The Imperial Hotels and Resorts
- Company typePrivate
- Founded-
- HeadquartersBangkok, Thailand
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
The Imperial Hotels and Resorts firmographics
Firmographics- Name
- The Imperial Hotels and Resorts
- Website
- https://imperialhotels.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
The Imperial Hotels and Resorts industry classification
Industry- Product category
- Hotel Accommodations
- NAICS
- Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)
- SIC
- Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Hotels & Motels (7011)
- akta.pro primary industry
- Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)
- akta.pro secondary industry
- Independent Budget & Limited-Service Hotels (THAGABAN)
Keywords
Where The Imperial Hotels and Resorts is headquartered
LocationHeadquarters
- HQ city
- Bangkok
- HQ country
- Thailand
- HQ region
- Asia
Markets served
The Imperial Hotels and Resorts business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Hotel Accommodations: The company operates hotel properties in Thailand, generating revenue primarily through room rentals and related hospitality services. The promotional messaging emphasizes member benefits and direct booking discounts, indicating a focus on building direct customer relationships and repeat stays.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
The Imperial Hotels and Resorts product offering
Product offeringCore offering
The Imperial Hotels and Resorts operates hotel properties in Thailand, providing accommodation and guest services to travelers. Bookings are driven through the company's own website, where guests receive 'Book Direct Benefits' including a member discount, complimentary high-speed WiFi, early check-in and late check-out, and a policy allowing two children aged 0-11 to stay free without an extra bed.
Product overview
Imperial Hotels and Resorts is a hotel chain operating in Thailand, offering accommodation services to travelers. Based on the available source content, no specific named products, modules, or distinct service offerings are detailed beyond general hotel booking benefits including member discounts, complimentary WiFi, flexible check-in/check-out options, and children stay policies.
Differentiator
Problem solved
Functional benefit
Products and services
- Hotel Accommodations with Book Direct Benefits
Companies that use The Imperial Hotels and Resorts
Customer profileSegments1 record
Ideal customer profiles1 record
The Imperial Hotels and Resorts technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Imperial Hotels and Resorts partnerships and signals
Strategic signalRecent moves2 records
Expansion highlights3 records
The Imperial Hotels and Resorts competitors and assessment
Company assessmentDirect peers
- Centara Hotels & Resorts: Centara is Thailand's largest domestic hotel chain, operating full-service and resort properties across Bangkok, Phuket, and other Thai destinations. It is the most direct comparably sized Thai hotel group targeting both leisure and family travelers.
- Minor Hotels: Minor Hotels operates Anantara, Avani, and Oaks brands with strong presence in Bangkok and Thai resort markets. It directly competes in upscale and family-friendly lodging and has comparable multi-property Thai scale.
- Dusit Thani: Dusit Thani is a long-established Thai hotel group with full-service hotels in Bangkok and key Thai resort destinations. It competes in the same mid-to-upscale full-service segment as The Imperial Hotels and Resorts with comparable Thai brand heritage.
- Amari Hotels: Amari is a Thai hotel chain (part of ONYX Hospitality Group) operating full-service hotels in Bangkok, Phuket, Pattaya, and other Thai destinations, targeting both leisure and business travelers in a similar mid-to-upscale segment.
Broad incumbents
- Hilton Hotels & Resorts: Hilton operates multiple properties in Bangkok and key Thai resort markets (Conrad, DoubleTree, Hilton Garden Inn). It is a broad incumbent competing across full-service and premium segments with the Hilton Honors loyalty ecosystem.
- Marriott International: Marriott operates a large portfolio of global brands with significant Bangkok and Thailand presence (Marriott, Renaissance, Westin, Le Méridien). It competes across multiple price tiers and leverages Marriott Bonvoy — a far larger loyalty program than any local chain.
- Accor: Accor has a sizable Thai portfolio (Sofitel, Pullman, Mövenpick, ibis) covering luxury to economy tiers. It is a broad incumbent that competes in mid-scale and upscale full-service lodging with the ALL loyalty program.
- InterContinental Hotels Group (IHG): IHG operates InterContinental, Crowne Plaza, Holiday Inn, and other brands across Bangkok and Thailand. It is a broad incumbent with strong corporate-travel demand and the IHG One Rewards loyalty platform.
Regional players
- Shangri-La Hotels and Resorts: Shangri-La operates flagship properties in Bangkok and key Thai destinations, competing for premium leisure, family, and business travelers in the upper full-service segment.
- Banyan Tree Group: Banyan Tree is a Singapore-headquartered luxury hospitality group with Thai resort properties (Banyan Tree, Angsana, Cassia). It competes for upscale and family leisure travelers in Thailand's resort destinations.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
The Imperial Hotels and Resorts social profiles
Digital presenceThe Imperial Hotels and Resorts financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Imperial Hotels and Resorts leadership team
Management profileNumber of profiles
The Imperial Hotels and Resorts funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Imperial Hotels and Resorts M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Imperial Hotels and Resorts
What does The Imperial Hotels and Resorts do?
The Imperial Hotels and Resorts operates hotel properties in Thailand, providing accommodation and guest services to travelers. Bookings are driven through the company's own website, where guests receive 'Book Direct Benefits' including a member discount, complimentary high-speed WiFi, early check-in and late check-out, and a policy allowing two children aged 0-11 to stay free without an extra bed.
When was The Imperial Hotels and Resorts founded?
The Imperial Hotels and Resorts was founded in -1. It employs 501 to 1,000 people.
Where is The Imperial Hotels and Resorts based?
The Imperial Hotels and Resorts is headquartered in Bangkok, Thailand, in the Asia region.
How does The Imperial Hotels and Resorts make money?
One revenue line is on record: hotel Accommodations.
Who are The Imperial Hotels and Resorts's main competitors?
Direct peers on record are Centara Hotels & Resorts, Minor Hotels, Dusit Thani and Amari Hotels. Broad incumbents are Hilton Hotels & Resorts, Marriott International, Accor and InterContinental Hotels Group (IHG). Regional players are Shangri-La Hotels and Resorts and Banyan Tree Group.
Does The Imperial Hotels and Resorts have an API?
No public API is recorded for The Imperial Hotels and Resorts.
What industry is The Imperial Hotels and Resorts in?
The Imperial Hotels and Resorts's product category is Hotel Accommodations. Its primary akta.pro industry code is THAGAAAD, Resort-Area Full-Service Hotels (Non–All-Inclusive), with a secondary code of THAGABAN, Independent Budget & Limited-Service Hotels. Its NAICS code is 72111 and its SIC code is 7000.