What Rs Decoratie - Projects does

R.S. Decoratie Projects BV is a Belgian private limited company operating as a general residential renovation contractor, founded in 1989 and headquartered at Pasteelsstraat 57, 2640 Mortsel, Belgium. The business is owned and operated by Ronald Stuer, who functions as a zelfwerkend zaakvoerder (self-employed working proprietor). It delivers a full A-to-Z renovation service offering covering bathroom renovation, kitchen renovation, floor and tile work, painting, general carpentry (custom cabinets, interior doors, stairs, built-in furniture), facade work, window installation, and complete home renovation including attic conversion to bedrooms or offices. The technical model is traditional trade craftsmanship spanning demolition, plumbing, electrical, carpentry, tiling, and painting disciplines, with no proprietary technology, software, or digital platform underpinning the work.

The company serves individual residential homeowners in the Mortsel area and a defined set of surrounding Flemish municipalities including Kontich, Edegem, Berchem, Niel, Boom, Willebroek, Duffel, Lier, Mechelen, Hoboken, Wilrijk, and Schelle. Its revenue model is project-based professional services: each engagement begins with a free, non-binding on-site measurement and quote, executed by Ronald Stuer personally, and concludes with a one-time project fee. Pricing is fully opaque publicly; no rates or tiers are listed. Go-to-market is direct-to-consumer via the company website (www.rsdprojects.be), which functions as a service catalog and project portfolio, supplemented by phone (0498 16 05 47) and email intake. Customer acquisition relies materially on word-of-mouth from an accumulated base of satisfied customers. Headcount is reported at 1-10 employees, with the founder serving as the working proprietor alongside hired staff.

Name

Rs Decoratie - Projects

Legal name

R.S Decoratie Projects BV

Website

https://rsdprojects.be

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

1–10 employees

Short description

R.S. Decoratie Projects is a Belgian founder-owned renovation contractor in Mortsel providing bathroom, kitchen, flooring, painting, carpentry, and full-home renovation services to residential homeowners in Mortsel and surrounding Flemish municipalities via a direct quote-based, owner-led service model.

Ownership category

akta.pro rank

Product category

Residential Home Renovation Services

NAICS

Residential Building Construction (2361), Flooring Contractors (238330), Tile and Terrazzo Contractors (23834)

SIC

Household Furniture (2510)

akta.pro primary industry

Whole-Home Interior Renovation (Non-Structural) (HSAPAEAC)

akta.pro secondary industries

Renovation, Remodeling & Tenant Improvements (General Contracting) (IMAFAAAE), Primary Suite / Bedroom & Closet Additions (HSAPADAH), Interior Layout Changes & Space Replanning (Non-Structural) (HSAPAFAJ)

Keywords

• Residential renovation services
• Bathroom renovation
• Kitchen renovation
• Floor and tile installation
• Custom carpentry work

Headquarters

HQ city

Mortsel

HQ country

Belgium

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales

Revenue model

1. Renovation and Construction Services: Project-based revenue from residential renovation services including bathroom renovation, kitchen renovation, flooring and tiling, painting, carpentry, and complete home renovation. Revenue is generated through one-time project fees based on quotes provided for each renovation project.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

R.S. Decoratie Projects is a Belgian residential renovation contractor that delivers a complete range of home improvement services from a single owner-operated source. Core services include bathroom renovation, kitchen renovation, floor and tile work, interior and exterior painting, general carpentry (custom wardrobes, interior doors, stairs, furniture), complete home renovation, facade renovation, window installation, and attic conversions. The founder, Ronald Stuer, personally handles the customer relationship, measurements, and professional execution of projects across the Mortsel region in Flanders, Belgium.

Product overview

R.S. Decoratie Projects is a full-service renovation company offering a comprehensive suite of construction and renovation services. The core offerings include bathroom renovation (badkamerrenovatie), floor and tile work (vloer- en tegelwerken), painting services (schilderwerken), general carpentry (algemene schrijnwerkerij), and complete house renovation (renovatie). Additional specialized services include custom cabinetry (kasten op maat) and kitchen renovation. The company operates primarily in the Mortsel area of Belgium and serves residential customers seeking both partial and full renovation projects. With over 35 years of experience, the company is led by owner Ronald Stuer and emphasizes customer-focused service with direct communication between the owner and clients.

Differentiator

Problem solved

Functional benefit

Products and services

• Badkamerrenovatie (Bathroom Renovation) Complete bathroom renovation services for residential customers including demolition, plumbing, electrical work, carpentry, tiling, and painting. Offers custom solutions for optimal space utilization and relaxation, addressing outdated tiles and old bathroom layouts.
• Vloer- & Tegelwerken (Floor & Tile Work) Installation of floor and wall tiles for indoor and outdoor residential spaces, including parquet, modern tile floors, mosaic, marble tiles, natural stone, and granite for terraces and driveways.
• Schilderwerken (Painting Services) Professional interior and exterior painting services for residential properties, including filling/plastering, window and door lacquering, ceiling, wall and floor painting, and specialized techniques such as patinating, spraying, and high-gloss painting.
• Algemene Schrijnwerkerij (General Carpentry) Custom-made residential carpentry including wardrobes, interior doors, stairs, bathroom and kitchen furniture, using various wood types such as MDF boards and solid wood.
• Renovatie (Full Home Renovation) Complete house renovation services from A to Z for residential customers, including window replacement, kitchen renovation, attic conversion to bedrooms or offices, and facade renovations, with project coordination across multiple trades.
• Keuken Renovatie (Kitchen Renovation) Kitchen renovation services for residential customers, transforming outdated kitchens into modern functional spaces as part of the overall renovation offering.
• Kasten op Maat (Custom Cabinets) Custom-made wardrobes and built-in storage solutions designed to meet specific residential space and storage requirements, including dressing rooms and bespoke cabinetry.

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves3 records

Expansion highlights2 records

Emerging players

• Angi: Home services marketplace connecting homeowners with local contractors across renovation, plumbing, painting, and remodeling. Represents the digital marketplace alternative to word-of-mouth contractor sourcing, directly relevant to R.S. Decoratie's customer acquisition model.
• Houzz: Home design platform with project galleries, professional directories, and marketplace features connecting homeowners with renovation professionals. Competes with R.S. Decoratie for renovation customer attention and represents a digital alternative to traditional contractor discovery.

Broad incumbents

• Porcelanosa: Spanish tile, bathroom, and kitchen brand with global showroom presence offering premium products and design services. Overlaps with R.S. Decoratie's specialty tile and bathroom work, especially for higher-end Belgian homeowners.
• IKEA: Global home furnishings retailer with kitchen and bathroom ranges and installation services. Competes with R.S. Decoratie for budget-conscious Belgian homeowners planning kitchen and bathroom renovations.
• BESIX Group: Major Belgian construction and engineering group with a residential building division. Operates across a much broader scope than R.S. Decoratie, but overlaps on large Belgian residential construction and renovation projects in the same market.
• Kvik: Danish kitchen design and installation company with Belgian showrooms offering end-to-end kitchen renovation. Directly competes for the same kitchen renovation projects and customer segment as R.S. Decoratie in Belgium.
• CFE Group: Belgian construction conglomerate with a residential division (among others) carrying out housing and renovation projects. Larger and broader than R.S. Decoratie but operates in the same Belgian residential construction and renovation space.

Regional players

• Brico: Belgian home improvement chain selling DIY products, tools, tiles, paint, and bathroom/kitchen fixtures, with installation services available. Competes for the same Flemish residential renovation customer base as R.S. Decoratie, especially on tile, paint, and bathroom projects.
• Leroy Merlin Belgium: French-headquartered home improvement retailer with Belgian operations offering products and installation services across bathroom, kitchen, flooring, and painting categories. Competes for renovation project customers in the same Belgian geography as R.S. Decoratie.
• Hubo: Belgian home improvement chain offering DIY products, tools, paint, tiles, and bathroom/kitchen products alongside installation services. Targets the same Flemish residential renovation customers as R.S. Decoratie with overlapping tile, paint, and bathroom offerings.

Market position

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/rsdecoratie-projects

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rs Decoratie - Projects