Ripple Training
Ripple Training is a bootstrapped U.S. company that sells on-demand online video tutorials and bundles for Apple's Final Cut Pro, Motion, and DaVinci Resolve, serving professional and prosumer video editors worldwide.
- Company typePrivate
- Founded1999
- HeadquartersPrescott, United States
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What Ripple Training does
Ripple Training Inc. is a privately held, bootstrapped U.S. company founded in 1999 and headquartered in Prescott, Arizona, that produces and sells online video tutorials for professional and prosumer video editors. Its core offerings are paid, on-demand courses covering Apple's Final Cut Pro, Motion, and Compressor, Blackmagic Design's DaVinci Resolve, and adjacent tools such as iMovie, plus plugin recommendations and tutorial bundles.
The business is built around the proprietary Ripple Online Player, which delivers purchased tutorials via streaming and downloadable playback with search, bookmarking, and offline viewing. Content is produced and presented by co-founders Steve Martin (Chief Creative) and Mark Spencer (Apple-certified instructor and published author), with a small internal team handling web, technology, finance, and marketing. Pricing follows a one-time/perpetual-license model at roughly $29–$79 per tutorial and $199–$250 per bundle, with paid one-on-one training sessions and physical USB fulfillment as supplemental revenue lines.
Ripple distributes globally through its own e-commerce site and the Apple App Store, supported by free preview content, a YouTube presence (MacBreak Studio), email, and organic SEO. Its go-to-market is product-led and self-serve, with "Recommended by Apple" positioning and listed training relationships with Disney, Canon, Sony, Hulu, and Apple serving as brand credentials rather than contracted enterprise revenue.
Ripple Training firmographics
Firmographics- Name
- Ripple Training
- Legal name
- Ripple Training Inc.
- Website
- https://rippletraining.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Ripple Training is a bootstrapped U.S. company that sells on-demand online video tutorials and bundles for Apple's Final Cut Pro, Motion, and DaVinci Resolve, serving professional and prosumer video editors worldwide.
- Ownership category
- akta.pro rank
Ripple Training industry classification
Industry- Product category
- Online Video Editing Training
- NAICS
- Computer Training (611420), Educational Services (611), Business Schools and Computer and Management Training (6114)
- SIC
- Services-Motion Picture & Video Tape Production (7812), Services-Educational Services (8200)
- akta.pro primary industry
- Standalone Creator Course Platforms (Branded Schools) (MPACALAB)
Keywords
Where Ripple Training is headquartered
LocationHeadquarters
- HQ city
- Prescott
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Ripple Training business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure, Supply Chain
Revenue model
- Individual Tutorial Sales: One-time purchase model for individual video tutorials. Core training courses priced at $79. Intermediate and specialized courses at various price points ($29-$99). Includes lifetime access to purchased content with version updates.
- Tutorial Bundles: Bundled packages of multiple related tutorials at discounted rates. Examples include Final Cut Pro Essentials Bundle ($250, normally $395, 36% savings, 5 tutorials, 17+ hours) and Motion Essentials Bundle ($199, normally $296, 33% savings).
- One-on-One Training Sessions: Personalized video sessions with Steve or Mark at 30-minute or 60-minute durations covering various skill levels and specialized topics including advanced color grading, Fusion training, custom motion graphics, and project consultation.
- USB Drive Sales: Physical USB drives containing tutorial files for customers in areas without reliable internet access. Priced equivalent to digital download versions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Core Training Courses |
| One time/ perpetual license | Pay-as-you-go | Specialized/Intermediate Courses |
| One time/ perpetual license | Pay-as-you-go | Advanced/Comprehensive Courses |
| One time/ perpetual license | Pay-as-you-go | Tutorial Bundles |
| Unit Pricing | Pay-as-you-go | One-on-One Support Sessions |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Ripple Training product offering
Product offeringCore offering
Ripple Training sells online video tutorials and structured training courses for professional video editing software including Apple's Final Cut Pro and Motion, Blackmagic Design's DaVinci Resolve, and Compressor and iMovie. Customers purchase individual tutorials or discounted bundles for perpetual, lifetime access including version updates, streamed and downloaded through a proprietary Ripple Online Player, with optional paid one-on-one training sessions with the trainers Steve Martin and Mark Spencer.
Product overview
Ripple Training is an online video editing education platform offering tutorials for Apple's creative software suite, primarily Final Cut Pro, Motion, and DaVinci Resolve. The company provides individual tutorial courses, bundled packages (Essentials Bundles), a proprietary Ripple Online Player for streaming and downloading content, FCP plugins, and personalized One-on-One support sessions. The core product portfolio includes foundational courses like Final Cut Pro 12 Core Training and Getting Started in Motion, as well as specialized intermediate and advanced tutorials covering topics such as color grading, motion graphics, 3D object integration, kinetic typography, and AI-enhanced workflows.
Differentiator
Problem solved
Functional benefit
Brands
- Ripple Online Player: The company's proprietary video streaming and download platform where customers access their purchased tutorials.
Products and services
- Final Cut Pro Tutorials Comprehensive video editing tutorials for Apple's Final Cut Pro software covering foundational to advanced editing techniques, color grading, sound editing, and media management for video editors and filmmakers.
- DaVinci Resolve Tutorials Video editing and color grading tutorials for Blackmagic Design's DaVinci Resolve software, teaching import, organization, editing, effects, color grading, mixing, and delivery workflows for filmmakers and colorists.
- Motion Tutorials Motion graphics and animation tutorials for Apple's Motion software, covering motion graphics creation, particle effects, replicators, 3D objects, and animation behaviors for creative professionals and hobbyists.
- Ripple Online Player Proprietary video streaming and download platform where customers access purchased tutorials, featuring cross-device streaming, search functionality, bookmarking for future reference, and offline viewing capability.
- Final Cut Pro Essentials Bundle Bundle covering Final Cut Pro 12 Core Training, Color Grading, Sound Editing, Media Management, and Multicam Editing, providing over 17 hours of training aimed at beginners for $250 (normally $395).
- Motion Essentials Bundle Bundle covering Getting Started in Motion, Creating Particle Effects, Creating Replicator Effects, and Warp Speed 3D in Motion, taught by Mark Spencer for $199.
- Getting Started in Motion Foundational tutorial for Apple Motion 5 covering layout, organization, compositing, keying, behaviors, keyframes, replicators, particles, text animation, and project sharing with a 2 hour 51 minute runtime.
- Creating Replicator Effects in Motion Intermediate-level tutorial on using Replicators in Motion for creating animated graphic elements for backgrounds, titles, and transitions with a 1 hour 45 minute runtime.
- Using 3D Objects in Motion Tutorial on integrating 3D models into Motion and Final Cut Pro X workflows, covering USDZ format, conversion tools, animation, environments, and tracking with a 3 hour 43 minute runtime.
- Making Photos Come Alive in Motion Tutorial on animating photos in 3D using Motion and mPuppet, covering image isolation, parallax effects, camera movement, and depth of field with a 57 minute runtime.
- Kinetic Typography in Motion 5.3 Tutorial on creating animated text synchronized to voiceover or music in Motion 5.3, covering text behaviors, 3D camera work, shapes, and replicators with a 1 hour 15 minute runtime.
- Working with LUTs in Final Cut Pro Tutorial on understanding and using Lookup Tables (LUTs) for color grading in Final Cut Pro, covering color spaces, camera LUTs, creative LUTs, and grading workflows with a 56 minute runtime.
- Building a Motion Graphics Toolkit for Final Cut Pro X Tutorial on creating a library of motion graphics assets using Motion for Final Cut Pro X, including color palettes, 3D titles, vector graphics, fonts, and template customization with a 58 minute runtime.
- Warp Speed Editing in Final Cut Pro Workflow-focused tutorial covering keyboard shortcuts, timeline editing, auditions, compound clips, connected storylines, audio configuration, and customization in Final Cut Pro with a 3 hour 8 minute runtime.
- AI-Enhanced Workflows in Creator Studio Tutorial covering AI integration across Apple Creator Studio apps including Freeform brainstorming, Pixelmator Pro AI tools, Logic Pro audio AI (Stem Splitter), and Final Cut Pro AI features (Object Tracker, Magnetic Mask) with a 1 hour 22 minute runtime.
- One-on-One Support Sessions Personalized training sessions with Steve or Mark at 30-minute or 60-minute durations covering skill levels from basic importing to advanced color grading, Fusion training, custom motion graphics, and project consultation.
- USB Drive Tutorial Distribution Physical USB drives containing tutorial files shipped to customers in areas without reliable internet access, priced equivalently to digital download versions.
Quantifiable outcome
- Thousands of successful students trained on Final Cut Pro X Core Training
- +3 more outcomes
Companies that use Ripple Training
Customer profileNamed customers9 records
Segments5 records
Ideal customer profiles3 records
Ripple Training technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Ripple Training partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor.
- DisneyminorDisney employees have been trained by Ripple Training on video editing workflows. Listed under 'Prestigious media companies trained by Ripple.'
- CanonminorCanon employees have utilized Ripple Training tutorials. Listed under 'Prestigious media companies trained by Ripple.'
- SonyminorSony employees have utilized Ripple Training tutorials. Listed under 'Prestigious media companies trained by Ripple.'
- HuluminorHulu employees have utilized Ripple Training tutorials. Listed under 'Prestigious media companies trained by Ripple.'
- AppleminorRipple Training is recommended by Apple and has trained Apple employees. Ripple's training covers Apple software including Final Cut Pro, Motion, and Compressor.
Scale indicators5 records
Recent moves5 records
Expansion highlights5 records
Ripple Training competitors and assessment
Company assessmentEmerging players
- MZed: Premium online filmmaking and cinematography education platform offering courses from working professionals. Comparable in creator-led expert-driven training for video professionals, though more focused on cinematography than post-production software specifically.
- No Film School: Online educational community and resource hub for filmmakers and video professionals, covering editing software, gear, and production techniques. Comparable as a creator-driven educational destination serving the video editing community.
Broad incumbents
- Udemy: Large creator-led course marketplace including significant video editing, Final Cut Pro, and motion graphics catalogs. Comparable creator-course-platform business model, but operates at much larger scale with multi-instructor marketplace structure.
- LinkedIn Learning (formerly Lynda.com): Broad professional development and creative skills training platform with courses on video editing, motion graphics, and software tools. Comparable as a subscription-based learning platform overlapping in content categories, though far broader and corporate-focused.
- Pluralsight: Technology and creative skills training platform covering software tools including video editing and creative applications. Comparable as a paid online learning platform for professional software skills, though much broader in technical scope.
- Skillshare: Large creator-led course marketplace spanning creative skills including video editing, motion graphics, and content creation. Comparable as a multi-instructor platform serving aspiring creators, but much broader and subscription-based versus Ripple's specialist one-time-purchase model.
Direct peers
- Video Copilot: Creator-led online tutorials and plugins for After Effects, compositing, and motion graphics. Comparable in niche creative-software tutorial niche, founder-led brand, and plugin+training monetization, though focused on Adobe After Effects rather than Apple tools.
- AskVideo: Paid online video tutorial library covering music production, video editing, and creative software including Final Cut Pro, Logic Pro, and Ableton. Direct peer in the creator-led, software-specific tutorial space.
- CreativeLive: Premium online learning platform focused on creative skills including video production, editing, and motion graphics, with courses from named industry experts. Comparable in creator-led, expert-instructor positioning and creative professional target audience.
- Groove3 (formerly MacProVideo): Direct competitor offering paid video training on professional creative software including Apple's Final Cut Pro, Logic Pro, and similar production tools. Closest comparable product, pricing model, and target customer to Ripple Training.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Ripple Training social profiles
Digital presenceRipple Training financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ripple Training leadership team
Management profileNumber of profiles
Profiles6 records
Ripple Training funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ripple Training M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ripple Training
What does Ripple Training do?
Ripple Training sells online video tutorials and structured training courses for professional video editing software including Apple's Final Cut Pro and Motion, Blackmagic Design's DaVinci Resolve, and Compressor and iMovie. Customers purchase individual tutorials or discounted bundles for perpetual, lifetime access including version updates, streamed and downloaded through a proprietary Ripple Online Player, with optional paid one-on-one training sessions with the trainers Steve Martin and Mark Spencer.
Is Ripple Training a public or private company?
Ripple Training is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Ripple Training founded?
Ripple Training was founded in 1999. It employs 1 to 10 people.
Where is Ripple Training based?
Ripple Training is headquartered in Prescott, United States, in the North America region.
How does Ripple Training make money?
Four revenue lines are on record. Individual Tutorial Sales are the primary driver. The others are tutorial Bundles, one-on-One Training Sessions and USB Drive Sales.
Who are Ripple Training's main competitors?
Emerging players on record are MZed and No Film School. Broad incumbents are Udemy, LinkedIn Learning (formerly Lynda.com), Pluralsight and Skillshare. Direct peers are Video Copilot, AskVideo, CreativeLive and Groove3 (formerly MacProVideo).
Does Ripple Training have an API?
No public API is recorded for Ripple Training.
What industry is Ripple Training in?
Ripple Training's product category is Online Video Editing Training. Its primary akta.pro industry code is MPACALAB, Standalone Creator Course Platforms (Branded Schools). Its NAICS code is 611420 and its SIC code is 7812.