TicketPlanner
TicketPlanner is a US direct-to-consumer online ticketing platform launched in May 2026 by HotelPlanner, selling sports, concert, theater, and live event tickets to fans and travelers with bundled travel packages and AI-powered personalization.
- Company typePrivate
- Founded-
- Headquarters—
- Headcount—
- GTM typeB2C
- OfferingDigital Commerce or Content
What TicketPlanner does
TicketPlanner is a direct-to-consumer online ticketing platform launched in May 2026 that connects fans and travelers with tickets to sports, concerts, theater, and live events across the United States. The platform is a subsidiary of HotelPlanner and was built on HotelPlanner's existing proprietary technology infrastructure, which it leverages for AI-powered personalization and travel integration. Its positioning combines customer-first service, competitive pricing, and bundled ticket-plus-travel packages as the primary differentiators against incumbent ticketing platforms.
The company's core product is a single web-based storefront at ticketplanner.com that allows individual consumers to browse and purchase event tickets. The underlying technology stack is inherited from HotelPlanner and is described as including an AI-powered personalization engine intended to deliver tailored ticket recommendations based on user preferences and behavior. No mobile app, public API, or disclosed SDK exists, and no integrations with venue systems, ticketing inventory partners, or payment providers are documented in available sources.
TicketPlanner's revenue model is transaction-fee-based, generating commissions on ticket sales — a standard marketplace model for the live entertainment ticketing vertical. The go-to-market motion is direct-to-consumer, targeting fans and travelers nationwide. The company is led by President Paul Bausch, an industry veteran appointed at launch, and operates as a subsidiary under HotelPlanner's strategic umbrella. Pricing, headcount, and revenue figures are not publicly disclosed.
TicketPlanner firmographics
Firmographics- Name
- TicketPlanner
- Website
- https://ticketplanner.com
- Company type
- Private
- Operating status
- Operating
- Short description
- TicketPlanner is a US direct-to-consumer online ticketing platform launched in May 2026 by HotelPlanner, selling sports, concert, theater, and live event tickets to fans and travelers with bundled travel packages and AI-powered personalization.
- Ownership category
- akta.pro rank
TicketPlanner industry classification
Industry- Product category
- Online Live Event Ticketing
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Primary Ticketing Platforms & Box Office Systems (MPAGAJAA)
- akta.pro secondary industry
- Event Discovery, Listings & Calendar Platforms (MPAGAJAL)
Keywords
TicketPlanner business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations
Revenue model
- Ticket Sales Commission: As a live entertainment ticketing platform, TicketPlanner likely generates revenue through transaction fees or commissions on ticket sales for sports, concerts, theater, and live events nationwide.
Go-to-market motion1 record
Distribution channels1 record
TicketPlanner product offering
Product offeringCore offering
TicketPlanner is an online ticketing platform that connects fans and travelers with tickets to sports, concerts, theater, and live events across the United States. The platform differentiates through customer-first service, competitive pricing, bundled ticket and travel packages, and AI-powered personalization, leveraging HotelPlanner's existing proprietary technology infrastructure.
Product overview
TicketPlanner is a single unified live entertainment ticketing platform launched by HotelPlanner. The platform connects fans and travelers with tickets to sports, concerts, theater, and live events nationwide. It offers customer-first service, competitive pricing, travel integration, and AI-powered personalization, leveraging HotelPlanner's existing proprietary technology infrastructure.
Differentiator
Problem solved
Functional benefit
Products and services
- TicketPlanner A direct-to-consumer online ticketing platform that allows fans and travelers to discover and purchase tickets to sports, concerts, theater, and live events across the United States. The platform differentiates through customer-first service, competitive pricing, AI-powered personalization for tailored recommendations, and the ability to bundle event tickets with travel arrangements via HotelPlanner's infrastructure.
Companies that use TicketPlanner
Customer profileSegments1 record
Ideal customer profiles1 record
TicketPlanner technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
TicketPlanner partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- HotelPlannercoreHotelPlanner announced the launch of TicketPlanner as a next-generation live entertainment ticketing platform. TicketPlanner leverages HotelPlanner's existing proprietary technology infrastructure. HotelPlanner appears to be the parent company or primary strategic partner behind TicketPlanner's creation and launch.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
TicketPlanner competitors and assessment
Company assessmentDirect peers
- SeatGeek: Multi-category ticketing marketplace covering sports, concerts, and theater with a focus on mobile UX and deal-scoring technology. Comparable as a tech-forward, multi-vertical ticketing platform targeting the same consumer segments.
- StubHub: Large secondary ticketing marketplace covering sports, concerts, and theater nationwide. Comparable on multi-category consumer ticketing and transaction-fee revenue model, though skewed to resale.
- Eventbrite: Self-service event ticketing and registration platform covering concerts, theater, sports, and community events. Comparable as a horizontal event ticketing platform, though more oriented toward organizer-led events than TicketPlanner's consumer-discovery motion.
- Gametime: Mobile-first last-minute ticketing app focused on sports and live events. Comparable as a mobile-centric consumer ticketing platform, though narrower in category coverage (sports-leaning) than TicketPlanner.
- Vivid Seats: Online ticketing marketplace for sports, concerts, and theater with a loyalty program and rewards positioning. Comparable as a nationwide consumer ticketing platform competing for the same horizontal event-ticket buyer.
- Ticketmaster: Dominant primary ticketing platform in the US owned by Live Nation, covering sports, concerts, and theater. Most directly comparable competitor as TicketPlanner enters the same primary ticketing space across the same event categories.
- AXS: Primary ticketing platform operated by AEG, focused on concerts and sports venues. Directly comparable as a primary ticketing peer with venue-side integrations and a customer-first positioning similar to TicketPlanner's stated approach.
- TickPick: No-fee ticketing marketplace for sports, concerts, and theater. Comparable as a consumer-first pricing-positioned ticketing platform targeting the same cost-sensitive fan segment TicketPlanner claims to serve.
Broad incumbents
- Live Nation Entertainment: Vertically integrated live entertainment conglomerate (concerts, venues, sponsorship) owning Ticketmaster. Comparable as the broader incumbent ecosystem that controls both supply (concerts/venues) and ticketing, representing the structural incumbent TicketPlanner must compete against.
Emerging players
- Bandsintown: Event discovery and concert recommendation platform with ticket purchase integration. Comparable as a discovery-and-ticketing consumer experience in live entertainment, with overlap in the AI-personalization and concert-discovery use cases TicketPlanner highlights.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
TicketPlanner social profiles
Digital presenceTicketPlanner financial estimates
Financial estimateRevenue estimate
Valuation estimate
TicketPlanner leadership team
Management profileNumber of profiles
Profiles1 record
TicketPlanner funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TicketPlanner M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TicketPlanner
What does TicketPlanner do?
TicketPlanner is an online ticketing platform that connects fans and travelers with tickets to sports, concerts, theater, and live events across the United States. The platform differentiates through customer-first service, competitive pricing, bundled ticket and travel packages, and AI-powered personalization, leveraging HotelPlanner's existing proprietary technology infrastructure.
When was TicketPlanner founded?
TicketPlanner was founded in -1.
How does TicketPlanner make money?
One revenue line is on record: ticket Sales Commission.
Who are TicketPlanner's main competitors?
Direct peers on record are SeatGeek, StubHub, Eventbrite, Gametime, Vivid Seats, Ticketmaster, AXS and TickPick. Live Nation Entertainment is listed as a broad incumbent. Bandsintown is listed as an emerging player.
Does TicketPlanner have an API?
No public API is recorded for TicketPlanner.
What industry is TicketPlanner in?
TicketPlanner's product category is Online Live Event Ticketing. Its primary akta.pro industry code is MPAGAJAA, Primary Ticketing Platforms & Box Office Systems, with a secondary code of MPAGAJAL, Event Discovery, Listings & Calendar Platforms. Its NAICS code is 711320 and its SIC code is 7900.