Senseing Gmbh

What Senseing Gmbh does

Senseing GmbH is a Karlsruhe-based IoT company operating in the asset tracking and automated temperature monitoring market. Its product portfolio spans purpose-built hardware (Träck LoRaWAN tracker, Träck 4G, Lance LoRaWAN insertion thermometer, SNC-PV solar-powered 4G data logger), a proprietary cloud platform (SenseCloud) with documented REST API, and recurring managed services including calibration, replacement, and usage-based billing. The company combines low-power wide-area network (LoRaWAN) and cellular (4G/M2M) connectivity to serve use cases such as care facility equipment tracking, cold-chain monitoring in food logistics, construction site asset visibility, returnable packaging logistics, and emerging verticals including aviation catering (SkyTender), forestry, and biochemistry laboratories.

The business model is a device-as-a-service stack: hardware is provisioned under managed-service contracts that bundle connectivity (SIM/LoRaWAN), the SenseCloud subscription, calibration (Kalibrierservice), and device replacement, generating recurring revenue alongside direct hardware sales. Channel partners such as TKT (thermal containers) and comepack (returnable packaging) embed Senseing hardware into their own products, extending reach without direct sales effort. The company cites a customer base of 300+ organizations including prominent German enterprises and care providers such as REWE Group, AWO, Caritas, Diakonie, and Peter Gross.

Senseing is a small team (1-10 employees) and self-describes as "Pre-Seed" stage. Recognition includes the BSFZ R&D allowance certification for qualified in-house research and 3rd place in the Gründer category at the Wirtschaftspreis Schwarzer Löwe 2024. The company pursues research collaborations with institutes such as KIT/IPEK and maintains trade show presence in elder-care (ALTENPFLEGE Messe). Strategic positioning emphasizes regulatory-compliant continuous monitoring (24/7, audit-ready logging) as a wedge into healthcare and food-safety contexts where compliance drives purchasing decisions.

Name

Senseing Gmbh

Legal name

SenseING GmbH

Website

https://senseing.de

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Senseing GmbH is a Karlsruhe-based IoT provider of LoRaWAN and 4G hardware plus the SenseCloud platform and managed services for asset tracking and automated temperature monitoring, serving 300+ customers across healthcare, food logistics, construction, and returnable packaging.

Ownership category

akta.pro rank

Product category

IoT Temperature Monitoring & Asset Tracking

NAICS

Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)

SIC

Measuring & Controlling Devices, Nec (3829), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Temperature data loggers & probes (in-transit and storage) (TLAEALAA)

akta.pro secondary industries

Remote Sensing, Alerts & Predictive Analytics for Spoilage/Hotspot Detection (AFAOALAJ), Transport-Integrated Temperature Monitoring (In-Storage to Outbound Loads) (AFAOALAG), Elder Care, Wellness & Home Health IoT (Fall Detection, Medical Alerts, Sleep/Wellness Sensors) (HSAPAQAJ)

Keywords

• IoT temperature monitoring
• Asset tracking sensors
• Cold chain monitoring
• LoRaWAN tracking devices
• Managed IoT service

Headquarters

HQ city

Karlsruhe-hagsfeld

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Technology or R&D, Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Hardware Product Sales: Sale of IoT hardware products including Träck LoRaWAN trackers, Lance insertion thermometers, SNC-PV solar-powered data logers, and associated gateways. Products are sold as one-time purchases or potentially bundled with subscription services.
2. SenseCloud IoT Platform Subscription: Cloud platform subscription for device management, data visualization, dashboards, alerting, and data storage. Offered as part of the managed IoT service.
3. Managed IoT Service: Comprehensive managed service covering hardware configuration, commissioning support, ongoing maintenance, calibration/recalibration services, and device replacement. May include usage-based or subscription pricing.
4. Device Usage Fee Model: Customers do not purchase devices outright; they pay a usage fee for the devices, which are delivered pre-configured. If a device does not function properly, the service includes free replacement.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

SenseING provides IoT hardware (LoRaWAN and 4G trackers, smart thermometers, solar-powered data loggers), the proprietary SenseCloud IoT platform for device management, visualization, alerting, and storage, and a bundled Managed IoT Service for automated temperature monitoring and asset tracking. The full-service offering covers pre-configured hardware delivery, plug-and-play commissioning, ongoing maintenance, calibration/recalibration, and free device replacement for enterprise customers in healthcare, food logistics, construction, returnable packaging, and forestry.

Product overview

SenseING GmbH offers a comprehensive IoT solutions portfolio consisting of hardware products (trackers and data loggers) and an IoT platform (SenseCloud). The core hardware includes Träck (LoRaWAN tracker), Träck 4G (4G tracker), Lance (LoRaWAN thermometer), and SNC-PV (solar-powered 4G data logger). These devices connect to the SenseCloud platform for data visualization, device management, and automated alerting. The company provides complete solutions through its Managed IoT Service, which includes consultation, configuration, monitoring, maintenance, and calibration. Primary solutions focus on temperature monitoring (for refrigerators, cold storage, and transport) and asset tracking (construction equipment, containers, load carriers, wood/forestry). The company serves industries including healthcare, food logistics, laboratories, construction, and forestry.

Differentiator

Problem solved

Functional benefit

Brands

• Träck: LoRaWAN tracker product line for monitoring devices and goods
• Lance
• SNC-PV
• SenseCloud

Products and services

• Träck LoRaWAN Tracker Robust LoRaWAN-based tracker for enterprises that need to monitor the location and status of devices, goods, containers, or equipment, with up to 4-year battery life and strong building penetration.
• Träck 4G Tracker 4G-enabled asset tracker with extended cellular connectivity for enterprises that require real-time tracking beyond LoRaWAN coverage.
• Lance LoRaWAN Insertion Thermometer Smart LoRaWAN insertion thermometer for enterprises needing automatic, continuous temperature documentation in refrigerators, cold storage, or transport.
• SNC-PV Solar-Powered 4G Data Logger Photovoltaic-powered 4G data logger for food and pharma logistics operators that monitors thermal containers and transmits data via mobile network in real time without requiring battery changes.
• SenseCloud IoT Platform Cloud-based IoT platform for enterprises to manage connected SenseING devices, visualize sensor data, configure alarms, and store historical records with encrypted transport and authenticated device credentials.
• Managed IoT Service End-to-end managed IoT service for enterprises, bundling pre-configured hardware delivery, plug-and-play commissioning, configuration, 24/7 monitoring, ongoing maintenance, security, and calibration/recalibration into a single-vendor offering.
• Temperature Sensor Calibration Service (Kalibrierservice) Calibration service for enterprise customers to maintain measurement accuracy and compliance of deployed SenseING temperature sensors.

Quantifiable outcome

• 300+ companies trust SenseING as customers
• +2 more outcomes

Named customers14 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Five partnerships are on record, tiered core and minor.

• TKT (TKT-Germany)coreStrategic or Co-development Partner · 4 November 2024SenseING and TKT combined their products to offer an innovative cold chain monitoring solution. The solar-powered SNC-PV data logger is now integrated as a standard component of TKT's robust thermal containers (Thermobehälter). This partnership enables seamless cold chain monitoring for food and pharmaceutical logistics globally, replacing manual documentation with automated temperature data capture and real-time data transmission via mobile network.
• comepack GmbHcoreStrategic or Co-development Partner · 1 December 2020Partnership since December 2020 for reusable transport packaging tracking. SenseING provides GPS sensor systems combined with comepack's container management software, transforming load carriers into IoT-enabled information carriers. The collaboration collects data on real conditions and loads during RTP usage and provides supply chain transparency through active tracking.
• Merkur Frucht Freiburg GmbHcoreStrategic or Co-development PartnerJoint development of an energy-autonomous system for automated cold chain monitoring. The solar-powered device uses indoor lighting during loading for energy, captures temperature and humidity data, and transmits it automatically to the company's inventory management system via interfaces.
• SkyTender Solutions AGminorStrategic or Co-development PartnerDeveloped a portable sensor system for capturing real environmental and operating conditions of mobile post-mix beverage systems in aviation. Real data used for dimensioning and lifespan estimation.
• IPEK – Institut für Produktentwicklung am KIT (Karlsruhe Institute of Technology)minorStrategic or Co-development PartnerCollaborated on a research project to develop PCB design for MEMS sensor-integrated gears. SenseING contributed circuit board design expertise for investigating the potential of MEMS sensors integrated into mechanical gears.

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Direct peers

• Roambee: Supply-chain visibility platform combining IoT sensors, GPS tracking, and cloud analytics for logistics and cold-chain customers. Overlaps with SenseING's comepack reusable-transport-packaging partnership and cold-chain monitoring solutions.
• Controlant: Icelandic provider of real-time cold-chain visibility solutions combining cellular data loggers, dashboards, and managed services for pharmaceutical and food logistics. Closely comparable to SenseING's end-to-end managed IoT service plus SenseCloud model.
• Oceasoft (by Viessmann): French specialist in IoT smart sensors and data loggers for temperature, humidity, and CO2 with a cloud monitoring platform for life sciences and industrial applications. Closely comparable to SenseING's Lance/SNC-PV plus SenseCloud stack in regulated monitoring.
• ELPRO-BUCHS AG: Swiss specialist in cold-chain temperature monitoring data loggers and cloud-based monitoring services for pharma and life sciences. Directly competes with SenseING's SNC-PV/Lance products and SenseCloud platform for regulated temperature monitoring use cases.
• Berlinger & Co. AG: Swiss manufacturer of temperature monitoring devices and cold-chain visibility solutions used widely in pharma logistics. Direct competitor to SenseING's Lance and SNC-PV data loggers, with overlap on both hardware and cloud platform.
• Tive: US-based provider of cellular IoT trackers and cloud platform for real-time shipment visibility and cold-chain monitoring. Direct competitor for the Träck 4G asset tracking plus cold-chain monitoring use cases, with similar managed-service positioning.
• SmartSense (by Carrier): IoT platform providing temperature and environmental monitoring for healthcare, food service, and cold-chain operations, including regulatory compliance dashboards. Strong overlap with SenseING's care-facility temperature documentation business.
• Disruptive Technologies: Norwegian miniature IoT sensor company providing wireless sensors and a cloud platform for building, facility, and asset monitoring. Closely comparable to SenseING on the LoRa/low-power sensor platform side, targeting facilities with plug-and-play deployments.

Broad incumbents

• Testo SE: German-headquartered global leader in measurement technology including temperature, humidity, and data loggers. Overlaps with SenseING on industrial and food/pharma temperature monitoring but offers a much broader catalog (analyzers, flue gas, etc.) rather than specializing in a verticalized managed IoT service.
• Sensitech (a Carrier company): Cold-chain visibility platform from Carrier serving global pharma and food customers with temperature data loggers and monitoring services. Larger incumbent competing with SenseING for enterprise cold-chain deployments, particularly in pharma.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/senseing-sensor-technology

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Senseing Gmbh