Studio Pi Design

What Studio Pi Design does

Studio Pi Design is a privately-held French design consultancy headquartered in Asnières-sur-Seine, founded in 2021 by Fabrice Legros, who serves as director. The firm specializes in the conception and industrial design of luxury goods — primarily fragrance bottles (flacons), cases (étuis), inserts (plaquettes) and select cosmetic products — translating brand DNA into tangible, premium packaging. Service lines include bottle creation (création de flacon), case design (création d'étui), leaflet/insert design (création de plaquette), and technical assistance to creation (Assistance Technique à la création), spanning concept ideation through to technical implementation work that supports manufacture.

The studio operates a project-based professional services model, billing enterprise luxury clients on bespoke quotes tied to each design mandate. Its customer base is concentrated in the prestige end of fashion, jewelry and watches, premium beauty and cosmetics, and select luxury lifestyle/spirits segments, with a disclosed portfolio of 100+ brands including Dior, Louis Vuitton, Yves Saint Laurent, Chanel, Guerlain, Bvlgari, Van Cleef & Arpels, Boucheron, Jean Paul Gaultier, Vivienne Westwood, Karl Lagerfeld, Paul Smith, Helena Rubinstein, Oriflame, Hollister, Abercrombie, ZARA, and Jaguar. Go-to-market is direct enterprise engagement centered on a 'book studio' approach — clients are invited to the Asnières-sur-Seine studio for project consultations, supplemented by a website portfolio and Facebook/LinkedIn presence for top-of-funnel visibility.

Revenue mechanics are entirely service-fee driven with no disclosed pricing, subscription, licensing or productized offering. The company has no disclosed funding rounds, no subsidiaries, no parent company, no patents, no strategic partnerships, and no APIs, apps or software products; it is a single-office, founder-led creative studio whose deliverable is design intellectual property for hire rather than a software or platform business.

Name

Studio Pi Design

Legal name

Studio Pi Design

Website

https://studiopidesign.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Studio Pi Design is a privately-held French luxury design consultancy that creates fragrance bottles, packaging cases and cosmetic products for enterprise fashion, jewelry, beauty and lifestyle brands. Founded in 2021 by Fabrice Legros, the Asnières-sur-Seine studio sells bespoke design services to 100+ luxury clients including Dior, Louis Vuitton, YSL and Guerlain.

Ownership category

akta.pro rank

Product category

Luxury Packaging Design Services

NAICS

Industrial Design Services (541420)

akta.pro primary industry

Industrial/Product & Furniture Design (BPAHAKAM)

Keywords

• Luxury packaging design
• Fragrance bottle design
• Cosmetic product design
• Luxury brand design consultancy
• Premium packaging creation

Headquarters

HQ city

Neuilly-sur-seine

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Design Services - Packaging: Design consultancy fees for creating luxury product packaging including fragrance bottles, cases, and cosmetic packaging. Services include bottle creation, case design, and technical assistance to creation.
2. Product Design Services: Cosmetic product design services including Lash Queen for Helena Rubinstein, demonstrating capability in beauty/cosmetic product design beyond packaging.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Studio Pi Design is a French design consultancy specializing in luxury goods packaging and product design. The studio provides bottle creation (création de flacon), case design (création d'étui), technical creation assistance, and cosmetic product design services for perfume, cosmetics, and lifestyle luxury brands. Its work spans fragrance bottles, packaging, leaflet design, and full product development for over 100 luxury brands globally.

Product overview

Studio Pi Design is a design consultancy specializing in luxury goods. The company's core offering is a comprehensive design service for luxury brands, encompassing the creation of perfume bottles (flacon), packaging (étui), and the development of cosmetic and fragrance products. Their portfolio spans multiple luxury brands and includes various product types such as eaux de parfum (edp), eaux de toilette (edt), body care lines (ligne de bain), cosmetics, and related luxury accessories. The studio works with major luxury brands including Boucheron, Chopard, Van Cleef & Arpels, Vivienne Westwood, Dior, Guerlain, Jean-Paul Gaultier, Yves Saint Laurent, Bvlgari, Oriflame, and many others, providing services ranging from concept creation to technical implementation.

Differentiator

Problem solved

Functional benefit

Products and services

• Luxury Goods Design Consultancy Services Comprehensive design consultancy services for luxury brands, including bottle creation (création de flacon), case/packaging design (création d'étui), leaflet design (création de plaquette), technical creation assistance, and full product design for fragrance, cosmetic, and luxury lifestyle products. Serves enterprise luxury brands globally.

Named customers35 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Direct peers

• Marc Rosen Associates: New York luxury fragrance and cosmetics packaging design firm founded by Marc Rosen. Highly comparable as a long-established, founder-led boutique focused on prestige flacon design for major fragrance and beauty houses.
• Centdegrés: Paris-based design agency specializing in packaging, brand design, and olfactory creation for luxury fragrance, beauty, and spirits. Closest direct comparable: same geography, same luxury clientele, same core discipline (flacon and étui creation) as Studio Pi Design.
• Stranger & Stranger: London-based boutique design agency focused on premium and luxury alcoholic beverage and fragrance packaging. Comparable as a craft-led, founder-driven packaging design studio serving global brand owners with high-design bottles and cases.

Broad incumbents

• Albea Group: Global beauty and personal care packaging company offering design-to-production services across fragrance, skincare, and cosmetics. Comparable as a one-stop luxury packaging competitor with embedded creative services for brand owners.
• Quadpack: International beauty packaging manufacturer and solution provider with own-brand portfolio (including packaging design services). Comparable as a broader luxury and masstige packaging player, though more manufacturing-led than Studio Pi's pure design model.
• Verescence: Global leader in luxury glass fragrance and cosmetics packaging manufacturing, with design studios serving major perfume and beauty brands. Comparable as a French-rooted luxury packaging provider, but adds industrial production capability Studio Pi does not own.
• Pochet du Courval: French luxury primary packaging manufacturer (glass, plastic, metal) with in-house creative and design services serving Dior, Guerlain, and other prestige houses. Comparable as a France-based, full-service luxury packaging partner but operates at significantly larger scale than Studio Pi.
• FutureBrand: Global brand consultancy with significant luxury and beauty packaging design work. Comparable as an enterprise-grade brand and packaging design partner for tier-1 luxury clients, though offers broader strategic services beyond Studio Pi's craft focus.
• Dragon Rouge: International brand design and packaging agency with a strong luxury and beauty portfolio. Comparable as a brand-and-packaging design competitor for premium fragrance and cosmetics houses, though typically operating at larger engagement scale.
• Landor & Fitch: Global brand consulting and design firm with deep luxury and beauty practice. Comparable as a high-end brand-design partner to enterprise clients, but at much larger scale and across broader scopes (strategy, naming, identity, packaging).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/279012635548388
• LinkedInlinkedin.com/company/studio-pi-design/about

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Studio Pi Design