Sunset Farmstead
Sunset Farmstead is a privately held wholesale nursery in Columbus, New Jersey that sustainably grows landscape-ready native plants to provide pollinator habitat, selling exclusively through independent retail garden centers across New Jersey, Pennsylvania, and Virginia.
- Company typePrivate
- Founded-
- HeadquartersColumbus, United States
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Sunset Farmstead does
Sunset Farmstead, LLC is a privately held wholesale nursery operating from a single production farm in Columbus, New Jersey, with a mailing address in Bordentown, New Jersey. The company produces landscape-ready native plants specifically selected to provide food sources and habitat for pollinators, and is a licensed grower for the American Beauties Native Plants brand. Its growing program is built around a proprietary planting media composed of three second-use inputs — leaf compost, Pittmoss, and rice hulls — combined with 50% organic fertilizer and the elimination of insecticides and fungicides, which the company credits with producing dense root systems that reduce post-installation irrigation needs.
The team consists of three licensed Landscape Architects and an Environmental Scientist/licensed Planner, holding degrees from Rutgers and Penn State with approximately 20 years each of professional nursery and landscape experience. Co-owner Carrie Stanker received the 2025 Horticultural Professional of the Year Award from the New Jersey Nursery and Landscape Association.
Sunset Farmstead operates a wholesale-only distribution model, selling plants to a network of 25+ independent retail garden centers, landscape designers, and professional growers across New Jersey, Pennsylvania, and Virginia. Revenue is generated through one-time wholesale plant sales, with current availability and the 2026 product catalog distributed as PDF documents and supported by an online Plant Photo Library. The company has no app, no API, no disclosed funding, and is not part of a larger corporate parent.
Sunset Farmstead firmographics
Firmographics- Name
- Sunset Farmstead
- Legal name
- Sunset Farmstead, LLC.
- Website
- https://sunsetfarmstead.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Sunset Farmstead is a privately held wholesale nursery in Columbus, New Jersey that sustainably grows landscape-ready native plants to provide pollinator habitat, selling exclusively through independent retail garden centers across New Jersey, Pennsylvania, and Virginia.
- Ownership category
- akta.pro rank
Sunset Farmstead industry classification
Industry- Product category
- Wholesale Nursery
- NAICS
- Greenhouse, Nursery, and Floriculture Production (1114)
- SIC
- Agricultural Production-Crops (100)
- akta.pro primary industry
- Greenhouse Vegetable Production (Tomatoes, Cucumbers, Peppers, Leafy Greens) (AFAGAHAA)
Keywords
Where Sunset Farmstead is headquartered
LocationHeadquarters
- HQ city
- Columbus
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Sunset Farmstead business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales
Revenue model
- Wholesale Plant Sales: Wholesale nursery selling landscape-ready plants to independent garden centers, landscape designers, and professional growers. Operates on a wholesale-only model where products are sold through retail garden center partners rather than directly to consumers.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Sunset Farmstead product offering
Product offeringCore offering
Sunset Farmstead is a wholesale nursery that produces landscape-ready native plants designed to provide food sources and habitat for pollinators. Plants are grown sustainably without insecticides or fungicides, using a planting media of three second-use products (leaf compost, Pittmoss, and rice hulls) and 50% organic fertilizer. The company distributes its plants exclusively through independent garden centers, landscape designers, and professional growers as a licensed grower for the American Beauties Native Plants brand.
Product overview
Sunset Farmstead is a wholesale nursery business operating as a group of growers with three licensed Landscape Architects and an Environmental Scientist on staff. The core product is landscape-ready native plants specifically cultivated to support pollinators, grown sustainably without insecticides or fungicides using 50% organic fertilizer and second-use planting media. The company is a licensed grower for American Beauties Native Plants brand, offering packaged native plants with consumer education materials to independent garden centers. Products are distributed through a network of retail garden centers across New Jersey and Pennsylvania, with current availability and catalogs available as downloadable PDFs.
Differentiator
Problem solved
Functional benefit
Brands
- American Beauties Native Plants: Licensed grower for American Beauties Native Plants brand, providing independent garden centers with native plants and supporting literature and signage.
Products and services
- Native Plants for Pollinators Landscape-ready native plants grown sustainably without insecticides or fungicides, designed to provide food sources and habitat for pollinators. Sold wholesale to independent garden centers, landscape designers, and professional growers.
- American Beauties Native Plants (Licensed Line) Licensed grower offering of the American Beauties Native Plants brand, providing independent garden centers with well-packaged native plants and consumer-facing supporting literature and signage to educate buyers on native plant benefits.
Quantifiable outcome
- Testimonial indicates 1700 plants purchased without needing constant irrigation every other day after installation due to superior root development
Companies that use Sunset Farmstead
Customer profileNamed customers10 records
Segments1 record
Ideal customer profiles2 records
Sunset Farmstead technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Sunset Farmstead partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- American Beauties Native PlantscoreLicensed grower for American Beauties Native Plants brand. Provides independent garden centers with well-packaged native plants along with supporting literature and signage to educate consumers about native plant benefits.
- Pollinator PartnershipminorListed as a resource partner. Organization focused on pollinator conservation and education.
- New Jersey Nursery and Landscape AssociationcoreIndustry association membership. Co-owner Carrie Stanker received 2025 Horticultural Professional of the Year Award from NJNLA.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Sunset Farmstead competitors and assessment
Company assessmentDirect peers
- Redbud Native Plant Nursery: Pennsylvania-based native plant nursery listed as a retail partner. Directly comparable as a regional native plant grower serving landscape professionals and pollinator-conscious gardeners in the same Mid-Atlantic geography.
- RareFind Nursery: Columbus, NJ-based nursery specializing in native and unusual plants; listed as a retail partner of Sunset Farmstead. Directly comparable as a regional native-plant grower/retailer serving the same pollinator-conscious customer base.
- Pinelands Direct Native Plants: Forked River, NJ native plant retailer also a Sunset Farmstead retail partner. Comparable as a regional native plant seller targeting the same pollinator-friendly landscape customer in the NJ market.
- Pinelands Nursery and Supply: New Jersey-based native plant nursery listed as a retail partner of Sunset Farmstead. Comparable regional grower focused on native and ecological plants for the NJ Pinelands and surrounding markets.
- Edge of the Woods Native Plant Nursery: Pennsylvania-based native plant nursery also listed as a Sunset Farmstead retail partner. Comparable as a regional grower-retailer of native plants with overlapping pollinator-habitat focus in the Mid-Atlantic.
Others
- Pollinator Partnership: National nonprofit focused on pollinator conservation and education; listed as a Sunset Farmstead resource partner. Comparable as an ecosystem player that amplifies the pollinator-native plant demand signal but does not compete in plant production.
Broad incumbents
- Monrovia Nursery Company: Large national wholesale nursery producing container-grown ornamental and landscape plants. Comparable as a much larger wholesale nursery serving independent garden centers and landscape professionals, though not focused on natives/pollinators.
- Bailey Nurseries: Large regional wholesale nursery producing a wide range of ornamental landscape plants for garden centers and landscape professionals across the Midwest and Mid-Atlantic. Comparable as a scaled wholesale nursery operator, though broader in plant selection.
- Spring Meadow Nursery: Large wholesale nursery specializing in flowering shrubs and woody ornamentals sold to garden centers. Comparable as a wholesale nursery supplying the same IGC channel, with broader ornamental focus than Sunset Farmstead's pollinator-native niche.
- American Beauties Native Plants: National native plant brand that licenses Sunset Farmstead as a grower. Operates a much wider network of licensed growers across multiple states, serving as the brand umbrella under which Sunset Farmstead distributes pollinator-friendly natives.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Sunset Farmstead social profiles
Digital presenceSunset Farmstead financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sunset Farmstead leadership team
Management profileNumber of profiles
Profiles2 records
Sunset Farmstead funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sunset Farmstead M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sunset Farmstead
What does Sunset Farmstead do?
Sunset Farmstead is a wholesale nursery that produces landscape-ready native plants designed to provide food sources and habitat for pollinators. Plants are grown sustainably without insecticides or fungicides, using a planting media of three second-use products (leaf compost, Pittmoss, and rice hulls) and 50% organic fertilizer. The company distributes its plants exclusively through independent garden centers, landscape designers, and professional growers as a licensed grower for the American Beauties Native Plants brand.
Is Sunset Farmstead a public or private company?
Sunset Farmstead is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Sunset Farmstead founded?
Sunset Farmstead was founded in -1. It employs 1 to 10 people.
Where is Sunset Farmstead based?
Sunset Farmstead is headquartered in Columbus, United States, in the North America region.
How does Sunset Farmstead make money?
One revenue line is on record: wholesale Plant Sales.
Who are Sunset Farmstead's main competitors?
Direct peers on record are Redbud Native Plant Nursery, RareFind Nursery, Pinelands Direct Native Plants, Pinelands Nursery and Supply and Edge of the Woods Native Plant Nursery. Pollinator Partnership is listed as an others. Broad incumbents are Monrovia Nursery Company, Bailey Nurseries, Spring Meadow Nursery and American Beauties Native Plants.
Does Sunset Farmstead have an API?
No public API is recorded for Sunset Farmstead.
What industry is Sunset Farmstead in?
Sunset Farmstead's product category is Wholesale Nursery. Its primary akta.pro industry code is AFAGAHAA, Greenhouse Vegetable Production (Tomatoes, Cucumbers, Peppers, Leafy Greens). Its NAICS code is 1114 and its SIC code is 100.