SPARK HR

What SPARK HR does

SPARK HR is a privately-held, single-office Swiss HR consulting firm headquartered at Av. Morgines 12 in Petit Lancy (Geneva), operating primarily in the French-speaking Romandie region. The firm provides human resources consulting and proprietary HR software to three target segments: Swiss public administrations, multinational corporations, and small and medium enterprises (SMEs/PMI). Core service lines include remuneration policy design, pay equity analysis (égalite salariale), function evaluation and classification, skills assessment, HR audits, satisfaction surveys, and remuneration benchmarking. The firm also offers mathematical modeling services for information flows and data analysis, consolidating data from public-domain or specialized information management sources.

SPARK HR's product layer is anchored by three proprietary SME-oriented HR software tools: Starling (function evaluation, description, and classification), iPERF (HR impact analysis for decision-making), and IMPROOF (manager development tracking). These tools are positioned as efficient, simple, and result-oriented for organizations that lack dedicated HR IT infrastructure. The firm differentiates through non-discriminatory, gender-neutral evaluation methodology that has been validated as free from bias in salary equity between men and women.

The business model is dual: revenue is generated from custom professional-services consulting engagements (quote-based, multi-year contracts) and from licensing its proprietary HR software. Go-to-market is sales-led, with direct engagement sourced through the firm website contact form and the [email protected] email; distribution is regional, focused on French-speaking Switzerland. SPARK HR also operates a partner network to extend its reach into function evaluation, remuneration surveys, coaching, training, career transition support, and workplace health promotion. The firm is not publicly listed, has no disclosed parent company, and has not raised external venture funding according to the available data.

Name

SPARK HR

Legal name

SPARK HR

Website

https://spark-hr.ch

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

SPARK HR is a Geneva-based Swiss HR consulting and software firm serving public administrations, multinationals, and SMEs in French-speaking Switzerland with pay equity analysis, function evaluation, and proprietary HR software tools (Starling, iPERF, IMPROOF).

Ownership category

akta.pro rank

Product category

Human Resources Consulting

NAICS

Human Resources Consulting Services (541612)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

HR Service Delivery, Shared Services & HR Operating Model Advisory (BPACAJAE)

akta.pro secondary industries

HR Technology (HRIS/HCM) Advisory & Implementation (BPAHAGAG), Core HR & HRIS (BPACAPAA)

Keywords

• HR consulting services
• Compensation benchmarking
• Pay equity analysis
• Function evaluation software
• HR audit services

Headquarters

HQ city

Geneva

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. HR Consulting Services: Professional consulting services including remuneration policy management, pay equity studies, function evaluations, skills assessments, HR audits, and satisfaction surveys. Services are customized and personalized for each client organization.
2. HR Software Licensing: Licensing and provision of proprietary HR software tools including Starling (function evaluation), iPERF (impact analysis), and IMPROOF (manager development). Software is presented as efficient, simple, and result-oriented for SME needs.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

SPARK HR is a Swiss HR consulting firm that delivers remuneration policy design, pay equity studies, function evaluations, skills assessments, HR audits, and employee satisfaction surveys to public administrations, multinationals, and SMEs. The firm complements its consulting work with three proprietary HR software tools (Starling, iPERF, IMPROOF) designed for SMEs, plus mathematical modeling services for information flows and data analysis.

Product overview

SPARK HR offers a portfolio of three proprietary HR software tools designed for SMEs: Starling handles function evaluation, description, and classification; iPERF provides impact analysis for HR decision-making; and IMPROOF supports manager development. These software products are complemented by a range of consulting services including compensation policy, pay equity analysis, competency evaluations, HR audits, satisfaction and compensation surveys, and mathematical modeling.

Differentiator

Problem solved

Functional benefit

Products and services

• Starling Software for the evaluation, description, and classification of job functions, designed specifically for SMEs as an efficient and result-oriented tool for managing roles and organizational structure.
• iPERF Impact analysis tool oriented toward results and HR decision-making, enabling organizations to measure and assess the impact of HR initiatives on business outcomes.
• IMPROOF Manager development tracking and support tool that enables organizations to follow and foster the development of their managers.
• Remuneration Policy Consulting Consulting service for designing and managing remuneration policies, including salary structure and compensation frameworks, aimed at Swiss public administrations, multinationals, and SMEs.
• Pay Equity Analysis (Égalité Salariale) Pay equity studies and analyses using non-discriminatory, gender-neutral evaluation methods, supporting organizations in compliance with Swiss pay equity requirements.
• Function Evaluation Consulting Consulting service for systematic evaluation, description, and classification of functions within client organizations, supporting role definition and organizational structuring.
• Skills Assessment Consulting Consulting service for evaluating employee competencies and skills, supporting skills development and career management programs within client organizations.
• HR Audit and Management Consulting HR audit and management consulting service focused on reviewing, optimizing, and improving HR processes and structures within client organizations.
• Remuneration Survey Service Remuneration benchmarking survey service that gathers and analyzes compensation data to support salary competitiveness and equity analyses for client organizations.
• Employee Satisfaction Survey Service Employee satisfaction survey service providing organizations with actionable dashboards identifying factors with real impact on turnover and satisfaction.
• Mathematical Modeling Services Mathematical modeling service in the field of information flows and data analysis, consolidating data from public-domain sources or specialized information management companies to support HR and organizational analytics.

Quantifiable outcome

• Non-discriminatory evaluation methods confirmed as gender-neutral and free from bias in salary equity between men and women
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Network of Partners (unspecified)minorOthersSPARK HR collaborates with a network of partners to provide additional services including function evaluation, remuneration surveys, coaching, training, career transition support, and workplace health promotion. Partners are described as 'principal partners' but specific company names are not listed on the website.

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Emerging players

• Personio: European HR software platform focused on SMEs with HRIS, recruiting, and performance management functionality. Comparable to SPARK HR's Starling/iPERF/IMPROOF software stack as an HR-tech layer for SMEs, though Personio is much broader and targets the same SME digitization opportunity.
• BambooHR: Cloud HR software built for small and mid-sized businesses, covering employee records, performance, and compensation. Competes with SPARK HR's software offerings for the SME HR-tech wallet, with a stronger self-service SaaS model but less specialized pay equity and function evaluation depth.

Broad incumbents

• Aon: Global professional services firm providing HR consulting, talent assessments, and rewards advisory. Overlaps with SPARK HR on remuneration policy design, compensation benchmarking, and HR analytics, but Aon delivers these as part of a much broader insurance and risk advisory portfolio.
• Mercer: Global HR consulting leader owned by Marsh McLennan, with deep compensation, benefits, and talent advisory practices. Mercer is a direct competitor in pay equity studies, function evaluation, and remuneration surveys, but serves multinational and public-sector clients across more than 130 countries.
• Korn Ferry: Global organizational consulting firm specializing in talent, leadership development, and reward strategy. Comparable to SPARK HR on function evaluation methodology and pay/performance alignment, but with proprietary assessment IP and significantly larger delivery capacity.
• PwC Switzerland: Big 4 firm with a People & Organization practice offering HR strategy, compensation, and HR transformation in Switzerland. Competes with SPARK HR on pay equity audits and HR operating model work, and has the brand and scale advantage for multinational and large public-sector mandates.
• Willis Towers Watson (WTW): Global professional services firm offering HR consulting, actuarial, and reward advisory including compensation benchmarking and pay equity analysis. Directly comparable to SPARK HR in the remuneration/pay equity consulting line, but operates at vastly greater scale across all of Europe including Switzerland.

Regional players

• Careerplus: Swiss recruitment and HR services firm focused on temporary staffing, permanent placement, and HR outsourcing for French-speaking Switzerland. Comparable to SPARK HR in regional market focus and SME/PMI customer orientation, but with more emphasis on staffing than on advisory services.

Direct peers

• Michael Page Switzerland: International recruitment and HR services firm with a strong Swiss presence, providing salary benchmarking, talent insights, and HR advisory. Comparable to SPARK HR's remuneration survey and compensation consulting lines, with overlapping SME and multinational customer base in Switzerland.
• Arthur Hunt Group: Swiss-based HR consulting and executive search firm serving similar SME and mid-market clients in French and German-speaking Switzerland. Overlaps directly with SPARK HR on function evaluation, remuneration, and HR transformation services for the same customer segments.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/spark-hr

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SPARK HR