Retroplanet

What Retroplanet does

Retroplanet is a Nashua, New Hampshire-based private e-commerce retailer founded in 1998 that designs and sells retro-inspired merchandise through a direct-to-consumer and wholesale distribution model. The company offers thousands of original retro-themed designs across five core product categories: t-shirts, sweatshirts, tote bags, vinyl stickers, and wall decals, supplemented by licensed Coca-Cola branded decals and stickers. Retroplanet does not disclose proprietary technology; the offering is fundamentally a content (design) library scaled via print-on-demand and shipped physical goods.

The company's go-to-market is overwhelmingly marketplace-mediated. Its primary retail channel is the Etsy storefront 'RetroPlanetGraphics,' and its wholesale channel is a branded Faire storefront (retroplanet.faire.com) targeting independent retailers. A direct e-commerce site at retroplanet.com serves as a brand hub and supplemental storefront, and the company maintains an email mailing list for customer communication. Revenue mechanics are one-time product sales at marketplace-listed prices; pricing is not publicly disclosed at the catalog level and is set at point of purchase. Customer segmentation is horizontal: individual consumers buying nostalgia-themed apparel and decor for personal use or gifting, and small retailers sourcing wholesale inventory for resale.

Operations are run with a headcount of 1–10 employees from a single headquarters at 21 E Otterson St, Nashua, NH 03060, with customer service staffed Monday–Friday 9:00 am – 5:00 pm. The company has no disclosed funding, no institutional investors, no parent entity, no subsidiaries, no named management team, no AI/ML capabilities, and no patents or regulatory actions on record. The defensible value proposition rests on catalog depth (thousands of designs), brand recognition in the retro/nostalgia niche, and the Coca-Cola licensing arrangement, all leveraged through established marketplace distribution.

Name

Retroplanet

Legal name

RetroPlanet

Website

https://retroplanet.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

1–10 employees

Short description

Retroplanet is a Nashua, NH-based private e-commerce retailer (founded 1998, 1–10 employees) that designs and sells thousands of original retro-inspired t-shirts, sweatshirts, tote bags, vinyl stickers, wall decals, and licensed Coca-Cola decals to individual consumers via Etsy and to retailers via Faire.

Ownership category

akta.pro rank

Headquarters

HQ city

Nashua

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. Direct Product Sales: RetroPlanet generates revenue through the direct sale of physical products including retro-inspired apparel (t-shirts, sweatshirts, tote bags), vinyl stickers, and wall decals. Sales occur through the company's own e-commerce website as well as third-party marketplaces (Etsy, Faire). Both retail (individual consumer) and wholesale (bulk retailer) channels are utilized.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

RetroPlanet designs, produces, and sells retro-inspired physical merchandise — apparel (t-shirts, sweatshirts, tote bags), vinyl stickers, and wall decals — alongside a separately licensed line of Coca-Cola branded decals and stickers. Distribution is run through a direct-to-consumer e-commerce website, an Etsy retail storefront (RetroPlanetGraphics), and a Faire wholesale storefront serving retailer resellers.

Product overview

Retroplanet is a single-product retail company offering retro-inspired merchandise. They provide thousands of original designs across apparel (t-shirts, sweatshirts, tote bags) and decorative items (vinyl stickers, wall decals). They also offer licensed Coca-Cola decals and stickers. Products are sold through their primary Etsy store (RetroplanetGraphics) and wholesale via Faire marketplace.

Differentiator

Problem solved

Functional benefit

Products and services

• Retro-Inspired T-Shirts T-shirts featuring original retro-inspired designs, sold as part of the RetroPlanet apparel catalog to individual consumers and wholesale retailers.
• Retro-Inspired Sweatshirts Sweatshirts featuring original retro-inspired designs, sold as part of the RetroPlanet apparel catalog to individual consumers and wholesale retailers.
• Retro-Inspired Tote Bags Tote bags featuring original retro-inspired designs, sold as part of the RetroPlanet apparel catalog to individual consumers and wholesale retailers.
• Vinyl Stickers Vinyl stickers featuring original retro-inspired designs, sold individually to consumers for personal use, gifting, or decoration.
• Wall Decals Wall decals featuring original retro-inspired designs for home and office decoration, sold to consumers and wholesale retailers.
• Licensed Coca-Cola Decals and Stickers Licensed Coca-Cola branded decals and stickers, produced and sold under product licensing rights and featured in the company's Etsy retail store.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• EtsycoreChannel Partner/ Reseller/ DistributorEtsy serves as the primary retail marketplace channel for RetroPlanet. The company maintains an Etsy shop (RetroPlanetGraphics) where thousands of products are sold including licensed Coca-Cola decals and stickers. Etsy provides the marketplace platform, payment processing, and customer discovery through its search and browse functionality.
• FairecoreChannel Partner/ Reseller/ DistributorFaire operates as the wholesale distribution channel for RetroPlanet. Retailers can visit retroplanet.faire.com to purchase products at wholesale prices for resale. Faire provides the B2B marketplace infrastructure for wholesale transactions.
• Coca-ColaminorOEM/ Whitelabel/ Licensing PartnerRetroPlanet has obtained licensing rights to produce and sell Coca-Cola branded decals and stickers. These licensed products are featured prominently in their Etsy store offerings. This is a product licensing arrangement rather than a technology or strategic partnership.

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Direct peers

• Redbubble: Global marketplace for independent artist-designed apparel, stickers, and home decor. Directly analogous business model to RetroPlanet's graphic-design-on-multiple-products approach.
• Threadless: Artist-designed apparel and accessories brand with a community-submission model. Comparable retro/quirky aesthetic and product range spanning tees, stickers, and gifts.
• Society6: Marketplace selling artist/designer-created art prints, stickers, wall art, and apparel. Closely comparable model to RetroPlanet's Etsy/Faire model of cataloging original designs across multiple product categories.
• Design By Humans: Graphic apparel marketplace featuring artist-submitted designs across t-shirts and related accessories. Same niche and GTM motion as RetroPlanet's design-led apparel business.
• Spreadshirt: Custom apparel and accessories platform enabling designers to sell across tees, totes, and stickers. Closely mirrors RetroPlanet's product mix and marketplace-driven designer model.
• TeePublic: Designer-driven graphic t-shirt marketplace with related sticker and home decor offerings. Same print-on-demand, design-led, multi-product model as RetroPlanet.
• StickerMule: Custom and stock vinyl sticker business directly overlapping RetroPlanet's vinyl sticker product line and similar SMB/individual consumer target customer.
• Fathead: Large-format wall decals and graphics retailer. Directly comparable product category to RetroPlanet's wall decals, with licensed brand merchandise as a key differentiator.

Broad incumbents

• Zazzle: Broader custom products marketplace spanning apparel, gifts, stationery, and home decor. Comparable product breadth but a much wider customization-led positioning rather than retro-design specialization.
• CafePress: Print-on-demand marketplace for apparel, gifts, and home goods with licensed and user-generated designs. Similar multi-category product model but at much larger scale and broader focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Retroplanet