Salon Brands
- Company typePrivate
- Founded1989
- HeadquartersWichita, United States
- Headcount51–100
- GTM typeB2C
- OfferingDigital Commerce or Content
Salon Brands firmographics
Firmographics- Name
- Salon Brands
- Website
- https://salonbrandsbeauty.com
- Company type
- Private
- Founded year
- 1989
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Salon Brands industry classification
Industry- Product category
- Beauty & Personal Care E-commerce
- NAICS
- Cosmetics, Beauty Supplies, and Perfume Retailers (456120), Health and Personal Care Retailers (4561)
- akta.pro primary industry
- Beauty & Personal Care Marketplaces (CRAFABAB)
- akta.pro secondary industries
- Beauty & Salon Professional Supply Marketplaces (CRAFAHAH), Professional/Salon Haircare (Backbar & Retail) (CRABABAK)
Keywords
Where Salon Brands is headquartered
LocationHeadquarters
- HQ city
- Wichita
- HQ country
- United States
- HQ region
- North America
Markets served
Salon Brands business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Operations, Marketing or Sales, Supply Chain
Distribution channels1 record
Salon Brands product offering
Product offeringCore offering
Salon Brands operates an online e-commerce platform offering beauty products and salon services along with promotional beauty deals. The site serves salon professionals and individual beauty consumers seeking to purchase beauty products and access salon services at competitive prices through its own web storefront.
Product overview
Salon Brands appears to be an e-commerce platform offering beauty products and salon services with beauty deals. The source data is limited and does not provide detailed information about specific named products or a platform architecture.
Differentiator
Problem solved
Functional benefit
Products and services
- Beauty Products
Companies that use Salon Brands
Customer profileSegments2 records
Ideal customer profiles2 records
Salon Brands technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Salon Brands partnerships and signals
Strategic signalRecent moves3 records
Salon Brands competitors and assessment
Company assessmentBroad incumbents
- Sephora: Global specialty beauty retailer operating a flagship e-commerce site with broad assortment and exclusive brands; competes for the same consumer beauty spend but at vastly greater scale and assortment depth.
- Amazon Beauty: General marketplace with a deep beauty category and aggressive deals/promotions; sets the benchmark for assortment and pricing pressure that any niche beauty platform must compete against.
- Ulta Beauty: Large U.S. beauty retailer combining mass and prestige beauty with salon services in-store and a full e-commerce site; directly comparable category overlap and a reference point for Salon Brands' product + services thesis.
- Net-a-Porter (Beauty): Luxury fashion/beauty retailer with curated beauty assortment online; relevant precedent for a vertical beauty e-commerce experience emphasizing curation and brand storytelling.
Direct peers
- CosmoProf: Professional beauty distribution platform serving salons and licensed professionals with products, education, and deals; the B2B counterpart most aligned with Salon Brands' salon-professional primary segment.
- Sally Beauty: Retailer and distributor of professional beauty and salon supplies to both licensed professionals and consumers; the closest analog to Salon Brands' B2B prosumer + B2C dual-segment model in beauty e-commerce.
- Glossier: DTC beauty brand with a strong own-site e-commerce presence; a comparable example of a beauty-focused online storefront competing for direct consumer beauty dollars.
- Beautylish: Specialist beauty e-commerce marketplace curating premium and indie beauty brands for consumers; directly comparable to Salon Brands as a vertical beauty platform combining product assortment and editorial/deal-style merchandising.
Emerging players
- Booksy: Booking and business-management platform for salons and barbers; overlaps with Salon Brands' salon-services angle and addresses the same salon-professional customer base.
- StyleSeat: Online marketplace for booking salon and beauty services, intersecting the salon-services portion of Salon Brands' offering; comparable as a services-side marketplace in the same vertical.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat2 records
Key risks4 records
Key highlights4 records
Customer concentration
Salon Brands social profiles
Digital presenceSalon Brands financial estimates
Financial estimateRevenue estimate
Valuation estimate
Salon Brands leadership team
Management profileNumber of profiles
Salon Brands funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Salon Brands M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Salon Brands
What does Salon Brands do?
Salon Brands operates an online e-commerce platform offering beauty products and salon services along with promotional beauty deals. The site serves salon professionals and individual beauty consumers seeking to purchase beauty products and access salon services at competitive prices through its own web storefront.
When was Salon Brands founded?
Salon Brands was founded in 1989. It employs 51 to 100 people.
Where is Salon Brands based?
Salon Brands is headquartered in Wichita, United States, in the North America region.
Who are Salon Brands's main competitors?
Broad incumbents on record are Sephora, Amazon Beauty, Ulta Beauty and Net-a-Porter (Beauty). Direct peers are CosmoProf, Sally Beauty, Glossier and Beautylish. Emerging players are Booksy and StyleSeat.
Does Salon Brands have an API?
No public API is recorded for Salon Brands.
What industry is Salon Brands in?
Salon Brands's product category is Beauty & Personal Care E-commerce. Its primary akta.pro industry code is CRAFABAB, Beauty & Personal Care Marketplaces, with a secondary code of CRAFAHAH, Beauty & Salon Professional Supply Marketplaces. Its NAICS code is 456120.