What Project Mama does

Project MAMA is a UK-registered charity (Charity No. 1182112) that provides holistic, trauma-informed perinatal support to migrant and refugee pregnant women and new mothers in the Bristol area (BS postcodes). Its core service is the Mother Companion programme, which pairs each beneficiary from approximately 32 weeks of pregnancy through 8 weeks postpartum with a trained volunteer Mother Companion who provides emotional support, advocacy, attendance at medical appointments, on-call birth companionship, infant feeding support, and practical postnatal help. The organisation's second core offering is MAMAhub, a community drop-in space at Kensington Baptist Church running weekly sessions (Bumps & Babes for under-18-months and Play & Grow for 0-5 years) that provides peer connection, home-cooked meals, workshops, and activities. Beyond direct service delivery, Project MAMA conducts advocacy work challenging structural and health inequalities faced by migrant people in the perinatal period.

Name

Project Mama

Legal name

Project MAMA

Website

https://projectmama.org

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Project MAMA is a Bristol-based UK charity that provides trauma-informed pregnancy, birth, and postnatal support to migrant and refugee mothers through volunteer Mother Companions and the MAMAhub community drop-in.

Ownership category

akta.pro rank

Product category

Maternal & Perinatal Support Services

NAICS

Individual and Family Services (6241), Other Individual and Family Services (624190), Child Care Services (6244)

SIC

Services-Social Services (8300)

akta.pro primary industry

Maternal, Child & Family Health Organizations (BPAGACAF)

akta.pro secondary industries

Lactation, Postpartum & Perinatal Support Services (HLAFAJAN), Postpartum Family Helper (Non-Medical) (HSAAAGAJ), Maternal, Newborn, Child & Adolescent Health (MNCAH) NGOs (HLAJAKAG)

Keywords

• Maternal health support
• Migrant community services
• Perinatal companionship
• Pregnancy support services
• Community drop-in services

Headquarters

HQ city

Bristol

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations and Fundraising: Charitable donations from individuals, corporate partners, and fundraising activities. Monthly giving program starting at £10/month. One-time donations accepted. Bristol Half Marathon places available for fundraisers.
2. Merchandise Sales: Sale of branded merchandise including t-shirts, tote bags, tea towels, posters, stickers, and postcards through the Solidarity Shop. Prices range from £2 to £25.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Project MAMA is a UK registered charity providing free, trauma-informed support to migrant and refugee pregnant women and new mothers in the Bristol area (BS postcodes). Its core services include the Mother Companion program (one-to-one volunteer companionship from 32 weeks pregnancy through 8 weeks postpartum, including birth support) and MAMAhub community drop-in groups offering shared meals, activities, and peer connection for expectant and new mothers with babies and young children.

Product overview

Project MAMA is a charitable organization offering a portfolio of support services for migrated and refugee mothers. Its core service offering consists of the Mother Companion program (one-to-one antenatal, birth, and postnatal support with trained volunteers) and the MAMAhub community drop-in groups. The organization also conducts advocacy work to address structural inequalities, and operates a Solidarity Shop selling branded merchandise to raise funds. All services are focused on the Bristol, UK area (BS postcodes).

Differentiator

Problem solved

Functional benefit

Brands

• Mother Companions: Core service linking displaced and migrated pregnant people with Mother Companions who provide emotional and practical support from pregnancy to 8 weeks postpartum.
• MAMAhub

Products and services

• Mother Companion One-to-one support service pairing displaced and migrated pregnant people with trained volunteer Mother Companions who provide emotional and practical support from the third trimester through 8 weeks postpartum, including on-call birth companionship so mothers do not have to give birth alone.
• MAMAhub Community drop-in space at Kensington Baptist Church in Bristol for expectant and new mothers and their babies/young children, offering home-cooked meals, workshops, activities, and peer connection. Includes Bumps & Babes (babies under 18 months) and Play & Grow (children 0-5 years) groups.
• Advocacy Policy and awareness work that promotes wider change by raising awareness of and challenging the structural and health inequalities that migrated people face during the perinatal period.
• Solidarity Shop Online merchandise shop selling branded items including T-shirts, tote bags, posters, stickers, tea towels, postcards, and cotton zip bags at prices ranging from £2 to £25 to raise funds for the charity.

Quantifiable outcome

• 36 pregnant women and 45 babes attended MAMAhub in one month

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered supporting and minor.

• Baby Bank NetworksupportingChannel Partner/ Reseller/ DistributorPartner organization that accepts donations of baby clothes, toys, and equipment. Project MAMA refers families to Baby Bank Network for material support items since Project MAMA has limited storage space.
• Wild SageminorStrategic or Co-development PartnerBusiness partner that gifts natural products for mamas as part of corporate partnership arrangement
• Mothership WritersminorStrategic or Co-development PartnerCorporate partner that donates £1 from every sale to Project MAMA
• Choose LovesupportingOthersCharitable partner visible in logo, supporting refugee and migrant communities

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• NCT (National Childbirth Trust): UK's largest charity for new parents, offering antenatal classes, peer support, and campaigning. Provides similar pregnancy and early-parenthood support but at much larger scale and without the migrant-specialist focus.
• Home-Start UK: UK family support charity supporting parents with young children through trained volunteers visiting families at home. Comparable on the volunteer-home-visiting model for vulnerable families during early parenthood, though broader in beneficiary scope.
• Refugee Council: UK charity supporting refugees and asylum seekers with advice, resettlement, and advocacy. Comparable beneficiary population but much broader scope; could be a referral partner or national-scale parent body.
• Doula UK: UK network of volunteer and paid birth and postnatal doulas providing continuous support to women. Comparable on the birth companionship service line, but operates as a professional membership body rather than a charity for a specific beneficiary group.

Emerging players

• Five X More: UK campaign and advocacy organization tackling Black maternal health disparities in the UK. Comparable on the maternal health equity mission and Black Maternity Matters training overlap; narrower geographic focus than Project MAMA's refugee-specific work.

Direct peers

• Baby Basics UK: UK network of baby banks providing essential equipment, clothing, and toiletries to families in need. Directly comparable via its partnership with Project MAMA (Baby Bank Network) and shared migrant/low-income beneficiary focus.
• Women for Refugee Women: UK charity supporting refugee and asylum-seeking women through advice, group programs, and advocacy. Shares the migrant-women focus and London-based community engagement model, though broader in scope than perinatal support.
• Maternity Action: UK charity dedicated to the rights of migrant women, asylum seekers, and refugees during pregnancy, childbirth, and early motherhood. Overlap with Project MAMA on migrant maternal health focus, though primarily advocacy/policy vs. direct service delivery.
• Birth Companions: UK charity providing antenatal, birth, and postnatal support to women facing multiple disadvantage, including those in prison, asylum seekers, and refugees. Closest direct peer — same one-to-one birth companion model, same vulnerable migrant/refugee client base, overlapping volunteer methodology.

Others

• Choose Love (Help Refugees): UK/US humanitarian charity supporting refugees and displaced people. Directly comparable as a Project MAMA partner (logo displayed on website) and as a fellow migrant-support charity, though broader in mission and not maternal-specific.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/projectmamauk
• LinkedInlinkedin.com/company/project-mama

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Project Mama