe: Switzerland's largest private-sector operator of senior residences, assisted living, and care services. Competes for the same elderly clientele and complements SRK Schwyz's in-home services with residential alternatives in the broader market.

Regional players

• Domicil Bern: Municipal operator of senior residences and care services in the Bern region. Operates with a similar not-for-profit care mandate but focuses on residential rather than in-home services in a different Swiss geography.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/SchweizerischesRotesKreuz.KantonSchwyz
• LinkedInlinkedin.com/company/schweizerisches-rotes-kreuz-kanton-schwyz-srk-schwyz
• Instagraminstagram.com/srkschwyz

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Schweizerisches Rotes Kreuz Kanton Schwyz (srk Schwyz)