Solar Agricultural Services, Inc

What Solar Agricultural Services, Inc does

Solar Agricultural Services, Inc (doing business as SolAg) is a privately held agrivoltaic consulting firm founded in 2019 and based in West Wareham, Massachusetts. The company operates as a single-service B2B intermediary that bridges the operational and cultural gap between agricultural landowners/farmers and solar developers seeking to co-locate photovoltaic generation with crop production on farmland. Its sole product, Agrivoltaic Consulting & Farm Liaison Services, is delivered as eight integrated workstreams: legislative and regulatory engagement, sourcing viable farming partners, farmer/solar company agricultural liaison, preliminary agrivoltaic strategy and crop planning, pre-development permitting, pre-construction/construction-EPC advisory, construction advisory and agricultural reestablishment, and media relations.

The underlying "technology" is domain expertise in the co-deployment of solar arrays and agricultural production rather than a software or hardware platform. SolAg develops site-specific farm logistics plans that address the needs of the land, the farmer, the solar developer, and the community simultaneously, and partners with established agricultural organizations, academic institutions, and early adopter solar developers to build credibility and inform policy. Revenue is generated through project-based professional services engagements with solar developers and landowners; pricing is quote-based and not publicly disclosed. The firm employs 1–10 people and relies on a sales-led, relationship-based go-to-market motion that combines thought leadership, media relations (including NY Times coverage), policy engagement, and referral partnerships to generate demand.

Name

Solar Agricultural Services, Inc

Legal name

Solar Agricultural Services, Inc

Website

https://solaragservices.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Solar Agricultural Services (SolAg) is a privately held B2B agrivoltaic consulting firm that serves as a liaison between solar developers and agricultural landowners, providing site-specific farm logistics planning, permitting, and policy engagement to enable co-located solar and crop production projects.

Ownership category

akta.pro rank

Headquarters

HQ city

Lakeville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Agrivoltaic Consulting Services: Professional consulting services for agrivoltaic project development, including legislative engagement, farmer liaison services, pre-development permitting, construction advisory, and agricultural reestablishment. Revenue is generated through project-based consulting engagements with solar developers and landowners.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

SolAg is an agrivoltaic consulting and liaison firm that helps solar developers and agricultural landowners co-locate farming and solar energy generation on the same land. Its single integrated offering—Agrivoltaic Consulting & Farm Liaison Services—covers legislative/regulatory engagement, sourcing farming partners, farmer-developer liaison, crop planning, pre-development permitting, construction advisory, agricultural reestablishment, and media relations. The service is delivered as a project-based, quote-priced engagement rather than a packaged product.

Product overview

Solar Agricultural Services (SolAg) operates as a single-service consulting firm specializing in agrivoltaic development. The company's sole offering is its Agrivoltaic Consulting & Farm Liaison Services, which encompasses eight distinct service areas: Legislative/Regulatory Engagement, Sourcing Viable Farming Partners, Farmer/Solar Company Agricultural Liaison, Preliminary Agrivoltaic Strategy & Crop Planning, Pre-Development Permitting, Pre-Construction/Construction-EPC Advisory, Construction Advisory & Agricultural Reestablishment, and Media Relations. These services work together to bridge the understanding between agricultural landowners, farmers, and solar developers, enabling the successful implementation of agrivoltaic projects.

Differentiator

Problem solved

Functional benefit

Products and services

• Agrivoltaic Consulting & Farm Liaison Services Comprehensive agrivoltaic project consulting that bridges the understanding between solar developers and agricultural landowners. The offering includes eight integrated workstreams: legislative/regulatory engagement, sourcing viable farming partners, farmer/solar company agricultural liaison, preliminary agrivoltaic strategy and crop planning, pre-development permitting, pre-construction/construction-EPC advisory, construction advisory and agricultural reestablishment, and media relations. It is sold as a project-based engagement to solar developers and agricultural landowners in the United States.

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered core.

• Agricultural OrganizationscoreStrategic or Co-development PartnerSolAg partners with established agricultural organizations to help educate policymakers crafting legislation incentivizing agrivoltaics and framing its long-term agricultural integrity. These partnerships are foundational to the company's mission and go-to-market strategy.
• Academic InstitutionscoreStrategic or Co-development PartnerSolAg partners with universities and research institutions to foster scientifically based studies of photosynthetically available radiation, soil health, and agricultural production under and around agrivoltaic projects. These collaborations provide scientific validation and research credibility.
• Early Adopter Solar DeveloperscoreStrategic or Co-development PartnerSolAg works with early adopter solar developers who are willing to implement agrivoltaic practices. The company applies its experience and knowledge of what has worked and what areas need improvement from policy, construction, and production perspectives.

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• EDF Renewables: Major renewable energy developer with agrivoltaic pilot projects in the U.S. and Europe. Comparable as a counterpart to SolAg in the agrivoltaic ecosystem, though it operates as a large developer rather than a consulting firm.
• Enel Green Power: Multinational renewables developer that has explored agrivoltaic installations. Comparable to SolAg in operating at the intersection of solar and agriculture, though several orders of magnitude larger.
• Sol Systems: U.S. solar infrastructure and investment firm active in solar development including on agricultural land. Comparable to SolAg as a stakeholder in the agrivoltaic ecosystem, though operating as a financier/developer rather than a niche consultancy.
• Cypress Creek Renewables: U.S. solar developer with community solar and agricultural land siting experience. Comparable to SolAg as a potential buyer of agrivoltaic consulting services, though Cypress Creek is a project developer rather than a consultancy.
• Lightsource bp: Global utility-scale solar developer that has piloted agrivoltaic projects. Comparable to SolAg as a buyer of agrivoltaic land and farmer relationships, but operates as a multi-GW developer rather than a consulting intermediary.
• BayWa r.e. Solar Projects: Global solar developer with active agrivoltaic projects in Europe. Comparable to SolAg because it deploys agrivoltaics at scale and engages with farmers and policymakers, but it is a much larger developer-incumbent rather than a niche consultancy.

Direct peers

• Sun'Agri: French agrivoltaics specialist that combines solar development with agricultural production. Comparable to SolAg as a dedicated agrivoltaics player serving both farmers and solar developers, though Sun'Agri is more developer-oriented while SolAg is consulting-oriented.
• Next2Sun: Germany-based agrivoltaic specialist focused on vertical bifacial solar systems that allow continued agricultural use underneath. Comparable to SolAg in that both bridge the agricultural-solar interface, though Next2Sun is more technology/provider focused than consulting.
• Jack's Solar Garden: Colorado-based agrivoltaic research and demonstration farm that grows crops under solar arrays. Comparable to SolAg as a demonstration site that combines farming, solar, and educational/research missions; however, it operates as a project site rather than a consulting firm.

Others

• National Renewable Energy Laboratory (NREL): U.S. Department of Energy research lab that conducts agrivoltaic research and convenes the agrivoltaic community. Comparable to SolAg as an ecosystem participant conducting technical and policy work that supports agrivoltaic adoption, though as a research institution rather than a commercial consultancy.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/solag-ma

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Solar Agricultural Services, Inc