Tangerine Meetings & Events, LLC

What Tangerine Meetings & Events, LLC does

Tangerine Meetings & Events, LLC is a privately-held B2B professional services firm headquartered in Northfield, Illinois that plans and manages corporate meetings, incentive travel programs, conventions, and special events for enterprise clients. The firm was founded by Jon La Varre, who remains President, around a family-values-centered culture, and operates today as an independent LLC with no disclosed external funding, parent company, or institutional investors. The company delivers end-to-end event management spanning four primary service lines: meetings, incentives, events, and conventions, executed across domestic, international, and exotic destinations.

The company's product portfolio is organized around a single core offering — meeting and event planning — decomposed into nine integrated service modules: sourcing and contracting (venue negotiation), registration management, creative services (theming, décor, entertainment), technology solutions (registration platforms and on-site tech), air travel coordination, ground transportation, program accounting, promotional materials, and onsite program support. No proprietary software platform or differentiated technology stack is disclosed; the 'Technology Solutions' module refers to third-party event registration and on-site tools delivered as part of the service bundle. The company maintains a content library of venue, catering, décor, and entertainment knowledge built over years of program execution, which constitutes its primary knowledge asset.

Tangerine monetizes through project-based and retainer-style professional services engagements, with pricing structured around event scope, complexity, destination, and duration on a quote basis. Its go-to-market is sales-led, relying on direct corporate outreach, RFP processes, relationship-based selling, and word-of-mouth referrals within enterprise networks. Marketing channels are limited primarily to the company website and direct client relationships. Customer segments center on corporate organizations requiring large product launches, national sales meetings, training programs, incentive travel, galas, fundraisers, and conventions, with no named customer logos publicly disclosed.

Name

Tangerine Meetings & Events, LLC

Legal name

Tangerine Meetings & Events

Website

https://tangerineme.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

Tangerine Meetings & Events is a privately-held B2B professional services firm based in Northfield, Illinois that plans and manages corporate meetings, incentive travel programs, conventions, and special events for enterprise clients across domestic and international destinations.

Ownership category

akta.pro rank

Product category

Corporate Event Planning Services

NAICS

Convention and Trade Show Organizers (56192), Convention and Trade Show Organizers (561920)

SIC

Services-Miscellaneous Business Services (7380)

akta.pro primary industry

Full-Service Event Planning & Production (HSACAAAA)

akta.pro secondary industries

Meeting & Conference Planning & Coordination (HSACADAA), Meeting & Event Program Technology (Registration, Apps, Badging) (THACAFAB), On-Site Event Operations & Day-Of Coordination (HSACAAAK)

Keywords

• Corporate event planning
• Meeting planning services
• Incentive travel programs
• Convention management
• Event management services

Headquarters

HQ city

Northfield

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Meeting and Event Planning Services: Professional services revenue generated through planning and managing corporate meetings, incentive programs, special events, and conventions. Revenue is likely project-based or retainer arrangements with corporate clients, with fees structured around event scope, complexity, and duration.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Tangerine Meetings & Events is a full-service corporate meeting and event planning firm that plans and manages meetings, incentive travel programs, special events, and conventions from initial concept through on-site execution. The company delivers an end-to-end service covering venue sourcing, registration, creative theming, travel logistics, program accounting, and on-site support for corporate clients.

Product overview

Tangerine Meetings & Events, LLC is a full-service meeting and event planning company offering a unified portfolio of services organized around the core Meeting and Event Planning product. The company provides end-to-end event management through interconnected service modules including Sourcing and Contracting, Registration Management, Creative Services, Technology Solutions, Air Travel, Ground Transportation, Program Accounting, Promotional Materials, and Onsite Program Support. This integrated service model allows Tangerine to manage meetings, incentive programs, corporate events, and conventions from initial concept through on-site execution.

Differentiator

Problem solved

Functional benefit

Products and services

• Corporate Meeting Planning Full-service corporate meeting planning covering product launches, national sales meetings, and training programs of any size. Tangerine handles end-to-end meeting details and works closely with clients to ensure messaging is echoed throughout the meeting experience, from meticulous planning to high-touch on-site management.
• Incentive Travel Programs Custom-tailored incentive travel programs designed to reward employees or teams with once-in-a-lifetime experiences at domestic, international, and exotic destinations, while staying within the client's financial guidelines. Examples include overwater bungalows in Bora Bora, skiing in the Alps, and wine tasting in Napa, with VIP treatment and full logistics management.
• Corporate Special Events Planning and execution of corporate special events such as black-tie galas, charitable fundraisers, and corporate events. Tangerine listens to the client's message, builds an event framework, and applies deep knowledge of venues, catering, décor, and entertainment to deliver a fresh, polished event full of zest.
• Convention Planning and Execution Convention planning and execution service that helps clients craft a vision, establish measurable goals, and choose the right venue. Coverage runs from registration through on-site organization, with meticulous attention to detail to ensure the event satisfies all client requirements.

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Cvent: Cvent is a leading event management technology platform that has expanded into managed meetings and events services. Comparable as both a technology supplier for Tangerine's tech modules and an emerging competitor in the services layer.
• MCI Group: MCI Group is a global association, meeting and events agency operating across the full MICE spectrum. Comparable service portfolio but operates internationally at substantially greater scale than Tangerine.
• Encore (formerly PSAV): Encore is a large-scale provider of event technology, production and on-site services for meetings and conventions. Comparable in the on-site event services and event technology modules offered by Tangerine, though at much greater scale.
• Maritz Global Events / Meeting Expectations: Maritz is a long-established, large-scale corporate event and incentive travel agency with global delivery capabilities. Overlaps significantly with Tangerine's full-service offering but operates as a much larger, multi-vertical incumbent.

Direct peers

• AlliedPRA: AlliedPRA is a U.S.-based destination management and event services company specializing in corporate meetings, incentives and events. Directly comparable boutique-style competitor in Tangerine's core service category.
• BCD Meetings & Events: BCD Meetings & Events is a global meeting, incentive and event management agency serving large corporate clients across multiple regions. Closely comparable in service menu and target customer, though operating at significantly greater scale than Tangerine.
• ConferenceDirect: ConferenceDirect is a U.S.-based corporate meeting planning and hotel sourcing firm serving enterprise clients with similar end-to-end meeting and event services. Directly comparable in customer base, service scope, and boutique-style positioning.
• SmithBucklin: SmithBucklin is an association management firm that runs conventions, conferences and meetings for professional and trade associations. Comparable in the conventions and conference planning category that Tangerine serves.
• George P. Johnson Experience Marketing: GPJ is a global experience marketing agency producing corporate events, product launches and brand activations. Comparable in full-service corporate event production and creative services for enterprise clients.
• ITA Group: ITA Group is a U.S. engagement and incentive solutions company focused on corporate meetings, incentive travel and events. Directly comparable in the corporate incentive and meeting planning category that Tangerine serves.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tangerine Meetings & Events, LLC