SOGESP

What SOGESP does

SOGESP (Associação de Obstetrícia e Ginecologia do Estado de São Paulo) is a private non-profit civil association founded on August 1, 1989, that serves as the official state-level professional association for obstetricians and gynecologists in São Paulo state, Brazil, under the national federation FEBRASGO. The association represents the largest concentration of OB/GYN specialists in São Paulo state through 10 regional directorates (ABC, Campinas, Centro-Oeste, Presidente Prudente, Ribeirão Preto, Santos, São José do Rio Preto, Sorocaba, Vale do Paraíba, and São Paulo Capital) and a network of accredited representatives. Its core offerings span scientific education (annual Congress now in its 31st edition, PEP SOGESP practical courses, SOGESP ON live webinars, Vídeo Aulas video lessons, Revista SOGESP journal, Recomendações SOGESP clinical consensus documents), professional defense and legal advisory (Assessoria Jurídica, Comissão em Defesa e Valorização do Obstetra e Ginecologista, Code of Ethics and Conduct), and member services (Clube de Benefícios discount program, Classificados classifieds platform, APP SOGESP mobile application, Canal Saúde Mulher content platform, Podcast SOGESP).

SOGESP's principal technology asset is the Consultório Digital SOGESP (CDS), a cloud-based electronic medical record (prontuário médico em nuvem) developed in partnership with Prontmed (which has over 25 years of medical software experience) and pre-configured for OB/GYN specialties. CDS integrates scheduling, electronic patient records, billing, automated patient notifications with security keys, reporting, and a telemedicine module with embedded video consultations — provided exclusively to member physicians. The CDS is positioned as the only OB/GYN-specific specialty-configured EMR of its kind in Brazil. SOGESP also operates a dedicated mobile application (iOS/Android) for member communications and engagement.

Revenue is generated primarily through annual membership dues (anuidade) split between SOGESP and FEBRASGO, collected via a single invoice, with tiered pricing by member category (full members, aggregated members, residents R1-R4, with exemptions for R1 residents and emeritus members aged 75+ with 15+ years of continuous membership). Additional revenue comes from event registration and sponsorship packages (annual Congress, regional jornadas, practical courses, webinars) sold to pharmaceutical companies and medical equipment manufacturers, plus ancillary merchandise and publication sales. SOGESP is governed by an elected Board of Directors on 3-year mandates; the current 2025-2027 term is led by President Maria Rita de Souza Mesquita, succeeding Rossana Francisco Pulcineli (2022-2024).

Name

SOGESP

Legal name

Associação de Obstetrícia e Ginecologia do Estado de São Paulo - SOGESP

Website

https://sogesp.com.br

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

SOGESP is a non-profit medical association serving obstetricians and gynecologists in São Paulo state, Brazil, offering continuing education, annual congresses, legal and professional defense services, and a specialty-specific cloud EMR (Consultório Digital SOGESP) developed with Prontmed, affiliated with national federation FEBRASGO.

Ownership category

akta.pro rank

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Annual Membership Fees (Anuidade): Primary revenue stream from annual membership fees charged to obstetricians and gynecologists. Fees are split between SOGESP and FEBRASGO, collected via single invoice. Members receive access to all association benefits including events, publications, legal advisory services, and the digital consultation tool. Residents are exempt from fees; emeritus members (75+ years with 15+ years of membership) are also exempt.
2. Event Registration and Sponsorship: Revenue from organizing scientific events including the annual SOGESP Congress, regional jornadas, practical courses (PEP SOGESP), and live webinars. Additional revenue from selling sponsorship packages and exhibition space to pharmaceutical companies and medical equipment manufacturers.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

SOGESP (Associação de Obstetrícia e Ginecologia do Estado de São Paulo) is a professional medical association that provides continuing medical education, scientific events (annual congress, regional conferences, practical courses), professional defense and legal advisory services, scientific publications, and a cloud-based electronic medical records platform (Consultório Digital SOGESP) tailored for obstetricians and gynecologists practicing in São Paulo state, Brazil. Membership is sold as an annual subscription, with revenue supplemented by event registration fees and corporate sponsorships.

Product overview

SOGESP (Associação de Obstetrícia e Ginecologia do Estado de São Paulo) is a professional medical association offering a portfolio of technology products and educational services for obstetrics and gynecology specialists. Its core digital product is the Consultório Digital SOGESP (CDS), a cloud-based electronic medical record system developed in partnership with Prontmed, which includes an optional telemedicine module. The association complements its digital offerings with the APP SOGESP mobile application, scientific publications including the Revista SOGESP journal and Recomendações SOGESP consensus documents, in-person education through the PEP SOGESP program and annual congresses, video-based learning via Vídeo Aulas, and clinical manuals. Member benefits include a Clube de Benefícios discount program, classifieds service, legal advisory, and a professional defense commission. The portfolio is unified under the association's brand to serve approximately 10 regional offices across São Paulo state.

Differentiator

Problem solved

Functional benefit

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered core and minor.

• FEBRASGO (Federação Brasileira das Associações de Ginecologia e Obstetrícia)coreStrategic or Co-development Partner · 1 August 1989SOGESP is affiliated with FEBRASGO as the state-level representative. The partnership involves shared membership fees, collaborative continuing medical education, joint advocacy for the specialty, and coordinated professional representation. FEBRASGO issues the TEGO (Title of Specialist in Gynecology and Obstetrics) that SOGESP members require.
• ProntmedcoreTechnology or IntegrationPartnership to develop and provide the Consultório Digital SOGESP (CDS), a cloud-based medical records system (prontuário médico em nuvem) specifically configured for OB/GYN practices. Includes telemedicine module with integrated video consultations. Prontmed has over 25 years of experience in medical software.
• APM (Associação Paulista de Medicina)minorStrategic or Co-development PartnerSOGESP acts in partnership with the Department of Gynecology and Obstetrics of the São Paulo Medical Association (APM) for collaborative activities in the interest of the specialty.
• Regional Medical Schools and HospitalsminorStrategic or Co-development PartnerPartnership with medical schools and hospitals throughout São Paulo state for the Medical Residency Commission activities,Liga Acadêmica (academic league) programs, and joint educational events such as the Jornada de Obstetrícia e Ginecologia da Santa Casa de Misericórdia de São Paulo.

Scale indicators3 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Sociedade Brasileira de Pediatria (SBP): Brazilian pediatric specialty society. Directly comparable peer model: national-level medical specialty association providing membership, continuing education, scientific events, and advocacy for pediatricians in Brazil.
• Society of Obstetricians and Gynaecologists of Canada (SOGC): Canadian OB/GYN specialty society. Closely comparable to SOGESP in scope: national-level membership association delivering CME, clinical guidelines, advocacy, and member resources for OB/GYN practitioners.
• American College of Obstetricians and Gynecologists (ACOG): U.S. national OB/GYN specialty college. Directly comparable as a peer specialty association providing membership, CME, practice guidelines, advocacy, and member benefits targeted at OB/GYN physicians.
• Royal College of Obstetricians and Gynaecologists (RCOG): UK OB/GYN specialty college. Closely comparable to SOGESP in mission: membership-based association setting clinical standards, delivering education, and representing OB/GYN professionals in the UK.
• Associação Paulista de Medicina (APM): SOGESP's formal partner for OB/GYN activities in São Paulo. A state-level medical association that provides a comparable membership-based, education-and-advocacy model for general physicians in the same geography.

Broad incumbents

• European Board and College of Obstetrics and Gynaecology (EBCOG): European OB/GYN accreditation and standards body. Comparable as a higher-level specialty federation providing education standards and credentialing across European OB/GYN associations.
• Associação Médica Brasileira (AMB): National medical association in Brazil. Comparable as a peer professional association providing credentialing, continuing education, and advocacy, but at a broader multi-specialty level rather than OB/GYN-only.
• International Federation of Gynecology and Obstetrics (FIGO): Global OB/GYN federation. Comparable as the international-level counterpart of FEBRASGO/SOGESP, providing worldwide specialty representation, guidelines, and education.
• Conselho Federal de Medicina (CFM): Brazilian federal medical regulator. Comparable as a higher-level professional body governing physician practice and ethics in Brazil, with which SOGESP members must interact and from which they derive regulatory legitimacy.
• FEBRASGO (Federação Brasileira das Associações de Ginecologia e Obstetrícia): National federation of OB/GYN associations in Brazil and SOGESP's parent body. Directly comparable as the umbrella organization providing TEGO credentialing, scientific guidelines, and advocacy for the OB/GYN specialty across Brazil.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@sogesp
• Facebookweb.facebook.com/sogesp
• LinkedInlinkedin.com/company/sogesp-sp
• Instagraminstagram.com/sogesp.sp

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SOGESP