Proglass Gmbh

What Proglass Gmbh does

ProGlass GmbH is a privately held German B2B distributor and developer of specialized tools and equipment for vehicle glass replacement, repair, and ADAS calibration, headquartered in Weilheim an der Teck and founded in 2002. The company serves commercial auto glass professionals — workshops, replacement services, and calibration specialists — across Germany, Austria, Switzerland, France, Benelux, and additional international markets where legally permitted. Sales are restricted to trade customers (Gewerbeschein required) via a registered, manually approved B2B online shop with prices revealed only after login, supported by a regional field-sales organization and 24-hour warehouse dispatch from the Weilheim headquarters.

The product portfolio covers the full auto-glass workflow and combines proprietary brands with distributed third-party brands. Proprietary offerings include GECKO (next-generation stone chip repair), OCTOPUS and OCTOPUS Digital (high-precision ADAS calibration systems for passenger cars and trucks), MultiGrip Ergo (ergonomic suction lifters for heavy panes), WRD Spider 4 (wire cut-out systems), WRD BISON (cut-out systems for heavy commercial vehicles and buses), and BIO-MULTI-CLEAN (an eco-friendly biological glass cleaner). Distributed brands include WRD Glass Tools, Equalizer, BTB Tools, Milwaukee, Fein, and Olfa, spanning hand tools, power tools, pneumatic tools, adhesives/profiles, sensor and calibration equipment, vehicle protection, headlight reconditioning, and storage/transport solutions.

The business model is transactionally one-time B2B product sales through a direct e-commerce storefront, with pay-as-you-go unit pricing, a €15 minimum order for German commercial buyers, and net pricing excluding VAT. Distribution combines the B2B shop with regional field sales, multi-carrier shipping (GLS, DHL, forwarding agents) and a marketing mix spanning website, YouTube, Facebook, Instagram, LinkedIn, a double opt-in newsletter, WhatsApp Business, and European trade fair participation. Leadership remains founder/management-controlled with Oliver Siegler as Managing Director.

Name

Proglass Gmbh

Legal name

ProGlass GmbH

Website

https://proglass.de

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

ProGlass GmbH is a German B2B distributor and developer of tools, equipment, and ADAS calibration systems for vehicle glass replacement and repair, serving commercial auto-glass professionals across DACH, France, Benelux, and international markets via a registered trade shop and regional field sales.

Ownership category

akta.pro rank

Product category

Automotive Aftermarket Tools & Equipment

akta.pro primary industry

Auto Glass Repair & Replacement (TLAKAAAH)

akta.pro secondary industry

Glass Repair & Replacement (Windshield/Auto Glass) (TLAKAEAF)

Keywords

• Auto glass tools
• Vehicle glass replacement
• ADAS calibration systems
• Windscreen repair equipment
• Automotive glass consumables

Headquarters

HQ city

Weilheim An Der Teck

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. B2B Product Sales: Sale of auto glass tools, equipment, and accessories exclusively to commercial/professional customers through their own online shop. Products include hand tools, suction lifters, ADAS calibration systems, windscreen repair equipment, and consumables.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels8 records

Core offering

ProGlass GmbH develops, distributes, and sells specialized tools, equipment, and consumables for vehicle glass replacement, repair, and ADAS calibration. The company serves commercial auto glass professionals (workshops, replacement services, calibration specialists) with an exclusive B2B catalog that includes proprietary branded systems (GECKO stone chip repair, OCTOPUS ADAS calibration, MultiGrip Ergo suction lifters, WRD Spider 4, BIO-MULTI-CLEAN, WRD BISON) alongside distributed third-party brands (WRD Glass Tools, Equalizer, BTB Tools, Milwaukee, Fein, Olfa).

Product overview

ProGlass GmbH is a B2B supplier of auto glass tools and accessories based in Germany, offering a comprehensive portfolio of hand tools, power tools, and systems for vehicle glass replacement and repair. The core product lineup includes GECKO (next-generation stone chip repair), MultiGrip Ergo (suction lifters for heavy panes), OCTOPUS/OCTOPUS Digital (high-precision ADAS calibration systems for cars and trucks), WRD Spider 4 (wire cut-out systems), BIO-MULTI-CLEAN (eco-friendly glass cleaner), and WRD BISON (cut-out systems for commercial vehicles). Products are organized across categories including cord and wire cut-out technology, pull knife cut-out technology, dismantling and installation tools, sensor technology, calibration equipment, adhesives and tapes, cleaning products, windscreen repair, and transportation/storage solutions. The company also distributes third-party brands including WRD Glass Tools, Equalizer, BTB Tools, Milwaukee, Fein, and Olfa. ProGlass sells exclusively to commercial customers through a B2B online shop with registration approval.

Differentiator

Problem solved

Functional benefit

Products and services

• GECKO Stone Chip Repair System Next-generation stone chip repair system for repairing stone impact damage on windscreens, sold to commercial auto glass workshops.
• MultiGrip Ergo Suction Lifter Ergonomically designed suction lifter for safe handling of heavy vehicle glass panes during installation and removal, targeted at professional auto glass technicians.
• OCTOPUS ADAS Calibration System High-precision ADAS (Advanced Driver Assistance Systems) calibration system for passenger cars and commercial vehicles/trucks, used by calibration specialists and auto glass workshops.
• OCTOPUS Digital ADAS Calibration System Digital version of the OCTOPUS high-precision ADAS calibration system, used for calibrating driver assistance sensors in passenger cars and commercial vehicles.
• WRD Spider 4 Wire Cut-Out System Wire cut-out technology system used by auto glass professionals to remove bonded glass panes from vehicles.
• BIO-MULTI-CLEAN Bio Glass Cleaner Eco-friendly biological glass cleaner sold as an environmentally conscious alternative to conventional chemical glass cleaners, for commercial auto glass professionals.
• WRD BISON Cut-Out System Cut-out system (complete set in case) engineered for the demanding requirements of removing bonded glass panes from large commercial vehicles and buses.
• WRD Brand Glass Tools Distributed brand of glass tools including cut-out technology and related accessories for professional auto glass replacement.
• Equalizer Automotive Glass Tools Distributed brand of automotive glass tools and equipment, carried by ProGlass for B2B sale to professional workshops.
• BTB Tools Automotive Glass Tools Distributed brand of automotive glass tools including pinchweld scrapers and accessories for professional glass replacement work.
• Milwaukee Power Tools (Distributed) Distributed Milwaukee power tools for use in automotive glass removal and installation tasks at professional workshops.
• Fein Power Tools (Distributed) Distributed Fein power tools for professional automotive glass applications, sold to commercial workshops.
• Olfa Cutting Tools (Distributed) Distributed Olfa cutting tools including knives and blades for professional glass work in auto glass replacement.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• WEEE Return GmbHminorOthersEnvironmental compliance partner for the take-back and disposal of commercial electrical equipment (Elektroaltgeräte) in accordance with German ElektroG regulations. Handles collection and treatment of end-of-life commercial devices.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Gedore: German manufacturer of professional hand tools for automotive and industrial workshops. Comparable due to its branded specialty tools, B2B focus, and German/European distribution depth that overlaps with ProGlass's customer base.
• Hazet: German manufacturer of professional-grade hand tools sold primarily to B2B workshop and industrial customers. Comparable through its branded professional-tool portfolio and trade-channel distribution model that mirrors ProGlass's approach.
• KS Tools: German manufacturer of professional automotive hand and specialty tools. Comparable because it sells branded specialty tools through B2B channels for automotive workshop use, overlapping with the proprietary brand strategy (e.g., WRD, GECKO, MultiGrip) that ProGlass uses.
• Equalizer: US-based manufacturer of auto glass cutting and removal tools (windshield cut-out systems). ProGlass actively distributes Equalizer products in Europe, making Equalizer the closest direct competitor in the same product category serving the same end customer (auto glass workshops).

Broad incumbents

• Pilkington Automotive: Global automotive glass manufacturer (part of NSG Group). Comparable as an incumbent in the automotive glass ecosystem whose OEM and aftermarket relationships and tools/training programs sit adjacent to ProGlass's downstream customer base of independent installers.
• Berner SE: German-headquartered B2B distributor of automotive aftermarket parts, tools, and consumables serving workshops across Europe. Comparable to ProGlass as a multi-category B2B automotive supplier with a field sales force and exclusive trade customer model.
• Bosch Automotive Aftermarket: Global automotive tools, diagnostics, and parts business of Bosch. Comparable as a broad automotive aftermarket incumbent that supplies workshops with tools and ADAS/diagnostic equipment — the same buyer ProGlass targets, though at vastly greater scale and category breadth.
• Würth: Family-owned German B2B supplier of automotive parts, tools, and consumables. Comparable because it sells a broad catalog of workshop tools and consumables to commercial automotive customers across Europe, overlapping with ProGlass's B2B tool/consumable offering but at much larger scale.
• Saint-Gobain Automotive: Global automotive glass and materials business of Saint-Gobain. Comparable as a broad incumbent in the automotive glazing value chain, supplying both OEM and aftermarket channels whose downstream workshops overlap with ProGlass's customer base.
• Stahlgruber: German automotive parts and workshop consumables distributor (part of GroupAuto). Directly comparable as a B2B distributor serving workshops in DACH, where ProGlass also operates its densest sales coverage.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/ProGlassDotDE
• Facebookfacebook.com/proglass.de
• LinkedInlinkedin.com/company/proglass-germany
• Instagraminstagram.com/proglassgmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Proglass Gmbh