Love Leighton Designs Inc.

What Love Leighton Designs Inc. does

Love Leighton Designs Inc. is a privately held, founder-owned Canadian e-commerce company headquartered in Outer Cove, Newfoundland, that designs, manufactures, and sells personalized handcrafted decor and keepsakes. The company was founded in 2022 by Samantha, a mother of two with a background in sales and marketing, after she learned 3D design, 3D printing, and laser cutting/engraving from her husband Stephen, who has an engineering background. All products are made-to-order in-house using Baltic Birch wood and premium acrylic, with a distinctive aesthetic signature of layered 3D acrylic lettering on laser-cut wood.

The product portfolio spans nine categories — Affirmation Mirrors, Growth Charts (with Milestone Markers), Back-to-School items (First & Last Day signs, Backpack Tags, Look What I Made Magnets), Children's Handwriting Keepsake Magnets, Teacher Appreciation products, Mother's Day and Father's Day gifts, and general "Just Because" handprint keepsakes. Pricing is unit-based, ranging from approximately CAD 15 for small accessories (Mom Daisy Keychain) to over CAD 99 for a growth chart, with tiered personalization upsells (extra name pieces, multi-magnet bundles) and automatic volume discounts at checkout.

The business operates exclusively as a direct-to-consumer e-commerce storefront built on Squarespace, with all orders shipped from St. John's, Newfoundland via Canada Post and free local pickup available in St. John's. There is no international shipping, no marketplace presence, no B2B channel, and no institutional investment. Marketing is driven by Instagram (@loveleightondesigns), an email newsletter, and customer photo submissions. The company is classified as a small family business with 2–4 personnel, no external funding, and no disclosed revenue.

Name

Love Leighton Designs Inc.

Legal name

Love Leighton Designs Inc.

Website

https://loveleightondesigns.ca

Company type

Private

Founded year

2022

Operating status

Operating

Short description

Love Leighton Designs Inc. is a privately held, founder-owned Canadian e-commerce company that designs and makes-to-order personalized children's decor and keepsakes — including growth charts, affirmation mirrors, school signs, and Mother's/Father's Day gifts — using in-house 3D printing and laser cutting, sold DTC via Squarespace within Canada only.

Ownership category

akta.pro rank

Product category

Personalized home decor and keepsakes

NAICS

Sewing, Needlework, and Piece Goods Retailers (459130)

SIC

Costume Jewelry & Novelties (3960)

akta.pro primary industry

Custom Printing & Decoration Services (Screen Print, Embroidery, Laser) (BPAFAMAL)

akta.pro secondary industry

3D-Printed Miniatures & STL Files (Digital/Physical) (CRALAKAJ)

Keywords

• Personalized home decor
• Custom keepsakes
• Children's growth charts
• Laser engraved gifts
• 3D printed decor

Headquarters

HQ city

Outer Cove

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Direct E-commerce Sales (One-time Product Sales): All products are sold as one-time purchases directly through the company's Squarespace e-commerce store. Customers select personalization options (name, color, style) at checkout. No subscription or recurring revenue. Volume discounts are applied automatically (e.g., buy 2+ growth charts, save 20%). The business is entirely DTC.
2. Personalization Add-ons: Products offer optional add-ons that increase order value, such as extra name pieces on signs (+$10 to +$20), extra milestone markers, and multiple handwriting magnets bundled at tiered pricing. These upsells are presented at checkout or on product pages.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Love Leighton Designs creates personalized handcrafted decor, keepsakes, gifts, and home and event accessories for parents and gift-givers. Products are made-to-order using 3D printing and laser cutting/engraving on Baltic Birch wood and acrylic, and are sold direct-to-consumer online with personalization options (names, handwriting, handprints) selected by the buyer. All items are shipped within Canada from St. John's, Newfoundland, with a local pickup option.

Product overview

Love Leighton Designs Inc. is a Canadian-based custom product company (based in Outer Cove, NL) offering a diverse portfolio of personalized wooden and acrylic keepsake products. The company operates primarily as a custom product manufacturer using 3D printing and laser cutting technologies. The product portfolio centers around children's growth tracking (Affirmation Mirrors, Growth Charts with Milestone Markers), milestone documentation (First & Last Day of School Signs, Backpack Tags, Look What I Made Magnets), and preserving memories (Children's Handwriting Keepsakes). The company also produces seasonal gift products for Mother's Day, Father's Day, Teacher Appreciation, and general 'Just Because' occasions. Products are made-to-order with processing times ranging from 1-8 weeks depending on item type. The company sells directly through its Squarespace-powered e-commerce platform and ships exclusively within Canada via Canada Post.

Differentiator

Problem solved

Functional benefit

Products and services

• Affirmation Mirrors Handcrafted personalized mirrors featuring a child's name alongside positive affirmations, designed to encourage confidence and self-love. Made from mirrored acrylic with decorative elements like butterflies and bows, sold in three size tiers from $39.95 to $89.95.
• Growth Charts Personalized height-measurement charts for tracking children's growth, made from Baltic Birch wood with interlocking puzzle-piece design in themed variants (Dinosaur, Daisy, Bows & Butterflies, Sports, Ballet, Butterfly, Tractor, Name Only), priced from $99.95 with an optional 'watch me grow' add-on for +$5.
• First & Last Day of School Signs Interchangeable wooden signs for documenting first and last days of school, daycare, or other milestones, with dry-erase writable surfaces and customizable name pieces, available from $34.95 to $44.95 in themes including Daisy and 2025 Pencil.
• Personalized Backpack Tag Custom name tags for backpacks made from acrylic with black keychain hardware, approximately 4 inches wide, available in multiple colors with white 3D acrylic name personalization, sold at $16.95 per tag.
• Look What I Made Magnets Personalized acrylic fridge magnets designed to display children's artwork, sold as a set of 2 with colored backers and magnet included, priced at $20.00.
• Children's Handwriting Keepsake Magnets Personalized acrylic magnets featuring a child's actual handwritten name preserved as a lasting keepsake, with bundled multi-magnet pricing tiers from $25 to $60, crafted from photos of the child's handwriting.
• Father's Day Gifts Father's Day personalized gifts including handprint signs (from $35, with bundle pricing), Little Handprints Father's Day gift ($30), themed sport photo frames for hockey/baseball/golf/fishing ($30 each), and Best Ever Frame ($25).
• Mother's Day Gifts Mother's Day personalized gifts including Heart Locket Photo Frame Magnet, Flower Photo Magnet, Mom Daisy Keychain, All About My Mom Keepsake Sign, and Handprint Keepsake, priced from $15 to $45.
• Teacher Appreciation Products Personalized teacher appreciation gifts including magnets, sticky note holders, desk signs, and DIY signs, with customizable teacher names and child-friendly designs, priced from $17.95 to $32.95.
• Growth Chart Milestone Markers Acrylic milestone markers designed to attach to Love Leighton growth charts for marking birthdays and developmental milestones, sold in Mini, Standard, and Extended Sets and available in multiple colors, priced from $17.95.

Quantifiable outcome

• Growth charts track height from 10 inches to 6 feet, accommodating baseboard clearance for wall mounting.
• +1 more outcomes

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature2 records

Partnerships

Two partnerships are on record, tiered core.

• SquarespacecoreTechnology or IntegrationSquarespace is used as the online store hosting provider, powering the entire e-commerce website, checkout, customer accounts, and email marketing. The company shares personal information (billing/shipping addresses, order details, email addresses) with Squarespace to enable these services.
• Canada PostcoreChannel Partner/ Reseller/ DistributorAll orders are mailed from St. John's, Newfoundland via Canada Post. Smaller items under $20 are shipped without tracking; items over $20 are shipped with tracking. Delivery times estimated at 3-8 business days within Canada.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Others

• The Knot Worldwide: Wedding marketplace and personalized stationery and products platform (formerly The Knot); relevant as a thematic peer given Love Leighton's expansion potential into weddings and celebration gifting categories.
• Etsy: Global marketplace for handmade and custom goods where Love Leighton's aesthetic and personalization model is well represented; Etsy functions as a potential distribution channel and ecosystem benchmark rather than a direct competitor.

Direct peers

• Minted: Custom stationery, art prints, and home decor marketplace that aggregates independent designers and sells personalized products directly to consumers — directly comparable model of small-batch custom design sold DTC at premium price points.
• Artifact Uprising: Premium custom photo prints, photo books, and keepsake products with a similar emotional-gifting positioning around preserving family memories, targeting the same parent and family customer Love Leighton serves at comparable premium price points.
• Zazzle: Custom products marketplace enabling creators to design and sell personalized goods across categories including gifts, decor, and accessories — comparable model of selling custom-made items to end consumers at scale.
• Personalization Mall: Large US-based personalized gifts retailer offering customized products across many of the same occasions (Mother's and Father's Day, teacher gifts, kids keepsakes) that Love Leighton targets, with a similar personalization-first value proposition and DTC-first operating model.

Broad incumbents

• Shutterfly: Large incumbent in custom photo products, prints, and personalized home goods; overlaps with Love Leighton's keepsakes category but at much greater scale, broader product breadth, and stronger brand recognition.

Emerging players

• Tiny Prints: Custom stationery and personalized announcements brand (now under Shutterfly); comparable custom-paper and personalized-product offering for milestone and gift occasions such as births, school milestones, and weddings.
• Marley's Monsters: Small handmade reusable home goods and personalized products company with a similar family-run, made-to-order, e-commerce-first business model — directly comparable scale, operating pattern, and DTC positioning.
• Paper Culture: Eco-friendly custom stationery, gifts, and personalized home goods retailer targeting similar parenting and gifting occasions; smaller scale than Shutterfly but comparable curated positioning and similar price-band to Love Leighton.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/loveleightondesigns
• Facebookfacebook.com/loveleightondesigns

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Love Leighton Designs Inc.