Stern & Hafferl Verkehrsgesellschaft M.b.h.
Stern & Hafferl Verkehrsgesellschaft m.b.H. is a private Austrian regional transport operator in Gmunden, Upper Austria, running four narrow-gauge railways, 25 bus lines, and rail freight, with in-house workshops, excursion products, and a heritage depot.
- Company typePrivate
- Founded1894
- HeadquartersGmunden, Austria
- Headcount—
- GTM typeB2C
- OfferingServices
What Stern & Hafferl Verkehrsgesellschaft M.b.h. does
Stern & Hafferl Verkehrsgesellschaft m.b.H. is a privately held Austrian regional transportation operator headquartered in Gmunden, Upper Austria, founded in 1883 (with the historic Remise 1894 depot dating to 1894). The company runs four narrow-gauge railway lines — Traunseetram, Linzer Lokalbahn (LILO), Atterseebahn, and Vorchdorferbahn — alongside 25 scheduled bus lines and rail freight services operated with 9 cargo locomotives. It maintains three internal facilities (Bahnwerkstätte Eferding, Bahnwerkstätte Vorchdorf, and BustechnikCenter Schörfling) and runs the restored Remise 1894 heritage depot. The corporate group encompasses Stern & Hafferl Kraftfahrlinien GmbH and four local railway AGs (Linzer Lokalbahn AG, Lokalbahn Gmunden-Vorchdorf AG, Lokalbahn Lambach-Vorchdorf-Egg. AG, Lokalbahn Vöcklamarkt-Attersee AG). Managing Director Günter Neumann leads the company.
The business operates a multi-modal revenue model. Recurring fare revenue comes from scheduled passenger rail and bus transport distributed through the OÖVV regional tariff network and direct station/online sales. Transactional revenue is generated from excursion packages and themed events (Nostalgiefahrten, Bierzug, Märchenzug, Keltenzug, Kinderspass, Alpaka experiences, and combined rail-ship/rail-cable-car Kombitickets with Bergbahn Grünberg and Seilbahnholding), rail freight services, and third-party workshop/maintenance work. Pricing is regulated/transit-tariff for commuter services and take-rate for excursion products, with distribution spanning station sales, OÖVV channels, partner resellers, and the company's own online shop. Customer segments span local commuters, tourists and excursion-goers, freight/cargo customers, and groups/organizations.
The company is currently executing a fleet modernization program centered on a 20-vehicle TramTrain order from Stadler Austria for the Regional-Stadtbahn Oberösterreich, with first vehicle unveiled in March 2026 and planned LILO operations by 2027. Strategic partners include OÖVV, Schiene OÖ, Bergbahn Grünberg, Seilbahnholding, Stadler Austria, IVECO Bus, Gemeinde Attersee am Attersee, and Verein Pro Gmundner Straßenbahn. Recent recognition includes the Österreichischer Bahnkulturpreis 2026 in the Infrastructure category for the Remise 1894 restoration. The business is geographically concentrated in Upper Austria with no disclosed expansion outside the region.
Stern & Hafferl Verkehrsgesellschaft M.b.h. firmographics
Firmographics- Name
- Stern & Hafferl Verkehrsgesellschaft M.b.h.
- Legal name
- Stern & Hafferl Verkehrsgesellschaft m.b.H.
- Website
- https://stern-verkehr.at
- Company type
- Private
- Founded year
- 1894
- Operating status
- Operating
- Short description
- Stern & Hafferl Verkehrsgesellschaft m.b.H. is a private Austrian regional transport operator in Gmunden, Upper Austria, running four narrow-gauge railways, 25 bus lines, and rail freight, with in-house workshops, excursion products, and a heritage depot.
- Ownership category
- akta.pro rank
Stern & Hafferl Verkehrsgesellschaft M.b.h. industry classification
Industry- Product category
- Regional Public Transportation
- NAICS
- Short Line Railroads (482112), Interurban and Rural Bus Transportation (48521), Support Activities for Rail Transportation (488210)
- SIC
- Transportation Services (4700)
- akta.pro primary industry
- Passenger Rail Operators (Intercity/High-Speed/Regional) (TLAFAAAF)
Keywords
Where Stern & Hafferl Verkehrsgesellschaft M.b.h. is headquartered
LocationHeadquarters
- HQ city
- Gmunden
- HQ country
- Austria
- HQ region
- Europe
Offices4 records
Markets served
Stern & Hafferl Verkehrsgesellschaft M.b.h. business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Passenger Transport - Rail: Revenue from operating local railway lines including Traunseetram, Atterseebahn, Vorchdorferbahn, and LILO (Linzer Lokalbahn)
- Passenger Transport - Bus: Revenue from 25 bus lines in Upper Austria and bus rental services
- Excursion Packages and Events: Revenue from special excursion programs including Nostalgiefahrten, combination tickets with ships and mountain railways, and themed events like Bierzug, Märchenzug, Keltenzug
- Cargo/Freight Transport: Revenue from freight operations with 9 freight locomotives operating in Upper Austria
- Workshop Services: Maintenance and technical services for rail vehicles and buses through workshops in Eferding, Vorchdorf, and Schörfling
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Bahn & Schiff Ahoi combination tickets |
| Transaction based/ take rate | Pay-as-you-go | Badeticket Atterseebahn discounts |
| Transaction based/ take rate | Pay-as-you-go | Nostalgiefahrt Atterseebahn |
| Transaction based/ take rate | Pay-as-you-go | Kinderspaß & Alpaka excursion |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Stern & Hafferl Verkehrsgesellschaft M.b.h. product offering
Product offeringCore offering
Stern & Hafferl Verkehrsgesellschaft m.b.H. operates regional passenger rail and bus services in Upper Austria, running four local railway lines (Traunseetram, Linzer Lokalbahn/LILO, Vorchdorferbahn, Atterseebahn) and 25 bus lines, supplemented by rail freight transport (9 cargo locomotives), maintenance workshops, heritage excursion programs, and combined travel/leisure packages. The company also operates a fleet of 20 new TramTrain vehicles planned for service by 2027 as part of the Regional-Stadtbahn Oberösterreich project.
Product overview
Stern & Hafferl Verkehrsgesellschaft m.b.H. operates as an integrated regional mobility provider in Upper Austria, encompassing four distinct local railway lines (Traunseetram, Linzer Lokalbahn/LILO, Vorchdorferbahn, and Atterseebahn) with 25 bus lines, rail freight services (9 cargo locomotives), three maintenance workshops (Bahnwerkstätten in Eferding and Vorchdorf, plus BustechnikCenter Schörfling), a heritage depot (Remise 1894), and a full events and excursion program. The core offering consists of scheduled public passenger transport across rail and bus networks, supplemented by themed excursion services (heritage train rides, combined train-and-boat packages, farm visits, and seasonal special events), cargo/freight transport, and workshop/maintenance services for both rail and bus fleets. The company is also preparing to introduce a fleet of 20 TramTrain vehicles for future regional light rail operations.
Differentiator
Problem solved
Functional benefit
Products and services
- Traunseetram Tram service connecting Gmunden and Vorchdorf in Upper Austria, operating as both daily commuter transport and tourist route with themed excursion trains.
- Linzer Lokalbahn (LILO) Regional railway line operated by Stern & Hafferl connecting Lambach to Grünbach/Gunskirchen, part of the Oberösterreich regional railway network and scheduled for future TramTrain operations by 2027.
- Vorchdorferbahn Regional railway line running from Vorchdorf to Gmunden, integrated with the Traunseetram corridor and offering passenger service plus special event excursions.
- Atterseebahn Heritage and commuter railway line from Vöcklamarkt to Attersee, featuring historic rolling stock and themed excursion programs including nostalgic rides, special event trains, and combined train-and-boat packages.
- Kraftfahrlinien (Bus Services) 25 bus lines operating throughout Upper Austria, providing scheduled public transport, rail replacement services, and bus rental (Busanmietung) services for charter needs.
- Güterverkehr (Cargo/Freight) Rail freight transport services operated with 9 cargo locomotives in Upper Austria, supporting regional logistics and industrial freight needs.
- Bahnwerkstätte Eferding Railway workshop facility in Eferding providing maintenance, repair, and technical services for rail vehicles, including new TramTrain vehicle preparation.
- Bahnwerkstätte Vorchdorf Railway workshop facility in Vorchdorf providing maintenance and repair services for rail vehicles on the localbahn network.
- BustechnikCenter Schörfling (BTC) Bus technical center in Schörfling providing bus fleet maintenance, repairs, and technical preparation including hardware/software installations for new vehicles.
- Remise 1894 Historic railway depot from 1894 in Gmunden, restored to serve as operational infrastructure for the Traunseetram while functioning as a venue for railway heritage education, guided tours, and cultural events.
- Stern Events & Messebau Event management and trade fair construction services, organizing special railway excursions, themed trips, and corporate/group travel programs.
- Badeticket Atterseebahn Combined train-and-swimming package offering discounted admission to the Attersee adventure pool for passengers arriving via the Atterseebahn, with free entry on Mondays for public transport users.
- Bahn & Schiff Ahoi Combined rail-and-ship excursion on Lake Attersee, pairing train travel on the Atterseebahn with Schifffahrt boat cruises in either southern or northern lake circuits.
- Kombiticket Grünberg & Traunseetram Combined ticket pairing Traunseetram travel with Grünberg cable car rides and optional treetop walkway access, available for day-long use of the Traunseetram.
- Nostalgiefahrt Atterseebahn Heritage train excursion on historic rolling stock of the Atterseebahn, departing Tuesdays from mid-July through early September, with optional discounted lake steamer connections.
- Kinderspaß auf der Atterseebahn Family-focused excursion combining Atterseebahn nostalgic train ride with lake steamer cruise, accompanied by mascots and children's activity programming.
- Kinderspaß & Alpaka Family excursion pairing nostalgic Atterseebahn travel to an alpaca farm, including guided alpaca walks and farm store visits, with dates in July and August.
- Attergau Alpaka Alpaca experience excursion departing from any Atterseebahn stop, combining train travel with guided alpaca trekking and visits to the farm shop, approximately 3 hours duration.
- Hofrunde Pferdezentrum Stadl Paura Horse center visit combined with Vorchdorferbahn rail travel to Stadl Paura, featuring horse riding, carriage rides, pony experiences, and equestrian demonstrations.
- Uhrmacherhandwerkmuseum Excursion Museum excursion to the Uhrmacher Handwerkmuseum in Vöcklamarkt, combining Atterseebahn rail travel with approximately 2-hour museum visits on Saturdays from April through October.
- Bienenhof Attersee Bee farm excursion at the Attersee lakeside stop, combining train travel with apiary visits, farm shop browsing, café Ambrosius refreshments, and nature trails, with weekend brunch service on Saturdays.
- Themed Excursion Trains (Bierzug, Märchenzug, Keltenzug) Seasonal themed excursion train services including the Bierzug (beer train) on Traunseetram, Märchenzug (fairy tale train), Keltenzug (Celtic train) on Atterseebahn, Nostalgietram heritage tram rides, Hobbylokführer (amateur engine driver) experiences, Bratlzug, and other special event rail excursions throughout the year.
Companies that use Stern & Hafferl Verkehrsgesellschaft M.b.h.
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
Stern & Hafferl Verkehrsgesellschaft M.b.h. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Stern & Hafferl Verkehrsgesellschaft M.b.h. partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- OÖVV (Oberösterreichischer Verkehrsverbund)coreOÖVV is the Upper Austria Transport Association that coordinates regional public transport. Stern & Hafferl operates within this network, selling tickets through OÖVV channels and participating in joint initiatives like the Badeticket program with 50% cost sharing.
- Stadler AustriacoreStadler Austria is supplying the new TramTrain vehicles for the Regional-Stadtbahn Oberösterreich. Christian Diewald, CEO of Stadler Austria, participated in the public unveiling event in Eferding.
- Schiene OÖ (Schiene Oberösterreich)coreState railway authority overseeing rail infrastructure development in Upper Austria. CEO Sonja Wiesholzer participated in TramTrain unveiling event. Joint project for Regional-Stadtbahn development.
- IVECO BuscoreIVECO Bus supplied a new Iveco Crossway LE Line 12-meter city bus for the Kraftfahrlinien fleet, delivered March 5, 2026 at the Hörsching facility.
- Bergbahn GrünbergcoreJoint Kombi-Ticket offering combining Traunseetram travel with Bergbahn Grünberg cable car. Tickets sold exclusively through Bergbahn Grünberg online shop. Partnership also includes combined Advent season promotions.
- SeilbahnholdingminorCooperation partner in the Kombi-Ticket Traunseetram offering alongside Bergbahn Grünberg and OÖVV.
- Gemeinde Attersee am AtterseeminorMunicipality co-sponsoring Badeticket program with 50% discount contribution alongside Stern & Hafferl to promote sustainable travel to the Attersee.
- Verein Pro Gmundner StraßenbahnminorAssociation supporting the preservation of Gmunden tram history, contributing to the Remise 1894 restoration project and heritage railway initiatives.
Scale indicators5 records
Recent moves3 records
Expansion highlights6 records
Stern & Hafferl Verkehrsgesellschaft M.b.h. competitors and assessment
Company assessmentRegional players
- BLS AG: Swiss regional rail and transport operator combining narrow-gauge lines, bus, and freight. Provides an international comparable for the integrated regional rail / bus / freight / tourism model that Stern & Hafferl operates.
- Innsbrucker Verkehrsbetriebe (IVB): City of Innsbruck public transport operator running tram and bus networks in Tyrol. Comparable Austrian regional/city transport operator with similar tram-and-bus integrated model.
- Salzburg AG: Multi-utility serving Salzburg region with public bus and regional transport operations. Comparable multi-modal regional transport operator in an Austrian neighboring region with similar tourist-driven demand mix.
Direct peers
- Montafonerbahn: Austrian regional and heritage railway in Vorarlberg combining commuter rail with seasonal tourism services. Closely comparable to Stern & Hafferl's dual commuter/tourism positioning on narrow-gauge lines.
- Achenseebahn: Austrian heritage steam railway in Tyrol operating scheduled and themed excursion services. Comparable to Stern & Hafferl's Atterseebahn heritage operations and themed excursion program.
- Graz-Köflacher Bahn (GKB): Austrian regional rail and freight operator serving Styria with both passenger and cargo services. Comparable to Stern & Hafferl in combining regional passenger rail with freight operations under a single corporate group.
- Wiener Lokalbahnen (WLB): Austrian regional rail operator running the Badner Bahn interurban tram-train between Vienna and Baden, with bus operations. Closest functional analog to Stern & Hafferl's mix of narrow-gauge/regional rail and bus services under a single private operator.
Broad incumbents
- Westbahn: Private long-distance passenger rail operator in Austria running intercity services on the western corridor. Comparable as another privately held Austrian rail operator, though at intercity rather than regional scale.
- Wiener Linien: Vienna's city public transport operator (subway, tram, bus). A broader Austrian incumbent in the same transport category, but at city scale rather than regional/narrow-gauge focus.
- ÖBB (Österreichische Bundesbahnen): Austrian national rail incumbent operating intercity, regional, and freight services nationwide. Sets the regulatory, pricing, and competitive context in which Stern & Hafferl operates its regional network and competes for public funding.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks4 records
Key highlights7 records
Customer concentration
Stern & Hafferl Verkehrsgesellschaft M.b.h. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Stern & Hafferl Verkehrsgesellschaft M.b.h. leadership team
Management profileNumber of profiles
Profiles1 record
Stern & Hafferl Verkehrsgesellschaft M.b.h. subsidiaries and ownership
Company hierarchySubsidiaries5 records
Stern & Hafferl Verkehrsgesellschaft M.b.h. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Stern & Hafferl Verkehrsgesellschaft M.b.h. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Stern & Hafferl Verkehrsgesellschaft M.b.h.
What does Stern & Hafferl Verkehrsgesellschaft M.b.h. do?
Stern & Hafferl Verkehrsgesellschaft m.b.H. operates regional passenger rail and bus services in Upper Austria, running four local railway lines (Traunseetram, Linzer Lokalbahn/LILO, Vorchdorferbahn, Atterseebahn) and 25 bus lines, supplemented by rail freight transport (9 cargo locomotives), maintenance workshops, heritage excursion programs, and combined travel/leisure packages. The company also operates a fleet of 20 new TramTrain vehicles planned for service by 2027 as part of the Regional-Stadtbahn Oberösterreich project.
Is Stern & Hafferl Verkehrsgesellschaft M.b.h. a public or private company?
Stern & Hafferl Verkehrsgesellschaft M.b.h. is a private company. It is classified as unknown and is currently operating.
When was Stern & Hafferl Verkehrsgesellschaft M.b.h. founded?
Stern & Hafferl Verkehrsgesellschaft M.b.h. was founded in 1894.
Where is Stern & Hafferl Verkehrsgesellschaft M.b.h. based?
Stern & Hafferl Verkehrsgesellschaft M.b.h. is headquartered in Gmunden, Austria, in the Europe region.
How does Stern & Hafferl Verkehrsgesellschaft M.b.h. make money?
Five revenue lines are on record. Passenger Transport - Rail is the primary driver. The others are passenger Transport - Bus, excursion Packages and Events, cargo/Freight Transport and workshop Services.
Who are Stern & Hafferl Verkehrsgesellschaft M.b.h.'s main competitors?
Regional players on record are BLS AG, Innsbrucker Verkehrsbetriebe (IVB) and Salzburg AG. Direct peers are Montafonerbahn, Achenseebahn, Graz-Köflacher Bahn (GKB) and Wiener Lokalbahnen (WLB). Broad incumbents are Westbahn, Wiener Linien and ÖBB (Österreichische Bundesbahnen).
Does Stern & Hafferl Verkehrsgesellschaft M.b.h. have an API?
No public API is recorded for Stern & Hafferl Verkehrsgesellschaft M.b.h..
What industry is Stern & Hafferl Verkehrsgesellschaft M.b.h. in?
Stern & Hafferl Verkehrsgesellschaft M.b.h.'s product category is Regional Public Transportation. Its primary akta.pro industry code is TLAFAAAF, Passenger Rail Operators (Intercity/High-Speed/Regional). Its NAICS code is 482112 and its SIC code is 4700.