fair future movement

What fair future movement does

Fair Future Movement is a 501(c)(3) grassroots nonprofit organization founded in Spring 2021 and headquartered in Milwaukee, Wisconsin. It operates as a multiracial, multicultural community-building organization focused on the intersection of racial justice and environmental justice, deliberately engaging populations historically excluded from the traditional environmental movement. The organization is led by Co-Executive Directors Mandi McAlister (Founder) and Taylore McBride, MBA, with a nine-member Board of Directors including Co-Chair Leah Holloway (Program Manager, Milwaukee Riverkeeper) and Treasurer Detaya Johnson.

The organization's core offering consists of three interconnected programs: a Community Learning Series (two-month book-circle sessions exploring systems of oppression), Collective Action Alerts (bi-weekly emails via Mailchimp providing three suggested actions toward environmental justice), and Fair Future Meetups (quarterly in-person gatherings at venues such as Turtle Park and Midwest Sad). Supporting programs include a four-tier corporate sponsorship program (Equity Builder through Liberation Partner) and a volunteer program. Delivery runs on standard digital tools — Google Forms, PayPal, Mailchimp, and Instagram — with no proprietary technology platform. The organization amplifies reach through a network of 25+ Committed Partner organizations across Wisconsin, including 350 Wisconsin, Sierra Club Wisconsin, Clean Wisconsin, Groundwork Milwaukee, and Urban Ecology Center.

Fair Future Movement is funded by individual donations (tax-deductible, with suggested tiers of $5, $15, and $50), corporate sponsorships ($150–$1,000+ tiers), and in-kind contributions. All programs are free to participants. A $10,000 fundraising campaign is currently active for 2026 operations. The organization reports a community of 250+ members and 25+ partner organizations, and is actively recruiting additional board members to support governance capacity.

Name

fair future movement

Legal name

Fair Future Movement

Website

https://fairfuturemovement.org

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Fair Future Movement is a Milwaukee-based 501(c)(3) nonprofit founded in 2021 that runs free community learning series, bi-weekly collective action alerts, and quarterly meetups to build a multiracial environmental justice movement in Wisconsin, serving 250+ community members alongside 25 partner organizations.

Ownership category

akta.pro rank

Product category

Environmental Justice Community Organizing

NAICS

Social Advocacy Organizations (8133)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Community Environmental & Sustainability Events (Earth Day, Clean-Up Festivals) (MPAGAEAO)

akta.pro secondary industry

Health Promotion & Public Health Education (Community Workshops) (EDAAAFAG)

Keywords

• Environmental justice organizing
• Community learning programs
• Collective action advocacy
• Grassroots nonprofit engagement
• Racial equity education

Headquarters

HQ city

Milwaukee

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations: Individual donations from community members supporting environmental justice work. The organization ran a $10,000 fundraising campaign for 2026 operations. Suggested donation amounts include $5 for meetup snacks/supplies, $15 for monthly Collective Action Alerts, $50 for one person's Community Learning Series participation. All donations are tax-deductible.
2. Sponsorship: Corporate and organizational sponsors fund the Community Learning Series. Four sponsorship tiers: Equity Builder ($150) for name/logo on signup page and sponsor page recognition; Justice Seeker ($500) adds social media recognition; System Disrupter ($1,000+) adds recognition during 4 discussions; Liberation Partner includes bi-weekly Collective Action Alerts recognition. Custom in-kind packages available.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Fair Future Movement runs a two-month Community Learning Series of facilitated book circles exploring systems of oppression and environmental justice, bi-weekly Collective Action Alert emails with three suggested community actions, and quarterly in-person Fair Future Meetups in Milwaukee. All programs are free for community members and funded through individual donations and tiered corporate sponsorships.

Product overview

Fair Future Movement operates as a community organization offering three interconnected core programs: the Community Learning Series (two-month learning sessions exploring systems of oppression and environmental justice through facilitated group discussions), Collective Action Alerts (bi-weekly email communications with three actionable items for community engagement), and Fair Future Meetups (quarterly in-person gatherings for relationship-building). The organization supplements these programs with sponsorship and volunteer opportunities to support community participation and capacity-building.

Differentiator

Problem solved

Functional benefit

Products and services

• Community Learning Series A two-month facilitated learning program where community members read a selected book together to explore systems of oppression and environmental justice, meeting bi-weekly for group discussions. Free and open to all adults in the Milwaukee area.
• Collective Action Alerts Bi-weekly emails delivered via Mailchimp that present three suggested actions community members can take locally to advance environmental justice, ranging from signing petitions to attending events. Free to subscribers.
• Fair Future Meetups Quarterly in-person community gatherings in Milwaukee where members connect, celebrate successes, and build relationships through shared food, music, and art. Free to all community members.
• Sponsorship Program A tiered sponsorship program for the Community Learning Series with four levels (Equity Builder at $150, Justice Seeker at $500, System Disrupter at $1,000+, and Liberation Partner) offering name/logo placement, social media recognition, in-discussion recognition, and Collective Action Alert acknowledgment. Custom in-kind sponsorship packages are also available.
• Volunteer Program Volunteer opportunities supporting Fair Future Movement events, the Community Learning Series, Collective Action Alerts, and Fair Future Meetups. Open to community members seeking hands-on involvement in environmental justice work.

Quantifiable outcome

• 250+ community members engaged
• +2 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

34 partnerships are on record, tiered core and minor.

• 350 WisconsincoreStrategic or Co-development PartnerEnvironmental organization and Committed Partner of Fair Future Movement. One of 25+ organizations in the partner network working toward environmental justice in Wisconsin.
• Bay BridgecoreStrategic or Co-development PartnerCommitted Partner organization working on environmental issues in Wisconsin.
• Clean WisconsincoreStrategic or Co-development PartnerStatewide environmental advocacy organization and Committed Partner.
• Cream City ConservationcoreStrategic or Co-development PartnerEnvironmental organization led by August Ball, an acknowledged inspiration for the movement. Committed Partner.
• Friends of Lakeshore State ParkminorStrategic or Co-development PartnerFriends organization and Committed Partner supporting state park conservation.
• Friends of Lincoln ParkminorStrategic or Co-development PartnerCommunity group and Committed Partner focused on Lincoln Park preservation.
• Germantown Community CoalitioncoreStrategic or Co-development PartnerCommunity coalition and Committed Partner engaged in local advocacy.
• Groundwork MilwaukeecoreStrategic or Co-development PartnerEnvironmental justice organization and Committed Partner supporting grassroots community development.
• HummingbirdcoreStrategic or Co-development PartnerSocial enterprise founded by Co-Executive Director Mandi McAlister. Committed Partner providing organizational support.
• K Lemke ConsultingminorStrategic or Co-development PartnerConsulting firm and Committed Partner supporting organizational capacity.
• Kompost KidscoreStrategic or Co-development PartnerComposting education organization and Committed Partner.
• Milwaukee Environmental ConsortiumcoreStrategic or Co-development PartnerFounding supporter during first three years of the movement. Committed Partner supporting environmental collaboration.
• Milwaukee Parks FoundationcoreStrategic or Co-development PartnerParks advocacy organization and Committed Partner.
• Milwaukee RiverkeepercoreStrategic or Co-development PartnerWater advocacy organization where Board Co-Chair Leah Holloway works as Program Manager. Committed Partner and active collaborator.
• Milwaukee Water CommonscoreStrategic or Co-development PartnerWater stewardship organization and Committed Partner.
• Nearby Nature MilwaukeecoreStrategic or Co-development PartnerNature education organization. David Thomas provided assistance in launching the initiative. Committed Partner.
• Plastic-Free MKEcoreStrategic or Co-development PartnerPlastic pollution reduction movement led by Board Co-Chair Leah Holloway. Committed Partner.
• Preserve Our ParksminorStrategic or Co-development PartnerParks preservation advocacy and Committed Partner.
• River Revitalization FoundationcoreStrategic or Co-development PartnerRiver conservation foundation and Committed Partner.
• ReflocoreStrategic or Co-development PartnerWater sustainability organization. José Basaldua joined Reflo as intern before joining Fair Future Movement Board. Committed Partner.
• Sierra Club Great Waters GroupcoreStrategic or Co-development PartnerRegional chapter of Sierra Club and Committed Partner.
• Sierra Club WisconsincoreStrategic or Co-development PartnerState chapter of Sierra Club and Committed Partner.
• Urban Ecology CentercoreStrategic or Co-development PartnerEnvironmental education organization and Committed Partner.
• Wisconsin Conservation VoterscoreStrategic or Co-development PartnerPolitical advocacy organization focused on conservation and Committed Partner.
• Wisconsin Green MuslimsminorStrategic or Co-development PartnerFaith-based environmental organization and Committed Partner.
• Victory Garden InitiativecoreStrategic or Co-development PartnerUrban agriculture organization. Current sponsor of Community Learning Series.
• Midwest SadcoreStrategic or Co-development PartnerVenue host for Rooted In Pride Community Learning Series discussions at 601 S 6th St, Milwaukee. Active community partner providing meeting space.
• La Revo BooksminorStrategic or Co-development PartnerLocal bookstore taking pre-orders for Queer Nature book until May 26th for the Community Learning Series. Current sponsor.
• Milwaukee Community Sailing CenterminorStrategic or Co-development PartnerSailing center and current sponsor.
• Restoring LandsminorStrategic or Co-development PartnerLand restoration organization and current sponsor.
• Equitable Systems ConsultantsminorStrategic or Co-development PartnerEquity consulting firm and current sponsor.
• KuumbaminorStrategic or Co-development PartnerJuice and coffee business and current sponsor.
• NaesthetycsminorStrategic or Co-development PartnerCurrent sponsor.
• Niche Book BarminorStrategic or Co-development PartnerLocal bookstore and current sponsor.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Milwaukee Riverkeeper: Water advocacy organization based in Milwaukee; Board Co-Chair Leah Holloway works there. Operates in the same geography and environmental justice space with overlapping community and partnership networks.
• Victory Garden Initiative: Milwaukee-based urban agriculture organization and current Fair Future sponsor. Operates in the same local food/environmental justice space with comparable grassroots community-building model and Milwaukee geographic focus.
• WE ACT for Environmental Justice: Community-led environmental justice organization focused on empowering low-income communities of color. Highly comparable mission, multiracial community organizing approach, and policy advocacy focus, though based in Northern Manhattan.

Regional players

• Clean Wisconsin: Statewide environmental advocacy organization; Fair Future Committed Partner. Comparable environmental mission and Wisconsin focus, but operates as a more established policy advocacy nonprofit with significantly more resources.
• Urban Ecology Center: Milwaukee-based environmental education organization; Fair Future Committed Partner. Similar local focus on connecting communities with nature, but with more developed programming, physical locations, and educational infrastructure.

Emerging players

• Center for Earth, Energy and Democracy: Minneapolis-based environmental justice organization focused on connecting local EJ issues to broader systemic change. Comparable intersectional approach to racial and environmental justice, similar organizational scale and community-led model.

Broad incumbents

• 350.org: International climate movement organization; 350 Wisconsin is a direct Fair Future partner. Operates at significantly larger scale with global reach and grassroots organizing model, making it a comparable but far larger peer.
• Indigenous Environmental Network: National network of Indigenous peoples working on environmental justice and climate issues. Comparable grassroots, community-led model with focus on marginalized communities, though operates at much larger national scale.
• Groundwork USA: National network of local environmental justice organizations; Groundwork Milwaukee is a direct Fair Future partner. Operates a similar community-based environmental justice model but at significantly larger national scale with more funding and infrastructure.
• Sierra Club (Wisconsin chapter): State chapter of major national environmental organization; Fair Future Committed Partner. Operates in the same Wisconsin environmental space but as a far larger, more resourced legacy institution with a more traditional conservation focus.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/fairfuturemovement
• LinkedInlinkedin.com/company/fair-future-movement

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about fair future movement