What Multiomics does

Multiomics is a Pakistan-based, privately-held Ed-Tech company founded in 2020 and headquartered in Islamabad, registered with the SECP and FBR. It operates a tech-based online education platform delivering two parallel program tracks: (i) MO Academy of Research & Science (MARS), a catalog of 20+ structured scientific and research courses covering research methodology, scientific writing, data analysis with Python, bioinformatics, research paper publication, and lab techniques; and (ii) Business Dreamers, a catalog of 15+ high-income digital-skills courses spanning digital marketing, content writing, web development, graphic design, social media management, and e-commerce. The platform is supported by live webinars, city meetups in Islamabad, Lahore, and Karachi, and large multi-day events such as the National Youth Science Conference 2024 (2,000+ attendees) and the Entrepreneurship Summit Pakistan (1,500+ attendees). The company also runs a 1,000+ Ambassador Program and a tiered membership layer.

The core customer segments are Pakistani university students and aspiring researchers (MARS track) and young Pakistani freelancers and aspiring entrepreneurs (Business Dreamers track), with a secondary segment of women in STEM supported through the She Loves Tech/Microsoft-affiliated initiative. The business model combines one-time individual course fees (PKR 5,000–20,000, roughly $18–$72 per course) with tiered subscription memberships: Basic (free), Premium (PKR 2,000/month, ~$7), and Elite (PKR 5,000/month, ~$18), where Elite adds 30% course discounts, 1-on-1 mentorship, career guidance, and job placement support. Distribution is direct-to-consumer via the company's website (wemultiomics.com), supplemented by a WhatsApp community group, an ambassador-driven grassroots channel, and event-based lead capture. All operations are domestic to Pakistan across 75+ cities, though claimed alumni footprint spans 100+ countries.

The company is founder-led by Junaid (Muhammad Junaid Iqbal), supported by a Board of Directors (Noaman Ayub, Fatima Rasheed, Humaira Sadaqat, Laiba Khalid, Rimsha Aftab), a five-person operational team, and an expert faculty with PhD-qualified instructors in Molecular Biology, Biochemistry, Biotechnology, and Data Science. Headcount is in the 11–50 range and there are no disclosed funding rounds, institutional investors, or M&A activity. Multiomics claims 25,000+ cumulative students trained, 500+ scholarships won by alumni, 1,000+ freelancers produced, and 100+ associated research publications. External endorsements include UNDP, Jazz, Kamyab Nojawan, She Loves Tech, Microsoft, the Higher Education Commission, and the Government of Pakistan, alongside three industry awards (Best Ed-Tech Startup 2023, Youth Empowerment Award 2023, Innovation in Education 2022).

Name

Multiomics

Legal name

Multiomics

Website

https://wemultiomics.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Multiomics is a Pakistan-based Ed-Tech company that delivers online science research training via MO Academy and high-income digital skills via Business Dreamers to Pakistani youth, supported by tiered memberships, webinars, conferences, and a 1,000+ ambassador network.

Ownership category

akta.pro rank

Product category

Online Education

NAICS

Computer Training (611420), Business Schools and Computer and Management Training (6114)

SIC

Services-Educational Services (8200), Services-Computer Programming Services (7371)

akta.pro primary industry

Group & Class-Based Live Tutoring Platforms (EDANAGAB)

akta.pro secondary industries

Data Science & Analytics Learning Platforms (EDAFANAG), Biology & Life Science Enrichment (Biotech, Genetics, Anatomy) (EDAMABAF)

Keywords

• Online education platform
• Research training courses
• Digital skills training
• Freelancing education
• Scholarship guidance

Headquarters

HQ city

Islamabad

HQ country

Pakistan

HQ region

Asia

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Others

Revenue model

1. Membership subscriptions: Recurring monthly memberships: Basic (Free), Premium (PKR 2,000/month), Elite (PKR 5,000/month) with feature differentiation including course discounts (20-30%), priority support, exclusive content, mentorship calls, career guidance, and job placement support.
2. Freemium tier: Free Basic membership tier offering access to free webinars, community forum, monthly newsletter, and course updates — designed as a top-of-funnel conversion path to paid plans.
3. Multiomics (MO Academy) course sales: One-time course fees for scientific and research courses ranging PKR 5,000 (Research Methodology, 4 weeks) to PKR 20,000 (Research Paper Publication, 16 weeks). Courses delivered in Short Course and Mega Course formats.
4. Business Dreamers course sales: One-time course fees for high-income skills training ranging PKR 5,000 (Content Writing Pro, Social Media Management) to PKR 20,000 (Web Development Bootcamp, 16 weeks).

Pricing tiers

Go-to-market motion4 records

Distribution channels3 records

Marketing channels8 records

Core offering

Multiomics operates an online education platform delivering structured scientific research training (MO Academy of Research & Science: research methodology, scientific writing, data analysis with Python, bioinformatics, research paper publication, lab techniques) and high-income digital skills courses (Business Dreamers: digital marketing, content writing, web development, graphic design, social media management, e-commerce) to Pakistani learners. Courses and memberships are sold directly via wemultiomics.com, supported by live webinars, conferences, city meetups, and a 1,000+ ambassador program.

Product overview

Multiomics operates as a platform-plus-modules architecture positioned as Pakistan's first Science & Entrepreneurship Ed-Tech company. Its core offering consists of two program tracks — the Multiomics (MO Academy of Research & Science) track delivering scientific and research courses, and the Business Dreamers track delivering high-income digital skills courses — supplemented by a Webinars & Conferences module that runs live expert sessions, multi-day conferences, and city meetups, an Ambassador Program leadership track, and tiered Membership Plans (Basic, Premium, Elite) that gate community access, course discounts, mentorship, and career support across the two core program tracks.

Differentiator

Problem solved

Functional benefit

Brands

• MO Academy of Research & Science: Scientific and research courses program under the Multiomics umbrella, covering research methodology, scientific writing, data analysis, bioinformatics, and lab techniques.
• Business Dreamers

Products and services

• Multiomics (MO Academy of Research & Science) A program offering 20+ scientific and research courses covering research methodology, scientific writing, data analysis with Python, bioinformatics, research paper publication, and lab techniques. Designed for Pakistani university students and aspiring researchers preparing for academic excellence, scholarship applications, and research careers.
• Business Dreamers A program offering 15+ practical digital-skill courses spanning digital marketing, content writing, web development, graphic design, social media management, and e-commerce. Aimed at Pakistani youth seeking to build freelance careers or their own businesses.
• Webinars & Conferences Live expert sessions (e.g., scholarship application guidance, IELTS preparation), past webinar recordings, major multi-day conferences such as the National Youth Science Conference 2024 and the Entrepreneurship Summit Pakistan, and city meetups in Islamabad, Lahore, and Karachi.
• Membership Plans (Basic, Premium, Elite) Tiered paid membership providing community access, course discounts (up to 30%), priority 24/7 support, exclusive webinars, mentorship calls, career guidance, and job placement support across Basic (free), Premium (PKR 2,000/month), and Elite (PKR 5,000/month) levels.

Quantifiable outcome

• 25,000+ students trained across 75+ cities
• +6 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Twelve partnerships are on record, tiered flagship, core, major and supporting.

• UNDP (United Nations Development Programme)flagshipStrategic or Co-development PartnerMultiomics is recognized by UNDP as a Youth Development Partner. UNDP acknowledges Multiomics for its outstanding contribution to youth empowerment and education in Pakistan. Logo and acknowledgment featured on the homepage and achievements page.
• Jazz (Pakistan mobile operator)coreStrategic or Co-development PartnerMultiomics received a Digital Innovation Award from Jazz, acknowledged for innovative use of technology in education and skill development. Jazz is featured as a collaborator on the homepage.
• Kamyab NojawancoreGTM or Marketing PartnerPartnered with Kamyab Nojawan on a Youth Employment Initiative to create employment opportunities for Pakistani youth. Featured as a collaborator on the homepage.
• She Loves Tech (with Microsoft support)coreGTM or Marketing PartnerMultiomics was recognized as a Women in Tech Champion by She Loves Tech, an initiative supported by Microsoft, for promoting women in technology and entrepreneurship. Featured as a collaborator on the homepage.
• MicrosoftmajorStrategic or Co-development PartnerMicrosoft logo is featured as a collaborator on the Multiomics homepage. Microsoft supports Multiomics' women-in-tech efforts through the She Loves Tech ecosystem.
• SECP (Securities and Exchange Commission of Pakistan)supportingOthersMultiomics is officially registered with the SECP, providing legal recognition and compliance as a Pakistani company. SECP is listed as a collaborator.
• FBR (Federal Board of Revenue, Pakistan)supportingOthersMultiomics is registered with the FBR, providing tax compliance and formal recognition. FBR is listed as a collaborator.
• Government of PakistanflagshipStrategic or Co-development PartnerMultiomics has been appreciated by the Government of Pakistan and received the Youth Empowerment Award 2023. Featured as a collaborator. Multiomics was invited to the National Youth Summit at the Prime Minister's Office in December 2023.
• P@SHA (Pakistan Software Houses Association)supportingOthersMultiomics was invited to the Tech Conference Pakistan hosted by P@SHA in November 2023, indicating recognition by the industry association.
• LUMS (Lahore University of Management Sciences)supportingImplementation/ SI/ Consulting PartnerMultiomics was invited to host/participate in the Entrepreneurship Expo at LUMS in October 2023, indicating academic ecosystem collaboration.
• UN WomensupportingStrategic or Co-development PartnerMultiomics was invited to the Women in STEM Forum hosted by UN Women in September 2023, indicating alignment with women-in-STEM initiatives.
• Prime Minister's Office of PakistanflagshipStrategic or Co-development PartnerMultiomics was invited to the National Youth Summit hosted by the Prime Minister's Office in December 2023, indicating high-level government engagement.

Scale indicators12 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Byju's: Large South Asian EdTech offering K-12, test prep, and upskilling courses across India and adjacent markets. Comparable as a regional EdTech incumbent pursuing science and skills education at scale, but with a much broader K-12 focus and significantly more capital than Multiomics.
• Coursera: Global MOOC platform offering university-partnered courses and certificates across data science, research methods, digital marketing, and many of the same scientific and skills categories Multiomics teaches. Comparable as a content-and-certification EdTech competing for the same learner mindshare, but at a global, far larger scale.
• Khan Academy: Free, global non-profit education platform with deep content in science, research, and computing — overlapping with Multiomics' MO Academy scientific curriculum. Comparable as a science-education content provider for self-learners, but free and globally distributed; Khan Academy represents the zero-price alternative for Pakistani learners.

Direct peers

• Pluralsight: Subscription-based technology-skills platform covering web development, data science, and IT — overlapping with Multiomics' Web Development Bootcamp and Data Analysis courses for the same upskilling learner persona. Comparable subscription business model, but Pluralsight is enterprise/individual-skills focused and priced in USD.
• Udemy: Global marketplace of pay-per-course video training covering digital marketing, web development, content writing, graphic design, and e-commerce — directly overlapping with Multiomics' Business Dreamers catalog. Comparable business model (one-time course purchases) and target learner (career switchers and upskillers), but Udemy operates at global scale with marketplace pricing.
• Simplilearn: Online bootcamp provider offering certification courses in digital marketing, data science, web development, and project management. Comparable to Multiomics' Business Dreamers and MO Academy tracks in terms of bootcamp-style, career-oriented upskilling, and competes for the same South Asian learner pool.
• DataCamp: Subscription-based skills platform focused on data science, Python, bioinformatics, and research-oriented analytics. Directly competes with Multiomics' Data Analysis with Python and Bioinformatics Fundamentals courses for the same research-student persona, with a global subscription model priced in USD.
• DigiSkills.pk: Pakistan-government-backed free online training program offering courses in digital marketing, content writing, freelancing, and e-commerce — directly overlapping with Multiomics' Business Dreamers track. Most comparable single-country, Pakistan-focused peer; competing on price (free vs. paid) for the same freelancer/entrepreneur persona.
• edX: University-affiliated MOOC platform offering research methods, scientific writing, bioinformatics, and data science courses with verified certificates. Closely comparable to Multiomics' MO Academy of Research & Science track in terms of academic content depth and credentialing, though edX is globally distributed and university-branded.

Emerging players

• Coursera for Government: Coursera's workforce-reskilling arm partnering with national governments and multilateral organizations to deliver subsidized online learning at population scale. Comparable to Multiomics' institutional/government-track relationships (UNDP, GoP, HEC, Jazz, Kamyab Nojawan), and a potential competitor or partner for the same donor- and government-funded skills programs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks1 record

Key highlights6 records

Customer concentration

• Xx.com/WeMultiomics
• Facebookfacebook.com/wemultiomics
• LinkedInlinkedin.com/company/wemultiomics

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Multiomics