Saffire Blue

What Saffire Blue does

Saffire Blue Inc. is a Canadian e-commerce retailer founded in 2016 that distributes soap making, cosmetic, and personal care ingredients and supplies to DIY crafters, hobbyists, and small business formulators across Canada and the United States. The company's product catalog spans more than 20 categories including essential oils (66+ varieties), fragrance and flavour oils, silicone soap molds, waxes, butters, botanical herbs, clays, colourants, melt-and-pour soap bases, surfactants, mineral makeup ingredients, organic-certified inputs, packaging, equipment, and DIY kits and bundles. Products are sold at multiple size tiers with unit pricing ranging from approximately $1.94 to over $800 per item, and the company maintains a dedicated resource centre featuring recipes, formulation tools, calculators, MSDS documentation, Certificates of Analysis, and IFRA Conformity certificates in both English and French.

The business operates via a direct-to-consumer e-commerce model from a single warehouse and fulfillment centre at 344 Dundas Street in Woodstock, Ontario, with order processing Monday through Friday from 8:00 a.m. to 4:00 p.m. Distribution covers Canada, the United States, and select international destinations via Airmail Parcel Post, with flat-rate shipping ($19.99) available for Ontario and Québec customers as a limited-time offering and a $25 surcharge for orders under $75. Saffire Blue also offers a dedicated Rush Order Processing service for expedited fulfillment. The company is privately held, employs 1-10 people, has no disclosed institutional funding, and has no parent company or subsidiaries. Its primary customer segments are individual DIY crafters and hobbyists, with a secondary segment of small business owners and indie cosmetic makers producing handmade goods for sale at craft fairs, farmers markets, and small retail channels.

Name

Saffire Blue

Legal name

Saffire Blue Inc.

Website

https://saffireblue.ca

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Saffire Blue is a Canadian e-commerce retailer founded in 2016 that supplies soap making, cosmetic, and personal care ingredients, packaging, equipment, and DIY kits to DIY crafters, hobbyists, and small business formulators across Canada and the United States.

Ownership category

akta.pro rank

Product category

Cosmetic and Soap Making Ingredients

NAICS

Health and Personal Care Retailers (456), Cosmetics, Beauty Supplies, and Perfume Retailers (456120)

SIC

Wholesale-Professional & Commercial Equipment & Supplies (5040)

akta.pro primary industry

Nonfood Grocery & HBC Wholesale (Paper, Cleaning, Personal Care) (AFAIABAL)

akta.pro secondary industry

Flavorings & Extracts (Natural & Artificial) (CRADAOAA)

Keywords

• Soap making supplies
• Cosmetic ingredients
• Essential oils
• DIY bath products
• Handmade soap crafting

Headquarters

HQ city

Brampton

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. Product Sales: Revenue generated through one-time product sales of soap making supplies, essential oils, waxes, molds, colorants, packaging materials, and related ingredients. Products are sold at various size tiers with unit pricing.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

Saffire Blue is a Canadian e-commerce retailer that supplies soap, cosmetic, and personal care makers with ingredients, packaging, equipment, and DIY kits. The company sells essential oils, fragrance oils, waxes, silicone molds, butters, botanicals, clays, colorants, surfactants, melt-and-pour bases, packaging materials, and pre-bundled craft kits. It also provides recipes, formulation calculators, and product documentation (MSDS, COA, IFRA) as part of its customer-facing offering.

Product overview

Saffire Blue is a Canadian e-commerce retailer specializing in soap making supplies and DIY cosmetic ingredients. The company operates as a single e-commerce platform offering an extensive catalog of soap making and personal care product ingredients and supplies. The product portfolio includes essential oils (over 66 varieties), fragrance and flavour oils, silicone soap molds, waxes (soy, bayberry, candelilla, carnauba, emulsifying wax), butters, botanical herbs and clays, colourants and micas, melt and pour soap bases, mineral makeup ingredients, organic-certified ingredients, packaging materials, and DIY craft kits. Additional offerings include diffusers, surfactants like Sodium Coco-Sulfate, and ready-made cosmetic bases. The company also provides recipe resources, calculators, and formulation guidelines for crafters.

Differentiator

Problem solved

Functional benefit

Products and services

• Essential Oils Over 66 varieties of plant-extracted aromatic oils (e.g., Lavender, Lemongrass, Tea Tree, Peppermint, Cedarwood) in multiple size tiers (5ml to 1 Litre) for soap making, cosmetics, and aromatherapy use.
• Fragrance Oils Synthetic and natural fragrance compounds used to scent handmade soaps, candles, and cosmetics.
• Flavour Oils Food-grade flavor oils intended for edible and lip-care applications such as lip balms and culinary products.
• Silicone Soap Molds Flexible silicone molds for shaping soap bars including round ball, loaf, column, and various decorative shapes.
• Waxes Waxes for candle making and cosmetics, including Soy Wax, Bayberry Wax, Candelilla Wax, Carnauba Wax, and Emulsifying Wax.
• Epsom Salts Magnesium sulphate sold for use in bath salts, muscle relaxation, gardening, and DIY personal care products.
• Butters Natural butters including shea butter and cocoa butter for skin care and soap making applications.
• Botanical Herbs, Spices, Clays & Muds Natural ingredients for cosmetic and soap formulations, including dried herbs, spices, and mineral clays.
• Colourants, Micas, Oxides & Ultramarines Colorants for soaps, cosmetics, and crafts, including micas, oxides, and ultramarines.
• Diffusers Aromatherapy diffusers for dispersing essential oils into the air.
• Equipment Tools and equipment used for soap making, cosmetics production, and crafting.
• Melt and Pour Soap Pre-made soap bases that can be melted and customized with colors, fragrances, and additives.
• Mineral Makeup Natural mineral-based cosmetic ingredients and bases for mineral makeup formulation.
• Organics Organic-certified ingredients for natural and organic personal care product formulations.
• Packaging Containers, bottles, jars, and packaging materials for finished handmade products.
• Ready-Made Bases Pre-formulated cosmetic bases for lotions, creams, and other personal care products.
• Surfactants Cleansing and foaming agents including Sodium Coco-Sulfate for personal care formulations.
• Gift Certificates Saffire Blue gift certificates redeemable for soap making supplies and materials on the storefront.
• Kits & Bundles (DIY) DIY kits and bundled supplies for bath bombs, soaps, candles, lotions, and other craft projects.
• Hydrosols and Distillates Floral waters and distillates used as water-phase ingredients in cosmetic and soap formulations.
• Perfumery Ingredients and supplies used to formulate homemade perfumes and colognes.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• New Directions Aromatics: Canadian-based distributor of essential oils, carrier oils, cosmetic raw materials, and aromatherapy supplies. Highly comparable North American DTC ingredient supplier with significant overlap in essential oils, butters, and DIY cosmetic inputs.
• Rustic Escentuals: US-based supplier of fragrance oils, essential oils, and soap/candle making supplies serving hobbyists and small businesses. Directly comparable product categories (fragrance oils, waxes, soap bases) and DTC channel.
• Mountain Rose Herbs: Online retailer of organic herbs, essential oils, botanical ingredients, and DIY personal care supplies. Comparable natural-ingredient positioning and DTC model with overlap on botanicals, clays, and essential oils.
• Camden-Grey Essential Oils: Online distributor of essential oils, carrier oils, and soap/cosmetic ingredients. Directly comparable in essential oils and cosmetic raw materials, with similar hobbyist and indie-formulator customer base.
• Making Cosmetics: Online supplier of cosmetic raw materials, surfactants, actives, and bases for DIY and indie formulators. Directly comparable raw-ingredient catalog, particularly surfactants and ready-made bases.
• Bramble Berry: Leading US-based supplier of soap and cosmetic making supplies with a deep catalog of ingredients, molds, and educational content. Directly comparable target customer (DIY to indie formulators) and reliance on content-driven organic acquisition.
• Wholesale Supplies Plus: Online wholesaler of soap, candle, and cosmetic making supplies targeting both hobbyists and small-batch commercial producers. Closely overlapping product range, business model, and customer segment as Saffire Blue.
• Bulk Apothecary: US-based online distributor of soap making ingredients, essential oils, and cosmetic raw materials serving DIY makers and small businesses. Highly comparable catalog, customer base, and DTC e-commerce model, though larger and US-based.

Regional players

• Voyageur Soap & Candle: Canadian supplier of soap and candle making ingredients, supplies, and equipment. Overlapping product range and Canadian regional positioning, though primarily serves a different Canadian footprint.

Broad incumbents

• Amazon (Handmade & Beauty Supply Marketplace): Mass-market e-commerce platform with broad listings of essential oils, soap bases, packaging, and DIY cosmetic supplies. While not a specialized distributor, Amazon is the dominant price-and-convenience benchmark against which small ingredient suppliers compete.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/saffireblueinc
• LinkedInlinkedin.com/company/saffire-blue-inc-

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Saffire Blue