TILSON HOME CORPORATION

What TILSON HOME CORPORATION does

Tilson Home Corporation (DBA Tilson Homes) is a privately held, family-owned custom home builder founded in 1932 and headquartered in Houston, Texas. The company designs and builds customizable single-family homes on land owned by the customer, serving rural Texas landowners and buyers in the Austin, San Antonio, Houston, Waco, Dallas, and Fort Worth metropolitan areas, with stated service coverage across 100+ Texas counties. Its core product is a portfolio of floor plans ranging from under 1,000 to over 3,000 sq ft that buyers can explore through physical model homes at design centers, virtual tours, video tours, and interactive floorplans.

The business operates a sales-led go-to-market model: prospective buyers select floor plans online or in person, customize features via design center consultations, and finance the build through Tilson's exclusive EasyBuy program, which charges no interest and no fees during construction. Supporting infrastructure includes the MyTILSON customer portal for saving favorites and receiving recommendations, plus seminars and direct phone/text/email support. Marketing spans a content-rich website, in-person events, and community outreach in rural Texas.

Tilson generates revenue through one-time sales of completed custom homes (one-time license-style revenue), with pricing determined per project based on floor plan, customization, and lot specifics rather than disclosed tiered pricing. The company is family-owned with no disclosed external funding, acquisitions, or institutional investors, and emphasizes 90+ years of brand heritage and multi-generational Texas community presence as its primary differentiation.

Name

TILSON HOME CORPORATION

Legal name

Tilson Homes

Website

https://tilsonhome.com

Company type

Private

Founded year

1932

Operating status

Operating

Short description

Tilson Home Corporation is a family-owned Texas custom home builder founded in 1932 that designs and builds single-family homes on customer-owned land across rural and metro Texas markets, offering customizable floor plans and in-house construction financing.

Ownership category

akta.pro rank

Product category

Custom Home Building

NAICS

New Single-Family Housing Construction (except For-Sale Builders) (236115), Residential Building Construction (23611)

SIC

General Bldg Contractors - Residential Bldgs (1520)

akta.pro primary industry

Custom Home Building (IMAFABAC)

Keywords

• Custom home building
• Build on your lot
• Residential construction
• Home financing programs
• Single-family homes

Headquarters

HQ city

Houston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Custom Home Sales: One-time sale of custom-built homes on customer-owned land in Texas. Customers select floor plans, customize features, and pay for the completed home. Revenue is generated from the full home construction and sale, with financing options available through the EasyBuy program.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Tilson Homes designs and builds customizable single-family homes on customer-owned land in Texas, offering a portfolio of floor plans ranging from under 1,000 to over 3,000 square feet with extensive customization options. Customers select plans, personalize features at design centers, and receive construction-period financing through the exclusive EasyBuy program (no interest and no fees during construction). The MyTILSON online portal supports floor plan browsing, favorites tracking, and personalized home recommendations across rural and metro Texas markets.

Product overview

Tilson Homes is a custom home builder offering a comprehensive platform for building new homes on customer-owned land in rural Texas since 1932. The core offering centers on a portfolio of customizable floor plans that customers can explore through virtual tours, video tours, and interactive floorplans, with physical model homes available at design centers across Texas. The MyTILSON customer portal provides account management and personalization features. Add-on services include the EasyBuy financing program (featuring no interest and no fees during construction), energy efficiency features, and quality construction standards documentation. The company operates across multiple Texas regions including Austin, San Antonio, Houston, Waco, Dallas, and Fort Worth.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Home Building on Customer Land

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Lennar Corporation: National homebuilder with deep Texas footprint offering new single-family homes, including build-on-your-lot programs through Lennar.com. Competes with Tilson for Texas homebuyers but at much greater scale and with a wider product mix.
• PulteGroup: National homebuilder operating in Texas under Pulte, Centex, Del Webb, and John Wieland brands, serving a range of buyer segments. Overlaps with Tilson on Texas single-family home construction but at materially greater scale.
• KB Home: National homebuilder with strong Texas presence and a 'Built to Order' customization model through KB Home design studios. Closely comparable to Tilson's customization and design-center approach, though broader geographically and publicly funded.
• D.R. Horton: The largest U.S. homebuilder with extensive Texas operations across metros and a growing build-on-your-lot (Express/BOYL) offering. Overlaps with Tilson geographically and increasingly in the BOYL segment, though Tilson specializes more deeply in rural BOYL.

Direct peers

• Highland Homes: Texas-focused homebuilder headquartered in Dallas that constructs single-family homes across major Texas metros with customizable floor plans and design centers. Highly comparable to Tilson in product, geography, and target customer.
• David Weekley Homes: Large private, family-owned homebuilder operating across Texas and other Sun Belt states with a strong emphasis on custom-built homes and design centers. Closely matches Tilson's sales-led, design-center-driven custom home model.
• M/I Homes: Public homebuilder with significant Texas operations offering customizable single-family homes with design studios. Comparable to Tilson in the customizable home and design-center experience, though broader geographically.
• LGI Homes: Texas-headquartered homebuilder with strong presence across smaller Texas markets including rural and suburban areas, offering affordable new construction homes. Comparable to Tilson in targeting Texas customers outside the largest master-planned communities.
• Ashton Woods Homes: Private homebuilder with meaningful Texas operations focused on personalized, design-forward homes through design studios. Comparable to Tilson on the customization and design-center dimensions of the custom home experience.
• Perry Homes: Houston-based private homebuilder building customizable single-family homes across Texas metros including Houston, Austin, San Antonio, and Dallas-Fort Worth. Directly comparable to Tilson in geography, product type, and customer segment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/tilsonhomes

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TILSON HOME CORPORATION