Meadowlark
Meadowlark is an alpine day-use lodge in Wyoming's Bighorn National Forest offering direct-access skiing, snowboarding, snowmobiling, and summer lake and trail recreation via season passes and daily lift tickets to individual outdoor enthusiasts and families, now operating under MAS Tierra stewardship ahead of a Winter 2026/2027 reopening.
- Company typePrivate
- Founded-
- HeadquartersTen Sleep, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Meadowlark does
Meadowlark is an alpine day-use base camp lodge located at 426 US-16 in Ten Sleep, Wyoming, situated within the Bighorn National Forest under a special use authorization that grants exclusive operating rights to its specific mountain terrain. The lodge offers direct-access recreation including alpine skiing, snowboarding, and snowmobiling in winter, and lake access plus trail exploration in summer. Its product portfolio consists of age-tiered season passes (adult $315 regular / $149 early bird, youth $149 / $99, child $99 / $49, with children five and under free with a paying adult), a flexible $200 punch pass good for four days plus a complimentary fifth day, and daily lift tickets priced from $50 to $70 by age group.
The business operates a direct-to-consumer go-to-market model with no intermediaries, selling through its own e-commerce website and at the lodge, supported by Instagram, Facebook, email newsletter, and a community storytelling initiative. The company was acquired in 2025 by MAS Tierra, a strategic operating parent committed to repositioning Meadowlark as a year-round destination grounded in steward-led hospitality and programming aligned to the natural cycles of the forest. The lodge is currently in a pre-reopening transition, having been offline physically while continuing to sell season passes ahead of its planned Winter 2026/2027 relaunch under the MAS Tierra stewardship model.
Operationally, Meadowlark runs with 11-50 employees as a small private subsidiary. Pricing carries a 3.75% credit card processing fee plus applicable sales tax, and revenue streams split between recurring annual season pass subscriptions and one-time daily lift ticket purchases. The company's competitive position rests primarily on its regulated access to a defined portion of Bighorn National Forest, decades of community brand equity, and the geographic isolation that limits competitive supply in its immediate trade area.
Meadowlark firmographics
Firmographics- Name
- Meadowlark
- Legal name
- Meadowlark
- Website
- https://meadowlarklodge.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Meadowlark is an alpine day-use lodge in Wyoming's Bighorn National Forest offering direct-access skiing, snowboarding, snowmobiling, and summer lake and trail recreation via season passes and daily lift tickets to individual outdoor enthusiasts and families, now operating under MAS Tierra stewardship ahead of a Winter 2026/2027 reopening.
- Ownership category
- akta.pro rank
Meadowlark industry classification
Industry- Product category
- Alpine Ski Resort Recreation
- NAICS
- Skiing Facilities (71392), Recreational and Vacation Camps (except Campgrounds) (721214)
- SIC
- Hotels, Rooming Houses, Camps & Other Lodging Places (7000)
- akta.pro primary industry
- Wilderness & Backcountry Lodges (Remote/Off-Grid) (THAGAIAB)
- akta.pro secondary industry
- Adventure Base Camps (Trek/Climb/Expedition Camps) (THAGAOAG)
Keywords
Where Meadowlark is headquartered
LocationHeadquarters
- HQ city
- Ten Sleep
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Meadowlark business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Infrastructure, Others
Revenue model
- Season Passes: Annual season passes for the winter season providing unlimited or priority access to the mountain facilities including skiing, snowboarding, and snowmobiling. Offered at tiered pricing by age group with early bird discounts up to 70% off.
- Daily Lift Tickets: Per-visit day tickets sold at the door or online, priced by age group for alpine skiing and snowboarding access.
- Punch Pass: Multi-day punch pass offering 4 days of access with the 5th day free, providing flexibility for occasional visitors at a discounted rate compared to daily tickets.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Adult Season Pass (ages 18+) - Early Bird |
| Subscription | Annual | Youth Season Pass (ages 13-17) - Early Bird |
| Subscription | Annual | Child Season Pass (ages 6-12) - Early Bird |
| Subscription | Annual | Children 5 and under |
| Unit Pricing | Pay-as-you-go | Punch Pass - All Ages |
| Unit Pricing | Pay-as-you-go | Daily Lift Ticket - Adult (ages 18+) |
| Unit Pricing | Pay-as-you-go | Daily Lift Ticket - Youth (ages 13-17) |
| Unit Pricing | Pay-as-you-go | Daily Lift Ticket - Child (ages 6-12) |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Meadowlark product offering
Product offeringCore offering
Meadowlark Lodge is an alpine base camp in the Bighorn National Forest near Ten Sleep, Wyoming, selling access to mountain recreation via season passes, punch passes, and daily lift tickets. In winter it supports alpine skiing, snowboarding, and snowmobiling, with planned year-round offerings including summer lake access and trail exploration under the stewardship of its parent company MAS Tierra.
Product overview
Meadowlark is an alpine day-base lodge offering season passes and daily lift tickets as its core recreational products. The portfolio consists of tiered season passes segmented by age (18+, 13-17, 6-12, and free for 5 and under), a flexible punch pass offering 4 days plus a free 5th day, and daily lift tickets for different age groups. These products provide access to winter activities including alpine skiing, snowboarding, and snowmobiling, as well as summer activities such as lake access and trail exploration. The lodge operates as a base camp for the Bighorn National Forest under special use authorization, with MAS Tierra as the new steward planning to develop it as a year-round destination.
Differentiator
Problem solved
Functional benefit
Products and services
- Season Pass (2026/2027 Winter Season) Annual pass granting unlimited access to alpine skiing, snowboarding, and snowmobiling at Meadowlark Lodge during the 2026/2027 winter season; sold in age-based tiers (Adult 18+, Youth 13-17, Child 6-12, free for 5 and under with paying adult).
- Punch Pass Multi-day pass for all ages providing 4 days of access to alpine skiing, snowboarding, and snowmobiling with a complimentary 5th day, available at early bird pricing.
- Daily Lift Ticket Per-visit single-day lift ticket providing access to alpine skiing and snowboarding terrain, sold by age tier (Adult 18+, Youth 13-17, Child 6-12).
Companies that use Meadowlark
Customer profileSegments2 records
Ideal customer profiles2 records
Meadowlark technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Meadowlark partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights5 records
Meadowlark competitors and assessment
Company assessmentDirect peers
- Antelope Butte Ski Area: Small ski area located in the same Bighorn Mountains of Wyoming, very close to Meadowlark in Ten Sleep. Comparable as a similarly small, community-oriented ski operation with limited infrastructure in a remote Wyoming setting.
- Sleeping Giant Ski Resort: Wyoming ski resort with similar size and family-friendly positioning, offering lift-served skiing in a rural Wyoming setting. Comparable as a small Wyoming ski operator serving a similar demographic of outdoor enthusiasts and families.
- Hogadon Basin Ski Area: Small ski area near Casper, Wyoming, offering lift-served skiing and snowboarding. Comparable as a regional Wyoming ski operation of similar scale, reliant on local and drive-to visitation rather than destination tourism.
- White Pine Ski Resort: Small community ski area in Pinedale, Wyoming, offering alpine skiing and snowboarding. Comparable as a similarly scaled Wyoming ski operation with a similar direct-to-consumer lift ticket and season pass model.
Regional players
- Bridger Bowl: Non-profit community ski area in Bozeman, Montana, operating lift-served skiing in a similar rural mountain setting. Comparable as a small, community-driven ski operation in a remote mountain region with similar lift-ticket and season-pass economics.
- Powderhorn Mountain Resort: Ski area on the Colorado Western Slope offering lift-served skiing, snowboarding, and snowmobiling in a remote mountain setting. Comparable as a smaller, regional ski operation with a similar mix of alpine and snowmobile activities.
- Grand Targhee Resort: Family-oriented ski resort in western Wyoming near the Idaho border, known for deep snow and family-friendly positioning. Comparable as a Wyoming regional ski resort with similar family-friendly pricing tiers and a focus on authentic mountain experiences.
- Lost Trail Ski Area: Family-owned ski area on the Montana–Idaho border offering lift-served skiing and snowboarding. Comparable as a small, independently operated mountain ski area serving local and regional visitors with a similar no-frills, community-oriented model.
Broad incumbents
- Jackson Hole Mountain Resort: Major Wyoming destination ski resort offering extensive lift-served terrain, lodging, and full-service amenities. Comparable as a Wyoming ski operator serving the same outdoor enthusiast segment, but operating at much greater scale and amenitization than Meadowlark.
Emerging players
- Tamarack Resort: Smaller four-season resort in Donnelly, Idaho, offering skiing in winter and lake/recreation activities in summer. Comparable as an emerging year-round destination resort pursuing a similar multi-season strategy to Meadowlark's planned expansion.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Meadowlark social profiles
Digital presenceMeadowlark financial estimates
Financial estimateRevenue estimate
Valuation estimate
Meadowlark leadership team
Management profileNumber of profiles
Meadowlark funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Meadowlark M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Meadowlark
What does Meadowlark do?
Meadowlark Lodge is an alpine base camp in the Bighorn National Forest near Ten Sleep, Wyoming, selling access to mountain recreation via season passes, punch passes, and daily lift tickets. In winter it supports alpine skiing, snowboarding, and snowmobiling, with planned year-round offerings including summer lake access and trail exploration under the stewardship of its parent company MAS Tierra.
Is Meadowlark a public or private company?
Meadowlark is a private company. It is classified as corporate owned and is currently operating.
When was Meadowlark founded?
Meadowlark was founded in -1. It employs 11 to 50 people.
Where is Meadowlark based?
Meadowlark is headquartered in Ten Sleep, United States, in the North America region.
How does Meadowlark make money?
Three revenue lines are on record. Season Passes are the primary driver. The others are daily Lift Tickets and punch Pass.
Who are Meadowlark's main competitors?
Direct peers on record are Antelope Butte Ski Area, Sleeping Giant Ski Resort, Hogadon Basin Ski Area and White Pine Ski Resort. Regional players are Bridger Bowl, Powderhorn Mountain Resort, Grand Targhee Resort and Lost Trail Ski Area. Jackson Hole Mountain Resort is listed as a broad incumbent. Tamarack Resort is listed as an emerging player.
Does Meadowlark have an API?
No public API is recorded for Meadowlark.
What industry is Meadowlark in?
Meadowlark's product category is Alpine Ski Resort Recreation. Its primary akta.pro industry code is THAGAIAB, Wilderness & Backcountry Lodges (Remote/Off-Grid), with a secondary code of THAGAOAG, Adventure Base Camps (Trek/Climb/Expedition Camps). Its NAICS code is 71392 and its SIC code is 7000.