S&G
S&G Elétrica e Automação is a Brazilian industrial automation and electrical services firm headquartered in Dourados, MS, founded in 2011. It delivers custom PLC/SCADA automation, electrical panel assembly, and energy management to industrial enterprise clients across Brazil, including BRF and JBS Friboi.
- Company typePrivate
- Founded2011
- HeadquartersDourados, Brazil
- Headcount11–50
- GTM typeB2B
- OfferingServices
What S&G does
S&G Elétrica e Automação is a Brazilian industrial automation and electrical services company headquartered in Dourados, Mato Grosso do Sul, founded in 2011 and operating privately with 11-50 employees. The company delivers custom industrial automation, electrical panel assembly, industrial electrical installations, and energy management solutions to manufacturing and processing enterprises across multiple Brazilian states.
The technical core consists of PLC (Programmable Logic Controller) application development, SCADA supervisory systems, and industrial networks, complemented by an Industry 4.0 data-collection offering that produces real-time production dashboards. Core service lines include automation consulting, machine programming, industrial machine retrofit, preventive and corrective maintenance, low- and medium-voltage electrical panel assembly (QGBT, CCM, capacitor banks, distribution boards), complete electrical infrastructure installation (cable routing, electroducts, field device connection, commissioning), industrial lighting design, and SPDA lightning protection design and execution. The technology stack is conventional industrial automation rather than proprietary software: projects are quote-engineered, scope-defined client deliverables assembled at S&G facilities and deployed on client sites.
The business model is project-based professional services with quote-based, customized pricing and multi-year contract cadences. GTM runs through enterprise field sales, direct outreach, WhatsApp contact, and website-driven quote requests, with brand presence on Instagram and LinkedIn. Customer concentration is weighted toward Brazilian food processing, meat processing, and ethanol/bioenergy enterprises; named clients include BRF, Seara Alimentos, Inpasa Brasil, and JBS Friboi. The company reports 718+ executed projects and 263+ satisfied clients over its 14-year history, with no publicly disclosed revenue, funding history, or ownership structure.
S&G firmographics
Firmographics- Name
- S&G
- Legal name
- S&G
- Website
- https://sgautomacao.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- S&G Elétrica e Automação is a Brazilian industrial automation and electrical services firm headquartered in Dourados, MS, founded in 2011. It delivers custom PLC/SCADA automation, electrical panel assembly, and energy management to industrial enterprise clients across Brazil, including BRF and JBS Friboi.
- Ownership category
- akta.pro rank
S&G industry classification
Industry- Product category
- Industrial Automation Services
- NAICS
- Electrical Equipment Manufacturing (3353)
- SIC
- Electrical Industrial Apparatus (3620)
- akta.pro primary industry
- Industrial Automation Software (SCADA, HMI, MES, Historian) (IMAHAHAJ)
- akta.pro secondary industry
- Industrial Control Cabinets & Power Distribution (Panels, Switchgear for Automation) (IMAHAHAK)
Keywords
Where S&G is headquartered
LocationHeadquarters
- HQ city
- Dourados
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
S&G business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Industrial Automation Projects: Custom automation system development including PLC programming, supervisory systems, and industrial networks. Project-based engagements from conception through commissioning.
- Electrical Panel Assembly: Assembly and installation of electrical panels including QGBT, CCM, capacitor banks, and distribution boards. Includes low and medium voltage panels.
- Electrical Infrastructure Services: Complete electrical infrastructure assembly, cable installation, device connection, and final commissioning. Includes electrical projects, lightning protection (SPDA), and industrial lighting.
- Energy Management Consulting: Energy quality analysis and consumption reduction consulting, including power factor correction and energy efficiency projects.
- Retrofit Services: Modernization of industrial machines and equipment to improve performance and extend operational life.
- Preventive and Corrective Maintenance: Maintenance services for automation systems and electrical equipment to ensure operational continuity.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Project-based professional services with customized pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
S&G product offering
Product offeringCore offering
S&G develops custom industrial automation systems (PLCs, SCADA supervisory systems, industrial networks) and assembles industrial electrical panels, executing end-to-end electrical infrastructure projects for manufacturing plants across Brazil. The company also delivers Industry 4.0 data collection dashboards, energy quality analysis and consumption reduction consulting, industrial machine retrofit, and preventive/corrective maintenance services. Each engagement is project-based, quote-priced, and spans from design and engineering through installation, commissioning, and ongoing support.
Product overview
S&G Elétrica e Automação is a Brazilian industrial automation and electrical services company operating for 14 years (founded 2011), headquartered in Dourados, MS. The company operates as a unified service provider — not a software platform — organized around four core service areas: (1) Automação Industrial covering PLC development, supervisory systems, and industrial networks; (2) Coleta de Dados para Indústria 4.0 providing real-time production dashboards; (3) Gerenciamento de Energia offering power quality analysis and energy reduction consulting; and (4) Instalações Elétricas Industriais including electrical panel assembly (QGBT, CCM, distribution boards), electrical infrastructure, lighting systems, and SPDA lightning protection. The portfolio is supported by specialized services including automation consulting, energy efficiency consulting, electrical project design, industrial lighting design, industrial machine retrofit, industrial machine programming, automation maintenance, and full commissioning. The company delivers end-to-end projects from design through installation to final commissioning, serving clients across multiple Brazilian states.
Differentiator
Problem solved
Functional benefit
Products and services
- Industrial Automation (Automação Industrial) Development of applications in PLCs (Programmable Logic Controllers), supervisory systems, and industrial networks for automated process control, targeting manufacturing plants and industrial facilities.
- Data Collection for Industry 4.0 (Coleta de Dados para Indústria 4.0) Creation of dashboards with real-time production information, enabling data-driven decision-making and monitoring of industrial processes for smart factory implementations.
- Energy Management (Gerenciamento de Energia) Power quality analysis and consulting services aimed at reducing energy consumption and optimizing energy usage in industrial facilities, including power factor correction and energy efficiency projects.
- Industrial Electrical Installations (Instalações Elétricas Industriais) Assembly and installation of electrical panels (QGBT, CCM, distribution boards), electrical infrastructure setup including cable routing and electroducts, lighting systems, and SPDA lightning protection systems, including full commissioning for industrial facilities.
- Industrial Machine Retrofit (Retrofit em Máquinas Industriais) Retrofit services for industrial machines, upgrading legacy equipment with modern automation and control technologies to improve performance and extend operational life.
- Industrial Machine Programming (Programação de Máquinas Industriais) Industrial machine programming services for PLCs and automation systems, integrating devices and optimizing production processes.
- Industrial Automation Maintenance (Manutenção de Automação Industrial) Preventive and corrective maintenance services for industrial automation systems and equipment to ensure operational continuity.
- Electrical Infrastructure Assembly (Montagem de Infraestrutura Elétrica) Electrical infrastructure assembly including cable routing, electroducts, cable trays, and full field device connection for industrial facilities.
- Automation Consulting (Consultoria de Automação) Automation consulting services providing expert guidance on industrial automation strategies and implementations for industrial clients.
- Energy Efficiency Consulting (Consultoria em Eficiência Energética) Energy efficiency consulting to help industries reduce consumption and optimize energy costs, including power factor correction advisory.
- Electrical Project Design (Elaboração de Projetos Elétricos) Electrical project design services covering distribution boards, panels, and industrial electrical systems for clients in industrial sectors.
- Industrial Lighting Design (Projeto Luminotécnico Industrial) Industrial lighting design projects to optimize illumination efficiency and safety in industrial environments.
- SPDA Lightning Protection Project (Projeto SPDA) Design and execution of SPDA (Sistema de Proteção contra Descargas Atmosféricas) lightning protection systems for industrial buildings and facilities.
Companies that use S&G
Customer profileNamed customers4 records
Segments2 records
Ideal customer profiles1 record
S&G technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
S&G partnerships and signals
Strategic signalScale indicators5 records
Recent moves4 records
Expansion highlights5 records
S&G competitors and assessment
Company assessmentDirect peers
- Altus (Bosch Rexroth): Brazilian PLC and remote I/O manufacturer (originally Altus, now part of Bosch Rexroth) serving industrial automation integrators across Brazil. Comparable because Altus/Bosch Rexroth supplies the controllers and I/O that Brazilian integrators like S&G program and commission into industrial panels.
- TIBOX: Brazilian manufacturer and assembler of electrical panels, enclosures, and power distribution solutions for industrial customers. Comparable as a direct domestic peer in the electrical panel assembly and industrial electrical installation business that is core to S&G's offering.
- Elipse Software: Brazilian software company developing Elipse SCADA, HMI, and MES platforms widely used by Brazilian industrial integrators including S&G. Comparable as a domestic automation software peer whose platform S&G and competitors deploy for plant visualization and Industry 4.0 dashboards.
- Novus: Brazilian manufacturer of industrial automation and electronic instrumentation products including data acquisition, sensors, and controllers. Comparable as a domestic automation peer supplying instruments and I/O modules that overlap with S&G's energy management and Industry 4.0 data collection scope.
- Smar: Brazilian manufacturer of industrial instrumentation, controllers, and automation systems with field devices and control hardware sold to process industries. Comparable as a domestic automation peer with overlapping product/solution portfolio and Brazilian manufacturing base serving similar industrial customers.
Broad incumbents
- Siemens Brasil: Global industrial automation leader (PLC, SCADA, drives) with a large Brazilian footprint and authorized integrator network. Comparable because Siemens and its integrators target the same Brazilian industrial customers for plant automation, panel retrofits, and Industry 4.0 initiatives that S&G serves.
- Rockwell Automation Brasil: Global industrial automation leader (Allen-Bradley PLCs, FactoryTalk SCADA) with Brazilian integrator partners serving food, beverage, and life sciences verticals — the same verticals S&G serves. Comparable as both an OEM supplier to S&G and a competitor for end-customer automation programs.
- Schneider Electric Brasil: Global specialist in energy management and industrial automation with a Brazilian operation focused on power distribution, PLC, and SCADA. Comparable due to direct overlap with S&G's panel assembly, energy management consulting, and industrial automation services.
- WEG: Brazilian industrial electrical equipment, motors, and automation manufacturer with national service footprint. Comparable because WEG's automation products and drives sit alongside its own systems integration services, directly overlapping S&G's PLC, drives, and panel assembly offering for Brazilian industrial customers.
- ABB Brasil: Global automation and electrification major with substantial Brazilian operations across process industries. Comparable as both an OEM supplier and systems integrator competing for the same industrial automation, SCADA, and electrical installation budgets that S&G pursues.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
S&G social profiles
Digital presenceS&G financial estimates
Financial estimateRevenue estimate
Valuation estimate
S&G leadership team
Management profileNumber of profiles
S&G funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
S&G M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about S&G
What does S&G do?
S&G develops custom industrial automation systems (PLCs, SCADA supervisory systems, industrial networks) and assembles industrial electrical panels, executing end-to-end electrical infrastructure projects for manufacturing plants across Brazil. The company also delivers Industry 4.0 data collection dashboards, energy quality analysis and consumption reduction consulting, industrial machine retrofit, and preventive/corrective maintenance services. Each engagement is project-based, quote-priced, and spans from design and engineering through installation, commissioning, and ongoing support.
Is S&G a public or private company?
S&G is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was S&G founded?
S&G was founded in 2011. It employs 11 to 50 people.
Where is S&G based?
S&G is headquartered in Dourados, Brazil, in the Latin America region.
How does S&G make money?
Six revenue lines are on record. Industrial Automation Projects are the primary driver. The others are electrical Panel Assembly, electrical Infrastructure Services, energy Management Consulting, retrofit Services and preventive and Corrective Maintenance.
Who are S&G's main competitors?
Direct peers on record are Altus (Bosch Rexroth), TIBOX, Elipse Software, Novus and Smar. Broad incumbents are Siemens Brasil, Rockwell Automation Brasil, Schneider Electric Brasil, WEG and ABB Brasil.
Does S&G have an API?
No public API is recorded for S&G.
What industry is S&G in?
S&G's product category is Industrial Automation Services. Its primary akta.pro industry code is IMAHAHAJ, Industrial Automation Software (SCADA, HMI, MES, Historian), with a secondary code of IMAHAHAK, Industrial Control Cabinets & Power Distribution (Panels, Switchgear for Automation). Its NAICS code is 3353 and its SIC code is 3620.