Saint - Martin
- Company typePrivate
- Founded2012
- HeadquartersParis, France
- Headcount1–10
- GTM typeB2C
- OfferingServices
Saint - Martin firmographics
Firmographics- Name
- Saint - Martin
- Legal name
- Martin Muda EI
- Website
- https://parisbymartin.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Saint - Martin industry classification
Industry- Product category
- Guided Tourism Services
- NAICS
- Tour Operators (56152), Tour Operators (561520), Scenic and Sightseeing Transportation, Other (4879)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Walking City Tours (Highlights & Orientation) (THAJAAAA)
- akta.pro secondary industries
- Private Guided Tours & Personal Tour Guides (THAJALAA), Neighborhood & Local Life Tours (Communities & Hidden Gems) (THAJAAAJ)
Keywords
Where Saint - Martin is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Saint - Martin business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Others
Revenue model
- Guided Tour Services (Walking & E-Bike): The primary revenue stream is one-time fees for guided walking and electric bike tours in Paris. Private tours are priced as a global flat rate for up to 4 participants, available in 3-hour and 5-hour durations. Group shared tours accommodate up to 12 participants. All rates are net and include local taxes only; payment processing fees (credit card, bank transfer) are passed to the customer. Cancellation policy applies penalties of 50% (72h–1 week prior) and 100% (within 72h). A 20-euro additional cancellation fee applies during high season months.
- Picnic* Favor Services ('Frais de Rebours'): Optional 'picnic favor' where the guide purchases food, drinks (water, wine, pastries, chocolates, macarons) on behalf of clients before the tour. This is not a service but a facilitated purchase; a minimum spend of €50 per person is required and is non-reimbursable. The cost appears on the invoice but does not represent company revenue.
- Custom Paris Maps: Custom annotated Paris maps are sold at €30 per additional unit beyond the complimentary map included per reservation. Large-format maps (70cm x 100cm) are priced at €150 per unit. These represent ancillary one-time product revenue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Private Walking Tour — up to 4 participants, 3 hours |
| One time/ perpetual license | Pay-as-you-go | Private Walking Tour — up to 4 participants, 5 hours |
| Unit Pricing | Pay-as-you-go | Shared Group Walking Tour — up to 12 participants |
| Unit Pricing | Pay-as-you-go | Shared Group Electric Bike Tour — up to 12 participants |
| One time/ perpetual license | Pay-as-you-go | Night Tour Version |
| Unit Pricing | Pay-as-you-go | Custom Paris Map (extra unit, standard size) |
| Unit Pricing | Pay-as-you-go | Custom Paris Map (large format: 70cm x 100cm) |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Saint - Martin product offering
Product offeringCore offering
Paris by Martin provides personalized guided walking tours and electric bike tours in Paris for small groups (up to 12 participants) and private parties (up to 4 at base rate), exclusively for English- and Spanish-speaking international visitors. Every tour begins with a 20-30 minute custom Paris map introduction embedding the guide's local knowledge, and the company maintains a "host" relationship that continues with advice throughout the client's stay. Ancillary offerings include additional printed custom Paris maps (€30 standard, €150 large format) and an optional picnic facilitation service.
Product overview
Paris by Martin operates as a small family-run tour company offering personal local walking tours and e-bike tours exclusively within Paris. The core offering consists of Group/Shared Tours (up to 12 participants, 2h30min) and Private Tours (up to 4 participants, 3h or 5h options). Additional offerings include Night Tour versions, a Custom Paris Map with a 20-30 minute guided introduction, and an optional Picnic service. The company also provides ongoing Paris advice during stays. All tours are outdoor-only, walking or riding past monuments and attractions without entering them.
Differentiator
Problem solved
Functional benefit
Products and services
- Private Walking Tour
- Private Electric Bike (E-Bike) Tour
- Shared Group Walking Tour
- Shared Group Electric Bike Tour
- Night Tour Version (Add-on)
Companies that use Saint - Martin
Customer profileSegments2 records
Ideal customer profiles2 records
Saint - Martin technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Saint - Martin partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- Antagonist B.V.minorAntagonist B.V. (www.antagonist.nl) provides internet hosting services for the parisbymartin.com website. This is a standard web hosting relationship with no strategic significance beyond operational infrastructure.
- MED CONSO DEV - MEDIATION – CONSUMPTIONminorRequired consumer mediation entity designated by Paris by Martin in compliance with Articles L.616-1 and R.616-1 of the French Consumer Code. Clients can file disputes via their website (medconsodev.eu) or by mail to their offices in Saint-Étienne. This is a regulatory compliance requirement rather than a commercial partnership.
Scale indicators4 records
Recent moves5 records
Expansion highlights4 records
Saint - Martin competitors and assessment
Company assessmentEmerging players
- Withlocals: Marketplace connecting travelers with local hosts for private and small-group tours across multiple cities including Paris. Comparable private-tour, host-led format, though operating through a third-party platform rather than direct-to-consumer.
- Devour Tours (Walks): Small-group food and cultural walking tours in cities including Paris, with a focus on authentic local experiences led by local guides. Comparable in small-group format, emphasis on authentic local narrative, and curated experience design.
- Tours by Locals: Private tour guide marketplace with hundreds of Paris-based local guides offering private walking and biking tours. Comparable private-tour, local-guide format targeting international visitors, with comparable per-tour pricing model.
Broad incumbents
- GetYourGuide: Large online travel experience marketplace with a broad Paris walking and bike tour inventory. Not a direct competitor in delivery, but the dominant discovery and booking channel that Paris by Martin explicitly avoids — making it the primary indirect alternative for inbound Paris visitors.
- Fat Tire Tours: Established multi-city bike and walking tour operator with a strong Paris presence. Comparable in offering both walking and bike tours in Paris, though broader in scope, larger group sizes, and more standardized than Paris by Martin's boutique model.
- Viator (Tripadvisor Experiences): Global online marketplace for tours and experiences including extensive Paris walking and bike tour offerings. Major indirect alternative for booking Paris tours, and one of the third-party platforms Paris by Martin declines to work with.
Direct peers
- Localers: Paris-based platform and tour operator offering private and small-group local-led tours of Paris neighborhoods and hidden gems. Comparable in product (private and small-group tours), target customer (international visitors), and 'local host' positioning.
- Context Travel: Small-group, expert-led walking tours in major cities including Paris, with a focus on in-depth, story-driven experiences led by historians and academics. Closely aligned in premium positioning, capped group sizes, and expert-guide narrative format.
- Discover Walks: Small-group guided walking tours in Paris with local guides, focused on landmark and neighborhood experiences for international tourists. Closely comparable offering, customer base, and English-language guided tour format.
- Paris Walks: Paris-based walking tour operator offering daily small-group and private guided walking tours of Paris neighborhoods and landmarks in English. Directly comparable in product format, geography, and target customer (English-speaking international visitors).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Saint - Martin social profiles
Digital presenceSaint - Martin compliance and trust
Trust signalCompliance2 records
Saint - Martin financial estimates
Financial estimateRevenue estimate
Valuation estimate
Saint - Martin leadership team
Management profileNumber of profiles
Profiles1 record
Saint - Martin funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Saint - Martin M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Saint - Martin
What does Saint - Martin do?
Paris by Martin provides personalized guided walking tours and electric bike tours in Paris for small groups (up to 12 participants) and private parties (up to 4 at base rate), exclusively for English- and Spanish-speaking international visitors. Every tour begins with a 20-30 minute custom Paris map introduction embedding the guide's local knowledge, and the company maintains a "host" relationship that continues with advice throughout the client's stay. Ancillary offerings include additional printed custom Paris maps (€30 standard, €150 large format) and an optional picnic facilitation service.
Is Saint - Martin a public or private company?
Saint - Martin is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Saint - Martin founded?
Saint - Martin was founded in 2012. It employs 1 to 10 people.
Where is Saint - Martin based?
Saint - Martin is headquartered in Paris, France, in the Europe region.
How does Saint - Martin make money?
Three revenue lines are on record. Guided Tour Services (Walking & E-Bike) is the primary driver. The others are picnic* Favor Services ('Frais de Rebours') and custom Paris Maps.
Who are Saint - Martin's main competitors?
Emerging players on record are Withlocals, Devour Tours (Walks) and Tours by Locals. Broad incumbents are GetYourGuide, Fat Tire Tours and Viator (Tripadvisor Experiences). Direct peers are Localers, Context Travel, Discover Walks and Paris Walks.
Does Saint - Martin have an API?
No public API is recorded for Saint - Martin.
What industry is Saint - Martin in?
Saint - Martin's product category is Guided Tourism Services. Its primary akta.pro industry code is THAJAAAA, Walking City Tours (Highlights & Orientation), with a secondary code of THAJALAA, Private Guided Tours & Personal Tour Guides. Its NAICS code is 56152 and its SIC code is 7900.