The Kokomo Post

What The Kokomo Post does

The Kokomo Post is a hyperlocal digital media company serving Kokomo, Indiana, and surrounding Howard County. It operates a Squarespace-based website (thekokomopost.com) that publishes articles on community events, local businesses, dining, sports, municipal news, and nonprofit coverage. The company produces a portfolio of branded multimedia content series, including The Mayor Tyler Moore Show (mayoral interviews), The Ripple Effect Podcast (community leader conversations co-hosted by Solidarity Community Federal Credit Union), Mini Tries (food reviews), Little Foodies (children's food reviews), Kokomo Uncovered (business spotlights), and The Radish Uncensored (behind-the-scenes content). It maintains an active presence on Facebook and Instagram with 100,000+ combined followers and publishes a free email newsletter along with an Events Calendar feature.

The business monetizes primarily through local business sponsorships and marketing partnerships — named partners include Solidarity Community Federal Credit Union, Community First Bank of Indiana, and Robert Miller & Son Furniture — which underwrite specific content series in exchange for marketing exposure. Two membership programs, the Post Partner Club and the Bargain Babes Business Boost Club, provide additional SMB-facing recurring revenue, and a Post Pass subscription tier has been introduced for direct reader monetization. The Kokomo Post is a trade name of Larison Company LLC, a privately held Indiana LLC celebrating its 10-year anniversary in July 2025 with a newly renovated downtown Kokomo physical space. Operations remain single-geography, focused exclusively on Kokomo, Indiana.

Name

The Kokomo Post

Legal name

Larison Company LLC

Website

https://thekokomopost.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

The Kokomo Post is a hyperlocal digital media platform serving Kokomo, Indiana residents through articles, video series, and podcasts about community events, local businesses, sports, and dining, monetized via local business sponsorships and SMB membership programs under parent Larison Company LLC.

Ownership category

akta.pro rank

Product category

Local Digital Media

NAICS

Newspaper Publishers (513110), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)

SIC

Newspapers: Publishing Or Publishing & Printing (2711), Services-Advertising (7310)

akta.pro primary industry

Local & Regional Newspapers (Print & Digital) (MPAJADAB)

akta.pro secondary industries

Online Article & Blog Publishing Platforms (MPAJAMAF), Community-Integrated Publishing Platforms (MPACAIAI), News & Politics Live Streaming Platforms (MPACACAG)

Keywords

• Local digital media
• Community news platform
• Hyperlocal content publishing
• Branded video series
• Local business sponsorship

Headquarters

HQ city

Kokomo

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Local Business Advertising and Sponsorships: Local Kokomo businesses sponsor video content series and receive marketing exposure through The Kokomo Post's platform and audience. Sponsors include Robert Miller & Son Furniture, Solidarity Community Federal Credit Union, Community First Bank of Indiana, and others.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

The Kokomo Post operates a hyperlocal digital media platform serving Kokomo, Indiana, publishing community news articles, local event coverage, and original branded video and podcast series (Mayor interviews, nonprofit leader podcast, food reviews, kids' food reviews, local business spotlights, and blooper reels). Revenue is generated through sponsorships and advertising sold to local businesses, supplemented by business membership programs (Post Partner Club, Bargain Babes Business Boost Club) and a Post Pass subscription, while content is delivered free to local residents.

Product overview

The Kokomo Post is a local infotainment platform for Kokomo, Indiana, offering a unified media ecosystem that includes a core news website, video content series, podcast programming, and a business membership program. The product portfolio centers on community journalism with branded content series including The Mayor Tyler Moore Show (mayoral interviews), The Ripple Effect Podcast (community leader conversations), Mini Tries (food reviews), Little Foodies (kids food reviews), and Kokomo Uncovered (local business spotlights), supported by an events calendar and the Post Partner Club business membership program.

Differentiator

Problem solved

Functional benefit

Products and services

• The Kokomo Post Website (thekokomopost.com) Core digital media platform for Kokomo, Indiana providing community news articles, local event coverage, video content, and an events calendar. Free to access by local residents and serves as the primary hub for the publication's editorial content.
• The Mayor Tyler Moore Show Video interview series featuring Kokomo's mayor discussing city news, updates, and upcoming initiatives, with an 'Ask the Mayor' segment for community questions. Sponsored by Robert Miller & Son Furniture. Targeted at Kokomo residents interested in municipal news.
• The Ripple Effect Podcast Podcast hosted by Jessica Ausbrook and Kim Graves from Solidarity Community Federal Credit Union featuring conversations with local community leaders, nonprofits, and organizations. Targeted at Kokomo residents interested in local community impact stories.
• Mini Tries Food review video series where hosts Bree and Erin explore local food items and restaurants around Kokomo, providing ratings and opinions. Targeted at Kokomo residents and visitors seeking local dining recommendations.
• Little Foodies Children-focused food review video series where young critics try and review food items from local restaurants, partnered with Solidarity Community Federal Credit Union. Targeted at Kokomo families seeking kid-friendly dining options.
• Kokomo Uncovered Weekly video series highlighting unique, special, or new local businesses and attractions in Kokomo, partnered with Community First Bank of Indiana. Targeted at Kokomo residents interested in discovering local businesses.
• The Radish Uncensored Bloopers and behind-the-scenes content series featuring unreleased moments from The Kokomo Post productions. Targeted at engaged Kokomo Post audience and social media followers.
• Events Calendar Calendar feature listing local events, activities, and community happenings in the Kokomo area. Targeted at Kokomo residents seeking local event discovery.
• Post Partner Club Business membership program offering promotional and marketing opportunities for local businesses through The Kokomo Post platform. Targeted at Kokomo-area local businesses seeking ongoing marketing exposure.
• Email Newsletter Free email newsletter delivering local news, event updates, and community stories to subscribed Kokomo residents.
• Post Pass Subscription offering referenced on the website for paid access to The Kokomo Post content and benefits.
• Bargain Babes Business Boost Club Business membership program offering promotional and marketing opportunities for local businesses through The Kokomo Post platform alongside the Post Partner Club. Targeted at Kokomo-area local businesses.

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• Solidarity Community Federal Credit UnioncoreGTM or Marketing PartnerPrimary marketing sponsor for The Ripple Effect Podcast and Little Foodies video series. Hosts Jessica Ausbrook and Kim Graves co-host The Ripple Effect Podcast featuring local nonprofit and community organization interviews. Partnership provides marketing exposure while supporting community storytelling.
• Community First Bank of IndianacoreGTM or Marketing PartnerMarketing partner for Kokomo Uncovered series, a weekly video segment highlighting unique, special, or new local businesses in Kokomo. The bank supports local businesses by partnering with The Kokomo Post to showcase local spots.
• Robert Miller & Son FurnitureminorGTM or Marketing PartnerSponsor of The Mayor Tyler Moore Show video series featuring interviews with Kokomo's mayor.
• Larison Media LLCcoreOthersParent company. A Larison Company LLC that owns and operates The Kokomo Post. Celebrated 10 years in business in July 2025 with renovated downtown Kokomo space.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Patch.com: National hyperlocal digital news network covering thousands of US communities with an advertising- and sponsorship-supported model closely aligned to The Kokomo Post's community-led local media approach.
• 6AM City: Hyperlocal daily newsletter network covering mid-size US cities with community-focused content, local event coverage, and local business partnerships — directly comparable format and GTM to The Kokomo Post.
• Block Club Chicago: Nonprofit hyperlocal digital news platform covering Chicago neighborhoods with community-driven reporting, events coverage, and local business spotlights — analogous model to The Kokomo Post's local infotainment approach.
• LAist: Hyperlocal digital news, events, and culture platform serving the Los Angeles region via article, newsletter, and podcast formats; comparable as a multi-format local infotainment outlet with community integration.
• Chalkbeat: Nonprofit local digital news organization with multiple city editions producing articles, newsletters, and community-focused reporting; comparable as a multi-city local digital news network with sponsorship-driven revenue.
• Axios Local: Local digital newsletters and short-form news products operated by Axios across major and mid-size US cities; comparable as community-based local media monetized via sponsorships and newsletters.

Broad incumbents

• Barstool Sports: Established digital media company producing video content, podcasts, and social-first editorial with sponsorship-heavy monetization; comparable as a broader digital media incumbent with video-led, sponsor-driven GTM.
• The Daily Wire: Larger digital media company producing video, podcast, and written content with heavy sponsorship and membership monetization; comparable as a broader digital media incumbent with multi-format, sponsor-driven content.
• Gannett: Largest US local newspaper publisher (USA TODAY Network) operating hundreds of local digital and print properties; a broad incumbent whose local-market model and advertiser relationships overlap with The Kokomo Post's.

Regional players

• IndyStar: Indianapolis-based regional newspaper within the Gannett network covering Indiana news, sports, and events; serves as a regional-scale competitor whose Indiana audience and local advertising focus overlap with The Kokomo Post.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/TheKokomoPost
• LinkedInlinkedin.com/company/the-kokomo-post

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Kokomo Post