SW Audio
SW Audio is a founder-led, Dumfries & Galloway-based event production company providing sound, lighting, mobile stage (7m x 6m), and mobile LED screen hire for festivals, council, wedding, hospitality, corporate, and community events across South Scotland.
- Company typePrivate
- Founded2008
- HeadquartersDumfries & Galloway, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What SW Audio does
SW Audio is a regional event production company based in Dumfries & Galloway, Scotland, founded in 2008 by Sandy Sweetman. It operates as a small, owner-managed business providing professional audio, lighting, mobile stage, and mobile LED screen hire for live events. Its inventory of premium-brand equipment (NEXO, Allen & Heath, Sennheiser) underpins delivery across concerts, festivals, council and government functions, weddings, church events, race meetings, corporate events, and hospitality venues within its local region.
The company's product offering comprises four core hire lines: sound systems, lighting rigs, a 7m x 6m mobile stage, and mobile LED screens. Equipment is deployed and operated by the SW Audio team on-site, making the business a labour-and-asset hybrid service rather than a pure rental model. The 2021 additions of the mobile stage and mobile screen extended the catalogue from audio and lighting into higher-value full production infrastructure, allowing SW Audio to bid for events that previously required external stage or screen contractors.
The business model is B2B2C event hire: clients (event organisers, local authorities, venues, and private hosts) pay for the package of equipment and on-site technical delivery on a per-event basis. There is no disclosed pricing model beyond bespoke per-event quotation, no subscription or recurring contracted revenue stream, and no evidence of external funding. Revenue concentration is spread across a broad portfolio of small and mid-sized events in a defined geographic territory, with no single anchor customer documented.
SW Audio firmographics
Firmographics- Name
- SW Audio
- Legal name
- SW Audio Limited
- Website
- https://swaudio.co.uk
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- SW Audio is a founder-led, Dumfries & Galloway-based event production company providing sound, lighting, mobile stage (7m x 6m), and mobile LED screen hire for festivals, council, wedding, hospitality, corporate, and community events across South Scotland.
- Ownership category
- akta.pro rank
SW Audio industry classification
Industry- Product category
- Event Production Services
- SIC
- Services-Miscellaneous Equipment Rental & Leasing (7350)
- akta.pro primary industry
- Audio-Visual Equipment Rentals (Sound, Projection, Screens) (HSACAFAF)
- akta.pro secondary industries
- Pro Audio Equipment (Mics, Interfaces, Mixers, Studio Monitors) (MPAIAJAB), Party DJ, Music & Audio Services (HSACACAI)
Keywords
Where SW Audio is headquartered
LocationHeadquarters
- HQ city
- Dumfries & Galloway
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
SW Audio business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Event Production Services: Sound, lighting, and event production services provided to event organizers, festivals, councils, and businesses throughout Dumfries & Galloway.
- Mobile Stage Hire: Hire of 7m x 6m mobile stage. Pricing tiers: Mon-Thu £1150/day, Fri/Sun £1250/day, Saturday £1550/day, Weekend £2200, plus delivery and VAT. Additional PA wings and stock scrim available from £200.
- Mobile Screen Hire: Hire of 16.38 sqm mobile LED screen. Pricing tiers: Mon-Thu £1300/day, Fri/Sun £1500/day, Saturday £1800/day, Weekend £2700. Optional generator and PA system available.
- Equipment Sales: Sale of used professional audio equipment including amplifiers and electronics through dedicated Amplifiers page.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Stage Hire - 7m x 6m Mobile Stage |
| Unit Pricing | Pay-as-you-go | Screen Hire - 16.38 sqm Mobile LED Screen |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
SW Audio product offering
Product offeringCore offering
SW Audio provides professional sound, lighting, and event production services to event organizers, festivals, councils, NHS, and businesses across Dumfries & Galloway, Scotland. Core offerings include Mobile Stage Hire (7m x 6m trailer-based stage, ready in 2 hours), Mobile Outdoor Screen Hire (16.38 sqm LED screen, ready in 1 hour), Sound Equipment Hire, Lighting Equipment Hire, and the sale of used amplifiers and electronics.
Product overview
SW Audio is an event production company offering a portfolio of mobile hire services and equipment rentals. The core offerings include Mobile Stage Hire (7m x 6m trailer stage ready in 2 hours) and Mobile Outdoor Screen Hire (16.38 sqm LED screen ready in 1 hour), both launched in 2021. These are complemented by Sound Equipment Hire featuring NEXO, Allen & Heath, and Mackie systems, and Lighting Equipment Hire with Chauvet and Showtec fixtures. The company also sells used amplifiers and electronics. Services are provided with technician support for events throughout Dumfries & Galloway, Scotland.
Differentiator
Problem solved
Functional benefit
Products and services
- Mobile Stage Hire Trailer-based mobile stage measuring 7m x 6m that can be set up within 2 hours. Includes hire packages with optional sound and lighting for event organizers, with Pegasus 550 Line Array Winch Towers and Fantek array stands.
- Mobile Outdoor Screen Hire Trailer-based LED screen measuring 16.38 sqm (5120mm x 3200mm) with 8mm pitch and 16:10 ratio that can be set up within 1 hour. Suitable for drive-in movies, advertising, and sporting events.
- Sound Equipment Hire Professional sound reinforcement systems including NEXO loudspeakers (GEO S 1210, GEO S 1230, RS18/RS15/LS18 Subs, P18, PS15, PS10, PS8), Allen & Heath mixing consoles (GLD-80, SQ6, SQ5, QU32, QU16), Mackie DL32R, Soundcraft Ui16, and associated amplifiers and processing equipment, available for hire to event organizers.
- Lighting Equipment Hire Professional lighting systems including Chauvet Intimidator Beams LED 350, Colorado 1 SOLO RGBW LED PAR fixtures, Showtec Sunstrips, Stairville MH-X50, Eurolite ML30-QCL, Avolites Quartz LX and Titan One LX lighting control, and Array Lift Towers, available for hire to event productions.
- Amplifiers & Electronics (Used Gear For Sale) Pre-owned professional audio amplifiers and electronic equipment available for purchase, listed under the Used Gear For Sale section of the SW Audio website.
Companies that use SW Audio
Customer profileNamed customers20 records
Segments4 records
Ideal customer profiles4 records
SW Audio technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
SW Audio partnerships and signals
Strategic signalScale indicators2 records
Recent moves3 records
Expansion highlights3 records
SW Audio competitors and assessment
Company assessmentDirect peers
- Stage Electrics: UK AV equipment hire, sales, and event production company offering sound, lighting, staging, and rigging. Highly comparable service portfolio to SW Audio, especially in regional theatre, council, and live event segments.
- Adlib Audio Solutions: Liverpool-based AV hire and event production company supplying sound, lighting, and rigging to festivals, concerts, and corporate events across the UK. Closely comparable to SW Audio in service mix (audio/lighting/staging) and customer types, though at a significantly larger scale.
- Hawthorn: UK-wide provider of technical event production including sound, lighting, video, staging, and set design. Comparable to SW Audio across the full event production stack and serves similar corporate, public-sector, and live-event clients.
- SFL Group: UK audio, lighting, and AV hire company serving live events, concerts, and broadcasts. Comparable to SW Audio in core audio/lighting rental model with a similar mid-market UK customer base.
Broad incumbents
- SSE Audio Group: One of the UK's largest audio hire and event production companies, providing sound, lighting, and staging for concerts, festivals, and corporate events. Directly comparable to SW Audio in core service offering but with national scale, larger inventory, and ability to serve tours and major festivals.
- PRG (Production Resource Group): Global leader in entertainment and event production solutions, offering audio, video, lighting, and rigging at scale. Overlaps with SW Audio in live event sound and lighting but operates with vastly larger fleet and global footprint.
Regional players
- Nitelites: Northwest England-based event production and hire company providing sound, lighting, staging, and power. Comparable service mix to SW Audio with a regional rather than national focus, useful proxy for SW Audio's likely expansion path.
- MBS Equipment (formerly Mean Business Supplies): UK event equipment hire specialist offering staging, lighting, and AV infrastructure for festivals and outdoor events. Comparable to SW Audio in mobile staging and outdoor event infrastructure.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
SW Audio social profiles
Digital presenceSW Audio financial estimates
Financial estimateRevenue estimate
Valuation estimate
SW Audio leadership team
Management profileNumber of profiles
Profiles1 record
SW Audio funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SW Audio M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SW Audio
What does SW Audio do?
SW Audio provides professional sound, lighting, and event production services to event organizers, festivals, councils, NHS, and businesses across Dumfries & Galloway, Scotland. Core offerings include Mobile Stage Hire (7m x 6m trailer-based stage, ready in 2 hours), Mobile Outdoor Screen Hire (16.38 sqm LED screen, ready in 1 hour), Sound Equipment Hire, Lighting Equipment Hire, and the sale of used amplifiers and electronics.
Is SW Audio a public or private company?
SW Audio is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SW Audio founded?
SW Audio was founded in 2008. It employs 1 to 10 people.
Where is SW Audio based?
SW Audio is headquartered in Dumfries & Galloway, United Kingdom, in the Europe region.
How does SW Audio make money?
Four revenue lines are on record. Event Production Services are the primary driver. The others are mobile Stage Hire, mobile Screen Hire and equipment Sales.
Who are SW Audio's main competitors?
Direct peers on record are Stage Electrics, Adlib Audio Solutions, Hawthorn and SFL Group. Broad incumbents are SSE Audio Group and PRG (Production Resource Group). Regional players are Nitelites and MBS Equipment (formerly Mean Business Supplies).
Does SW Audio have an API?
No public API is recorded for SW Audio.
What industry is SW Audio in?
SW Audio's product category is Event Production Services. Its primary akta.pro industry code is HSACAFAF, Audio-Visual Equipment Rentals (Sound, Projection, Screens), with a secondary code of MPAIAJAB, Pro Audio Equipment (Mics, Interfaces, Mixers, Studio Monitors). Its SIC code is 7350.