SmithAmundsen
Amundsen Davis (formerly SmithAmundsen) is a full-service business and litigation law firm with 13 offices across five Midwest states, serving corporate clients and in-house counsel across labor and employment, litigation, corporate risk management, and emerging NIL/sports law matters.
- Company typePrivate
- Founded-
- Headquarters—
- Headcount—
- GTM typeB2B
- OfferingServices
What SmithAmundsen does
Amundsen Davis LLC, formerly operating as SmithAmundsen, is a full-service business and litigation law firm headquartered across 13 office locations in five Midwest states: Wisconsin (Appleton, Brookfield, Green Bay, Madison, Milwaukee), Illinois (Chicago, Crystal Lake, Rockford, St. Charles), Ohio (Cleveland, Columbus), Indiana (Indianapolis), and Missouri (St. Louis). The firm provides legal counsel across multiple practice areas, including business and corporate matters, litigation, labor and employment, and corporate risk management, with a developing specialty in Name, Image, and Likeness (NIL) work advising companies that partner with college and high school athletes. Core clients are business leaders and corporate in-house counsel, with secondary engagement targeting organizations seeking NIL partnership guidance. Legal services are delivered through a direct client engagement model across office locations, with no intermediary or reseller channels.
The firm's revenue model follows standard professional services economics — billable hours, flat fees for defined matters, and likely retainer arrangements — with no public pricing disclosure. Go-to-market is sales-led and relationship-driven, anchored by attorney networks, referrals, and recurring thought leadership content such as the Breakfast Briefing labor and employment webcast series, the monthly Corporate Risk Management webcast, and an Education On Demand multimedia library. The firm maintains an active presence on LinkedIn, Facebook, Instagram, YouTube, and RSS, and uses email newsletters and educational events as mid-funnel engagement mechanisms. Its underlying technology is described only as standard legal technology infrastructure; no proprietary platforms, AI/ML capabilities, or differentiated technical architecture are disclosed.
Amundsen Davis is a private LLC with no parent company, public ticker, or disclosed funding history, and is operationally active with current events, webcasts, and open positions listed. The firm is affiliated with the USLAW Network, an alliance of independent law firms providing reciprocal referral and cross-jurisdictional coverage. Structurally, the firm maintains formal diversity, equity, and inclusion initiatives (Women's Attorney Group, Associates Committee) and operates dedicated recruiting pipelines for laterals, experienced attorneys, professional staff, and law students. No acquisitions, mergers, spin-offs, leadership transitions, regulatory actions, or material restructuring events are documented in the source data.
SmithAmundsen firmographics
Firmographics- Name
- SmithAmundsen
- Legal name
- Amundsen Davis LLC
- Website
- https://smithamundsen.com
- Company type
- Private
- Operating status
- Operating
- Short description
- Amundsen Davis (formerly SmithAmundsen) is a full-service business and litigation law firm with 13 offices across five Midwest states, serving corporate clients and in-house counsel across labor and employment, litigation, corporate risk management, and emerging NIL/sports law matters.
- Ownership category
- akta.pro rank
SmithAmundsen industry classification
Industry- Product category
- Business and Litigation Legal Services
- NAICS
- Offices of Lawyers (541110), Legal Services (5411)
- SIC
- Services-Legal Services (8111)
- akta.pro primary industry
- Employment & Labor Law (BPAHAAAD)
- akta.pro secondary industry
- Mergers & Acquisitions (M&A) & Securities Law (BPAHAAAI)
Keywords
SmithAmundsen business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Legal Services: Traditional law firm revenue through legal counsel and representation services. Revenue generated through billable hours, flat fees for specific services, and potentially retainer arrangements for ongoing client relationships.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels9 records
SmithAmundsen product offering
Product offeringCore offering
Amundsen Davis LLC (doing business as SmithAmundsen) is a full-service business and litigation law firm providing legal counsel and representation across multiple practice areas, including labor and employment, corporate risk management, general business matters, and Name, Image and Likeness (NIL) work for companies partnering with student-athletes. The firm delivers counsel through 13 office locations across the Midwest under a partner-driven, full-service model.
Product overview
Amundsen Davis is a Business & Litigation Law Firm offering legal services through a single unified practice. The firm provides core legal counsel across multiple practice areas including labor and employment, corporate risk management, and general business litigation. Supporting the core legal services, the firm offers educational products including the Breakfast Briefing webcast series (labor and employment focused) and the Corporate Risk Management monthly webcast, along with an Education On Demand multimedia resource library.
Differentiator
Problem solved
Functional benefit
Products and services
- Business and Litigation Legal Services
Companies that use SmithAmundsen
Customer profileSegments2 records
Ideal customer profiles2 records
SmithAmundsen technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
SmithAmundsen partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- USLAW NetworkminorAmundsen Davis is affiliated with USLAW Network, a network of independent law firms providing reciprocal legal services and collaboration across jurisdictions. USLAW Network connects Amundsen Davis with other regional law firms for client referrals and expanded geographic coverage.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
SmithAmundsen competitors and assessment
Company assessmentDirect peers
- Ice Miller: Indianapolis-based full-service business and litigation firm with a strong Midwest footprint and overlapping employment and corporate practices. Comparable in service mix and regional concentration.
- Husch Blackwell: Midwest-rooted, full-service business and litigation law firm with a comparable mix of labor & employment, corporate, and litigation practices. Closely comparable in scale, geography, and go-to-market focus on business clients and in-house counsel.
- Quarles & Brady: Full-service Midwest-headquartered law firm serving business clients across multiple states, with a similar balance of business counsel, employment, and litigation work. Direct competitor for mid-market corporate work in the same geographies.
- Faegre Drinker: Major Midwest-rooted full-service law firm (successor to Faegre Baker Daniels) with strong business, employment, and litigation capabilities. Comparable in practice breadth and Midwest heritage.
- Michael Best & Friedrich: Wisconsin-based full-service business law firm with a similar Midwest-centric footprint and comparable employment, litigation, and corporate practices. Direct competitor in overlapping offices like Milwaukee, Madison, and Chicago.
- Taft Stettinius & Hollister: Midwest-headquartered full-service law firm with offices across Ohio, Indiana, Illinois, and other Midwest markets. Direct competitor for multi-state business counsel and litigation engagements.
Broad incumbents
- Jackson Lewis: National labor and employment-focused law firm with a long-standing Breakfast Briefing-style client education tradition. Competitor for the same labor and employment clients in overlapping Midwest markets.
- Seyfarth Shaw: National law firm with a particularly strong labor and employment practice, directly competitive with Amundsen Davis's flagship employment webcast and advisory content. Larger scale and broader geographic reach make it a broad incumbent in the same niche.
- Ogletree Deakins: National labor and employment-focused law firm with Midwest offices. Direct overlap with Amundsen Davis's labor and employment practice but at significantly greater national scale.
Regional players
- Honigman: Michigan-based full-service business and litigation firm with Midwest concentration. Comparable in service mix and mid-market corporate focus, with adjacent rather than overlapping geography.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
SmithAmundsen social profiles
Digital presenceSmithAmundsen financial estimates
Financial estimateRevenue estimate
Valuation estimate
SmithAmundsen leadership team
Management profileNumber of profiles
SmithAmundsen funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SmithAmundsen M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SmithAmundsen
What does SmithAmundsen do?
Amundsen Davis LLC (doing business as SmithAmundsen) is a full-service business and litigation law firm providing legal counsel and representation across multiple practice areas, including labor and employment, corporate risk management, general business matters, and Name, Image and Likeness (NIL) work for companies partnering with student-athletes. The firm delivers counsel through 13 office locations across the Midwest under a partner-driven, full-service model.
Is SmithAmundsen a public or private company?
SmithAmundsen is a private company. It is classified as management employee owned and is currently operating.
When was SmithAmundsen founded?
SmithAmundsen was founded in -1.
How does SmithAmundsen make money?
One revenue line is on record: legal Services.
Who are SmithAmundsen's main competitors?
Direct peers on record are Ice Miller, Husch Blackwell, Quarles & Brady, Faegre Drinker, Michael Best & Friedrich and Taft Stettinius & Hollister. Broad incumbents are Jackson Lewis, Seyfarth Shaw and Ogletree Deakins. Honigman is listed as a regional player.
Does SmithAmundsen have an API?
No public API is recorded for SmithAmundsen.
What industry is SmithAmundsen in?
SmithAmundsen's product category is Business and Litigation Legal Services. Its primary akta.pro industry code is BPAHAAAD, Employment & Labor Law, with a secondary code of BPAHAAAI, Mergers & Acquisitions (M&A) & Securities Law. Its NAICS code is 541110 and its SIC code is 8111.