Schoenegge.io | Online Agency

What Schoenegge.io | Online Agency does

Schoenegge.io is a digital agency founded in 2018 by Oliver Schönegge and operated as a remote-first sole proprietorship under Spanish law (legally resident in Palma de Mallorca since January 2026). The firm serves small and medium-sized enterprises in the DACH market (Germany, Austria, Switzerland) across five core service lines: web development (Next.js, React, WordPress, GitHub/GitLab, Vercel/Netlify); e-commerce (Shopify as primary partner, plus WooCommerce, Magento, PlentyOne, and PrestaShop); SEO and Google Ads; GEO (Generative Engine Optimization for AI-driven search visibility); and ongoing website maintenance. The agency is technology-agnostic, selecting the best-fit platform per project from WordPress, Shopify, Webflow, WooCommerce, Storyblok, or Directus, and holds official Shopify Partner (since 2022) and Netlify Partner status.

The agency operates two parallel engagement models. Project-based work is delivered against fixed milestones with a 40/30/30 payment structure (40% at start, 30% after six weeks, 30% at completion), typically priced in the lower to mid five-digit EUR range. Long-term care is delivered via monthly retainer packages ranging from Mini (1h/month) to Premium (15h/month), all month-to-month cancellable, supported by a customer portal with a performance dashboard. The team is structured as a small core (2–10 people) plus a curated network of specialists distributed across the EU, with the founder serving as primary client contact and 24-hour response guarantor.

Customer composition is fragmented across 20+ named SMB logos spanning trailer parts, lifestyle, fitness, hospitality, yachting, furniture, real estate, jewelry, and nonprofit verticals, with one notable engagement (Domaine de la Coquillade, France) and an earlier marketplace venture (Loma.eco, 2019–2023) that scaled to 2,000+ products, 150+ producers, and 10,000+ end customers before discontinuation. The agency reports 110+ completed projects and 30 Trustpilot reviews. Distribution is founder-led via website contact forms, Calendly booking, direct email/phone, and partner agency referrals (we-site.de, clickservice.at), with no paid advertising or self-serve motion.

Name

Schoenegge.io | Online Agency

Legal name

Oliver Schönegge

Website

https://schoenegge.io

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Schoenegge.io is a remote-first digital agency serving DACH-market SMEs with web development, e-commerce (Shopify, WooCommerce), SEO, GEO, and ongoing website maintenance, delivered via project-based work and monthly retainer packages.

Ownership category

akta.pro rank

Product category

Digital Agency Services

NAICS

Custom Computer Programming Services (541511)

SIC

Services-Computer Programming Services (7371)

akta.pro primary industry

Technical SEO (Audits, Crawl/Indexing, Site Architecture) (BPAFAJAA)

akta.pro secondary industry

E-commerce SEO (Category/Product SEO, Merchant Feeds) (BPAFAJAE)

Keywords

• Web development services
• E-commerce solutions
• Search engine optimization
• Website maintenance
• Digital agency services

Headquarters

HQ city

Berlin-müggelheim

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Project-based Development Services: Fixed-scope project work for website relaunches, shop setups, platform migrations, and custom web projects. Pricing is individually quoted based on scope. Payment structure: 40% at project start, 30% after six weeks, 30% after completion.
2. Monthly Retainer Packages: Recurring monthly retainer packages (Mini 1h, Starter 3h, Basis 5h, Standard 10h, Premium 15h) covering ongoing maintenance, SEO, content, technical support and strategy. Month-to-month with no long-term contracts.
3. WordPress Maintenance & Updates: Standalone monthly update package for WordPress websites: core, plugin and theme updates, manual backups before updates, functionality and performance testing, and backup restoration if needed.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Schoenegge.io is a digital agency that delivers web development, e-commerce builds (primarily Shopify, also WooCommerce), SEO, Generative Engine Optimization (GEO) for AI search visibility, and ongoing website maintenance for SMEs in the DACH region. Services are delivered through two engagement models: fixed-scope project work (e.g., website relaunches, platform migrations) and monthly retainer packages (1 to 15 hours per month) covering SEO, content, technical support, and strategy.

Product overview

Schoenegge.io is a digital agency serving the DACH market (Germany, Austria, Switzerland) with a portfolio of interlocking services: web development (Next.js, React, WordPress, GitHub/GitLab, Vercel/Netlify), e-commerce stores (Shopify primary, also WooCommerce/Magento), SEO and GEO (Generative Engine Optimization for AI visibility in ChatGPT/Perplexity/Claude), and ongoing website maintenance. Services are delivered via two engagement models: project-based work (defined scope, fixed milestones, 40/30/30 payment terms) or monthly retainer packages (Mini 1h to Premium 15h, all monthly-cancellable). The agency operates as a specialist network across the EU, led by founder Oliver Schönegge since 2018.

Differentiator

Problem solved

Functional benefit

Products and services

• Webentwicklung (Web Development) Custom website and platform development using Next.js, React, GitHub/GitLab version control, and hosting on Vercel or Netlify, alongside classic CMS options such as WordPress when browser-based content management is preferred. For SMEs that need tailored websites and web platforms in the DACH market.
• Online-Shops (E-Commerce) E-commerce solutions built primarily on Shopify (with the agency as an official Shopify Partner since 2022), with additional support for WooCommerce, PlentyOne, PrestaShop, and Magento. Covers new shop setup, platform migration, custom integrations, and SEO/GEO optimization. For businesses establishing or improving online sales presence.
• SEO & Reichweite (SEO & Visibility) Search engine optimization covering technical SEO, content SEO, keyword research, performance monitoring via Google Search Console and Google Analytics 4, and optional Google Ads campaign integration. For companies whose websites exist but lack search engine visibility, traffic, or qualified leads from organic search.
• GEO & KI-Sichtbarkeit (GEO & AI Visibility) Generative Engine Optimization: optimizing client content for AI systems (ChatGPT, Perplexity, Claude) using Schema.org structured data, E-E-A-T signals, factual content with concrete numbers and case studies, and natural-language phrasing so AI chatbots find and recommend the brand.
• Website-Betreuung (Website Maintenance) Ongoing website support, maintenance, and proactive development for WordPress and Shopify sites. Includes core/plugin/theme updates, manual backups before updates, functionality and performance testing, security, SEO, content updates, legal text management, and optional Google Ads management. Delivered via monthly retainer packages.
• Projektarbeit (Project-Based Work) Time-bounded project delivery model for clearly scoped deliverables such as website relaunches, shop setups, platform migrations, or custom web projects. Features transparent pricing, fixed milestones, and a 40/30/30 payment structure (40% at start, 30% after six weeks, 30% after completion). Includes one month of free support post-launch.
• Langfristige Betreuung (Long-Term Retainer)

Quantifiable outcome

• 24-hour response time guarantee on inquiries
• +2 more outcomes

Named customers18 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability2 records

Feature3 records

Partnerships

Six partnerships are on record, tiered core, minor and supporting.

• NetlifycoreTechnology or IntegrationOfficial Netlify Partner for performant hosting and modern web architecture. Schoenegge.io deploys client websites via Netlify's global CDN infrastructure. Listed in Netlify Agency Directory.
• ShopifycoreTechnology or IntegrationOfficial Shopify Partner since 2022. Agency develops and manages Shopify stores for clients, listed on Shopify Partner marketplace. Primary e-commerce platform recommendation.
• we-site.deminorChannel Partner/ Reseller/ DistributorShopify agency and partner for demanding e-commerce projects throughout Germany. Mutual referral relationship for projects outside each other's focus.
• clickservice.atminorChannel Partner/ Reseller/ DistributorTechnical partner based in Austria providing local support for Austrian clients. Mutual referral relationship.
• IT-Recht KanzleisupportingTechnology or IntegrationPartnership for automatic updates of legal texts (Impressum, Privacy Policy, Terms, Cancellation Policy) for client websites. Provides legal certainty and current compliance.
• Exali IT-HaftpflichtsupportingOthersProfessional IT liability insurance for securing all projects. Listed as partner for client confidence and risk management.

Scale indicators6 records

Recent moves6 records

Expansion highlights10 records

Others

• Trustpilot: Review platform on which Schoenegge.io actively displays its 30 reviews. Not a competitor, but an enabling/thematically related platform that influences agency-customer trust dynamics in the same DACH SMB market.
• Sitecore: Enterprise digital experience platform vendor. Relevant as ecosystem context: Schoenegge.io operates in a service ecosystem where agencies build on top of platforms like Sitecore, Shopify, and Webflow — not a direct competitor but a platform peer shaping the same market.

Broad incumbents

• SinnerSchrader (Accenture Song): Large Hamburg-based digital agency (now part of Accenture Song) covering platforms, commerce, and brand experience. Comparable in core offerings but at enterprise scale, representing the scaled competitive threat in DACH.
• diva-e: Large German full-service digital agency covering strategy, e-commerce, content, and platforms. Broader portfolio and larger headcount than Schoenegge.io but overlaps substantially on e-commerce and platform projects in the DACH market.
• nexum: Cologne-based independent digital agency offering strategy, creation, technology, and media across web and e-commerce. A broader incumbent with deeper capabilities than Schoenegge.io but similar DACH SME/mid-market customer base.

Direct peers

• clickservice.at: Austrian technical/digital agency serving as a referral partner. Comparable DACH SME focus and digital service offering, providing local Austrian support that Schoenegge.io cannot deliver directly.
• Bloofusion: German digital marketing agency with strong SEO and e-commerce expertise serving SME and mid-market clients. Comparable service portfolio (SEO, web, content) and DACH focus.
• we-site.de: Shopify-focused digital agency based in Germany with whom Schoenegge.io has a mutual referral partnership. Comparable in size and target market (DACH SMEs), competing directly for Shopify e-commerce project work.
• Seokratie: Established German SEO agency headquartered in Düsseldorf serving SME clients with technical SEO, content, and link building — directly overlapping with Schoenegge.io's SEO service line and DACH target market.

Emerging players

• Ryte (now part of Group23): Munich-based platform for website quality management and SEO with adjacent agency services. Targets overlapping SME/enterprise DACH customers but competes primarily on tooling rather than bespoke builds.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/schoenegge-io

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Schoenegge.io | Online Agency