What Stride Srl does

Stride Srl is a Florence-based digital atelier that delivers integrated creative technology services across four disciplines: software engineering, immersive web experiences, 3D visual production, and phygital installations. The company serves enterprise clients — predominantly luxury brands (Bulgari), premium consumer brands (Campari Soda), design companies (Qeeboo, 8000), and technology startups (Asters) — through bespoke project engagements. Stride positions itself between design agencies and software houses, combining creative direction with technical execution under one roof, with work acquired via direct outreach, portfolio visibility, and referrals.

The company's technology stack includes full-stack web development, AI-native systems with autonomous agents, 3D production pipelines, and generative AI visual production. Proprietary or branded systems include the "Presence Algorithm" (real-time AI-generated visual artwork responding to human movement and tactile input), the AINUR audiovisual pipeline (translating MIDI input into synchronized generative visuals through TouchDesigner and StreamDiffusion), the Digital Concierge platform (workflow orchestration with AI agents, live at ask-concierge.com), and Scrolltelling experiences used for narrative-driven digital platforms. Stride operates from an operative office on Viale Spartaco Lavagnini and a registered office on Via Mannelli, both in Florence, Italy, and is structured as an Italian Srl (Società a responsabilità limitata) with €10,000 in stated share capital — no external institutional investment is disclosed.

Commercially, Stride generates revenue primarily through project-based professional services engagements with enterprise clients, priced per project scope with no publicly disclosed tiers; a recurring subscription/recurring revenue stream exists via the Digital Concierge platform. Customer engagement is direct (no channel partners), supported by a portfolio website (stride-it.com), case studies, and event presence at Bright Festival and Salone del Mobile. The company does not disclose revenue figures, funding rounds, or external investor information.

Name

Stride Srl

Legal name

Stride Srl

Website

https://stride-it.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Stride Srl is a Florence-based digital atelier delivering software engineering, AI systems, 3D visual production, and phygital installations for luxury and premium consumer brands including Bulgari and Campari Soda, plus a recurring Digital Concierge platform on a project-based model.

Ownership category

akta.pro rank

Headquarters

HQ city

Firenze

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Software Engineering & Development: Full-stack web applications, digital products, SaaS platforms, and AI systems development. Revenue is generated through project-based engagements with enterprise clients requiring custom software solutions.
2. Creative & Visual Production: 3D production, cinematic video, campaign visual production, and AI-generated imagery for brands. Includes immersive experiences, interactive narratives, and motion design.
3. Phygital Installations: Physical-digital experiences combining custom hardware, generative systems, and interactive installations for events, public spaces, and brand activations.
4. Digital Concierge Platform: Live product offering workflow coordination, AI agents, and operational decision orchestration. This is the company's own product platform operating at ask-concierge.com.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Stride Srl is a digital atelier that delivers bespoke software engineering, 3D and cinematic visual production, interactive creative web experiences, and phygital installations for enterprise clients. The studio combines full-stack web development, AI-native systems, generative AI visual production, and immersive physical-digital experiences, operating across four service disciplines: Software, Experiences, Visual, and Installations. It also operates its own live product platform, Digital Concierge (ask-concierge.com), for workflow and AI agent orchestration.

Product overview

Stride Srl is a digital atelier operating at the intersection of software engineering, 3D visual production, and phygital experiences. Its offering spans a live operational platform (Digital Concierge for workflow and AI agent orchestration), a social media management product (Asters SMM Platform with AI Brand Voice), a broad range of creative and technical services (software/web development, immersive experiences, 3D/video production, interactive installations, phygital R&D), and delivered client projects across luxury (Bulgari), beverage (Campari Soda), cycling (Pissei), and its own experimental work (Ainur, Metamorphosis, Horizo installations). The portfolio is organized into four service disciplines — Software, Experiences, Visual, and Installations — with distinct client-facing products built end-to-end within each.

Differentiator

Problem solved

Functional benefit

Products and services

• Digital Concierge Operational orchestration platform that coordinates workflows, AI agents, and operational decisions, enabling teams to focus on high-value tasks and reduce repetitive work. Live product accessible at ask-concierge.com.
• Asters SMM Platform AI-powered social media management platform handling content generation in 27 languages, editorial scheduling across six platforms, performance analytics, and automated workflows with an AI Brand Voice system trained per brand.
• Software Engineering Services Bespoke service covering web applications (full-stack development with architecture, APIs, databases, deployment), digital products and SaaS (end-to-end product engineering with feature scoping, iterative development, growth infrastructure), and AI systems & agents (AI-native systems, autonomous agents, data pipelines, production-ready LLM integrations).
• Creative & Interactive Web Services Bespoke creative web service covering interactive websites as narrative experiences, immersive full-screen storytelling, microinteraction and gesture systems, scroll-driven motion sequences, and art direction for digital projects.
• Visual Production Services Bespoke visual production service covering full-cycle 3D rendering and cinematic video, creative direction and art direction, integrated campaign production from storyboard to delivery, AI-assisted imagery and texture design, and scalable visual systems with color and typography guidelines.
• Phygital Installation Services Bespoke installation service covering site-specific interactive installations responding to presence and data, spatial experiences with projection mapping and architectural light, and R&D at the boundary of physical and digital using custom hardware and generative systems.

Quantifiable outcome

• Asters platform handles content generation in 27 languages and editorial scheduling across six platforms
• +1 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability11 records

Feature6 records

Partnerships

Three partnerships are on record, tiered core and major.

• TemeracoreTechnology or Integration · 1 January 2026Infrastructure partner for Pissei Digital Product Passport project. Temera handles NFC configuration and data architecture, making the digital channel available. Stride designed and developed the user experience and digital layer that runs on Temera's infrastructure.
• Bright FestivalcoreStrategic or Co-development Partner · 1 January 2026Annual festival venue for presenting Stride's phygital installations. Stride's Presence Algorithm project (including Metamorphosis, Horizo, and Ainur) was first presented at Bright Festival 2025 and 2026 at Stazione Leopolda in Florence. The festival provides the exhibition context for Stride's interactive installations.
• OgilvymajorStrategic or Co-development Partner · 1 January 2023Strategic collaboration on the Campari Soda x 8000 campaign where Ogilvy led creative strategy and Stride developed the AR web app and trompe-l'oeil video installation. Partnership combined Ogilvy's marketing expertise with Stride's technical implementation capabilities.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Ustwo: Global digital product studio building apps, platforms, and immersive experiences across software, design, and AI. Comparable to Stride in the 'studio that builds products' positioning and emphasis on multidisciplinary talent.
• Resn: New Zealand-based experimental creative technology studio known for narrative-driven, immersive web experiences for premium and luxury brands. Closely comparable to Stride as a multidisciplinary boutique combining software engineering, 3D, and experiential work.
• B-Reel: Stockholm-headquartered creative technology studio with offices globally, producing interactive experiences, digital products, and campaigns for major brands. Comparable to Stride in the cross-disciplinary software + visual + experience model.
• Tool of North America: Los Angeles creative studio producing interactive digital experiences, branded content, and integrated campaigns for premium brands. Comparable to Stride in combining creative direction with technical execution at the boutique level.
• UNIT9: London-based production studio and digital atelier delivering interactive films, immersive installations, and branded experiences for global clients. Comparable to Stride in combining creative direction, technology, and physical installations.
• Hello Monday: New York and Copenhagen creative technology studio building websites, immersive experiences, and digital products. Directly comparable as a multidisciplinary boutique serving brand clients with bespoke digital craftsmanship.
• Active Theory: Los Angeles creative technology studio building immersive, real-time 3D web experiences and installations for global brands. Directly comparable to Stride in combining WebGL/3D production with brand storytelling and interactive installations.

Broad incumbents

• AKQA: Global design and innovation agency delivering brand experiences, digital products, and campaigns for enterprise clients. Comparable to Stride in offering cross-disciplinary creative + technology work, but at significantly larger scale.
• R/GA: Global digital transformation agency under IPG that builds products, services, and brand experiences at enterprise scale. Comparable to Stride as a larger player offering overlapping creative technology, AI, and product capabilities across many verticals.
• Dept: Netherlands-headquartered global digital agency offering creative, technology, and data services including immersive experiences and AI products. Comparable as a scaled, multi-discipline alternative to a boutique like Stride.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stride Srl