Rogue Valley Manor
Rogue Valley Manor is a nonprofit Life Plan Community on a 668-acre campus in Medford, Oregon, serving nearly 1,000 seniors with independent living, residential care, memory support, and skilled nursing under one operator, Pacific Retirement Services, Inc.
- Company typePrivate
- Founded1961
- HeadquartersMedford, United States
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What Rogue Valley Manor does
Rogue Valley Manor is a nonprofit Life Plan Community (continuing care retirement community) operating on a 668-acre campus at 1200 Mira Mar Avenue in Medford, Oregon, and is one of the largest such communities on the U.S. West Coast. Founded in 1955 by an ecumenical group of Methodists, Episcopalians, and Presbyterians and opened in 1961 with an original 10-story building, the community is operated by Pacific Retirement Services, Inc., a 501(c)(3) nonprofit parent corporation formed in 1990 to oversee the Life Plan model across multiple properties. The community currently serves nearly 1,000 residents with a 501-1,000 employee base.
Rogue Valley Manor firmographics
Firmographics- Name
- Rogue Valley Manor
- Legal name
- Pacific Retirement Services, Inc.
- Website
- https://roguevalleymanor.org
- Company type
- Private
- Founded year
- 1961
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Rogue Valley Manor is a nonprofit Life Plan Community on a 668-acre campus in Medford, Oregon, serving nearly 1,000 seniors with independent living, residential care, memory support, and skilled nursing under one operator, Pacific Retirement Services, Inc.
- Ownership category
- akta.pro rank
Rogue Valley Manor industry classification
Industry- Product category
- Senior Living Services
- NAICS
- Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233), Nursing Care Facilities (Skilled Nursing Facilities) (62311)
- SIC
- Services-Nursing & Personal Care Facilities (8050), Services-Skilled Nursing Care Facilities (8051)
- akta.pro primary industry
- Life Plan / Entrance-Fee CCRCs (HLADAEAA)
Keywords
Where Rogue Valley Manor is headquartered
LocationHeadquarters
- HQ city
- Medford
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Rogue Valley Manor business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Entrance Fee: One-time upfront fee paid when becoming a resident. Determined by residence size and style (Traditional or 90% Refundable options). The Traditional option is lower upfront but non-refundable; the 90% Refundable option provides a refundable component upon departure.
- Monthly Service Fee: Ongoing monthly fee covering housing, meals, housekeeping, maintenance, utilities, cable, Wi-Fi, transportation, wellness programs, fitness center access, and 24-hour security. Determined by residence type and size. May adjust based on level of care needed.
- Healthcare Services Revenue: Additional fees for higher levels of care including residential care, skilled nursing, and memory support. These services are offered at discounted rates compared to market rates for residents, and at standard rates for non-residents.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Manor/Terrace/Skyline Traditional Entrance Fee - Studio to Three-Bedroom |
| One time/ perpetual license | Multi-year contract | Manor/Terrace/Skyline 90% Refundable Entrance Fee |
| Subscription | Monthly | Manor/Terrace/Skyline Monthly Fee |
| One time/ perpetual license | Multi-year contract | Cottage Traditional Entrance Fee |
| One time/ perpetual license | Multi-year contract | Cottage 90% Refundable Entrance Fee |
| Subscription | Monthly | Cottage Monthly Fee |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Rogue Valley Manor product offering
Product offeringCore offering
Rogue Valley Manor is a nonprofit Life Plan Community operating a 668-acre campus in Medford, Oregon that provides independent living residences (high-rise apartments and cottages) alongside an on-site continuum of healthcare services including residential care, memory support, and skilled nursing/rehabilitation. Residents pay an entrance fee plus a recurring monthly service fee covering housing, meals, housekeeping, utilities, transportation, wellness programs, and 24-hour security, with access to higher levels of care without leaving the campus as needs change.
Product overview
Rogue Valley Manor is a Life Plan Community offering a continuum of senior living services across multiple levels of care. The community provides Independent Living through high-rise apartments (approximately 300 units across three residential buildings) and cottages, paired with on-campus Healthcare services including Residential Care, Memory Support, and Skilled Nursing and Rehabilitation. Dining is offered through four distinct venues: the casual Quail's Nest Bistro, the main Manor Dining Room, a Private Dining Room for special occasions, and the upscale Arden Fine Dining. The community spans 668 acres in Medford, Oregon and is currently expanding with the Fairway Village project adding 18 new cottages.
Differentiator
Problem solved
Functional benefit
Products and services
- Independent Living Independent living residences including approximately 300 high-rise apartments across three residential buildings and cottages for seniors aged 65+, featuring maintenance-free living with access to all community amenities and services.
- Residential Care
Quantifiable outcome
- Healthcare costs at discounted rates compared to market for residents needing continuum of care
- +1 more outcomes
Companies that use Rogue Valley Manor
Customer profileSegments4 records
Ideal customer profiles3 records
Rogue Valley Manor technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Rogue Valley Manor partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Southern Oregon University (Osher Lifelong Learning Institute)corePartnership with Southern Oregon University to offer Osher Lifelong Learning Institute (OLLI) courses and Road Scholar programs for residents. Enables continued intellectual engagement and lifelong learning opportunities on campus and at university facilities.
- Rogue Valley Manor Foundationcore40+ year-old foundation that has raised over $20 million to support residents and community. Helps residents who have outlived their resources pay Manor fees, provides medical transportation, improves facilities, and funds staff education.
- Pacific Retirement ServicescoreParent non-profit corporation that oversees Rogue Valley Manor and other senior living communities. Formed in 1990 to expand outreach efforts and manage the Life Plan Community model across multiple properties.
- Lincoln City Event VenueminorOff-site event venue for community outreach events, allowing the manor to connect with prospective residents in the Lincoln City area.
- Rogue Valley Country ClubminorEvent venue for community outreach, hosting prospective resident events at the country club facility.
Scale indicators8 records
Recent moves9 records
Expansion highlights6 records
Rogue Valley Manor competitors and assessment
Company assessmentDirect peers
- Masonicare: Nonprofit Life Plan Community operator in Connecticut offering independent living, assisted living, memory care, and skilled nursing with a mission-driven model analogous to Rogue Valley Manor's nonprofit structure and continuum.
- Kendal Corporation: Nonprofit system of affiliated Life Plan Communities offering independent living through skilled nursing on single campuses with strong university and lifelong-learning affiliations — closely comparable to Rogue Valley Manor's SOU/OLLI partnership approach.
- Pacific Retirement Services: The parent nonprofit corporation of Rogue Valley Manor that operates other Life Plan Communities using the same entrance-fee, continuum-of-care model. Most directly comparable peer because it shares the same operating system, brand standards, and nonprofit governance structure.
- Erickson Senior Living: Operates large-scale, campus-based Life Plan / continuing care retirement communities with entrance-fee economics and integrated healthcare, often 1,000+ residents per community — directly comparable to Rogue Valley Manor's scale and operating model.
- Front Porch Communities & Services: A nonprofit operator of Life Plan Communities primarily in California. Comparable because it runs large, campus-based CCRCs with entrance-fee structures and full care continuums under a nonprofit mission — a direct West Coast nonprofit peer.
- Westminster Canterbury: Nonprofit Life Plan Community with multiple locations along the East Coast offering a full continuum of care and entrance-fee contracts. Comparable in operating model, scale, and nonprofit structure.
Broad incumbents
- Atria Senior Living: National senior living operator with a large multi-state portfolio of independent living, assisted living, and memory care communities. Comparable as a broad incumbent competing for the same active-senior demographic.
- Life Care Services: One of the largest managers of Life Plan Communities in the U.S., providing management services across a portfolio. Comparable as a broad incumbent shaping operating standards, scale economics, and best practices in the same CCRC category.
- Brookdale Senior Living: The largest U.S. senior living operator with a broad portfolio across independent living, assisted living, memory care, and skilled nursing. Comparable as a broad incumbent in the same product category, though operating at a more diversified, primarily for-profit scale.
- Sunrise Senior Living: National senior living operator with assisted living and memory care communities across the U.S. Comparable as a broad incumbent in the senior care category, particularly in the residential care and memory support lines.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Rogue Valley Manor social profiles
Digital presenceRogue Valley Manor financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rogue Valley Manor leadership team
Management profileNumber of profiles
Profiles16 records
Rogue Valley Manor subsidiaries and ownership
Company hierarchySubsidiaries3 records
Rogue Valley Manor funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rogue Valley Manor M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rogue Valley Manor
What does Rogue Valley Manor do?
Rogue Valley Manor is a nonprofit Life Plan Community operating a 668-acre campus in Medford, Oregon that provides independent living residences (high-rise apartments and cottages) alongside an on-site continuum of healthcare services including residential care, memory support, and skilled nursing/rehabilitation. Residents pay an entrance fee plus a recurring monthly service fee covering housing, meals, housekeeping, utilities, transportation, wellness programs, and 24-hour security, with access to higher levels of care without leaving the campus as needs change.
Is Rogue Valley Manor a public or private company?
Rogue Valley Manor is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Rogue Valley Manor founded?
Rogue Valley Manor was founded in 1961. It employs 501 to 1,000 people.
Where is Rogue Valley Manor based?
Rogue Valley Manor is headquartered in Medford, United States, in the North America region.
How does Rogue Valley Manor make money?
Three revenue lines are on record. Entrance Fee is the primary driver. The others are monthly Service Fee and healthcare Services Revenue.
Who are Rogue Valley Manor's main competitors?
Direct peers on record are Masonicare, Kendal Corporation, Pacific Retirement Services, Erickson Senior Living, Front Porch Communities & Services and Westminster Canterbury. Broad incumbents are Atria Senior Living, Life Care Services, Brookdale Senior Living and Sunrise Senior Living.
Does Rogue Valley Manor have an API?
No public API is recorded for Rogue Valley Manor.
What industry is Rogue Valley Manor in?
Rogue Valley Manor's product category is Senior Living Services. Its primary akta.pro industry code is HLADAEAA, Life Plan / Entrance-Fee CCRCs. Its NAICS code is 6233 and its SIC code is 8050.