Riverfield Consulting

What Riverfield Consulting does

Riverfield Consulting is a privately held, bootstrapped event planning and association management firm founded in 2023 by Morgan Denault and Caylin Hollobaugh. The company is structured as an LLC with two co-founders operating from Baltimore, MD and Virginia Beach, VA, and delivers a multi-vertical service portfolio including corporate conferences, association management, weddings, festive gatherings, and virtual events.

The firm has executed engagements across the United States, Canada, Switzerland, and France, with notable work including the ISSFAL 2023 Congress serving 350+ attendees. Named clients include the international nonprofit ISSFAL, ISNN, and Evolv Strategy Group, supplemented by individual wedding and event bookings. The business relies on Instagram as its primary disclosed digital channel and operates without proprietary technology, third-party funding, or disclosed investors.

Revenue mechanics are based on tiered service packages priced from $100 to $500+ per offering, with multi-year or recurring association management contracts alongside transactional event bookings. Distribution is supported by venue partnerships such as MeetQuebecCity and Château De La Poterie in France, which function as destination referral channels for international event work.

Name

Riverfield Consulting

Legal name

Riverfield Consulting, LLC

Website

https://riverfieldco.com

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

Riverfield Consulting is a bootstrapped, two-person event planning and association management firm serving nonprofits, corporations, and individuals with conferences, weddings, and virtual events across the US, Canada, Switzerland, and France.

Ownership category

akta.pro rank

Product category

Event Planning and Association Management Services

NAICS

Convention and Trade Show Organizers (561920), Management Consulting Services (54161)

SIC

Services-Management Consulting Services (8742)

akta.pro industry

PRIMARYTHAHACAA

Association & Society Conference Management (Nonprofit, Professional Bodies)

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Professional Conference Organizers (PCOs) & Meeting Planners

SECONDARYTHAHAMAD

Customer/User Conferences & Client Advisory Boards

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Corporate Meetings & Summits

SECONDARYTHACAFAC

Venue Sourcing & Contracting (Hotels, Conference Centers)

Travel & Hospitality/Business Travel & Corporate Travel Management/Meetings & Group Travel Management (Corporate)

Keywords

• Event planning services
• Conference management
• Association management
• Corporate event planning
• Virtual event services

Headquarters

HQ city

Baltimore

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Event Planning Services: Professional services revenue from planning and executing events including conferences, corporate events, weddings, and festive gatherings. Services offered as à la carte options or bundled packages at various price points.
2. Association Management Services: Ongoing management services for associations including membership management, communication services, content management, committee support, and certification services. Offered as full-time or part-time management packages.
3. Virtual Event Services: Virtual event support services including platform selection, content planning, live streaming management, and analytics. Offered as à la carte or bundled packages starting at $300.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Riverfield Consulting is a boutique event planning and association management consultancy delivering six core service lines: Conferences, Association Management, Corporate Events, Virtual Events, Weddings, and Festive Gatherings. Services are offered à la carte or as bundled custom packages and span full-service delivery from concept and venue selection through logistics, vendor coordination, on-site management, and post-event analytics. Pricing starts at $100 for festive gatherings, $300 for virtual events, and $500 for corporate events and weddings, with conference and association management priced on a custom quote basis.

Product overview

Riverfield Consulting is a full-service event planning and consulting firm offering six core service verticals — Conferences, Association Management, Corporate Events, Virtual Events, Weddings, and Festive Gatherings — as either à la carte offerings or bundled custom packages. Each service line functions as a standalone offering and can be combined to deliver comprehensive event management across personal, corporate, and association clients. Pricing starts at $100 for festive gatherings, $300 for virtual events, $500 for corporate events and weddings, with conference and association management pricing tailored to client needs. The company operates as a consultancy rather than a software platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Conferences Full-service conference planning for organizations hosting events ranging from intimate seminars to large international conferences. Covers event conceptualization, venue selection, program development, registration management, A/V and technology solutions, marketing, sponsorship coordination, on-site logistics, networking opportunities, post-event evaluation, content creation, and specialized workshops. Offered à la carte or bundled with custom quote-based pricing.
• Association Management Comprehensive association management services for non-profit and professional associations, including membership management, event planning, communication services, content management, committee and task management, advocacy, certification and credentialing, and volunteer management. Available as full-time or part-time management contracts with custom packages.
• Corporate Events Corporate event planning services for businesses, covering event conceptualization and design, venue selection and logistics, event production and management, catering, entertainment, registration and ticketing, marketing, photography and videography, on-site services, corporate gifting, RSVP and guest list management, and post-event feedback and analysis. Offered à la carte or bundled starting at $500.
• Virtual Events Virtual event services including strategy and consultation, platform selection, content planning, promotion, registration and attendee management, live streaming and broadcast management, interactive sessions, security and privacy measures, virtual exhibits and sponsorships, tech support, post-event content distribution, and analytics and reporting. Offered à la carte or bundled starting at $300.
• Weddings Wedding planning services for couples, covering vendor liaison, rehearsal review, guest management, day-of coordination, and detailed itinerary management. Offered à la carte or as a custom package starting at $500.
• Festive Gatherings Festive gathering planning for milestone birthdays, holiday gatherings, and themed parties, covering venue selection, theme conceptualization, budget and timeline management, contract review, guestlist management, vendor sourcing, menu planning, invitation design, on-site setup, venue décor, rental arrangements, signage, catering coordination, and entertainment bookings. Offered à la carte or bundled starting at $100.

Quantifiable outcome

• 350+ attendees hosted at ISSFAL 2023 Congress in Nantes, France
• +2 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor.

• MeetQuebecCityminorGTM or Marketing Partner · 1 January 2024MeetQuebecCity coordinated venue scouting itinerary for Riverfield Consulting's client trips to Quebec City. The partnership helps Riverfield identify unique venues including Manoir Montmorency, scenic boat cruises, and local restaurants for client conferences and events.
• Château De La PoterieminorOthers · 1 January 2023Iconic venue in Nantes, France where Riverfield Consulting hosted the Closing Gala for 350 guests at ISSFAL 2023 Congress. The evening included an exclusive cocktail cruise to the venue followed by dinner and dancing.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Eventbrite: Self-service event ticketing and management platform with broad consumer and SMB reach. Adjacent competition for smaller festive/corporate event clients who may opt for a DIY platform instead of hiring a planner.
• BCD Meetings & Events: Global corporate meetings and events management agency. Comparable for its corporate and association conference planning services, particularly for international programs.
• MCI Group: Global association management and event/meeting services firm serving associations and corporations worldwide. Directly comparable as a full-service conference + association management provider, but at vastly larger scale and geographic breadth.
• Cvent: Enterprise event management platform and onsite solutions for meetings and conferences. Competes for the same corporate/association conference planning RFPs, especially as it expands into end-to-end planning services.
• PRA Events: Employee engagement and corporate event agency serving associations and enterprises. Comparable as a full-service event planning competitor for both corporate and association clients.
• Cadmium: Provider of event technology and association management solutions for nonprofits and associations. Comparable because it serves the same association-conference buyer with both services and technology, though it operates more as a software vendor.
• Maritz Global Events: Large corporate meetings, events, and incentive travel agency. Overlaps with Riverfield's corporate events and conferences services for enterprise clients, though it operates at significantly larger scale.
• George P. Johnson Experience Marketing: Large experience marketing and event agency producing conferences, corporate events, and brand activations. Comparable in delivering large-scale conferences and corporate events, though with a brand/experiential focus.

Others

• Personify: Provider of association management software (Apex, Aria, Wild Apricot) used by many of the same associations Riverfield serves. Enables in-sourcing of association management functions that today may be outsourced to firms like Riverfield.

Direct peers

• Association Headquarters, Inc. Boutique association management company providing full-service and project-based management to nonprofit and professional associations. Most directly comparable to Riverfield in service mix and customer segment, though at larger scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/riverfieldconsulting
• Facebookfacebook.com/riverfieldevents
• LinkedInlinkedin.com/company/riverfield-consulting

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Riverfield Consulting