Snack Pak 4 Kids

What Snack Pak 4 Kids does

Snack Pak 4 Kids (SP4K) is a 501(c)(3) nonprofit organization headquartered in Amarillo, Texas, founded on September 3, 2010 by Dyron and Kelly Howell. The organization's core function is delivering brand-name, brand-new weekend food bags to food-insecure K-8 students in the Texas Panhandle, with secondary programs targeting high school students (Snack Shak), grandparent-headed households (The Tillie Project), and adults facing situational food insecurity (Nutrition 4 Change). SP4K reports serving 7,000+ students across 30+ communities, with the original program having grown from 10 students at Will Rogers Elementary School to weekly distribution at scale.

SP4K operates a volunteer-driven direct distribution model: volunteers pack bags at a warehouse distribution center (2406 SW 3rd Ave., Amarillo, TX), deliver totes to participating schools, and school staff place bags in student lockers or backpacks for Friday pickup. The Snack Shak program offers anonymous online ordering for high school students from a 30+ item menu, with pickup from a trusted staff member of the student's choosing. Revenue comes exclusively from donations, with Baptist Community Services absorbing all overhead (salaries, utilities, maintenance) so that 100% of donated funds purchase food. Sponsorship tiers are published at $20/month ($240/year) for elementary students, $30/month ($360/year) for middle/high school students, and $50 for the summer program.

The organization also operates a Buying Cooperative that leverages its procurement relationship with Labatt Food Service to provide other hunger-relief organizations (including 2nd Harvest, Backpack Friends, Food 2 Kids, Hope Austin, Love and Care Ministries, Titus County Cares, and a San Antonio franchise) with no-markup access to brand-name food products. SP4K maintains four registered trademarks, a consumer product (Beef Stik) with a matching-donation model, and free downloadable training manuals enabling community replication. The technology stack is minimal — no proprietary AI/ML platform is referenced; operations are powered by volunteer coordination tools (SignUp.com), a website, and standard online ordering for the Snack Shak program.

Name

Snack Pak 4 Kids

Legal name

Snack Pak 4 Kids

Website

https://sp4k.org

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Snack Pak 4 Kids is a 501(c)(3) nonprofit that delivers brand-name weekend food to food-insecure K-12 students across 30+ Texas communities, supplemented by Snack Shak, The Tillie Project, Nutrition 4 Change, and a Buying Cooperative for partner organizations.

Ownership category

akta.pro rank

Product category

Food Assistance Services

NAICS

Community Food Services (62421), Community Food Services (624210)

akta.pro primary industry

School Feeding & Child Nutrition Programs (BPADAJAD)

akta.pro secondary industries

Child Nutrition & Meal Programs (CACFP/Snack Programs) (EDACAMAA), School Feeding & Social Protection Partnerships (Conditional Cash Transfers, etc.) (EDADALAL)

Keywords

• Weekend hunger relief
• Child food assistance
• School backpack program
• Nonprofit food distribution
• Community hunger programs

Headquarters

HQ city

Amarillo

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Donations: 100% of donations received are used to purchase food for the program. Baptist Community Services covers overhead costs including maintenance, salaries, and utilities, allowing all donated funds to go directly to food purchases.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Snack Pak 4 Kids is a 501(c)(3) nonprofit that supplies brand-new, brand-name weekend food bags to food-insecure K-8 students in the Texas Panhandle, delivered discreetly through partner schools. It also operates Snack Shak (anonymous online ordering for high school students), The Tillie Project (food boxes for grandparent-led households), Nutrition 4 Change (food for adults facing situational food insecurity), and a Buying Cooperative that extends its food procurement relationships to other organizations.

Product overview

Snack Pak 4 Kids operates a portfolio of hunger relief programs centered around providing brand-new, brand-name food to food-insecure children and families. The core offerings include: Snack Pak 4 Kids (SP4K), the original weekend backpack program for K-8 students; Snack Shak, an anonymous online ordering system for high school students; The Tillie Project for grandparent-headed households; and Nutrition 4 Change for community members outside K-12. The organization also sells Beef Stik premium beef snacks and maintains a Buying Cooperative that enables other organizations to access their supplier relationships.

Differentiator

Problem solved

Functional benefit

Brands

• Snack Shak™: A student-led, student-run weekend hunger relief program for middle and high school students that allows students to choose brand new, brand-name food items by ordering anonymously online using their student ID number.
• The Tillie Project
• Nutrition 4 Change

Products and services

• Snack Pak 4 Kids (SP4K) Weekend Program Weekend hunger relief program providing brand-new, brand-name food bags discreetly sent home in K-8 student backpacks each Friday so they are ready to learn on Monday.
• Snack Shak Student-led, student-run online ordering program allowing high school students to anonymously select from a menu of over 30 brand-new, brand-name food items and pick up from a trusted staff member.
• The Tillie Project Food assistance program providing brand-new, brand-name food to grandparents raising their grandchildren (grandfamilies) enrolled in Amarillo ISD.
• Nutrition 4 Change (N4C)
• Buying Cooperative
• Beef Stik Premium beef snack product made from 100% premium beef chuck roast and brisket, sold to consumers with a matching donation to feed a child in need.

Quantifiable outcome

• Decreased absenteeism and nurse office visits on Monday mornings
• +4 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

23 partnerships are on record, tiered core and minor.

• Labatt Food ServicecoreStrategic or Co-development PartnerPrimary food distribution partner enabling the Buying Cooperative. Allows SP4K to purchase food in bulk and track items via lot number. Enables no mark-up pricing for cooperative members.
• Baptist Community ServicescoreStrategic or Co-development PartnerCovers overhead costs including maintenance, salaries, and utilities, allowing 100% of donations to go toward food purchases.
• Labatt Food Service (Food Partner)coreStrategic or Co-development PartnerLogo displayed as a food partner providing brand name food products including GoGo Squeez, Mondelez, Kellogg's, PepsiCo, ConAgra, Smucker's, StarKist.
• 2nd HarvestminorOthersCooperative partner based in Spokane, WA serving the food insecure.
• Backpack FriendsminorOthersCooperative partner based in Pflugerville, TX providing weekend food backpacks to children.
• Food 2 KidsminorOthersCooperative partner based in Lubbock, TX similar to SP4K model.
• Hope AustinminorOthersCooperative partner based in Austin, TX addressing childhood hunger.
• Love and Care MinistriesminorOthersCooperative partner based in Abilene, TX serving the food insecure.
• Titus County CaresminorOthersCooperative partner based in Mt. Pleasant, TX.
• Snack Pak 4 Kids San AntoniominorOthersRegional SP4K program in San Antonio, TX and cooperative member.
• Central Church of Christ - BivinscoreStrategic or Co-development PartnerChurch partner that 'adopts' Bivins school, paying for and packing bags as outreach ministry.
• First Baptist Church - GlenwoodcoreStrategic or Co-development PartnerChurch partner that 'adopts' Glenwood school, paying for and packing bags as outreach ministry.
• Hillside Christian ChurchcoreStrategic or Co-development PartnerChurch partner that sponsors students through the program.
• Amarillo Area FoundationminorOthersCivic partner supporting community initiatives.
• Heal the City Free Medical CliniccoreStrategic or Co-development PartnerFree medical clinic partnership for senior feeding program. Data study showed significant health improvements in participants.
• Texas OncologycoreStrategic or Co-development PartnerCancer center partner for Nutrition 4 Change program serving cancer patients facing food insecurity due to medical diagnosis.
• BSA HospitalminorStrategic or Co-development PartnerHospital partner for Nutrition 4 Change food services.
• Northwest Texas Healthcare SystemminorStrategic or Co-development PartnerHealthcare system partner for Nutrition 4 Change program.
• Harrington Cancer CenterminorStrategic or Co-development PartnerCancer center partner for Nutrition 4 Change program.
• Amarillo CollegecoreStrategic or Co-development PartnerCollege partner for Nutrition 4 Change serving college students facing food insecurity.
• City of AmarillominorStrategic or Co-development PartnerMunicipal partner for Nutrition 4 Change program.
• Bivins VillageminorStrategic or Co-development PartnerSenior living community partner for weekly grocery program.
• Amarillo Wesley Community CenterminorStrategic or Co-development PartnerCommunity center partner for senior feeding program.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Others

• Mary E. Bivins Foundation: Amarillo-area foundation that is an SP4K financial partner for senior feeding and The Tillie Project. Comparable only as an institutional funding source for the senior nutrition vertical, not as an operating model peer.

Direct peers

• 2nd Harvest: Spokane, WA food-insecurity nonprofit and SP4K Buying Cooperative member. Uses SP4K's bulk-purchasing relationship to deliver brand-name food to its clientele, indicating a near-identical operating model outside Texas.
• Hope Austin: Austin, TX childhood-hunger organization and SP4K Buying Cooperative member. Operates a similar community-driven, weekend-food model in a different Texas metro.
• Blessings in a Backpack: National nonprofit running weekend backpack food programs for food-insecure K-12 students. Closest direct comparable to SP4K's core K-8 model, with a similar dignity-focused, brand-name food approach.
• Backpack Friends: Pflugerville, TX-based weekend backpack program for food-insecure children, and an SP4K Buying Cooperative member. Directly comparable service model in the same Texas region.
• Food 2 Kids: Lubbock, TX weekend food program for children following the SP4K model and a Buying Cooperative member. Near-clone of SP4K's K-12 weekend backpack model operating in an adjacent Texas market.

Emerging players

• Meals on Wheels of Amarillo: Local Amarillo senior meal-delivery nonprofit. Comparable community-driven, volunteer-supported food delivery model targeting a different but adjacent population (seniors vs. K-12).

Regional players

• High Plains Food Bank: Regional food bank serving the Texas Panhandle including Amarillo. Comparable donor-supported food-distribution model targeting overlapping populations, but operates at broader scale and via traditional food-bank channels.

Broad incumbents

• Feeding America: Largest U.S. hunger-relief nonprofit network with 200+ food banks. Comparable donor-driven food distribution model and engagement with branded food manufacturers, but operates at vastly greater scale across broader populations.
• No Kid Hungry (Share Our Strength): Large-scale childhood-hunger campaign running school breakfast/anti-hunger programs nationally. Comparable target population (food-insecure students) with broader programmatic scope and substantially larger fundraising base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php?id=61550616141744
• Instagraminstagram.com/snackpak4kids
• LinkedInlinkedin.com/company/snack-pak-4-kids

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Snack Pak 4 Kids