Stride Active
- Company typePrivate
- Founded2020
- HeadquartersHereford, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
Stride Active firmographics
Firmographics- Name
- Stride Active
- Legal name
- Stride Active (Herefordshire)
- Website
- https://strideactive.org
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Stride Active industry classification
Industry- Product category
- School Sport and Physical Education Services
- NAICS
- Sports and Recreation Instruction (61162), Educational Support Services (61171)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Group Fitness, Personal Training & Wellness Coaching (EDALAIAE)
- akta.pro secondary industries
- Arts, Sports & Recreation-Based Youth Development Nonprofits (BPAGADAJ), Outdoor Education & Adventure Programs (School-Run) (EDAJAJAJ)
Keywords
Where Stride Active is headquartered
LocationHeadquarters
- HQ city
- Hereford
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Stride Active business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- School Partnerships: Schools pay for annual partnership packages that include PE coordinator meetings, priority access to events, newsletters, and competition access.
- Event Fees: Paid events such as Workplace Challenge Croquet at £60 per team. Free events available for School Games. Cancellation policies apply.
- Competitions: Competition packages offered to schools including 5 competitions, netball county final, and priority access to summer festivals.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Workplace Challenge Croquet 2026 |
| Subscription | Annual | Stride Active Partnership |
| Subscription | Annual | Competitions Package |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Stride Active product offering
Product offeringCore offering
Stride Active is a Community Interest Company (CIC) based in Herefordshire, England that delivers physical education and school sport support services to primary and secondary schools. Its offering includes curriculum-aligned PE support, inter-school competitions, professional development/CPD for teachers, PE apprenticeships, and wellbeing programmes that combine physical activity with mental health support. It also runs community initiatives targeting families and less active young people.
Product overview
Stride Active is a Community Interest Company (CIC) operating as a physical activity specialist organization serving Herefordshire schools and communities. Rather than a unified software platform, it offers a portfolio of educational programs, community initiatives, and event services. Core education services include Primary Schools Support, Secondary Schools Support, PE Apprenticeships, and Professional Development (CPD) for teachers. The School Games program and Stride Active Competitions provide competitive sports opportunities across North, South, and City areas. Community-focused offerings include Active Families, Walk to School (free until June 2026), Barclays Girls' Football in Schools, and Here Girls Can. Wellbeing interventions include Climbing for Confidence (partnered with Green Spider Climbing Centre), Roller for Resilience (partnered with The Core), and other mental health programs. The School Partnerships membership provides coordinated access to these programs along with priority booking and networking opportunities.
Differentiator
Problem solved
Functional benefit
Products and services
- Primary Schools Support
Quantifiable outcome
- Only 1 in 5 children and young people in Herefordshire achieve 60 active minutes daily
Companies that use Stride Active
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles2 records
Stride Active technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Stride Active partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- Eardisley Tennis and Croquet ClubminorPartnership to deliver Workplace Challenge Croquet 2026 event. Venue partner providing croquet facilities for the event targeting school staff.
- Green Spider Climbing CentrecorePartnership to deliver Climbing for Confidence programme for years 4 and 5 children. Venue partner for climbing activities supporting wellbeing outcomes.
- The Core (Hereford)corePartnership to deliver Roller for Resilience programme for young people in years 5, 6, and 7. Venue partner for roller skating activities.
- Herefordshire CouncilcoreFunded by Herefordshire Council to deliver Walk to School programme free of charge until June 2026. Government partner supporting active travel initiatives.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Stride Active competitors and assessment
Company assessmentDirect peers
- Access Sport: UK charity that uses sport to engage disadvantaged young people, including school-based interventions and wellbeing programmes. Comparable mission and target audience, with similar youth-development and inclusion focus to Stride Active.
- StreetGames: UK charity supporting community sport for young people in underserved areas. Comparable as a mission-driven organisation delivering sport-based interventions, CPD, and youth leadership programmes — directly relevant to Stride Active's Active Families and Young Leaders offerings.
- Create Development: UK-based provider of PE curriculum, training, and resources for primary schools (e.g., 'Real PE'). Direct peer as it sells CPD, curriculum support, and teacher training to schools — overlapping Stride Active's education-services portfolio.
- Youth Sport Trust: National UK charity focused on PE, school sport, and physical literacy among young people. Highly comparable as it delivers School Games, CPD, and wellbeing programmes to schools — directly overlapping Stride Active's core offerings but at a national scale.
Broad incumbents
- ukactive: UK trade body for the physical activity sector, including community programmes and youth activity. Comparable as a sector umbrella and policy advocate relevant to Stride Active's community wellbeing interventions.
- Sport England: National quango funding grassroots sport, including School Games and community physical-activity initiatives. Comparable as both a funding source for many of Stride Active's programmes and an incumbent shaping the competitive landscape.
- Active Partnerships (national network): Network of 43 Active Partnerships across England delivering School Games and community physical-activity programmes. Stride Active effectively operates as a Herefordshire-level Active Partnership analogue, making the network itself a structural comparable and potential consolidator.
Emerging players
- Premier League Primary Stars: Free national primary-school programme using sport to support children's development, including PE, wellbeing, and personal development. Comparable as a free-to-schools intervention in the same primary-school audience Stride Active serves in Herefordshire.
Others
- Association for Physical Education (afPE): UK professional association for PE teachers. Comparable as a sector-relevant body offering CPD, advocacy, and standards for PE — adjacent to Stride Active's CPD and apprenticeship offerings but operating as a membership/professional body rather than a delivery organisation.
Regional players
- Living Sport: Active partnership operating in Cambridgeshire and Peterborough that delivers School Games, community sport, and family activity programmes. Highly comparable county-level operating model in a different UK geography.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Stride Active social profiles
Digital presenceStride Active financial estimates
Financial estimateRevenue estimate
Valuation estimate
Stride Active leadership team
Management profileNumber of profiles
Profiles3 records
Stride Active funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Stride Active M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Stride Active
What does Stride Active do?
Stride Active is a Community Interest Company (CIC) based in Herefordshire, England that delivers physical education and school sport support services to primary and secondary schools. Its offering includes curriculum-aligned PE support, inter-school competitions, professional development/CPD for teachers, PE apprenticeships, and wellbeing programmes that combine physical activity with mental health support. It also runs community initiatives targeting families and less active young people.
Is Stride Active a public or private company?
Stride Active is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Stride Active founded?
Stride Active was founded in 2020. It employs 1 to 10 people.
Where is Stride Active based?
Stride Active is headquartered in Hereford, United Kingdom, in the Europe region.
How does Stride Active make money?
Three revenue lines are on record. School Partnerships are the primary driver. The others are event Fees and competitions.
Who are Stride Active's main competitors?
Direct peers on record are Access Sport, StreetGames, Create Development and Youth Sport Trust. Broad incumbents are ukactive, Sport England and Active Partnerships (national network). Premier League Primary Stars is listed as an emerging player. Association for Physical Education (afPE) is listed as an others. Living Sport is listed as a regional player.
Does Stride Active have an API?
No public API is recorded for Stride Active.
What industry is Stride Active in?
Stride Active's product category is School Sport and Physical Education Services. Its primary akta.pro industry code is EDALAIAE, Group Fitness, Personal Training & Wellness Coaching, with a secondary code of BPAGADAJ, Arts, Sports & Recreation-Based Youth Development Nonprofits. Its NAICS code is 61162 and its SIC code is 8200.