Stockpoint Cosmetics B.v.
Stockpoint Global is a family-owned Dutch B2B cross-border distribution partner that purchases A-brand cosmetics and FMCG products in bulk and resells to retailers, wholesalers and e-commerce platforms across Europe, Middle East and Asia.
- Company typePrivate
- Founded2004
- HeadquartersPapendrecht, Netherlands
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Stockpoint Cosmetics B.v. does
Stockpoint Cosmetics B.V., operating as Stockpoint Global, is a family-owned Dutch cross-border distribution partner for FMCG and cosmetics products, headquartered in Papendrecht near Rotterdam with a 1,100-pallet warehouse facility in Dordrecht. Founded in 2004 by Harry Norbruis after corporate roles at Andrélon, Unilever, Wella and Wilkinson, the company purchases in bulk directly from A-brand manufacturers, official distributors and private label factories and resells to retailers, wholesalers and e-commerce platforms across Europe, Middle East and Asia. Its portfolio spans beauty (including exclusive wholesale rights for Revlon and its sub-brands), dermo-cosmetics (Cetaphil, CeraVe, La Roche-Posay), personal care (Dove, Colgate), homecare, food, stationery and white-label products under the Tixsue wet-wipe brand.
The business generates revenue through transaction-based, contract-driven bulk distribution (volume contracts with retail chains, wholesale resellers, and online platforms), one-time private-label/wholesale arrangements under the Tixsue brand, and surplus/clearance trading sourced from manufacturers' excess inventory. There is no disclosed proprietary technology platform; pricing is governed by direct sales relationships with account managers and contract-based bulk supply terms, with services such as product sorting, custom packaging, repackaging, relabelling and export documentation supporting cross-border delivery. Customer segments are horizontally segmented across retail chains, wholesalers, e-commerce platforms and lower-volume retailers, with marketing conducted through direct B2B account management rather than digital campaigns.
The company remains privately held under family control, with no external funding rounds, no parent company, and no disclosed institutional investors. Following the 2024 rebranding to Stockpoint Global, the team reported more than €30 million in revenue, having more than doubled from €15M+ in 2019, supported by a lean staff of approximately 10–15 employees including a managing partner, key account managers, account managers, a warehouse manager and warehouse operatives.
Stockpoint Cosmetics B.v. firmographics
Firmographics- Name
- Stockpoint Cosmetics B.v.
- Legal name
- Stockpoint Cosmetics B.V.
- Website
- https://stockpointglobal.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Stockpoint Global is a family-owned Dutch B2B cross-border distribution partner that purchases A-brand cosmetics and FMCG products in bulk and resells to retailers, wholesalers and e-commerce platforms across Europe, Middle East and Asia.
- Ownership category
- akta.pro rank
Stockpoint Cosmetics B.v. industry classification
Industry- Product category
- FMCG Distribution
- SIC
- Wholesale-Groceries, General Line (5141), Wholesale-Drugs, Proprietaries & Druggists' Sundries (5122)
- akta.pro primary industry
- B2B Marketplaces & Wholesale Platforms (BPAMAGAD)
- akta.pro secondary industries
- Beauty & Salon Professional Supply Marketplaces (CRAFAHAH), Private Label & Contract/White-Label Beauty Distribution (CRAOAEAO), Wholesale/B2B Generalist Marketplaces (CRAFAAAF)
Keywords
Where Stockpoint Cosmetics B.v. is headquartered
LocationHeadquarters
- HQ city
- Papendrecht
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
Stockpoint Cosmetics B.v. business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- FMCG Distribution: Revenue generated from distributing cosmetics, personal care, homecare, food, and stationery products to retailers, wholesalers, and e-commerce platforms across Europe, Middle East, and Asia. The company purchases in bulk directly from brands and offers competitive pricing through volume-based contracts.
- White Label Products: Sale of private label products including Tixsue branded wet-wipe products and custom white label opportunities for retailers.
- Surplus and Clearance Trading: Acquisition and distribution of surplus stock, clearance items, and remnant inventory from manufacturers through their worldwide network.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Multi-year contract | Contract-based bulk supply |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels2 records
Stockpoint Cosmetics B.v. product offering
Product offeringCore offering
Stockpoint Cosmetics B.V. (operating as Stockpoint Global) is a cross-border B2B distribution partner that buys A-brand cosmetics, personal care, homecare, food and stationery products in bulk directly from manufacturers, official distributors and private-label factories, and resells them in regular, surplus and clearance assortments to retailers, wholesalers and e-commerce platforms across Europe, the Middle East and Asia. The company also offers private-label products under the Tixsue brand and value-added services such as product sorting, custom packaging, repackaging, relabelling and export documentation.
Product overview
Stockpoint Global operates as a cross-border distribution partner rather than a traditional software product company. Its core offering is a unified distribution service for A-brand cosmetics and FMCG products, encompassing six main product categories: Beauty (premium cosmetics, dermo-cosmetics, skincare, professional hair care, perfumes), Personal Care (toiletries, shaving, hair care), Homecare (air fresheners, detergents), Food (canned goods, vitamins, confectionery), Stationery (paper, batteries, pens), and White Label products under the Tixsue sub-brand. The company serves as an intermediary between manufacturers/distributors and retailers/wholesalers/e-commerce platforms across Europe, Middle East, and Asia. Services include custom packaging, repackaging, relabelling, and export documentation. The company also holds an exclusive wholesale partnership for Revlon cosmetics products.
Differentiator
Problem solved
Functional benefit
Brands
- Tixsue: Private label brand for wet-wipe products. Stockpoint originally launched its business with makeup removal wipes under this brand, having sold millions of wet-wipe products to retail chains in Europe.
Products and services
- Beauty Products Distribution Distribution of premium branded cosmetics, dermo-cosmetics, skincare, professional hair care products and perfumes, including ongoing supply of select brands and special offers to B2B customers.
- Personal Care Products Distribution Distribution of toiletries, shaving items, hair care products and other personal care essentials through regular offers, stock deals or clearance items.
- Homecare Products Distribution Distribution of household products including air fresheners and detergents, leveraging volume-driven purchasing for competitive pricing on A-brands.
- Food Products Distribution Distribution of canned food, vitamins-minerals-supplements (VMS) and confectionery to retail chains across Europe.
- Stationery Products Distribution Distribution of branded stationery products including A4 copy paper, batteries, pens, lighters and adhesives, with optional drop shipping to reduce customer logistics costs.
- Tixsue Private Label Wet Wipes Private label wet-wipe products under the Tixsue brand, originating from Stockpoint's original makeup removal wipes business; sold in millions of units to retail chains in Europe under both retailer labels and the Tixsue brand.
- Revlon Cosmetics Wholesale Exclusive wholesale partnership for Revlon cosmetics including ColorStay Foundation, Super Lustrous Lipstick, sub-brands (Revlon Charlie, Creme of Nature, Cutex) and Revlon Professional assortments (UniqOne, Orofluido, d:fi, electricals).
- Cross-Border Distribution Services Cross-border distribution partnership for FMCG manufacturers, official distributors and private label factories, offering product sorting, custom packaging, repackaging, relabelling and export documentation services.
Quantifiable outcome
- Sales revenue grew from over 15 million euros in 2019 to more than double that by 2024
Companies that use Stockpoint Cosmetics B.v.
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Stockpoint Cosmetics B.v. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Stockpoint Cosmetics B.v. partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- RevloncoreStockpoint Global has been the exclusive wholesale partner of Revlon for many years. They offer forecast orders on popular Revlon cosmetics assortments including ColorStay Foundation, Super Lustrous Lipstick, and sub-brands such as Revlon Charlie, Creme of Nature and Cutex. Also distributes Revlon Professional products including Revlon UniqOne, Orofluido, d:fi and Revlon electricals.
- L'OréalminorBrand carried in Stockpoint Global's beauty product portfolio
- CetaphilminorDermo-cosmetics brand carried in product portfolio
- DoveminorPersonal care brand carried in product portfolio
- CeraVeminorDermo-cosmetics brand carried in product portfolio
- La Roche-PosayminorDermo-cosmetics brand carried in product portfolio
- ColgateminorOral care and personal care brand carried in product portfolio
- DuracellminorBattery brand carried in stationery product portfolio
- WellaminorProfessional hair care brand carried in product portfolio
- A-brand Manufacturers and DistributorscorePartnership with diverse A-brand manufacturers, official distributors and private label factories to drive business using knowledge, network and logistic capabilities
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Stockpoint Cosmetics B.v. competitors and assessment
Company assessmentOthers
- Coty Inc. Global beauty manufacturer whose brands are distributed by wholesalers like Stockpoint — adjacent rather than direct competitor, but its distribution decisions (e.g., going direct vs. wholesale) materially shape Stockpoint's addressable mandate pool.
Broad incumbents
- Univar Solutions: Global specialty chemicals and food ingredient distributor with a B2B partner model for brand owners — analogous broad-line distribution business serving consumer-products customers.
- Henry Schein: Large B2B distributor of healthcare and consumer-health products including dermo-cosmetics to practitioners and retailers — comparable wholesale-distribution model targeting similar professional/retail customers as Stockpoint.
- SalonCentric (L'Oréal subsidiary): North American professional beauty distributor owned by L'Oréal — overlaps with Stockpoint's beauty and professional hair care (Wella, Revlon Professional) distribution in concept, but at much greater scale.
- CosmoProf / Beauty Systems Group (Sally Beauty): Large-scale beauty professional products distributor in the US — comparable wholesale-distribution model for salons, retailers and stylists, though at substantially larger scale than Stockpoint.
Emerging players
- Maesa Group: US-based private-label beauty and personal care brand operator and distributor that combines white-label manufacturing with retail distribution — comparable to Stockpoint's Tixsue white-label and A-brand distribution mix.
Direct peers
- Salon Services (Hairdressing Supplies): UK and Ireland beauty professional products wholesaler distributing Wella and other A-brands to salons and retailers — direct overlap with Stockpoint's professional hair care and beauty segments.
- IMCD N.V. Dutch-headquartered B2B specialty distributor operating a distribution partner model for FMCG, personal care, and beauty ingredient/finished-goods suppliers across Europe and beyond — directly analogous wholesale-distribution business model.
- Europasia Group: European wholesale distributor of A-brand beauty and personal care products, connecting brand owners with retailers and wholesalers — overlapping with Stockpoint's core beauty distribution activity.
- Britton Group: UK-based beauty and personal care wholesale distributor serving retailers, salons and e-commerce platforms — comparable business model and customer set to Stockpoint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Stockpoint Cosmetics B.v. social profiles
Digital presenceStockpoint Cosmetics B.v. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Stockpoint Cosmetics B.v. leadership team
Management profileNumber of profiles
Profiles7 records
Stockpoint Cosmetics B.v. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Stockpoint Cosmetics B.v. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Stockpoint Cosmetics B.v.
What does Stockpoint Cosmetics B.v. do?
Stockpoint Cosmetics B.V. (operating as Stockpoint Global) is a cross-border B2B distribution partner that buys A-brand cosmetics, personal care, homecare, food and stationery products in bulk directly from manufacturers, official distributors and private-label factories, and resells them in regular, surplus and clearance assortments to retailers, wholesalers and e-commerce platforms across Europe, the Middle East and Asia. The company also offers private-label products under the Tixsue brand and value-added services such as product sorting, custom packaging, repackaging, relabelling and export documentation.
Is Stockpoint Cosmetics B.v. a public or private company?
Stockpoint Cosmetics B.v. is a private company. It is classified as family owned and is currently operating.
When was Stockpoint Cosmetics B.v. founded?
Stockpoint Cosmetics B.v. was founded in 2004. It employs 1 to 10 people.
Where is Stockpoint Cosmetics B.v. based?
Stockpoint Cosmetics B.v. is headquartered in Papendrecht, Netherlands, in the Europe region.
How does Stockpoint Cosmetics B.v. make money?
Three revenue lines are on record. FMCG Distribution is the primary driver. The others are white Label Products and surplus and Clearance Trading.
Who are Stockpoint Cosmetics B.v.'s main competitors?
Coty Inc. is listed as an others. Broad incumbents are Univar Solutions, Henry Schein, SalonCentric (L'Oréal subsidiary) and CosmoProf / Beauty Systems Group (Sally Beauty). Maesa Group is listed as an emerging player. Direct peers are Salon Services (Hairdressing Supplies), IMCD N.V., Europasia Group and Britton Group.
Does Stockpoint Cosmetics B.v. have an API?
No public API is recorded for Stockpoint Cosmetics B.v..
What industry is Stockpoint Cosmetics B.v. in?
Stockpoint Cosmetics B.v.'s product category is FMCG Distribution. Its primary akta.pro industry code is BPAMAGAD, B2B Marketplaces & Wholesale Platforms, with a secondary code of CRAFAHAH, Beauty & Salon Professional Supply Marketplaces. Its SIC code is 5141.