Safi International Capital LTD
Safi International Capital LTD is a UK-based fintech holding company operating SafiPay (multi-currency digital banking), Safi TopUp (global mobile recharge across 700+ operators), SafiPro (international apparel e-commerce), and Safi AI, targeting the Afghan diaspora and unbanked populations in emerging markets.
- Company typePrivate
- Founded2022
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What Safi International Capital LTD does
Safi International Capital LTD is a UK-incorporated private holding company (Companies House Reg No. 17063286, SIC 66190) headquartered at 71-75 Shelton Street, Covent Garden, London, with additional offices in Dubai, Istanbul, and Kabul. Founded in 2022, the entity operates an integrated ecosystem of four wholly-owned digital platforms: SafiPay (multi-currency digital banking with IBAN accounts in USD, EUR, and GBP, plus Visa/Mastercard issuance via Wallester), Safi TopUp (mobile airtime, data, gift card, and utility bill distribution across 700+ operators in 150+ countries), SafiPro (premium international apparel e-commerce), and Safi AI (a neural-network-based corporate communications assistant). The company is founder-led by Shaheen Safi and targets underserved emerging-market populations, with the Afghan diaspora as its primary persona and unbanked/underbanked users, international travelers, and global remote workers as secondary segments. Compliance is anchored in UK GDPR and standard KYC/AML onboarding for financial services.
Revenue mechanics are distributed across the four platforms: SafiPay appears to operate on a recurring/subscription basis for account and card services, Safi TopUp on per-transaction fees for international mobile credit and utility top-ups, SafiPro on transaction margins from apparel sales, and Safi AI/API services on usage-based or licensing terms. No public pricing tiers are disclosed and no revenue figure has been reported. The company's go-to-market is product-led and self-serve through dedicated web portals for each platform, supplemented by a founder-authored technical blog (shaheensafi.blog) and WhatsApp/Telegram channels for direct customer engagement.
As of the latest available data, capitalisation consists solely of a £600,000 internal funding round completed in March 2026, with no disclosed external institutional, private equity, or strategic investors. The company is UK-regulated only and holds no disclosed payment institution, e-money, or banking licences of its own, relying on the Wallester partnership for card-rail access. Product breadth spans fintech, connectivity, commerce, and AI, but financial scale, user base, and transaction volume remain undisclosed, leaving the operating model unsubstantiated by quantitative evidence.
Safi International Capital LTD firmographics
Firmographics- Name
- Safi International Capital LTD
- Legal name
- Safi International Capital LTD
- Website
- https://safiinternationalcapitalltd.site
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Safi International Capital LTD is a UK-based fintech holding company operating SafiPay (multi-currency digital banking), Safi TopUp (global mobile recharge across 700+ operators), SafiPro (international apparel e-commerce), and Safi AI, targeting the Afghan diaspora and unbanked populations in emerging markets.
- Ownership category
- akta.pro rank
Safi International Capital LTD industry classification
Industry- Product category
- Digital Banking
- NAICS
- Credit Intermediation and Related Activities (522)
- SIC
- Finance Services (6199)
- akta.pro primary industry
- Multi-Currency Accounts, Wallets & FX Management (Consumer/SME) (FSAGAKAF)
- akta.pro secondary industries
- Cross-Border FX, Multi-Currency & Treasury for Payments (FSAGABAK), Embedded Deposit Accounts & Digital Wallet Infrastructure (FSAGALAE)
Keywords
Where Safi International Capital LTD is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices4 records
Markets served
Safi International Capital LTD business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- SafiPay Digital Banking: Multi-currency digital banking services providing accounts, card issuance, and international transaction processing with cross-border payment capabilities
- Safi TopUp Mobile Recharge: International mobile credit and data transfer services processing thousands of transactions per minute across 150+ countries
- SafiPro E-commerce: Premium international apparel and e-commerce brand with global supply chain and international delivery fulfillment
- API and Technology Services: API capabilities and fintech infrastructure services enhanced through £600,000 internal funding round
Go-to-market motion1 record
Distribution channels3 records
Marketing channels2 records
Safi International Capital LTD product offering
Product offeringCore offering
Safi International Capital LTD operates an integrated fintech ecosystem offering multi-currency digital banking (SafiPay with USD/EUR/GBP IBAN accounts and Visa/Mastercard issuance), global mobile credit and data distribution to 700+ operators across 150+ countries (Safi TopUp), international apparel e-commerce (SafiPro), and AI-powered corporate communication (Safi AI). The holding company targets emerging markets and diaspora communities with an integrated digital financial and connectivity services platform.
Product overview
Safi International Capital LTD operates as an integrated ecosystem of four interconnected digital platforms. The core offering includes SafiPay (multi-currency digital banking with Visa/Mastercard support), Safi TopUp (global mobile recharge and connectivity services), SafiPro (international e-commerce and apparel), and Safi AI (intelligent assistant and brand representation). The ecosystem is designed to address financial and digital accessibility gaps for emerging markets, with particular focus on the Afghan diaspora. The company is registered in the United Kingdom and operates offices in London, Dubai, Istanbul, and Kabul.
Differentiator
Problem solved
Functional benefit
Brands
- Safi AI: Chief AI Assistant and official spokesperson of the Safi Ecosystem, providing real-time corporate communication and intelligent operational support across all global platforms.
- SafiPay
- Safi TopUp
- SafiPro
Products and services
- SafiPay Advanced digital banking infrastructure providing multi-currency IBAN accounts (USD, EUR, GBP), physical and virtual Visa/Mastercard issuance, and cross-border payment gateways for international settlements. Targeted at individuals and SMBs in emerging markets and diaspora communities.
- Safi TopUp Global mobile credit and data distribution network offering instant airtime, data refills, international gift cards, and utility bill payments to 700+ mobile operators across 150+ countries. Targeted at international travelers, global workforce, and diaspora populations.
- SafiPro Premium international apparel and e-commerce brand defined by modern aesthetic and quality craftsmanship, covering luxury design, production, international supply chain management, and global delivery fulfillment. Targeted at consumers seeking high-end international apparel.
- Safi AI Chief AI Assistant and official spokesperson of the Safi Ecosystem, providing real-time corporate communication, intelligent operational support, and automated global brand representation through neural network integration. Functions as an AI-powered assistant across all Safi platforms.
Quantifiable outcome
- Mobile connectivity to 700+ operators in 150+ countries
- +2 more outcomes
Companies that use Safi International Capital LTD
Customer profileSegments3 records
Ideal customer profiles3 records
Safi International Capital LTD technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability3 records
Feature4 records
Safi International Capital LTD partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- WallestercoreWallester provides Visa card integration infrastructure for SafiPay's digital banking platform, enabling physical and virtual card issuance for international settlements. This partnership enables multi-currency Visa card capabilities (EUR, USD, GBP) with advanced encryption and multi-factor authentication for secure digital banking in emerging markets.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Safi International Capital LTD competitors and assessment
Company assessmentBroad incumbents
- Payoneer: Established cross-border payments and multi-currency account platform serving SMBs and freelancers globally; broader portfolio but overlapping cross-border account functionality.
- Monzo: UK digital bank with multi-currency support and strong brand recognition; an aspirational comparable for SafiPay's UK-rooted neobanking positioning.
Direct peers
- N26: European digital bank offering multi-currency accounts and card issuance; competes with SafiPay for European-domiciled customers seeking international banking.
- TransferGo: London-based remittance and multi-currency fintech focused on emerging-market corridors; comparable geographic footprint and diaspora customer profile.
- WorldRemit: Cross-border money transfer and mobile top-up platform serving diaspora and emerging markets; overlaps Safi TopUp's airtime/data distribution and SafiPay's remittance use cases.
- Revolut: UK-headquartered neobank offering multi-currency accounts, IBANs, and Visa/Mastercard issuance across 150+ countries — the closest functional comparable to SafiPay's core offering.
- Ding: International mobile top-up platform connecting users to mobile operators globally; the most direct functional comparable to Safi TopUp's 700-operator / 150-country network.
- Paysend: Cross-border payments platform with multi-currency accounts and card services targeting similar diaspora and emerging-market use cases as SafiPay.
- Remitly: Digital remittance platform focused on diaspora corridors to emerging markets — closely aligned with Safi's Afghan diaspora and unbanked emerging-market customer thesis.
- Wise: Cross-border payments and multi-currency account specialist; directly comparable to SafiPay's USD/EUR/GBP IBAN accounts and international settlement positioning.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights6 records
Customer concentration
Safi International Capital LTD compliance and trust
Trust signalCompliance2 records
Safi International Capital LTD financial estimates
Financial estimateRevenue estimate
Valuation estimate
Safi International Capital LTD leadership team
Management profileNumber of profiles
Profiles5 records
Safi International Capital LTD subsidiaries and ownership
Company hierarchySubsidiaries4 records
Safi International Capital LTD funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Safi International Capital LTD M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Safi International Capital LTD
What does Safi International Capital LTD do?
Safi International Capital LTD operates an integrated fintech ecosystem offering multi-currency digital banking (SafiPay with USD/EUR/GBP IBAN accounts and Visa/Mastercard issuance), global mobile credit and data distribution to 700+ operators across 150+ countries (Safi TopUp), international apparel e-commerce (SafiPro), and AI-powered corporate communication (Safi AI). The holding company targets emerging markets and diaspora communities with an integrated digital financial and connectivity services platform.
Is Safi International Capital LTD a public or private company?
Safi International Capital LTD is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Safi International Capital LTD founded?
Safi International Capital LTD was founded in 2022. It employs 11 to 50 people.
Where is Safi International Capital LTD based?
Safi International Capital LTD is headquartered in London, United Kingdom, in the Europe region.
How does Safi International Capital LTD make money?
Four revenue lines are on record. SafiPay Digital Banking is the primary driver. The others are safi TopUp Mobile Recharge, safiPro E-commerce and API and Technology Services.
Who are Safi International Capital LTD's main competitors?
Broad incumbents on record are Payoneer and Monzo. Direct peers are N26, TransferGo, WorldRemit, Revolut, Ding, Paysend, Remitly and Wise.
Does Safi International Capital LTD have an API?
Yes. SafiPay platform with API capabilities for multi-currency banking services. The company announced an internal funding round of £600,000 to enhance API capabilities and expand its Safi TopUp and SafiPro services.
What industry is Safi International Capital LTD in?
Safi International Capital LTD's product category is Digital Banking. Its primary akta.pro industry code is FSAGAKAF, Multi-Currency Accounts, Wallets & FX Management (Consumer/SME), with a secondary code of FSAGABAK, Cross-Border FX, Multi-Currency & Treasury for Payments. Its NAICS code is 522 and its SIC code is 6199.