What United Methodist Communications does

United Methodist Communications (UMCom) is the official communications agency of The United Methodist Church, a global Protestant denomination. Headquartered in Nashville, Tennessee, with 101-250 employees, the agency provides communications resources, media services, and digital tools to local UMC congregations, annual conferences, and church leaders worldwide. Its primary digital platform, ResourceUMC, functions as the central hub for news, faith-based content, leadership resources, and ministry tools, supplemented by a portfolio of branded properties including the MyCom marketing-communications podcast, the Pastoring in the Digital Parish podcast, the Get Your Spirit in Shape podcast, the UMC Store merchandise storefront, the Find-A-Church directory, and the UMC Handbook digital reference.

The agency's underlying technology stack is a content and digital ministry platform rather than a software product: it delivers website services and digital front-door strategy, video and audio production for church communications, branded logo and identity resources, social media and livestreaming toolkits, and the UMNews official news service. Distribution is global, reaching 12+ million UMC members across English, Korean, Spanish, French, Portuguese, Swahili, and Filipino audiences through self-serve digital channels and the denomination's connectional network of annual conferences acting as channel partners.

UMCom is funded primarily through the UMC's connectional apportionment giving structure, supplemented by donations channeled through the UMCom Foundation and merchandise sales from the UMC Store. As a non-profit agency rather than a venture-backed company, it does not pursue equity funding, M&A, or external investment. Its primary commercial counterparties are effectively the denomination and its thousands of constituent local churches, with no individual customer accounting for material concentration.

Name

United Methodist Communications

Legal name

United Methodist Communications

Website

https://umcom.org

Company type

Private

Operating status

Operating

Headcount range

101–250 employees

Short description

United Methodist Communications is the official communications agency of The United Methodist Church, providing digital ministry resources, media production, web services, podcasts, and branded merchandise to local UMC congregations, annual conferences, and church leaders worldwide.

Ownership category

akta.pro rank

Product category

Religious Communications Services

NAICS

Religious Organizations (8131), Periodical Publishers (513120)

SIC

Communications Services, Nec (4899)

akta.pro primary industry

Protestant Mainline Broadcasting (MPABALAD)

Keywords

• Religious communications
• Media production
• Digital publishing
• Church resources
• Faith media services

Headquarters

HQ city

Nashville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Church Giving and Tithes: As an agency of The United Methodist Church, United Methodist Communications is funded through the connectional giving structure of the denomination. The United Methodist Church's special giving structure ensures generosity blesses people in sustainable, strategic ways.
2. UMC Store Merchandise: The UMC Store offers apparel, drinkware, gifts, resources, and signage that let congregations wear their faith and carry their church's identity. Revenue from merchandise sales supports the agency's operations.
3. Donations: The agency accepts donations through its website to support digital ministries, storytelling, and technology infrastructure enabling global outreach.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels9 records

Core offering

United Methodist Communications is the central communications agency of The United Methodist Church, providing digital platforms (ResourceUMC, MyCom), media production, web services, podcasts, denomination news (UMNews), brand standards, and branded merchandise to support the communications ministries of UMC congregations and affiliated organizations.

Product overview

United Methodist Communications operates as a unified digital platform primarily through ResourceUMC, which serves as the central hub providing resources, news, stories, and media for the United Methodist Church. The portfolio includes MyCom (sub-brand for marketing resources), multiple podcast offerings (MyCom Podcast, Pastoring in the Digital Parish, Get Your Spirit in Shape), the UMC Store for merchandise, the United Methodist Church Handbook for leadership training, UMC Giving for donations, Find-A-Church directory, and service offerings including Web Services, Video & Audio Production, Brand Standards, and Press Center. The products work together to strengthen faith, support local church leadership, and amplify the diverse voices of United Methodists worldwide.

Differentiator

Problem solved

Functional benefit

Brands

• ResourceUMC: The primary website platform providing resources for United Methodist Church leaders at all levels of service.
• MyCom
• UMNews

Products and services

• ResourceUMC A digital content platform for United Methodist Church congregations and leaders providing curated communications and ministry resources, including articles, training materials, and downloadable content.
• MyCom A communications management tool designed for UMC congregations to coordinate their church communications and maintain consistent denominational branding.
• UMC Web Services Website design and hosting services offered to UMC churches and ministries to provide denominational-aligned web presences.
• Video and Audio Production Professional media production services producing video and audio content for UMC ministries, conferences, and denomination-wide campaigns.
• UMC Store Retail and online store offering branded United Methodist merchandise, resources, and publications for churches and individuals.
• UMC Podcasts Original podcast programming produced by United Methodist Communications covering faith, leadership, and United Methodist Church news and stories.
• UMNews The official news service of The United Methodist Church, distributing news, feature stories, and information about UMC activities and initiatives.
• UMC Brand Standards Official brand identity guidelines, logos, and design resources published for use by UMC churches, conferences, and ministries.

Segments3 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Annual ConferencescoreStrategic or Co-development PartnerUnited Methodist Communications partners with annual conferences to strengthen communication, expand ministry reach, and share the story of The United Methodist Church. Through strategic support, training, and technology resources, the agency helps conferences communicate effectively with their churches and communities.
• UMCom FoundationcoreStrategic or Co-development PartnerThe Foundation supports United Methodist Communications by funding digital ministries, storytelling, and technology infrastructure, enabling global outreach and connection. The foundation is a key supporter of the agency's mission and digital initiatives.
• United Methodist Publishing HouseminorStrategic or Co-development PartnerAs part of the UMC Churchwide agency network, United Methodist Communications collaborates with the Publishing House on resources and content distribution for church leaders.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Emerging players

• Pushpay: A church engagement and giving platform providing digital tools for donor management, mobile apps, and congregational communications. Comparable to UMCom's web services and digital outreach capabilities, though commercially focused on church operations.
• Planning Center: A suite of church management and ministry software (People, Services, Check-Ins, Groups, Giving) widely adopted by churches for operations. Adjacent to UMCom's communications and digital ministry offerings from a best-of-breed SaaS vendor angle.
• Subsplash: A church-focused digital engagement platform offering mobile apps, giving, media, and communication tools for local congregations. Competes with UMCom's web services, video/audio production, and digital ministry offerings from a technology-vendor perspective.

Direct peers

• LCMS Communications: The communications arm of The Lutheran Church—Missouri Synod, another mainline Protestant denomination. Directly comparable as a denominational agency providing news, media resources, and digital communications support to its member congregations.
• Baptist General Convention of Texas Communications: Communications ministry of a major Baptist denomination body, providing digital resources, news, and media services to affiliated churches—functionally similar to UMCom within the Baptist tradition.
• ELCA Communications: Communications office of the Evangelical Lutheran Church in America, a mainline Protestant denomination. Mirrors UMCom's role in serving member churches with denominational news, digital resources, and brand/identity support.
• Church of England Communications: The official communications function of the Church of England, providing news, media, digital content, and brand resources to a global Anglican audience. Operates with comparable scope to UMCom across a different geography and denomination.

Broad incumbents

• Catholic News Service: The news and information service of the U.S. Conference of Catholic Bishops, producing religious news, multimedia, and communications resources for a much larger denomination. Comparable as a faith-based content and news provider, though broader in denominational reach.
• Christianity Today: A major evangelical media organization producing news, feature content, and digital resources for the broader Christian audience. Comparable as a faith-based content publisher and digital media brand, though ecumenical rather than denomination-specific.

Regional players

• Church of the Nazarene Communications: The communications ministry of the Church of the Nazarene, another Wesleyan-family mainline denomination. Comparable as a denomination-level communications agency providing news, digital resources, and media support, though smaller in scale than UMCom.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks4 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/umcvideos
• Facebookfacebook.com/ResourceUMC
• LinkedInlinkedin.com/company/united-methodist-communications/?viewAsMember=true

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about United Methodist Communications