Stringlineapps
Stringlineapps is a mobile-first SaaS app for Australian tradies (electricians, plumbers, AC technicians) that combines quoting, scheduling, job management, customer records, and invoicing/payments into one $40 AUD/month subscription.
- Company typePrivate
- Founded-
- HeadquartersCampbellfield, Australia
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Stringlineapps does
Stringlineapps is a mobile-first SaaS application built for Australian tradespeople — electricians, plumbers, air-conditioning technicians, gas fitters, landscapers, and similar small-trade operators. The product consolidates five workflow modules (Quotes, Calendar, Jobs, Customers, and Invoicing/Payments) into a single iOS and Android app, allowing tradies to quote, schedule, invoice, and accept payment from the field without leaving their phone. The app is localized for the Australian market, with native handling of GST and BPAY, and ships with pre-built integrations to dominant Australian accounting platforms (Xero, MYOB, QuickBooks) and payment processing via Stripe.
The business operates on a flat per-account subscription of $40 AUD per month, with up to five users per account and a 14-day free trial. Go-to-market is self-serve via the App Store and Google Play, targeted at sole traders and small trade businesses rather than enterprise field-service operators. The company reports 500+ active tradies on the platform, with 50k+ quotes created, 24k+ jobs managed, and $12M+ in customer-side invoicing processed to date. The parent entity is Green Gecko PTY LTD, headquartered in Campbellfield, Victoria, Australia.
Stringlineapps is a single-product, single-geography business at a small scale, with no disclosed external funding and no AI/ML capabilities. Its strategic posture emphasizes workflow consolidation and ecosystem integration over horizontal feature breadth. The principal risks are SMB churn, dependence on a narrow trade vertical within Australia, and the absence of any moat beyond accumulated operational data and localized compliance fit.
Stringlineapps firmographics
Firmographics- Name
- Stringlineapps
- Legal name
- Stringline Apps
- Website
- https://stringlineapps.com.au
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Stringlineapps is a mobile-first SaaS app for Australian tradies (electricians, plumbers, AC technicians) that combines quoting, scheduling, job management, customer records, and invoicing/payments into one $40 AUD/month subscription.
- Ownership category
- akta.pro rank
Stringlineapps industry classification
Industry- Product category
- Field Service Management Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Field Service CRM (Dispatch, Scheduling & Mobile Service) (HDAEAFAL)
Keywords
Where Stringlineapps is headquartered
LocationHeadquarters
- HQ city
- Campbellfield
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Stringlineapps business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- Monthly SaaS Subscription: Single subscription tier at $40 AUD per month (excluding GST), providing unlimited quotes, jobs, and customers with support for up to 5 users. All customers receive a 14-day free trial. Revenue is recurring monthly or annual billing. No lock-in contracts — cancel any time.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Single plan at $40/month — unlimited quotes, jobs, customers, 5 users |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Stringlineapps product offering
Product offeringCore offering
Stringlineapps provides a mobile-first, cloud-based SaaS application for iOS and Android that enables Australian tradies and field service businesses to manage the full job lifecycle from a phone — building and sending on-site quotes, scheduling jobs and team assignments, capturing on-site job records with photos and e-signatures, generating one-tap invoices, accepting card or bank transfer payments, and syncing all data to Xero, MYOB, or QuickBooks. The product replaces paper-based quoting, manual scheduling, and phone-based invoice chasing with a single integrated workflow designed specifically for Australian trade businesses handling GST.
Product overview
Stringline is a single unified mobile-first job management application designed specifically for Australian tradies and the trade service industry. The product combines five integrated modules: Quotes & Price Book for creating professional on-site quotes with saved items and profit margin calculations; Calendar & Scheduling for organizing jobs and team assignments; Job Management for tracking jobs from acceptance through completion with on-site records; Customer Management for maintaining customer profiles with full history; and Invoicing & Payments for generating invoices and accepting card or bank transfer payments. All modules are accessed through a single iOS and Android mobile app, with native synchronization to accounting software Xero, MYOB, and QuickBooks.
Differentiator
Problem solved
Functional benefit
Products and services
- Stringline App Mobile-first job management application for iOS and Android that enables Australian tradies (electricians, plumbers, air conditioning technicians, gas fitters, bathroom renovators) to create quotes, schedule jobs, manage customers, and send invoices directly from their phone. Priced at $40 AUD per month excluding GST with a 14-day free trial and support for up to 5 users.
- Quotes & Price Book Module within the Stringline App providing a saved items library with wholesale and retail pricing, automatic profit margin calculation per item, on-site quote creation directly from the phone, branded quote delivery with GST applied, and auto-conversion of accepted quotes into scheduled jobs.
- Calendar & Scheduling Scheduling module within the Stringline App featuring weekly and daily calendar views, colour-coded job status, two-tap job assignment to team members with push notifications, GPS navigation integration via Apple Maps or Google Maps, and automated customer appointment reminders.
- Job Management & Invoicing End-to-end job management module within the Stringline App covering on-site photo capture, notes, materials, time logging, customer e-signature on completion, one-tap invoice generation with automatic GST, and automatic payment reminders at 1, 7, and 14 days overdue. Includes native sync with Xero, MYOB, and QuickBooks.
- Customer Management Customer database module within the Stringline App providing a searchable contact and address book, complete quote, job, and invoice history per customer, customer notes and photos, automated booking confirmations and reminders, and instant quote follow-up nudges.
Quantifiable outcome
- 47% faster invoice payment on average when invoice is sent on-site at job completion
- +10 more outcomes
Companies that use Stringlineapps
Customer profileNamed customers7 records
Segments1 record
Ideal customer profiles1 record
Stringlineapps technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature8 records
Stringlineapps partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- XerocoreXero is one of three accounting software platforms that Stringline syncs with. Invoice data and payment records created in Stringline automatically reconcile into Xero, reducing end-of-month accounting work for tradies who use both platforms.
- MYOBcoreMYOB is one of three accounting software platforms that Stringline syncs with. Invoice data and payment records created in Stringline automatically reconcile into MYOB for tradies using both systems.
- QuickBookscoreQuickBooks (Intuit) is one of three accounting software platforms that Stringline syncs with. Invoice data and payment records created in Stringline automatically flow into QuickBooks for reconciliation.
- StripecoreStripe is referenced in Stringline's terms as the payment processor for in-app subscription billing. Stripe's subscription service is used within Stringline's services, subject to separate Stripe terms.
- Apple (App Store)coreStringline distributes its iOS app through the Apple App Store. The company is listed as 'Stringline' on the App Store with the bundle ID com.stringline.stringline.
- Google (Google Play)coreStringline distributes its Android app through Google Play under the package name com.stringline.stringline.
Scale indicators7 records
Recent moves4 records
Expansion highlights4 records
Stringlineapps competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Customer concentration
Stringlineapps social profiles
Digital presenceStringlineapps compliance and trust
Trust signalCompliance5 records
Stringlineapps financial estimates
Financial estimateRevenue estimate
Valuation estimate
Stringlineapps leadership team
Management profileNumber of profiles
Stringlineapps funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Stringlineapps M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Stringlineapps
What does Stringlineapps do?
Stringlineapps provides a mobile-first, cloud-based SaaS application for iOS and Android that enables Australian tradies and field service businesses to manage the full job lifecycle from a phone — building and sending on-site quotes, scheduling jobs and team assignments, capturing on-site job records with photos and e-signatures, generating one-tap invoices, accepting card or bank transfer payments, and syncing all data to Xero, MYOB, or QuickBooks. The product replaces paper-based quoting, manual scheduling, and phone-based invoice chasing with a single integrated workflow designed specifically for Australian trade businesses handling GST.
Is Stringlineapps a public or private company?
Stringlineapps is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Stringlineapps founded?
Stringlineapps was founded in -1. It employs 1 to 10 people.
Where is Stringlineapps based?
Stringlineapps is headquartered in Campbellfield, Australia, in the Oceania region.
How does Stringlineapps make money?
One revenue line is on record: monthly SaaS Subscription.
Does Stringlineapps have an API?
No public API is recorded for Stringlineapps.
What industry is Stringlineapps in?
Stringlineapps's product category is Field Service Management Software. Its primary akta.pro industry code is HDAEAFAL, Field Service CRM (Dispatch, Scheduling & Mobile Service). Its NAICS code is 51821 and its SIC code is 7370.