Room with a View Interiors

What Room with a View Interiors does

Room With A View Interiors is a privately held, founder-owned residential interior design firm based in Jacksonville, Florida, operating since 1990 as a Florida LLC under founder Cathie Clark, an ASID-certified designer and Florida State University interior design graduate. The firm provides full-service interior design to homeowners remodeling existing residences and building custom homes, organized into three integrated service modules: space planning, finish selections (walls, ceilings, floors, including specialty materials such as aged French oak beams, hand-painted tiles, and stone), and furniture selection and procurement. Service delivery is supported by 3D modeling technology for design visualization and access to more than 100 vendor accounts maintained through annual attendance at the High Point furniture market, providing product access not available to the general public.

The business operates a physical retail presence in Jacksonville's Avondale neighborhood with a headquarters at 3643 Saint Johns Avenue and a Design Studio retail showroom at 3655 Saint Johns Avenue offering curated home goods — furniture, lamps, art, pillows, area rugs, permanent botanical stems, and accessories — for direct consumer purchase on a Wednesday-Friday plus first-Saturday schedule. Revenue is generated through two streams: project-based professional design fees for residential engagements and retail hardware sales from the showroom. Customers are mid-market and enterprise-tier residential homeowners, with featured case studies spanning Avondale condominiums, beachfront villas, historic Riverside homes (built 1901-1918), and custom builds in Sanctuary, Amelia Island, and the Jacksonville Beaches.

The firm markets through a content-driven, referral-based GTM motion leveraging a website portfolio showcasing 10+ completed projects, an educational blog/journal, organic SEO targeting the Jacksonville–Amelia Island–Tampa–Atlanta corridor, and the Avondale retail showroom. No institutional funding, parent company, M&A activity, or public-company signals are present; the company is a single-LLC, principal-designer-driven operation with founder Clark as the named designer across all customer engagements. Geographic reach is regional, limited to Florida and select Georgia markets.

Name

Room with a View Interiors

Legal name

Room With A View, LLC

Website

https://roomwithaviewinteriors.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

1–10 employees

Short description

Room With A View Interiors is an ASID-certified, founder-owned residential interior design firm in Jacksonville, Florida, offering space planning, finish selection, and furniture procurement to high-end homeowners across Florida and Atlanta, supported by a retail showroom and 100+ vendor accounts.

Ownership category

akta.pro rank

Product category

Residential Interior Design

NAICS

Interior Design Services (54141), Home Furnishings Retailers (44912)

SIC

Retail-Home Furniture, Furnishings & Equipment Stores (5700)

akta.pro primary industry

Whole-Home Interior Renovation (Non-Structural) (HSAPAEAC)

Keywords

• Residential interior design
• Space planning services
• Interior finish selection
• Furniture procurement services
• Home design consulting

Headquarters

HQ city

Jacksonville

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Interior Design Services: Full-service interior design engagements including space planning, finish selections, and furniture procurement. Revenue derived from professional design fees and procurement services for residential clients building or remodeling homes.
2. Retail Showroom / Design Studio: Design studio retail showroom offering curated home goods including furniture, lamps, art, pillows, area rugs, permanent botanical stems, and accessories for direct consumer purchase.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Room With A View Interiors provides full-service residential interior design for homeowners remodeling existing residences or building custom homes. Service engagements span space planning, finish selections (walls, ceilings, floors, materials), and furniture selection and procurement, leveraging over 100 vendor accounts. The firm also operates a physical Design Studio retail showroom in Avondale, Jacksonville, offering curated home goods for direct consumer purchase.

Product overview

Room With A View Interiors operates as a full-service interior design firm offering a unified service model centered on residential interior design. The core offering encompasses three integrated service modules: Space Planning (the foundational step for home layout and structure), Finish Selections (walls, ceilings, floors, and materials), and Furniture Selection & Procurement (with access to over 100 vendor accounts). The company also maintains a Design Studio retail showroom where clients can view and purchase curated home goods. Services are delivered by ASID-certified designer Cathie Clark, serving clients in Jacksonville, Amelia Island, Tampa, and Atlanta areas.

Differentiator

Problem solved

Functional benefit

Products and services

• Full-Service Interior Design Comprehensive residential interior design service covering space planning, finish selections (walls, ceilings, floors, materials such as aged beams, hand-painted tiles, and stone), and furniture selection and procurement, delivered for homeowners remodeling existing residences or building custom homes across Jacksonville, Amelia Island, Tampa, and Atlanta.
• Design Studio Retail Showroom

Quantifiable outcome

• Saves clients time by narrowing options to manageable selections rather than having them research hundreds of magazines and catalogs
• +1 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• American Society of Interior Designers (ASID)coreOthersCathie Clark holds ASID certification, indicating membership and professional certification through the American Society of Interior Designers. ASID is the leading professional association for interior designers.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Emerging players

• Modsy: Online interior design service using 3D room renderings to deliver design concepts. Comparable 3D visualization technology and digital design delivery, but at entry price points.
• Havenly: Online interior design platform connecting consumers with designers for room-by-room and whole-home projects. Comparable interior design service but delivered digitally at lower price points than a full-service luxury firm.
• Decorilla: Online interior design marketplace offering multiple designer concepts and e-commerce product sourcing. Comparable design-plus-procurement model, though delivered through a digital marketplace rather than a local studio.
• Interior Define: Direct-to-consumer custom furniture brand offering design consultation and curated room packages. Comparable custom furniture and design offering, though product-led rather than service-led.

Broad incumbents

• Ethan Allen: National manufacturer-retailer of household furniture with integrated interior design services in every store. Comparable as a furniture retailer with a full-service design offering, though at much larger scale than the subject firm.
• RH (Restoration Hardware): Luxury home furnishings brand with galleries, interior design services, and hospitality. Comparable premium positioning and showroom-driven retail model, but operates at a national luxury scale.
• Ballard Designs: Catalog and online home furnishings retailer offering furniture, decor, and design services. Comparable curated-home-goods offering and direct-to-consumer model, though primarily catalog-driven rather than showroom-led.
• Williams-Sonoma Home (Williams-Sonoma, Inc.): Premium home furnishings retail brand (part of Williams-Sonoma, Inc.) selling furniture and decor. Comparable premium home furnishings positioning, though operates as a mass-premium national brand with no design service focus.

Direct peers

• Clive Daniel Home: Southwest Florida luxury home furnishings retailer with in-house interior design services. Closely comparable boutique model combining a curated showroom with residential design engagements in a Florida-affluent market.
• Decorating Den Interiors: Franchise-based residential interior design and home furnishings company. Directly comparable as it pairs full-service interior design with curated product offerings targeting middle and upper-middle residential clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/roomwithaviewinteriors

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Room with a View Interiors