Serpentine Community Gallery Inc

What Serpentine Community Gallery Inc does

Serpentine Community Gallery Inc is a nonprofit community art gallery located in North Lismore, New South Wales, Australia, established in 2006. It operates as a regional presenting platform for local and visiting artists, hosting 16 or more exhibitions per year and maintaining a roster of more than 400 artist profiles. The gallery's programming spans solo, group, curated, and prize-linked exhibitions, and is anchored by long-running partnerships with RED Inc (a disability-focused arts program), Kadina High School, the Lismore Show CreativeExchange, TAFE NSW, the North Coast National, and the Northern Rivers Portrait Prize. It serves a mixed audience of regional artists seeking exhibition access, students on arts pathways, artists with disability, and the Northern Rivers community of visitors and members.

The gallery's commercial and fundraising activities include art sales, a physical gift shop, e-gift cards processed through Square, periodic auctions and fundraising events, and a memberships and donations program. There is no disclosed pricing model beyond standard retail and donation tiers, and no enterprise or commercial contracts; revenue mechanics are entirely community-facing and depend on local visitation, individual giving, and event-linked fundraising such as the GoFundMe campaign run after the 2017 Lismore floods. The organization runs on 11-50 staff and operates from a single physical venue, with no app or substantive digital product beyond its content and transactions website.

There is no disclosed technology stack, software platform, or proprietary system underlying the gallery's operations. The Square integration is the only named third-party technology, used for in-person and e-gift card transactions. As a registered nonprofit, the entity has no equity funding rounds and discloses no revenue; financial activity is reported through Australian Charities and Not-for-profits Commission (ACNC) channels rather than as commercial revenue. The business model is therefore community-anchored, foot-traffic-dependent, and structurally constrained to the scale of the Northern Rivers catchment, with no current signals of geographic, digital, or product-surface expansion beyond incremental exhibition programming and the recent e-gift card channel.

Name

Serpentine Community Gallery Inc

Legal name

Serpentine Community Gallery Inc

Website

https://serpentinearts.org

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Serpentine Community Gallery Inc is a nonprofit community art gallery in North Lismore, NSW, Australia, founded in 2006, hosting 16+ exhibitions annually and serving 400+ regional artists, students, and disability-arts programs through exhibitions, art sales, and community partnerships.

Ownership category

akta.pro rank

Product category

Community Art Gallery Services

NAICS

Museums (71211), Museums, Historical Sites, and Similar Institutions (712)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Art Galleries & Exhibition Spaces (Commercial & Nonprofit) (THAJADAH)

akta.pro secondary industries

Museums & Heritage Sites (History, Science, Specialty) (BPAGAHAA), Museum, Zoo & Attraction Gift Shops (CRALAJAG)

Keywords

• Community art exhibitions
• Art gallery services
• Local artist support
• Inclusive art programs
• Community cultural events

Headquarters

HQ city

Lismore

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Art Sales and Exhibitions: Gallery hosts 16+ exhibitions annually featuring local and regional artists, with works available for purchase during exhibitions and events.
2. Gift Shop Sales: The gallery operates an evolving gift shop selling art-related products and merchandise to visitors and gift recipients.
3. Gift Cards: E-gift cards and gift cards available for purchase through Square, providing flexible gifting options for art enthusiasts.
4. Art Auctions and Fundraising: Regular art auctions and fundraising events including spring art auctions and special appeal campaigns such as GoFundMe for flood recovery.
5. Membership and Donations: Members group shows and membership programs supporting the gallery's community mission.

Pricing tiers

Distribution channels1 record

Marketing channels4 records

Core offering

Serpentine Community Gallery is a nonprofit community art gallery that operates a physical exhibition space in North Lismore, NSW, hosting approximately 16 art exhibitions per year featuring local and regional artists. The gallery also runs an evolving art-focused gift shop, sells e-gift cards through Square, hosts art auctions and fundraising events, and offers membership and inclusive programs such as RED Inc for artists with disabilities.

Product overview

Serpentine Community Gallery Inc operates as a community arts organization offering a unified exhibition program. The primary offering is a rotating schedule of approximately 16 art exhibitions per year showcasing local and regional artists. The gallery also provides artist membership programs, volunteer opportunities, and gift cards. The organization serves the Northern Rivers community of NSW, Australia.

Differentiator

Problem solved

Functional benefit

Brands

• RED Inc Artists: A program supporting artists with disabilities, featuring exhibitions of works by artists from the RED Inc (Realising Every Dream Incorporated) program
• Serpentine Community Gallery Art Prize

Products and services

• Serpentine Community Gallery Exhibitions

Quantifiable outcome

• 16+ exhibitions annually featuring hundreds of artists

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• RED Inc (Realising Every Dream Incorporated)coreStrategic or Co-development PartnerRED Inc is a dedicated program at the gallery supporting artists with disabilities. The partnership provides inclusive exhibition opportunities, with artists from RED Inc having their own section on the gallery website and regular dedicated exhibitions including 'Red Inc: in my heart jelly' and 'REDAFFECTS'. The program has been running since at least 2008.
• Kadina High SchoolminorStrategic or Co-development PartnerYear 12 students from Kadina High School exhibit their HSC Art submissions and photographic works in the annual 'High Art' exhibition at the gallery, providing real-world exhibition experience for students.
• Lismore ShowcoreChannel Partner/ Reseller/ DistributorAnnual CreativeExchange partnership bringing gallery artists and programs to the Lismore Show. The partnership has been running since 2010, featuring art demonstrations and exhibitions at the regional show.
• TAFEcoreStrategic or Co-development PartnerAnnual TAFE Grad Shows featuring graduating students' artwork. The partnership showcases emerging artists transitioning from vocational education to professional practice.
• North Coast NationalminorChannel Partner/ Reseller/ DistributorParticipation in North Coast National exhibition events providing additional exhibition opportunities for local artists.
• Northern Rivers Portrait PrizeminorChannel Partner/ Reseller/ DistributorGallery participates in the Northern Rivers Portrait Prize through Salon des Refuses exhibitions, providing additional exposure for artists.

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Australian Centre for Contemporary Art (ACCA): Major Melbourne-based contemporary art institution with rotating exhibitions, educational programming, and gift shop; comparable as a community-accessible exhibition venue, though at much larger scale and metropolitan focus.
• Artspace: Sydney-based nonprofit contemporary art organization supporting emerging artists through exhibitions and residencies, comparable in mission to support emerging artists, though with a more urban focus.

Regional players

• Coffs Harbour Regional Gallery: Regional gallery on the NSW North Coast operating rotating exhibitions, community programs, and artist development initiatives, comparable in audience and programming model.
• Tweed Regional Gallery & Margaret Olley Art Centre: Major regional gallery in nearby Murwillumbah (NSW) hosting curated exhibitions, educational programs, and a gift shop, comparable to Serpentine as a community-serving regional art venue in the same broader region.
• Grafton Regional Gallery: Regional public gallery in the Northern Rivers/NSW North Coast area offering rotating exhibitions of local artists, community programming, and educational partnerships, comparable in scope and rural/regional community focus.
• Maitland Regional Art Gallery: Regional gallery in the Hunter Valley, NSW, hosting rotating exhibitions, educational programs, and a community-focused programming model similar to Serpentine's.
• Murray Art Museum Albury (MAMA): Regional Australian gallery offering rotating exhibitions, community programs, and educational partnerships in a regional city, comparable in scale and community-arts orientation.
• Mosman Art Gallery: Sydney-area community art gallery with rotating exhibitions of local artists, educational programming, and a gift shop, comparable as a community-focused nonprofit gallery model.

Emerging players

• Boomalli Aboriginal Artists Co-operative: Artist-run cooperative gallery supporting Aboriginal and emerging artists with exhibitions and community programming, comparable to Serpentine in its artist-development and community-arts mission.

Direct peers

• Lismore Regional Gallery: Government-funded regional gallery located in the same city (Lismore, NSW) as Serpentine Community Gallery, serving the same Northern Rivers catchment, same local artists, and competing for similar audiences, sponsorship, and grant funding.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/serpentine-community-gallery-inc.

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Serpentine Community Gallery Inc