THE COOPER RIVER BRIDGE RUN INC

What THE COOPER RIVER BRIDGE RUN INC does

The Cooper River Bridge Run Inc is a privately held nonprofit organization headquartered in Mount Pleasant, South Carolina, that produces the annual Cooper River Bridge Run 10K, a mass-participation road race crossing the Cooper River bridges in Charleston, SC. The organization is preparing its 44th annual edition for Saturday, April 3, 2027. The core event is supplemented by a portfolio of ancillary programs including a Kids Run, Competitive Wheelchair Division, Corporate Challenge, Training Clinic, Run for Charity fundraising platform, Expo, Packet Pickup and Packet Mailing, free bus and boat shuttles, a Sweat Shuttle, and a post-race Finish Festival.

The technology footprint is modest and outsourced: registration and event management run on the RaceRooster platform, merchandise is sold through a Shopify storefront (the Bridge Run Shop), and the organization maintains a WordPress-based website (bridgerun.com) plus Facebook and Instagram channels. There is no proprietary platform, no public app, no public API, and no disclosed AI/ML capability.

The revenue model is event-driven and diversified across participant-paid registration fees, corporate sponsorships (a roster of 25+ named partners spanning grocery, footwear, beverage, aerospace, apparel, banking, healthcare, and spirits), merchandise sales, packet mailing fees, and charitable fundraising routed through the Run for Charity program and Grants Program. Customer segmentation is horizontal, targeting recreational and competitive runners as the primary persona, with secondary segments in corporate teams, youth participants, and charity fundraisers. The organization operates exclusively in the Southeast United States, concentrated in the Charleston/Mount Pleasant area on a single annual race date.

Name

THE COOPER RIVER BRIDGE RUN INC

Legal name

The Cooper River Bridge Run Inc

Website

https://bridgerun.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

The Cooper River Bridge Run Inc is a Mount Pleasant, SC-based nonprofit that organizes the annual Cooper River Bridge Run 10K road race in Charleston, SC, along with supporting programs including a Kids Run, Corporate Challenge, charity fundraising, and a finish festival, serving recreational and competitive runners, corporate teams, and charity fundraisers.

Ownership category

akta.pro rank

Product category

Road Race Event Management

SIC

Services-Racing, Including Track Operation (7948)

akta.pro primary industry

Bridges, Dams & Engineering Landmarks (THAJACAF)

Keywords

• Road race events
• 10K running race
• Charity fundraising programs
• Corporate wellness programs
• Youth fitness programs

Headquarters

HQ city

Charleston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Infrastructure, Others

Revenue model

1. Race Registration Fees: Participants pay registration fees to participate in the annual 10K race. Also includes additional revenue streams from packet mailing, charity fundraising, merchandise shop, and corporate challenge programs.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

The Cooper River Bridge Run Inc organizes an annual 10-kilometer road race that crosses the Cooper River bridges connecting Charleston and Mount Pleasant, South Carolina. Supporting paid/standalone offerings include a youth Kids Run, Training Clinic, Corporate Challenge for company teams, Run for Charity fundraising program, and a Competitive Wheelchair Division. The organization also distributes official merchandise through an online Bridge Run Shop.

Product overview

The Cooper River Bridge Run Inc organizes the annual Cooper River Bridge Run 10K, a mass-participation road race event in Charleston, South Carolina. The core product is the main 10K race, which is supplemented by supporting services including the Kids Run (youth division), Bus & Boat Shuttles (transportation), Bridge Run Expo and Packet Pickup (packet distribution), Training Clinic (preparation program), Corporate Challenge (team competition), Run for Charity (fundraising), Competitive Wheelchair Division, and Finish Festival (post-race celebration). Merchandise is available through the Bridge Run Shop on Shopify.

Differentiator

Problem solved

Functional benefit

Products and services

• Cooper River Bridge Run 10K Annual 10-kilometer road race crossing the Cooper River bridges connecting Charleston and Mount Pleasant, SC, open to walkers, recreational runners, competitive runners, and wheelchair athletes.
• Kids Run Youth running program with a shortened distance designed for children, associated with the main Bridge Run event.
• Corporate Challenge Team-based competition for corporate groups participating in the Bridge Run, designed for corporate team building and wellness initiatives.
• Run for Charity Fundraising program allowing participants to raise money for designated charitable organizations through their race registration.
• Competitive Wheelchair Division Wheelchair racing category allowing competitive para-athletes to participate in the Bridge Run 10K.
• Training Clinic Pre-race running training program to help participants prepare for the Bridge Run 10K.
• Bridge Run Shop Official merchandise store selling Cooper River Bridge Run branded apparel and gear.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

26 partnerships are on record, tiered major, core and minor.

• Harris TeetermajorGTM or Marketing PartnerMajor sponsor of the Cooper River Bridge Run event. Harris Teeter is a regional grocery chain serving the Southeast US.
• BrooksmajorGTM or Marketing PartnerRunning shoe and apparel brand, official sponsor of the event.
• Coca-ColamajorGTM or Marketing PartnerBeverage sponsor for the Cooper River Bridge Run event.
• GildancoreGTM or Marketing PartnerApparel manufacturer sponsor for the event merchandise.
• SouthState BankcoreGTM or Marketing PartnerRegional banking sponsor for the Cooper River Bridge Run.
• CignacoreGTM or Marketing PartnerHealthcare/insurance company sponsor.
• College of CharlestonminorGTM or Marketing PartnerEducational institution partner with branded sponsorship.
• MUSC HealthcoreGTM or Marketing PartnerMedical/healthcare sponsor providing health-related services at the event.
• Roper St. FranciscoreGTM or Marketing PartnerHealthcare system sponsor for the race event.
• BoeingmajorGTM or Marketing PartnerMajor corporate sponsor based in the Charleston area.
• Crews SubaruminorGTM or Marketing PartnerAutomotive dealer sponsor.
• Explore CharlestoncoreChannel Partner/ Reseller/ DistributorCharleston Area Convention and Visitors Bureau, promoting tourism and the event to visitors.
• RaceRoostercoreTechnology or IntegrationOnline race registration and event management platform provider used for participant registration.
• Print Your CauseminorGTM or Marketing PartnerOfficial team merch partner providing custom team gear for participants.
• Gatorade (PepsiCo)coreGTM or Marketing PartnerSports beverage sponsor for hydration at the event.
• CPI SecurityminorGTM or Marketing PartnerSecurity company sponsor.
• SERVPROminorGTM or Marketing PartnerDisaster recovery and cleaning services sponsor.
• Tito's VodkaminorGTM or Marketing PartnerSpirits brand sponsor for post-race festivities.
• NucorminorGTM or Marketing PartnerSteel manufacturer sponsor based in the Southeast.
• The Bridge (105.5 FM)minorGTM or Marketing PartnerLocal radio station media sponsor.
• Pinnacle BankminorGTM or Marketing PartnerRegional banking sponsor.
• Call ExpertsminorGTM or Marketing PartnerCall center services sponsor.
• VerdeminorGTM or Marketing PartnerOutdoor advertising sponsor.
• Vapor ApparelminorGTM or Marketing PartnerApparel brand sponsor.
• Hi-Rise BeverageminorGTM or Marketing PartnerBeverage company sponsor.
• GallominorGTM or Marketing PartnerWine and spirits sponsor.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/thebridgerun
• Instagraminstagram.com/cooperriverbridgerun
• LinkedInlinkedin.com/company/the-cooper-river-bridge-run

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about THE COOPER RIVER BRIDGE RUN INC