Speakeasy München Gmbh

What Speakeasy München Gmbh does

Speakeasy München GmbH is a private German language school headquartered at Sonnenstraße 16 in Munich (registered office in Kirchheim bei München), founded in 2021 and operating as a German limited liability company. The company delivers German-language instruction aligned with the Common European Framework of Reference (CEFR A1 through C1) to international learners, expatriates, university-bound students, and corporate clients, both in-person and online. Its core product portfolio comprises intensive, super-intensive, evening/semi-intensive, conversation, and one-on-one private courses, together with telc examination preparation and the administration of official telc exams (including telc C1 Hochschule and telc B1/B2 Pflege). The company operates branded or partner locations in Berlin, Hamburg, Bremen, Stuttgart, Zürich, and Vienna (with additional German Studios partner locations in Cologne and Frankfurt), and serves global online learners via live Zoom delivery.

The technology stack centers on two proprietary mobile apps — the speakeasy Campus App for course information, document management, and exam correction tracking, and the MySpeakMate AI-powered conversation trainer for generative-AI-driven speaking practice and grammar feedback — together with a 24/7 online library and free weekly live Zoom tutoring. Speakeasy monetizes primarily through monthly recurring course subscriptions (with multi-month discounts), packaged private lessons, telc exam fees starting at €179, corporate firmenkurse contracts, and ancillary sales of course books (€25-€27.50) and visa confirmation letters (€50). Go-to-market combines self-service enrollment via an online course configurator, inside sales through phone/email advisory, dedicated B2B field sales for corporate clients, and event-driven acquisition through community workshops and Stammtisch events, supported by SEO, social media, a podcast, and a Google/ProvenExpert review profile holding 958+ reviews at 4.9 stars.

Name

Speakeasy München Gmbh

Legal name

Speakeasy München GmbH

Website

https://speakeasy-munich.de

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

Speakeasy München GmbH is a Munich-based private German language school offering in-person and online CEFR A1-C1 courses, telc exam preparation and administration, and corporate language training, supported by proprietary AI and campus mobile apps across seven DACH locations.

Ownership category

akta.pro rank

NAICS

Language Schools (61163)

SIC

Services-Educational Services (8200)

akta.pro primary industry

General Language Schools & Institutes (EDAMAFAA)

akta.pro secondary industries

Exam Preparation for Language Proficiency (TOEFL/IELTS/DELE/HSK/JLPT, etc.) (EDAMAFAF), General Language Tutoring (Conversation & Fluency) (EDANACAA), Online-to-Offline Hybrid Language Immersion Programs (EDAIAEAK)

Keywords

• German language courses
• Language training services
• Telc exam preparation
• Corporate language training
• Online language learning

Headquarters

HQ city

Kirchheim Bei München

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Group Language Courses (Präsenz & Online): Monthly recurring subscription for group German courses in various formats (Intensive, Super-Intensive, Evening/Semi-Intensive, Conversation). Students can book month-to-month or commit to multi-month packages for discounts. Core revenue driver.
2. Private / One-on-One Instruction: One-on-one German tutoring sold in packages (trial lesson, 4-session base package, 10-session package) at 60 or 90 minute sessions. Also offered in languages other than German.
3. telc Exam Fees: Registration and administration fees for telc German language proficiency exams (A1 through C1), including specialized exams such as telc C1 Hochschule and telc B1/B2 Pflege.
4. Corporate Language Training (Firmenkurse): Customized language training packages sold to businesses for employee development. Includes on-site or online delivery, custom materials, and flexible scheduling. Minimum contract terms with monthly or package billing.
5. Course Materials and Documents: Sale of course books (course book + workbook sets at €27.50 or €25.00 per level) and issuance of official confirmation letters for visa students (€50).

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels9 records

Core offering

Speakeasy München GmbH is a German-as-a-foreign-language school that designs and delivers courses across CEFR levels A1 to C1, including intensive, super-intensive, evening/semi-intensive, conversation, private, and online (Zoom) formats, alongside telc exam preparation and administration. It also provides corporate language training programs and a mobile learning app ecosystem (speakeasy Campus App and MySpeakMate AI App) to support in-class and self-study learning. The company operates from multiple physical locations in Germany and additional international sites, with Munich as headquarters.

Product overview

Speakeasy München Gmbh operates as a German language school offering a comprehensive portfolio of language learning products and services. The core offering consists of in-person and online German courses (Intensivkurs, Abendkurs/Semi-Intensivkurs, Super-Intensivkurs, Einzelunterricht, Konversationskurs, and Firmenkurse) aligned with CEFR levels A1-C1. The company also provides telc official language examinations, the AI-powered MySpeakMate conversation training app, and the speakeasy Campus App for course management. Supporting services include free online tutoring via Zoom, grammar workshops, social events, visa support, scholarships, and the speakeasy Pledge charitable initiative. The product ecosystem combines traditional classroom instruction with mobile learning technology and AI-powered conversation practice.

Differentiator

Problem solved

Functional benefit

Brands

• speakeasy Campus App: Mobile app providing course information, exam details, documents, and access to online offerings and events
• MySpeakMate

Quantifiable outcome

• Complete one CEFR level (e.g., A1.1) in 2 months with intensive course format, vs. 4 months with evening courses

Named customers8 records

Segments5 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability4 records

Feature4 records

Partnerships

Five partnerships are on record, tiered core and minor.

• telccoreStrategic or Co-development Partnertelc is the primary language examination partner of speakeasy. The school offers telc exam preparation courses and administers telc German language examinations (A1 through C1, including telc C1 Hochschule and telc B1/B2 Pflege) on a monthly basis with multiple exam dates.
• Munich ExpatsminorGTM or Marketing PartnerPartner organization promoting international life in Munich. Cross-promotional relationship with Munich Expats community website.
• KAYAKminorGTM or Marketing PartnerTravel search engine partner featured on the speakeasy website footer. Provides travel booking services for students traveling to Munich for in-person courses.
• MomondominorGTM or Marketing PartnerTravel price comparison platform partner featured on the speakeasy website. Offers travel deals for students attending in-person courses in Munich.
• JoobleminorGTM or Marketing PartnerJob search platform partner featured on the speakeasy website footer, providing job listings for Munich to support students seeking employment while learning German.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Babbel GmbH: Berlin-based consumer subscription app for language learning including German, with AI-augmented conversation features. Indirectly competitive as a self-serve alternative for German learners who might otherwise attend a school like Speakeasy; differs in delivery model (app vs. live instruction).

Direct peers

• GLS German Language School Berlin: Berlin-based German language school serving international students with intensive courses, telc preparation, and corporate training. Comparable value proposition, course structure, and customer segments across the DACH region.
• Carl Duisberg Centren: Established German language school operator offering intensive courses, telc exams, and corporate training across multiple German cities. Comparable offering across in-person, online, and corporate channels with similar CEFR-aligned curriculum.
• DeutschAkademie: Munich-headquartered German language school chain offering in-person and online courses across multiple German cities and Vienna. Direct head-to-head competitor with similar pricing tiers, telc exam administration, and expat/visa-driven customer base.
• did deutsch-institut: Frankfurt-headquartered German language school with multiple German city locations (Berlin, Munich, Hamburg, Frankfurt, Cologne) and similar intensive/evening course formats, telc exam administration, and visa-track offerings.
• Lingoda GmbH: Berlin-headquartered online German language school offering live group and private classes with native speakers, plus telc preparation. Direct competitor in the online German course segment; primarily digital-first vs. Speakeasy's hybrid in-person/online model.
• TANDEM München: Munich-based language school offering German courses for expats and integration learners, with a similar community-focused positioning. Competes for the same primary customer segments in Munich and other German cities.

Broad incumbents

• Berlitz Deutschland: Global language school chain with strong corporate training arm and immersion method. Competes for the same premium corporate and individual learner segments, especially in B2B language training in major German cities.
• Goethe-Institut: Germany's official cultural institute and the most established global provider of German language courses and telc exams. Operates a much larger network with diplomatic/governmental backing; Speakeasy competes for similar learner segments (expats, visa applicants, university-bound students) with a more boutique, community-driven offering.
• Inlingua Sprachschule: Established international language school franchise offering German courses alongside other languages, with corporate training (inlingua business) as a significant segment. Overlaps Speakeasy's corporate and individual course offerings but with broader language coverage and franchise model.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/speakeasymunchen
• Instagraminstagram.com/speakeasymuenchen

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Speakeasy München Gmbh